Balancing Act: Pesticide Use and Consumer Preferences in Farming @foodfarmerearth
Balancing Act: Pesticide Use and Consumer Preferences in Farming  @foodfarmerearth
Uploaded August 2018 | Updated September 2026, 12 hours ago
Farmer Don Wachlin navigates the tightrope between using pesticides and meeting the growing consumer demand for chemical-free produce. Speaking from his heart and from years of experience on his Schlichting Century Farms, he shares his experiment with not spraying his corn crop, discussing the challenges and insights gained from consumer reactions to both the presence of pests and the absence of pesticides. Typical fruit and produce buyers do not want worms and blemishes, Wachlin says.


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Balancing Act: Pesticide Use and Consumer Preferences in Farming

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