Uploaded September 2025 | Updated September 2026, 12 hours ago
Watch the latest episode of the Climate Group Podcast “50 Shades of Green” about communicating climate change – how can culture drive action.
When environmental stewardship becomes a core cultural value, climate-positive behaviors naturally follow. Today, cultural institutions are playing a crucial role in transforming abstract climate science into tangible experiences, emotional resonance, and collective action. It’s no longer just about what people know, but what they feel, value, and do together. Watch voices from the worlds of sport, music, media, television, and food as they share the meaningful steps they've taken toward building a more sustainable future.
Watch the latest episode of the Climate Group Podcast “50 Shades of Green” about communicating climate change – how can culture drive action.
When environmental stewardship becomes a core cultural value, climate-positive behaviors naturally follow. Today, cultural institutions are playing a crucial role in transforming abstract climate science into tangible experiences, emotional resonance, and collective action. It’s no longer just about what people know, but what they feel, value, and do together. Watch voices from the worlds of sport, music, media, television, and food as they share the meaningful steps they've taken toward building a more sustainable future.










