Donna | Bobby Burns: YouTube VS. Happiness | Is Being Yourself Enough? @DonnaIRL | Uploaded July 2018 | Updated October 2024, 6 days ago.
Sponsored. Affordable private online counseling: betterhelp.com/psychirl
One of the running themes that may seem like my channel is based on in regards to analyzing youtubers is, “forget the YouTube rules to growth. Just be yourself, and you’ll be successful”. You see this message in my videos about Shane Dawson and PewDiePie, but thinking this way can be dangerous. Although their success can offer aspiring small youtubers valuable lessons, we have to remember that many have followed in their footsteps and have failed. We often put too much emphasize on studying how someone got to the top, but too little studying people who didn’t make it. This is called survivorship bias. So, despite the fact that many of the biggest creators on YouTube have broken the “focus on a niche” rule, we can’t ignore the fact that many more have broken this rule too and failed. A point even more overlooked is creators who do stick to a niche, but become increasingly demotivated, uncreative, and ultimately unhappy, and in my opinion this is most identified in the creator, Bobby Burns.
Find me Here:
YouTube: youtube.com/user/DesigningDonna
Twitter: twitter.com/designingdonna
Instagram: instagram.com/psychirl
My Gear (Affiliate Links):
Camera - Canon 70d: amzn.to/2oT8PhB
Lav Microphone: amzn.to/2H8i6K3
Lights: amzn.to/2FeLHVZ
LAKEY INSPIRED: soundcloud.com/lakeyinspired
FURTHER READING:
bloomberg.com/news/articles/2018-02-27/-success-on-youtube-still-means-a-life-of-poverty
scientificamerican.com/article/how-the-survivor-bias-distorts-reality
Sponsored. Affordable private online counseling: betterhelp.com/psychirl
One of the running themes that may seem like my channel is based on in regards to analyzing youtubers is, “forget the YouTube rules to growth. Just be yourself, and you’ll be successful”. You see this message in my videos about Shane Dawson and PewDiePie, but thinking this way can be dangerous. Although their success can offer aspiring small youtubers valuable lessons, we have to remember that many have followed in their footsteps and have failed. We often put too much emphasize on studying how someone got to the top, but too little studying people who didn’t make it. This is called survivorship bias. So, despite the fact that many of the biggest creators on YouTube have broken the “focus on a niche” rule, we can’t ignore the fact that many more have broken this rule too and failed. A point even more overlooked is creators who do stick to a niche, but become increasingly demotivated, uncreative, and ultimately unhappy, and in my opinion this is most identified in the creator, Bobby Burns.
Find me Here:
YouTube: youtube.com/user/DesigningDonna
Twitter: twitter.com/designingdonna
Instagram: instagram.com/psychirl
My Gear (Affiliate Links):
Camera - Canon 70d: amzn.to/2oT8PhB
Lav Microphone: amzn.to/2H8i6K3
Lights: amzn.to/2FeLHVZ
LAKEY INSPIRED: soundcloud.com/lakeyinspired
FURTHER READING:
bloomberg.com/news/articles/2018-02-27/-success-on-youtube-still-means-a-life-of-poverty
scientificamerican.com/article/how-the-survivor-bias-distorts-reality
