Uploaded July 2026 | Updated September 2026, 2 weeks ago
a treasure hunt but make it art with Laura Normand, a paris-based illustrator celebrated for her pop-infused, trippy visuals.
in her Instagram series Fleur de Bitume (translation: flower of the asphalt), she transforms Paris into a living gallery by “planting” four original flower sculptures across the city. to make it interactive, she drops their locations in real time for her followers.
blurring the digital and physical worlds, this experiment takes on a life of its own, with real-world surprises at every corner. and we’re here for it.
a treasure hunt but make it art with Laura Normand, a paris-based illustrator celebrated for her pop-infused, trippy visuals.
in her Instagram series Fleur de Bitume (translation: flower of the asphalt), she transforms Paris into a living gallery by “planting” four original flower sculptures across the city. to make it interactive, she drops their locations in real time for her followers.
blurring the digital and physical worlds, this experiment takes on a life of its own, with real-world surprises at every corner. and we’re here for it.










