Uploaded June 2025 | Updated September 2026, 3 days ago
► Get your free Motion Design Strategy sheet: bit.ly/md-strategy-sheet
Brands need Motion Design more than ever to ensure a consistent and memorable appearance across all touch points.
Personal projects are crucial for Motion Designers to play, explore, and grow. Why not feed two birds with one scone?
In a new video series, I bring made-up brands to life through Motion Design.
It's about analysing the brand and its design, then translating the characteristics into an animation language. And defining them in a Motion Design guide.
A Motion Design system makes sure, all applications and formats are covered. And it ensures, content production is efficient and flexible.
Content:
0:00 Animating brands
0:37 The brand and its design
1:25 Defining Motion Design for a brand
2:01 Motion Design guidelines
2:28 Building a Motion Design system
2:52 The animation principle
3:14 The result: Animated elements
► My After Effects Courses + Resources: bit.ly/ae-courses
► My After Effects Project Files: gumroad.com/manueldoesmotion
► Follow my Socials:
Instagram: instagram.com/manueldoesmotion
TikTok: tiktok.com/@manueldoesmotion
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► All music I use is from Artlist: bit.ly/artlist-music-for-video
Get 2 additional months for free!
► All you need to create stunning videos: bit.ly/motion_array
SAVE €50 on an annual subscription!
Some of my links are affiliate links. By purchasing through these links I earn some money at NO extra cost to you. It’s a Great way to support my channel! Thanks!
#aftereffectstutorial #animation #motiondesign
► Get your free Motion Design Strategy sheet: bit.ly/md-strategy-sheet
Brands need Motion Design more than ever to ensure a consistent and memorable appearance across all touch points.
Personal projects are crucial for Motion Designers to play, explore, and grow. Why not feed two birds with one scone?
In a new video series, I bring made-up brands to life through Motion Design.
It's about analysing the brand and its design, then translating the characteristics into an animation language. And defining them in a Motion Design guide.
A Motion Design system makes sure, all applications and formats are covered. And it ensures, content production is efficient and flexible.
Content:
0:00 Animating brands
0:37 The brand and its design
1:25 Defining Motion Design for a brand
2:01 Motion Design guidelines
2:28 Building a Motion Design system
2:52 The animation principle
3:14 The result: Animated elements
► My After Effects Courses + Resources: bit.ly/ae-courses
► My After Effects Project Files: gumroad.com/manueldoesmotion
► Follow my Socials:
Instagram: instagram.com/manueldoesmotion
TikTok: tiktok.com/@manueldoesmotion
------------
► All music I use is from Artlist: bit.ly/artlist-music-for-video
Get 2 additional months for free!
► All you need to create stunning videos: bit.ly/motion_array
SAVE €50 on an annual subscription!
Some of my links are affiliate links. By purchasing through these links I earn some money at NO extra cost to you. It’s a Great way to support my channel! Thanks!
#aftereffectstutorial #animation #motiondesign
