Uploaded June 2026 | Updated September 2026, 1 hour ago
You may have noticed that things are changing.
The next era of The Dennos launches on July 2 featuring a free day to the museum with door prizes on the hour, and an evening reception for our new exhibits, new merch, and a Collector’s Silent Auction. We’re celebrating 35 years of art, inspiration, and community with a refreshed brand that reflects who we’ve become and aspire to be.
The Dennos Museum Center is now The Dennos. A shift from being a “hidden gem” to loudly stating we’re a vibrant community hub, and one of the leading community college museums in the nation.
With the help of Phire Group (@phiregroup), we developed a new brand that celebrates the museum, better demonstrates our commitment to inclusivity, and strategically aligns with Northwestern Michigan College (@nmc_tc).
The foundational work of the brand echoes NMC’s while recognizing the museum’s unique opportunities to connect, inspire, and evolve with campus and community audiences. The visuals are primarily black and white, thoughtfully incorporating colors and shapes to ignite your curiosity.
We welcome you all to The Dennos, and can’t wait to see you soon at the museum.
Learn more about our upcoming events at thedennos.simpletix.com, or visit our website at dennosmuseum.org/info/about/brand-refresh for more information about the project.
You may have noticed that things are changing.
The next era of The Dennos launches on July 2 featuring a free day to the museum with door prizes on the hour, and an evening reception for our new exhibits, new merch, and a Collector’s Silent Auction. We’re celebrating 35 years of art, inspiration, and community with a refreshed brand that reflects who we’ve become and aspire to be.
The Dennos Museum Center is now The Dennos. A shift from being a “hidden gem” to loudly stating we’re a vibrant community hub, and one of the leading community college museums in the nation.
With the help of Phire Group (@phiregroup), we developed a new brand that celebrates the museum, better demonstrates our commitment to inclusivity, and strategically aligns with Northwestern Michigan College (@nmc_tc).
The foundational work of the brand echoes NMC’s while recognizing the museum’s unique opportunities to connect, inspire, and evolve with campus and community audiences. The visuals are primarily black and white, thoughtfully incorporating colors and shapes to ignite your curiosity.
We welcome you all to The Dennos, and can’t wait to see you soon at the museum.
Learn more about our upcoming events at thedennos.simpletix.com, or visit our website at dennosmuseum.org/info/about/brand-refresh for more information about the project.










