FutureAZA | Brand Damage or Brain Damage ? @FutureAZA | Uploaded September 2024 | Updated October 2024, 5 hours ago.
Check out @RandyKirk_YouTubeChannel best selling books here:
The Elon Musk Method:
https://shorturl.at/aENU0
The Elon Musk Mission:
https://shorturl.at/AIJKL
Or follow him /on Twitter here:
/randywkirk1
Links from today's show:
Despite declining vehicle values and reports that a CEO with controversial political relationships and public opinions has driven away its core customers, Tesla's customer loyalty rate remains the best in the industry.
insideevs.com/news/732362/tesla-brand-loyalty-damage-study
Tesla is the leader in brand loyalty. That’s what a report from S&P Global Mobility, a major automotive intelligence firm, says. A conclusion seemingly at odds with recent media narratives.
forbes.com/sites/brookecrothers/2024/09/01/tesla-brand-damage-not-so-says-major-automotive-intelligence-firm
A quick look at the electric vehicle community’s sentiments about Elon Musk on X and platforms like Reddit would suggest that the CEO’s increasing political nature has now become Tesla’s largest liability.
teslarati.com/teslas-resilient-brand-loyalty-proves-good-products-drive-sales
Tesla owners are more likely to buy another Tesla than owners of any other vehicle brand are likely to buy another model from the brand they are driving. That has been the case for a long time in the USA, and it continued to be the case in the first half of 2024.
cleantechnica.com/2024/09/03/tesla-still-1-in-brand-loyalty-in-1st-half-of-2024
One of my favorite measures in the car world is “buyer loyalty.” The data isn’t based on sentiment or an inference but on a consumer putting their money where their mouth is and purchasing a vehicle. It’s clean and presumably accurate. The results, though, are a bit surprising.
theautopian.com/youll-never-guess-which-non-tesla-vehicle-has-the-most-loyal-owners
You can support even better content creation at Patreon.com/FutureAzA, by becoming a YouTube channel member here: youtube.com/@FutureAZA/join, or subscribing on X.com here: Twitter.com/FutureAzA. Different methods offer different benefits like early access, bonus content, and less (maybe even no?) ads.
#Tesla #TSLA #EVs
Check out @RandyKirk_YouTubeChannel best selling books here:
The Elon Musk Method:
https://shorturl.at/aENU0
The Elon Musk Mission:
https://shorturl.at/AIJKL
Or follow him /on Twitter here:
/randywkirk1
Links from today's show:
Despite declining vehicle values and reports that a CEO with controversial political relationships and public opinions has driven away its core customers, Tesla's customer loyalty rate remains the best in the industry.
insideevs.com/news/732362/tesla-brand-loyalty-damage-study
Tesla is the leader in brand loyalty. That’s what a report from S&P Global Mobility, a major automotive intelligence firm, says. A conclusion seemingly at odds with recent media narratives.
forbes.com/sites/brookecrothers/2024/09/01/tesla-brand-damage-not-so-says-major-automotive-intelligence-firm
A quick look at the electric vehicle community’s sentiments about Elon Musk on X and platforms like Reddit would suggest that the CEO’s increasing political nature has now become Tesla’s largest liability.
teslarati.com/teslas-resilient-brand-loyalty-proves-good-products-drive-sales
Tesla owners are more likely to buy another Tesla than owners of any other vehicle brand are likely to buy another model from the brand they are driving. That has been the case for a long time in the USA, and it continued to be the case in the first half of 2024.
cleantechnica.com/2024/09/03/tesla-still-1-in-brand-loyalty-in-1st-half-of-2024
One of my favorite measures in the car world is “buyer loyalty.” The data isn’t based on sentiment or an inference but on a consumer putting their money where their mouth is and purchasing a vehicle. It’s clean and presumably accurate. The results, though, are a bit surprising.
theautopian.com/youll-never-guess-which-non-tesla-vehicle-has-the-most-loyal-owners
You can support even better content creation at Patreon.com/FutureAzA, by becoming a YouTube channel member here: youtube.com/@FutureAZA/join, or subscribing on X.com here: Twitter.com/FutureAzA. Different methods offer different benefits like early access, bonus content, and less (maybe even no?) ads.
#Tesla #TSLA #EVs
