Back to school search trends? Hottest backpacks and more. @Techstination
Back to school search trends? Hottest backpacks and more.  @Techstination
Uploaded September 2026 | Updated September 2026, 2 weeks ago
Techstination, your destination for gadgets and gear. I’m Fred Fishkin. Back to school search trends? It is that time of year and at Google, trends expert Nick Burns tells us some familiar names lead in the backpack trends..


“It’s interesting. Lilly Pulitzer and K-Pop Demon Hunters are still kind of the top trending brands of school supplies overall in terms of searches over the past month. And it’s probably no surprise that things like three ring binders and notebooks and pencil case continue to spike. We are also seeing search interest in things like stainless steel lunch boxes for kids. Search interest in that actually tripled in the past month. And also lunch boxes with ice packs. So that’s actually really helpful, I think.”


At least some things don’t seem to change all that much. You can learn more about some of the latest at tends.google.com. Try searching for back to school using AI mode for some extra help.


You can find us at Techstination.com. I’m Fred Fishkin.
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Fred Fishkin-Techstination |

Back to school search trends? Hottest backpacks and more.

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