Uploaded August 2022 | Updated September 2026, 1 week ago
A sell sheet is a single page advertisement for your product. That’s it. No big mystery. They’re used in every industry, promoting products and services. In the board game world, sell sheets have a variety of different functions. They might be used by a publisher to attract a distributor for their games. They might be used by a distributor to attract a retailer. Or they might be used by a retailer, to advertise their products to shoppers. But in this video we’re going to focus on sell-sheets created by inventors, to promote their prototype game to a publisher.
A sell sheet is a single page advertisement for your product. That’s it. No big mystery. They’re used in every industry, promoting products and services. In the board game world, sell sheets have a variety of different functions. They might be used by a publisher to attract a distributor for their games. They might be used by a distributor to attract a retailer. Or they might be used by a retailer, to advertise their products to shoppers. But in this video we’re going to focus on sell-sheets created by inventors, to promote their prototype game to a publisher.
