Uploaded November 2025 | Updated September 2026, 2 weeks ago
This session explores how ER Hospitality applied lean principles to transform its Central Reservations Office, a function tightly integrated with Revenue Management. Jalloud will unpack the symptoms that revealed deeper process and people challenges, share the structured problem-solving approach the team used, and highlight key initiatives that delivered measurable impact. The presentation will also reflect on the human dimension of change, showing how data-driven insights supported teams in improving performance and engagement.
This session explores how ER Hospitality applied lean principles to transform its Central Reservations Office, a function tightly integrated with Revenue Management. Jalloud will unpack the symptoms that revealed deeper process and people challenges, share the structured problem-solving approach the team used, and highlight key initiatives that delivered measurable impact. The presentation will also reflect on the human dimension of change, showing how data-driven insights supported teams in improving performance and engagement.










