Uploaded February 2025 | Updated September 2026, 1 week ago

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Publicity is the secret weapon most artists fear but can’t afford to ignore. It’s not just about promotion—it’s the key to building credibility, connecting with fans, and making others recognize your music and story. In this episode, I’m breaking down why publicity matters, how to overcome fear, and the steps to crafting a pitch that gets results. Ready to unlock the growth your career deserves? Let’s dive in!

00:00 - Let’s talk!
00:28 - Why do artists dodge publicity?
01:58 - Here’s what artists don’t understand about publicity
02:53 - The Goal of Publicity
05:33 - What do I need to gain publicity?
06:14 - How many media outlets should I pitch my story to?
07:39 - What’s the best way to contact media outlets?
08:19 - Here’s what you can do!
09:41 - If you implement a strategic publicity plan
10:15 - What’s it going to cost you to avoid publicity

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