Uploaded June 2026 | Updated September 2026, 1 week ago
When a controversy put IndiGo in the spotlight, Air India responded with a clever marketing message: “We only raise our hands to say Namaste.”
This is a powerful example of how brands can use timing, positioning, and creativity to stay relevant and strengthen their image.
Learn more powerful branding and marketing strategies in the “Strategy Seekho By Dr Vivek Bindra” playlist on YouTube.
#AirIndia #IndiGo #MarketingStrategy #drvivekbindra #BadaBusiness
When a controversy put IndiGo in the spotlight, Air India responded with a clever marketing message: “We only raise our hands to say Namaste.”
This is a powerful example of how brands can use timing, positioning, and creativity to stay relevant and strengthen their image.
Learn more powerful branding and marketing strategies in the “Strategy Seekho By Dr Vivek Bindra” playlist on YouTube.
#AirIndia #IndiGo #MarketingStrategy #drvivekbindra #BadaBusiness










