Uploaded May 2026 | Updated September 2026, 2 weeks ago
See how EssilorLuxottica and SAP are exploring AI-powered smart glasses to make retail operations faster, smarter, and more personal.
At SAP Sapphire Madrid 2026, Davide Schinetti, Chief Operating Officer at EssilorLuxottica, joins SAP to showcase how wearable technology, SAP Joule, and connected back-end systems can support new retail experiences. The conversation begins with the scale of EssilorLuxottica’s global business, from advanced eye care solutions and iconic eyewear brands to retail networks and smart glasses.
The live demo shows how a store associate could use Ray-Ban smart glasses with Joule embedded to access customer order history, reorder products, check store availability, and support personalized recommendations in real time. By connecting speech, AI, customer data, inventory, and SAP back-end systems, the experience helps store teams respond faster while keeping the interaction natural and human.
EssilorLuxottica also shares how the use case was developed jointly with SAP in just two weeks and how the teams are continuing to explore opportunities across retail operations and supply chain. With 602 sites and 119 distribution centers, EssilorLuxottica is looking at how SAP and AI can help simplify complex operations and create more seamless experiences for customers and employees.
Chapters:
00:00 - Welcome to SAP Sapphire Madrid
00:28 - EssilorLuxottica’s global scale and brands
01:19 - Wearable technology use cases
02:01 - Introducing smart glasses on stage
03:02 - Using Joule to access customer order history
04:02 - Reordering eyewear with SAP back-end data
04:32 - Personalized upsell recommendation
05:13 - Checking product availability in store
06:06 - Adding products to checkout
06:40 - Technology behind the demo
07:14 - Built together in two weeks
07:47 - What’s next for SAP and EssilorLuxottica
Watch the full Customer Success Keynote. 👉 youtu.be/dG9aBkJCcso
Watch all SAP Sapphire replays on demand. 👉sap.com/events/sapphire.html
Follow SAP:
LinkedIn: linkedin.com/company/sap
Instagram: instagram.com/sap
Facebook: facebook.com/SAP
Threads: threads.com/@sap
About SAP:
As a global leader in enterprise applications and business AI, SAP stands at the nexus of business and technology. For over 50 years, organizations have trusted SAP to bring out their best by uniting business-critical operations spanning finance, procurement, HR, supply chain, and customer experience. For more information, visit: sap.com/index.html
#SAPBusinessAI #RetailAI #SAPSapphireMadrid2026
See how EssilorLuxottica and SAP are exploring AI-powered smart glasses to make retail operations faster, smarter, and more personal.
At SAP Sapphire Madrid 2026, Davide Schinetti, Chief Operating Officer at EssilorLuxottica, joins SAP to showcase how wearable technology, SAP Joule, and connected back-end systems can support new retail experiences. The conversation begins with the scale of EssilorLuxottica’s global business, from advanced eye care solutions and iconic eyewear brands to retail networks and smart glasses.
The live demo shows how a store associate could use Ray-Ban smart glasses with Joule embedded to access customer order history, reorder products, check store availability, and support personalized recommendations in real time. By connecting speech, AI, customer data, inventory, and SAP back-end systems, the experience helps store teams respond faster while keeping the interaction natural and human.
EssilorLuxottica also shares how the use case was developed jointly with SAP in just two weeks and how the teams are continuing to explore opportunities across retail operations and supply chain. With 602 sites and 119 distribution centers, EssilorLuxottica is looking at how SAP and AI can help simplify complex operations and create more seamless experiences for customers and employees.
Chapters:
00:00 - Welcome to SAP Sapphire Madrid
00:28 - EssilorLuxottica’s global scale and brands
01:19 - Wearable technology use cases
02:01 - Introducing smart glasses on stage
03:02 - Using Joule to access customer order history
04:02 - Reordering eyewear with SAP back-end data
04:32 - Personalized upsell recommendation
05:13 - Checking product availability in store
06:06 - Adding products to checkout
06:40 - Technology behind the demo
07:14 - Built together in two weeks
07:47 - What’s next for SAP and EssilorLuxottica
Watch the full Customer Success Keynote. 👉 youtu.be/dG9aBkJCcso
Watch all SAP Sapphire replays on demand. 👉sap.com/events/sapphire.html
Follow SAP:
LinkedIn: linkedin.com/company/sap
Instagram: instagram.com/sap
Facebook: facebook.com/SAP
Threads: threads.com/@sap
About SAP:
As a global leader in enterprise applications and business AI, SAP stands at the nexus of business and technology. For over 50 years, organizations have trusted SAP to bring out their best by uniting business-critical operations spanning finance, procurement, HR, supply chain, and customer experience. For more information, visit: sap.com/index.html
#SAPBusinessAI #RetailAI #SAPSapphireMadrid2026
