Uploaded May 2022 | Updated September 2026, 3 weeks ago
Sisters and self-described 'earth lovers' Em and Kel Sommerville are the creative duo behind successful ethical clothing brand Terra the Label. Their designs are infused with the deep history and stunning landscape of Grampians (Gariwerd) National Park.
Growing up in this special part of Victoria has instilled a love of land in Em and Kel, and nurtured their adventurous spirits. 'We were really fortunate to grow up at the foot of the Grampians (Gariwerd), close to Mud-dadjug [Mt Abrupt], which we can see from our parent's property,' Kel says.
Much of the sisters' inspiration for Terra comes from the Grampians (Gariwerd). Their print designs draw from colours in the local fauna and natural landscape. 'Most of our design ideas are birthed while we're walking on one of our local trails. It gives us a clear mind to think and dream and really make decisions in a connected way. We feel most grounded while doing that,' Kel says.
It's makers like Em & Kel that are ready to reignite that sense of adventure and connection that happens every time you travel. The Grampians is a thoroughly impressive place to visit, so it's high time to plan a trip.
Sisters and self-described 'earth lovers' Em and Kel Sommerville are the creative duo behind successful ethical clothing brand Terra the Label. Their designs are infused with the deep history and stunning landscape of Grampians (Gariwerd) National Park.
Growing up in this special part of Victoria has instilled a love of land in Em and Kel, and nurtured their adventurous spirits. 'We were really fortunate to grow up at the foot of the Grampians (Gariwerd), close to Mud-dadjug [Mt Abrupt], which we can see from our parent's property,' Kel says.
Much of the sisters' inspiration for Terra comes from the Grampians (Gariwerd). Their print designs draw from colours in the local fauna and natural landscape. 'Most of our design ideas are birthed while we're walking on one of our local trails. It gives us a clear mind to think and dream and really make decisions in a connected way. We feel most grounded while doing that,' Kel says.
It's makers like Em & Kel that are ready to reignite that sense of adventure and connection that happens every time you travel. The Grampians is a thoroughly impressive place to visit, so it's high time to plan a trip.
