Uploaded February 2024 | Updated September 2026, 2 weeks ago

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Brendan Fludd, a CRM Director at The Chalhoub Group, lets us in on the secret to true customer centricity in this episode of Techforce. He tells us about how the retail giant makes every customer experience unforgettable and explains how AI and the ethics of gathering customer data is changing the game.

For more information, visit: salesforce.com