Are there too many licensed LEGO themes? @brick_fanatics
Are there too many licensed LEGO themes?  @brick_fanatics
Uploaded April 2025 | Updated September 2026, 3 weeks ago
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There are more LEGO themes than ever now, but these are primarily licensed IPs rather than homegrown original LEGO themes.

Does LEGO in 2025 rely too heavily on these licenses? What will be the overall outcome of a dearth of innovative, original themes within the LEGO catalogue? It this even really something worth worrying about, and why does the LEGO Group seem to prioritise other IP over its own in-house creations?
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Are there too many licensed LEGO themes?

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