Uploaded May 2026 | Updated September 2026, 1 hour ago
Cigar TV was founded by a father-son duo, Sean and Bill Mobley. The concept for the channel emerged from a conversation about the lack of dedicated cigar commercials during sporting events.
The channel aims to provide comprehensive coverage of the industry, blending historical perspectives with modern streaming technology to highlight stories from farms, factories, lounges, and brand owners.
Cigar TV features several original shows, including:
Behind the Blend: Features conversations with brand owners and representatives.
Unrolled: Explores various cigar lounges, farms, and distribution centers.
Cigar Essentials: Similar to a QVC format, showcasing industry products.
Lounge Life: A reality-style show filmed at cigar lounges.
Burn Rate: A rating show hosted by tobacconists intended to provide transparent reviews.
The platform utilizes a mobile-responsive website (cigartv.com) rather than a standalone app to allow viewers to watch content, access "cigar maps" of locations, and utilize a "humidor button" to check available inventory at specific shops.
To support retailers, the channel incorporates AI-driven tools, provides data on viewing demographics, and allows lounges to display content on a dedicated screen while sharing in local advertising revenue.
The founders describe the platform as "business-to-business-to-consumer" (B2B2C), designed to connect all levels of the cigar industry.
The team emphasizes the importance of moving away from "brain rot" social media scrolling toward long-form, educational content.
The channel is expanding its reach into 38 countries and continues to build a large team to manage production, editing, and technical operations.
Cigar TV was founded by a father-son duo, Sean and Bill Mobley. The concept for the channel emerged from a conversation about the lack of dedicated cigar commercials during sporting events.
The channel aims to provide comprehensive coverage of the industry, blending historical perspectives with modern streaming technology to highlight stories from farms, factories, lounges, and brand owners.
Cigar TV features several original shows, including:
Behind the Blend: Features conversations with brand owners and representatives.
Unrolled: Explores various cigar lounges, farms, and distribution centers.
Cigar Essentials: Similar to a QVC format, showcasing industry products.
Lounge Life: A reality-style show filmed at cigar lounges.
Burn Rate: A rating show hosted by tobacconists intended to provide transparent reviews.
The platform utilizes a mobile-responsive website (cigartv.com) rather than a standalone app to allow viewers to watch content, access "cigar maps" of locations, and utilize a "humidor button" to check available inventory at specific shops.
To support retailers, the channel incorporates AI-driven tools, provides data on viewing demographics, and allows lounges to display content on a dedicated screen while sharing in local advertising revenue.
The founders describe the platform as "business-to-business-to-consumer" (B2B2C), designed to connect all levels of the cigar industry.
The team emphasizes the importance of moving away from "brain rot" social media scrolling toward long-form, educational content.
The channel is expanding its reach into 38 countries and continues to build a large team to manage production, editing, and technical operations.
