#120: Creativity as a spiritual practice and letting go of branding norms with Amanda Filippelli @angiestudio
#120: Creativity as a spiritual practice and letting go of branding norms with Amanda Filippelli  @angiestudio
Uploaded March 2025 | Updated September 2026, 14 minutes ago
In a world obsessed with appearances and constant content creation, Amanda Filippelli shares how life-changing events reshaped her approach to both business and life. She challenges traditional branding, advocating for authenticity and creative freedom as the real path to connection and trust. She reflects on pivotal moments that inspired her to embrace her unfiltered self and prioritise creative authenticity. Her story is a powerful reminder of the growth and fulfillment possible when we let go of external labels and focus on our unique talents.


Announcement: Am taking a short break before recording the next season - but I will be back!


If you enjoyed this episode, you’ll love Ep #061: You Don’t Need Their Approval with Amanda Filippelli (podcasts.apple.com/gb/podcast/061-you-dont-need-their-approval-with-amanda-filippelli/id1474479035?i=1000534297925)


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About Amanda:


As a book coach, editor, and writer Amanda has received accolades like Pittsburgh Magazine's 40 Under 40 award and built a successful business over the years helping authors actualise their creative goals. Owner of a publishing press that has a production house for parent company, she helps authors bring their written work to life—whether it's adapted for the stage or turned into an interactive art installation. Connect with Amanda: amandafilippelli.com/; instagram.com/editor_amanda (instagram.com/editor_amanda/)  


Timestamps:


[00:04:02] Changes in Amanda's professional life


[00:07:47] Life changes and their impact on Amanda


[00:11:43] Creativity as a spiritual practice


[00:17:06] Embracing creative fulfillment


[00:22:17] Stepping away from traditional branding


[00:34:32] The importance of authenticity in branding


[00:44:06] Personal branding and its psychological effects


[01:01:03] Challenges in the publishing world


[01:11:23] Exploring non-social media marketing strategies


[01:20:45] Final thoughts on authenticity and entrepreneurship
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#120: Creativity as a spiritual practice and letting go of branding norms with Amanda Filippelli

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