Uploaded September 2025 | Updated September 2026, 1 hour ago
Q: How do you make a product launch less boring?
A: Give 10 users access 1 month early and make a reality show around them.
Here's EPISODE 1.
Instead of making our own launch video for Wondercraft Video, we handed the keys to 10 users — none of them pro editors - and told them to create it for us. The prize? $25,000.
Welcome to Episode 1 of the Rebel Docuseries.
In this episode:
• Meet the first Rebels taking on the challenge - from brand designers to software developers to educators.
• Get a first look at Wondercraft Video.
• See the mix of nerves, chaos, and excitement as everyone gets their gear and starts plotting their first moves.
The rules are simple:
• 10 Rebels.
• 4 weeks.
• 1 launch video.
• Winner takes $25K.
👉 Your role? Vote for the Rebel you think will win. Get it right and you’ll score a free year of Wondercraft.
Plus, join us live on October 15th for the Grand Finale, just showing up gets you 1 month free.
Vote + grab your finale invite here: wondercraft.ai/challenge
Chapters:
0:24 – Introduction to the challenge
0:42 – Meet the Rebels (Introductions)
1:11 – Wondercraft founders explain the challenge
2:06 – Behind the product: adding video to Wondercraft
2:30 – Week 1 begins: Sarah shares first thoughts
3:12 – Lily's revelation
4:17 – Lionel gets his gear
4:37 – Mitch's first reactions to Wonda
5:23 – Mac's creativity sparks & workflows
6:01 – What success looks like for the challenge
6:30 – What creativity means to Isaac
6:52 – What winning means to Mariia
7:27 – Carlos: excitement, nerves & time pressure
7:47 – Wondercrew reflections & gratitude
8:26 – Planning the finale jury
Q: How do you make a product launch less boring?
A: Give 10 users access 1 month early and make a reality show around them.
Here's EPISODE 1.
Instead of making our own launch video for Wondercraft Video, we handed the keys to 10 users — none of them pro editors - and told them to create it for us. The prize? $25,000.
Welcome to Episode 1 of the Rebel Docuseries.
In this episode:
• Meet the first Rebels taking on the challenge - from brand designers to software developers to educators.
• Get a first look at Wondercraft Video.
• See the mix of nerves, chaos, and excitement as everyone gets their gear and starts plotting their first moves.
The rules are simple:
• 10 Rebels.
• 4 weeks.
• 1 launch video.
• Winner takes $25K.
👉 Your role? Vote for the Rebel you think will win. Get it right and you’ll score a free year of Wondercraft.
Plus, join us live on October 15th for the Grand Finale, just showing up gets you 1 month free.
Vote + grab your finale invite here: wondercraft.ai/challenge
Chapters:
0:24 – Introduction to the challenge
0:42 – Meet the Rebels (Introductions)
1:11 – Wondercraft founders explain the challenge
2:06 – Behind the product: adding video to Wondercraft
2:30 – Week 1 begins: Sarah shares first thoughts
3:12 – Lily's revelation
4:17 – Lionel gets his gear
4:37 – Mitch's first reactions to Wonda
5:23 – Mac's creativity sparks & workflows
6:01 – What success looks like for the challenge
6:30 – What creativity means to Isaac
6:52 – What winning means to Mariia
7:27 – Carlos: excitement, nerves & time pressure
7:47 – Wondercrew reflections & gratitude
8:26 – Planning the finale jury
