Uploaded December 2025 | Updated September 2026, 52 minutes ago
As agentic commerce gains momentum across both the retail industry and consumer markets, its ultimate structure remains an open question. Early signals in the market suggest multiple possible outcomes, from shifts in consumer behavior to new operational models. Which partnerships will emerge as critical drivers of success? Which business models are poised to thrive in this evolving landscape, and which ones face the greatest risk of disruption? Understanding these dynamics will be essential for businesses seeking to adapt and lead in this transformative era.
In this episode of the International Housewares Association Webinar Series, Don Unser and Joe Derochowski of market research and analytics company Circana will be joined by agentic commerce optimization specialist Scot Wingo of ReFiBuy to provide an insider’s overview of agentic commerce and its potential for the home and housewares business. The session will highlight best practices to begin implementing now to stake your position in this fast-evolving and transformative AI sector.
housewares.org
As agentic commerce gains momentum across both the retail industry and consumer markets, its ultimate structure remains an open question. Early signals in the market suggest multiple possible outcomes, from shifts in consumer behavior to new operational models. Which partnerships will emerge as critical drivers of success? Which business models are poised to thrive in this evolving landscape, and which ones face the greatest risk of disruption? Understanding these dynamics will be essential for businesses seeking to adapt and lead in this transformative era.
In this episode of the International Housewares Association Webinar Series, Don Unser and Joe Derochowski of market research and analytics company Circana will be joined by agentic commerce optimization specialist Scot Wingo of ReFiBuy to provide an insider’s overview of agentic commerce and its potential for the home and housewares business. The session will highlight best practices to begin implementing now to stake your position in this fast-evolving and transformative AI sector.
housewares.org
