Tooltester | ActiveCampaign vs Mailchimp: Find out Which we Stopped Recommending and Why @tooltester | Uploaded March 2023 | Updated October 2024, 1 hour ago.
While Mailchimp is, without a doubt, the most popular of the two email service providers, ActiveCampaign offers better marketing automation, list management, and higher deliverability rates. Which one is right for your business?

Watch our video to find out, or read our full comparison: emailtooltester.com/en/blog/activecampaign-vs-mailchimp/?utm_source=youtube

Try ActiveCampaign for free: emailtooltester.com/out/activecampaign-youtube
Try Mailchimp for free: emailtooltester.com/out/mailchimp-youtube

Contents:
0:00 - Intro
0:34 - Ease of use
1:17 - Forms (heads up: in the video we wrongly say that "forms can be embedded in your emails". What we meant was "embedded in your website". Sorry about that!
1:59 - Website and landing page builder
2:52 - Marketing Automation
3:38 - CRM
3:59 - Reporting
4:55 - Pricing
5:45 -Conclusion