Uploaded May 2025 | Updated September 2026, 2 weeks ago
Iconik by Backlight - Smarter Media Management, Seamless Cloud Storage
How do you unlock the full potential of your media archives while keeping costs under control?
Jeremy Strootman, Senior Global Channel Director at Iconik, explains how Iconik and Backblaze are reshaping media management with flexibility, visibility, and speed. Iconik offers a hybrid media asset management solution that transforms the way teams handle their content. Thanks to a deep integration with Backblaze, users can migrate their media to the cloud immediately—without waiting on traditional, linear migration timelines—and index it through Iconik at their own pace.
Whether used as a hot tier for work-in-progress or a deep archive for disaster recovery, Backblaze's storage adapts to every need, while Iconik brings that content to life—making it searchable, sortable, and instantly accessible. Together, they’re changing the game for industries like franchise sports, where real-time uploads, indexing, and remote editing during live events are now possible.
By combining cost-effective cloud storage with powerful media management tools, Iconik and Backblaze give creative teams the power to move faster, work smarter, and stay ready for whatever comes next.
Learn more: backblaze.com/cloud-storage
Follow us on social media:
LinkedIn: linkedin.com/company/backblaze
X (Twitter): https://x.com/backblaze
Facebook: facebook.com/backblaze
Instagram: instagram.com/backblaze/?hl=en
Subscribe to our channel to keep up to date with cloud storage, tech and more: youtube.com/@backblaze?sub_confirmation=1
#IconikMAM #Backblaze #CloudStorage #MediaAssetManagement #CloudMigration #RealTimeEditing
Iconik by Backlight - Smarter Media Management, Seamless Cloud Storage
How do you unlock the full potential of your media archives while keeping costs under control?
Jeremy Strootman, Senior Global Channel Director at Iconik, explains how Iconik and Backblaze are reshaping media management with flexibility, visibility, and speed. Iconik offers a hybrid media asset management solution that transforms the way teams handle their content. Thanks to a deep integration with Backblaze, users can migrate their media to the cloud immediately—without waiting on traditional, linear migration timelines—and index it through Iconik at their own pace.
Whether used as a hot tier for work-in-progress or a deep archive for disaster recovery, Backblaze's storage adapts to every need, while Iconik brings that content to life—making it searchable, sortable, and instantly accessible. Together, they’re changing the game for industries like franchise sports, where real-time uploads, indexing, and remote editing during live events are now possible.
By combining cost-effective cloud storage with powerful media management tools, Iconik and Backblaze give creative teams the power to move faster, work smarter, and stay ready for whatever comes next.
Learn more: backblaze.com/cloud-storage
Follow us on social media:
LinkedIn: linkedin.com/company/backblaze
X (Twitter): https://x.com/backblaze
Facebook: facebook.com/backblaze
Instagram: instagram.com/backblaze/?hl=en
Subscribe to our channel to keep up to date with cloud storage, tech and more: youtube.com/@backblaze?sub_confirmation=1
#IconikMAM #Backblaze #CloudStorage #MediaAssetManagement #CloudMigration #RealTimeEditing










