Uploaded February 2026 | Updated September 2026, 2 weeks ago
Go behind the scenes with Brevin Townsell, Manager of Photography for the Los Angeles Rams, as he discusses the high-stakes world of photographing football. From the intensity of the red zone to the raw emotion of the locker room, Brevin shares how his team captures the moments that define a franchise and connect fans to the journey.
In this case study, we explore the essential role of the Rams' partnership with Canon. Discover how cutting-edge gear like the Canon EOS R1, with its game-changing autofocus, allows the team to document everything from community events to world championships with absolute precision and creativity.
EOS R1: canon.us/46LBWsS
RF24-105mm F2.8 L IS USM Z: canon.us/3MFeiaK
RF100-300mm F2.8 L IS USM: canon.us/40i0QfY
Canon Professional Services: canon.us/3MTgag2
Video Chapters
00:00 — Introduction: Meet Brevin Townsend
00:05 — More Than Sports: The Day-to-Day of an NFL Photo Manager
01:02 — The Importance of People and Trust in Creative Spaces
01:41 — The Canon Partnership: Elevating Game Day Capture
02:12 — Game Changer: Testing the Canon EOS R1 Autofocus
02:34 — Bridging the Gap: Finding Magic in the Locker Room
02:54 — The Kit: Favorite Lenses for the Red Zone and Pregame
03:54 — Workflow: Processing 12,000 Photos After the Whistle
04:30 — Canon Professional Services: Support When it Matters
04:54 — A Dream Job: Growing with the Rams and Canon
Go behind the scenes with Brevin Townsell, Manager of Photography for the Los Angeles Rams, as he discusses the high-stakes world of photographing football. From the intensity of the red zone to the raw emotion of the locker room, Brevin shares how his team captures the moments that define a franchise and connect fans to the journey.
In this case study, we explore the essential role of the Rams' partnership with Canon. Discover how cutting-edge gear like the Canon EOS R1, with its game-changing autofocus, allows the team to document everything from community events to world championships with absolute precision and creativity.
EOS R1: canon.us/46LBWsS
RF24-105mm F2.8 L IS USM Z: canon.us/3MFeiaK
RF100-300mm F2.8 L IS USM: canon.us/40i0QfY
Canon Professional Services: canon.us/3MTgag2
Video Chapters
00:00 — Introduction: Meet Brevin Townsend
00:05 — More Than Sports: The Day-to-Day of an NFL Photo Manager
01:02 — The Importance of People and Trust in Creative Spaces
01:41 — The Canon Partnership: Elevating Game Day Capture
02:12 — Game Changer: Testing the Canon EOS R1 Autofocus
02:34 — Bridging the Gap: Finding Magic in the Locker Room
02:54 — The Kit: Favorite Lenses for the Red Zone and Pregame
03:54 — Workflow: Processing 12,000 Photos After the Whistle
04:30 — Canon Professional Services: Support When it Matters
04:54 — A Dream Job: Growing with the Rams and Canon
