Uploaded May 2025 | Updated September 2026, 1 week ago
Join me as I chat with Steph Smith to discusses startup opportunities in the AI era, focusing on both AI-enabled ideas and tech-agnostic concepts that remain valuable despite technological disruption. She presents detailed concepts for personal data dashboards, health data integration platforms, and AI-enhanced dating apps, explaining how these ideas address existing market gaps and could be monetized.
**$5,000 GREG’S LETTER GIVEAWAY (sponsored by Beehiiv)**
- No purchase necessary
- Open worldwide 18+ (void FL, NY, Quebec, Italy, Spain, Brazil & where prohibited)
- How to enter:
1️⃣ Subscribe at gregisenberg.com
2️⃣ Reply to the welcome email with “Entering the $5K giveaway” (one per person)
3️⃣ **Like the YouTube video and comment what you’d do with the $5k**
- Entry window: 19 May 2025 → 26 May 2025 (ET)
- Winner chosen at random and emailed on 28 May 2025; must claim within 48 h
- Prize: $5,000 USD via PayPal or wire or what the sponsor chooses
- Odds depend on entries. Taxes = winner’s responsibility.
- Not sponsored by YouTube or any social platform.
**Full Official Rules:** docs.google.com/document/d/1KSkNYH3lryT9GEXTaFkRYAQaYyla0C-YcXP0IDkNw2Y/edit?usp=sharing
Gift for action takers - 30% off for three months with code SIP30 at checkout: beehiiv.com/greg-isenberg?utm_campaign=Q22025-greg-isenberg-partnership&utm_medium=influencer&utm_source=youtube&utm_source_platform=youtube&via=greg-isenberg-Q22025&utm_marketing_tactic=awareness&utm_creative_format=video&utm_content=greg-isenberg&utm_term=greg-isenberg
Timestamps:
00:00 - Intro
03:01 - Startup Idea 1: Open Pages Creator
11:16 - Startup Idea 2: Lead Magnet Creator
14:26 - Startup Idea 3: Integrated Health Dashboard
21:59 - Startup Idea 4: Directory GPTs
24:54 - Startup Idea 5: AI-Powered Dating App
Key Points:
• Open Pages: Creating customizable personal data dashboards that display lifestyle metrics (fitness, habits, hobbies)
• Health Data Integration: A platform that centralizes health information from various sources (CGMs, wearables, medical records) with AI analysis
• Directory GPTs: Converting existing web directories into custom GPTs for personalized recommendations
• AI-Powered Dating: Dating apps that match based on compatibility metrics beyond appearance using AI analysis
1) Open Pages Creator
We need a platform that lets ANYONE create beautiful, data-rich personal dashboards for ANYTHING they track!
Think: surfing sessions, sobriety streaks, tennis matches, reading goals - all visualized YOUR way.
Why it works:
• AI tools like Cursor make custom pages possible
• People CRAVE social motivation
• Current solutions are too limited
Business model: Freemium with paid modules ($10-30/month)
2) Integrated Health Dashboard
The ULTIMATE health data aggregator we all desperately need!
Imagine ONE platform that connects:
• CGM data
• Oura ring
• Eight Sleep
• Strava
• Blood tests
• Medications
• Doctor visits
The problem? All this health data exists in SILOS with no AI layer to make sense of it all!
Steph would pay $30+/month for this - and companies could offer it as an employee benefit.
Name idea: Health is Wealth
3) Directory GPTs
Take existing directory sites (like Nomad List) and transform them into CUSTOM GPTs!
Instead of static info, users can have CONVERSATIONS:
"I need a place with good weather under $1000/month where I don't need a visa"
This creates personalized recommendations based on YOUR specific needs.
Lead gen opportunity: Lawyers are already buying legal GPTs to generate client leads!
4) AI-Powered Dating App
Dating apps are BROKEN - they're all about looks when compatibility is about HUMOR, VALUES, and INTELLIGENCE.
The solution? An app that:
• Analyzes your meme preferences
• Connects to your Goodreads, Netflix, Strava
• Uses AI to match based on ACTUAL compatibility
• Sets up blind dates automatically (time + location)
No more endless swiping! Just meaningful connections.
5) Personal Website Knowledge Hub
Every personal website should have a "knowledge open page" with gated content.
Why? "Subscribe to my newsletter" has hit FATIGUE.
But people WILL share their email for valuable guides, templates, or resources.
LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/
BoringMarketing — Vibe Marketing for Sale: thevibemarketer.com
Startup Empire - a membership for builders who want to build cash-flowing businesses skool.com/startupempire/about
FIND ME ON SOCIAL
X/Twitter: twitter.com/gregisenberg
Instagram: instagram.com/gregisenberg
LinkedIn: linkedin.com/in/gisenberg
FIND STEPH ON SOCIAL
X/Twitter: https://x.com/stephsmithio
Internet Pipes:internetpipes.com (use discount: STARTUPIDEAS for 30%)
Surfer Diary: surferdiary.com/stats
Join me as I chat with Steph Smith to discusses startup opportunities in the AI era, focusing on both AI-enabled ideas and tech-agnostic concepts that remain valuable despite technological disruption. She presents detailed concepts for personal data dashboards, health data integration platforms, and AI-enhanced dating apps, explaining how these ideas address existing market gaps and could be monetized.
**$5,000 GREG’S LETTER GIVEAWAY (sponsored by Beehiiv)**
- No purchase necessary
- Open worldwide 18+ (void FL, NY, Quebec, Italy, Spain, Brazil & where prohibited)
- How to enter:
1️⃣ Subscribe at gregisenberg.com
2️⃣ Reply to the welcome email with “Entering the $5K giveaway” (one per person)
3️⃣ **Like the YouTube video and comment what you’d do with the $5k**
- Entry window: 19 May 2025 → 26 May 2025 (ET)
- Winner chosen at random and emailed on 28 May 2025; must claim within 48 h
- Prize: $5,000 USD via PayPal or wire or what the sponsor chooses
- Odds depend on entries. Taxes = winner’s responsibility.
- Not sponsored by YouTube or any social platform.
**Full Official Rules:** docs.google.com/document/d/1KSkNYH3lryT9GEXTaFkRYAQaYyla0C-YcXP0IDkNw2Y/edit?usp=sharing
Gift for action takers - 30% off for three months with code SIP30 at checkout: beehiiv.com/greg-isenberg?utm_campaign=Q22025-greg-isenberg-partnership&utm_medium=influencer&utm_source=youtube&utm_source_platform=youtube&via=greg-isenberg-Q22025&utm_marketing_tactic=awareness&utm_creative_format=video&utm_content=greg-isenberg&utm_term=greg-isenberg
Timestamps:
00:00 - Intro
03:01 - Startup Idea 1: Open Pages Creator
11:16 - Startup Idea 2: Lead Magnet Creator
14:26 - Startup Idea 3: Integrated Health Dashboard
21:59 - Startup Idea 4: Directory GPTs
24:54 - Startup Idea 5: AI-Powered Dating App
Key Points:
• Open Pages: Creating customizable personal data dashboards that display lifestyle metrics (fitness, habits, hobbies)
• Health Data Integration: A platform that centralizes health information from various sources (CGMs, wearables, medical records) with AI analysis
• Directory GPTs: Converting existing web directories into custom GPTs for personalized recommendations
• AI-Powered Dating: Dating apps that match based on compatibility metrics beyond appearance using AI analysis
1) Open Pages Creator
We need a platform that lets ANYONE create beautiful, data-rich personal dashboards for ANYTHING they track!
Think: surfing sessions, sobriety streaks, tennis matches, reading goals - all visualized YOUR way.
Why it works:
• AI tools like Cursor make custom pages possible
• People CRAVE social motivation
• Current solutions are too limited
Business model: Freemium with paid modules ($10-30/month)
2) Integrated Health Dashboard
The ULTIMATE health data aggregator we all desperately need!
Imagine ONE platform that connects:
• CGM data
• Oura ring
• Eight Sleep
• Strava
• Blood tests
• Medications
• Doctor visits
The problem? All this health data exists in SILOS with no AI layer to make sense of it all!
Steph would pay $30+/month for this - and companies could offer it as an employee benefit.
Name idea: Health is Wealth
3) Directory GPTs
Take existing directory sites (like Nomad List) and transform them into CUSTOM GPTs!
Instead of static info, users can have CONVERSATIONS:
"I need a place with good weather under $1000/month where I don't need a visa"
This creates personalized recommendations based on YOUR specific needs.
Lead gen opportunity: Lawyers are already buying legal GPTs to generate client leads!
4) AI-Powered Dating App
Dating apps are BROKEN - they're all about looks when compatibility is about HUMOR, VALUES, and INTELLIGENCE.
The solution? An app that:
• Analyzes your meme preferences
• Connects to your Goodreads, Netflix, Strava
• Uses AI to match based on ACTUAL compatibility
• Sets up blind dates automatically (time + location)
No more endless swiping! Just meaningful connections.
5) Personal Website Knowledge Hub
Every personal website should have a "knowledge open page" with gated content.
Why? "Subscribe to my newsletter" has hit FATIGUE.
But people WILL share their email for valuable guides, templates, or resources.
LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/
BoringMarketing — Vibe Marketing for Sale: thevibemarketer.com
Startup Empire - a membership for builders who want to build cash-flowing businesses skool.com/startupempire/about
FIND ME ON SOCIAL
X/Twitter: twitter.com/gregisenberg
Instagram: instagram.com/gregisenberg
LinkedIn: linkedin.com/in/gisenberg
FIND STEPH ON SOCIAL
X/Twitter: https://x.com/stephsmithio
Internet Pipes:internetpipes.com (use discount: STARTUPIDEAS for 30%)
Surfer Diary: surferdiary.com/stats
 with AI assistance to rapidly build a case management system for a nonprofit
• The approach focuses on creating simple CRUD (Create, Read, Update, Delete) applications rather than complex systems
1) The Sell First, Build Later Framework
Billys #1 rule: Find someone to BUY your app BEFORE you build it.
Most developers get this backward - they build something cool then struggle to find users.
The secret? Dont market. SELL.
How? Look for people ALREADY trying to pay for solutions
2) Upwork Gold Mining Strategy
Billys exact process:
• Search Upwork for jobs mentioning expensive SaaS tools (Airtable, HubSpot, etc)
• Look for simple CRUD apps (data entry, visualization)
• Build a quick prototype in [Repl.it](http://repl.it/)
• Send a Loom video demo to potential clients
His first sale? $750 replacing an Airtable solution!
3) The Vibe Coding Tech Stack
Billys weapons of choice:
• Replit for rapid prototyping (zero setup friction!)
• ChatGPT to format requirements into PRDs
• V0 for beautiful UI mockups
• ShadCN components for clean interfaces
The magic combo: Feed requirements to Replit + build me this app = working prototype in MINUTES.
4) What to Avoid When Vibe Coding
Not all projects are created equal! Watch out for:
• Payment processing (risky)
• DocuSign integrations (complex)
• Calendar functionality (AI struggles with time zones)
• Anything changing data in other apps
Start with simple CRUD apps that store and display information.
5) The Real Money-Making Model
Billys approach isnt just about one-off projects:
• Initial build: $750-2,500
• Charge for hosting
• Recurring revenue from feature requests
• Get referrals to similar businesses
One recent client is now reselling his solution to other companies in the same industry!
6) Why This Beats Building a SaaS
Building a traditional SaaS = nightmare money pit according to Billy.
With vibe coding consulting:
• De-risk by getting paid upfront
• Learn across multiple projects
• No marketing costs
• Discover validated problems
• Build a portfolio of solutions
Six figures on Upwork is VERY doable.
7) The 60-Second Sales Pitch
Billys exact closing technique:
• Find job posting
• Make mockup in V0 or Replit
• Record 1-minute Loom: Im Billy, I make apps. I know you wanted Airtable, but I made this custom for you.
• Personalize with company name
• Send and repeat
Simple. Effective. PROFITABLE.
The future of coding isnt about knowing every framework—its about SOLVING PROBLEMS quickly.
Anyone can do this with the right tools and approach.
Notable Quotes:
The number one thing is how to sell an app that youve built... And the secret is not to market. Its just to sell it. - Billy Howell
We start, we need to find someone to buy the app before we build it. Thats where most people get this wrong, is they build something and then try to sell it or try to get users. - Billy Howell
LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn what if into reality with AI, apps, and next-gen products https://latecheckout.agency/
BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/
BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/
Startup Empire — a membership for builders who want to build cash-flowing businesses https://www.startupempire.co
FIND ME ON SOCIAL
X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/
FIND BILLY ON SOCIAL
X/Twitter: https://x.com/billyjhowell
Youtube: https://www.youtube.com/@billyjhowell He makes $750 a day Vibe Coding Apps (using Replit, ChatGPT, Upwork)](https://i.ytimg.com/vi/opi1s_5Dm-c/mqdefault.jpg)









