Uploaded December 2025 | Updated September 2026, 1 hour ago
Curious how to improve your email marketing results? In this video, you'll learn how to set up SendGrid's Email API for effective email delivery, use dynamic templates for easy personalization, and track engagement in real time with actionable analytics. Whether you're new to SendGrid or looking to level up your campaigns, these best practices will help you connect with your audience and boost deliverability.
π» Sign up for a Twilio account here: twil.io/trytwilio-yt
π Subscribe for more Twilio updates: twil.io/sub-twiliodevs
Key Topics
π§ Setting up your SendGrid account and onboarding
π οΈ Building and customizing dynamic email templates
π Tracking email performance and recipient engagement
π Using webhooks for real-time analytics and reply handling
Chapters:
0:00 Intro
0:24 What is an email reputation score?
1:20 Understanding SendGrid's Engagement Quality API
2:10 Onboarding and pre-sending checklist
3:14 Dynamic email templates and personalization
4:57 Tracking email delivery and engagement
6:11 Real-time analytics and receiving replies
7:19 Building your email marketing foundation
7:51 Next steps: writing your first code
Curious how to improve your email marketing results? In this video, you'll learn how to set up SendGrid's Email API for effective email delivery, use dynamic templates for easy personalization, and track engagement in real time with actionable analytics. Whether you're new to SendGrid or looking to level up your campaigns, these best practices will help you connect with your audience and boost deliverability.
π» Sign up for a Twilio account here: twil.io/trytwilio-yt
π Subscribe for more Twilio updates: twil.io/sub-twiliodevs
Key Topics
π§ Setting up your SendGrid account and onboarding
π οΈ Building and customizing dynamic email templates
π Tracking email performance and recipient engagement
π Using webhooks for real-time analytics and reply handling
Chapters:
0:00 Intro
0:24 What is an email reputation score?
1:20 Understanding SendGrid's Engagement Quality API
2:10 Onboarding and pre-sending checklist
3:14 Dynamic email templates and personalization
4:57 Tracking email delivery and engagement
6:11 Real-time analytics and receiving replies
7:19 Building your email marketing foundation
7:51 Next steps: writing your first code










