Oxiclean with Billy Mays Rick Cesari 2013-05-23 | https://www.RickCesari.com-Rick Cesari and Cesari Response Television(CRTV) created the very first infomercial for OxiClean using host Billy Mays. This was also Billy's first infomercial project helping to launch one of the best television pitchmen ever. The campaigns created by CRTV helped OxiClean become an iconic brand and sales revenue increase to over $200MM.
Psychology of Persuasion 12-11-19 Rick Cesari 2019-12-12 | https://www.RickCesari.comThe Psychology of Persuasion is key to increased sales and extending your brand. With this video I show you how to get the benefit of my experience with successful products, to help you get the results you want with your own product or services business.Get my free download; The Top 3 Types of Video Content to increase sales and grow your brand. Click the link below:rickcesari.com/your-4-step-formula-to-creating-videos-that-sell-your-products-like-crazyTweet This Video: youtu.be/fkH9ToySPMkCome say hello!Facebook: facebook.com/rickcesaridrtvTwitter: twitter.com/RickCesariDRTVLinkedIn: linkedin.com/in/rickcesaridrtv
Rick Cesari - Create Better ROI with Video & Direct Response part two Rick Cesari 2019-10-23 | https://www.RickCesari.comThe key to creating higher ROI is to successfully appeal to your target audience by incorporating some of the most effective selling strategies of direct response marketing. In this video we talk about the importance of the offer and the four types you should use in all of your videos. This is part two of two parts.Get my free download; The Top 3 Types of Video Content to increase sales and grow your brand. Click the link below:rickcesari.com/your-4-step-formula-to-creating-videos-that-sell-your-products-like-crazyTweet This Video: youtu.be/e4DCa-XkL2cCome say hello!Facebook: facebook.com/rickcesaridrtvTwitter: twitter.com/RickCesariDRTVLinkedIn: linkedin.com/in/rickcesaridrtv
Rick Cesari - Create Better ROI with Video & Direct Response part one Rick Cesari 2019-10-09 | https://www.RickCesari.comThe key to creating higher ROI is to successfully appeal to your target audience by incorporating some of the most effective selling strategies of direct response marketing. In this video we talk about the importance of the offer and the four types you should use in all of your videos. This is part one of two parts.Get my free download; The Top 3 Types of Video Content to increase sales and grow your brand. Click the link below:rickcesari.com/your-4-step-formula-to-creating-videos-that-sell-your-products-like-crazyTweet This Video: youtu.be/COHQBb6aEyACome say hello!Facebook: facebook.com/rickcesaridrtvTwitter: twitter.com/RickCesariDRTVLinkedIn: linkedin.com/in/rickcesaridrtv
Rick Cesari - Create Brand Loyalty Using Video Testimonials Rick Cesari 2019-09-27 | https://www.RickCesari.comCREATE BRAND LOYALTY USING VIDEO TESTIMONIALS. In this video I show you strategies I've used successfully over the years to build brand loyalty for my clients. You'll learn the steps needed to attain authentic testimonials and see why they are key to brand building and higher sales.Get my free download; The Top 3 Types of Video Content to increase sales and grow your brand. Click the link below:rickcesari.com/your-4-step-formula-to-creating-videos-that-sell-your-products-like-crazyTweet This Video: youtu.be/M2wYbJNkWt8 Come say hello!Facebook: facebook.com/rickcesaridrtvTwitter: twitter.com/RickCesariDRTVLinkedIn: linkedin.com/in/rickcesaridrtv
Rick Cesari - Creating A Powerful Introduction For Your Video Rick Cesari 2019-09-18 | https://www.RickCesari.comHOW TO CREATE A POWERFUL INTRODUCTION. In this video I teach you the techniques I've learned that have proved to work time and time again. Your introduction is one of the most important parts and you do not want to skip these steps when creating your video.Perfect for anyone selling products on Amazon.Get my free download; The Top 3 Types of Video Content to increase sales and grow your brand. Click the link below:rickcesari.com/your-4-step-formula-to-creating-videos-that-sell-your-products-like-crazyTweet This Video: youtu.be/ZIAsk_hvujcCome say hello!Facebook: facebook.com/rickcesaridrtvTwitter: twitter.com/RickCesariDRTVLinkedIn: linkedin.com/in/rickcesaridrtv
Rick Cesari - Creating A Great Product Demonstration Video Rick Cesari 2019-06-12 | https://www.RickCesari.comCREATING A GREAT PRODUCT DEMONSTRATION VIDEO - Learn How to Create Engaging Product Demonstration and How-to Videos that will “Hook” your viewers and persuade them to purchase.Perfect for anyone selling products on Amazon.Here is a simple guide on how to make a great demo video in 5 easy steps.Get my free download; The Top 3 Types of Video Content to increase sales and grow your brand. Click the link below:rickcesari.com/your-4-step-formula-to-creating-videos-that-sell-your-products-like-crazyTweet This Video: youtu.be/6_q0K-q5tEECome say hello!Facebook: facebook.com/rickcesaridrtvTwitter: twitter.com/RickCesariDRTVLinkedIn: linkedin.com/in/rickcesaridrtv
Face FX by SILKN Rick Cesari 2019-06-01 | https://www.RickCesari.com-An anti-aging skin device using red light technology. We created several direct to consumer television campaigns which helped company revenue increase from $18MM to ver $100MM.
FaceFX by SILKN Rick Cesari 2019-06-01 | https://www.RickCesari.com-An anti-aging device using red light technology. Cesari Direct created a 30 minute infomercial to educate consumers about this new technology. The goal was to drive both direct sales and helped support retail. The campaign was successful, company revenue increased from $18MM to over $100MM.
Rick Cesari Video Persuasion GoPro Brand Building Case Study Rick Cesari 2019-06-01 | https://www.RickCesari.com. Watch this video to learn how to increase sales and grow your business from Rick Cesari's over 35 years experience of building new brands. Subscribe to this channel to learn more.
Johnsonville Sizzling Sausage Grill Rick Cesari 2019-05-29 | Johnsonville Sausage is the No. 1 national brand of brats, Italian sausage, smoked-cooked links and fresh breakfast sausage links.Created by Rick Cesari and his team, this 2 minute spot along with the full length 28 minute infomercial was used to introduce the Johnsonville Sizzling Sausage Grill. Sales exceeded expectations from the start and the grill has continued to satisfy customers all across the country.
Rick Cesari Video Persuasion Features vs Benefits Juiceman Rick Cesari 2019-05-22 | https://www.RickCesari.com. This video gives you valuable advice about the importance of one of the most fundamental elements of marketing, Features vs Benefits. The incredible success of the Juiceman brand of juice extractors was evidence of how the concepts were applied in this case. Sales went from less than $1 million to over $100 million in 3 years.
Rick Cesari Video Persuasion Features vs Benefits Sonicare Rick Cesari 2019-05-22 | https://www.RickCesari.com. Watch this video to learn valuable information about the importance of one of the most fundamental elements of marketing, Features vs Benefits. To learn more marketing tips subscribe to this channel above.
Interview with Author of Building Billion Dollar Brands Rick Cesari Rick Cesari 2019-01-23 | Rick Cesari, rickcesari.com talks about his new book, 'Building Billion Dollar Brands'. Available for purchase on Amazon: http://amzn.to/2QjYs63Get my 4-Step Formula to Creating Videos that Sell your Product Like Crazy:http://rickcesari.com/your-4-step-formula-to-creating-videos-that-sell-your-products-like-crazyTweet This Video: youtu.be/X-VulCM1NDMCome say hello!Facebook: facebook.com/rickcesaridrtvTwitter: twitter.com/RickCesariDRTVLinkedIn: linkedin.com/in/rickcesaridrtv
Rick Cesari Rick Cesari 2018-04-23 | https://www.RickCesari.com - YOU, TOO, CAN BUILD A BILLION DOLLAR BRAND Using the insider video marketing secrets, revealed by the man who pioneered direct response TV - Rick Cesari.Get my 4-Step Formula to Creating Videos that Sell your Product Like Crazy:http://rickcesari.com/your-4-step-formula-to-creating-videos-that-sell-your-products-like-crazyTweet This Video: youtu.be/6_q0K-q5tEECome say hello!Facebook: facebook.com/rickcesaridrtvTwitter: twitter.com/RickCesariDRTVLinkedIn: linkedin.com/in/rickcesaridrtv
Successful D2C Product Launches Rick Cesari 2016-01-06 | This demonstrates video persuasion principles of how to use video to grow your brand and build you business. Visit my website today.http://www.rickcesari.com
Peter Frampton Guitar Method Rick Cesari 2015-12-14 | https://www.RickCesari.com- In 1997, world-renowned musician Peter Frampton and E-Media created a CD-Rom interactive guitar teaching program. They came to Cesari Direct to create an infomercial to help market the product. The campaign was very successful and helped sell tens of thousands of units.
Doctor On Demand - Insurance Rick Cesari 2015-11-12 | https://www.RickCesari.com-See a doctor Now, without leaving your home. Use Doctor On Demand. The first visit is free. This 60sec spot was produced by Cesari Direct. October 2015.http://www.cesaridirect.com
Rick Cesari Author of Buy Now Rick Cesari 2015-11-11 | https://www.RickCesari.com-For both Fortune 500 companies and entrepreneurs, we use brand-building, response-driving video marketing to help make small brands big and big brands bigger.Visit my website today.https://www.RickCesari.com
Eagle One car products Rick Cesari 2013-10-09 | https://www.RickCesari.com- A division of Ashland Oil, Eagle One car products needed a campaign to create awareness and drive retail sales. Cesari Direct helped make several DRTV spots that exceed the campaign goals.
Dupont Air Filters with Jeff Gordon Rick Cesari 2013-05-23 | https://www.RickCesari.com-Cesari Direct created a direct response television campaign for Dupont Air Filters featuring Nascar driver Jeff Gordon.
KSWB-TV, Interview with Rick Cesari Rick Cesari 2013-05-23 | https://www.RickCesari.com- Rick Cesari shares his secrets to growing your business and building your brand. For both Fortune 500 companies and entrepreneurs, we use brand-building, response-driving video marketing to help make small brands big and big brands bigger.
Fox interviews Rick Cesari Rick Cesari 2013-05-23 | http://www.rickcesari.com - Building Brands Interview on Fox News, talking about his book, Buy Now.
The George Foreman Grill Rick Cesari 2013-05-23 | https://www.RickCesari.com-Rick Cesari produced the very first George Foreman infomercial back in 1996 and helped build this product into the largest selling consumer product ever.
BUY NOW with Rick Cesari Rick Cesari 2013-05-23 | https://www.RickCesari.com-For both Fortune 500 companies and entrepreneurs, we use brand-building, response-driving video marketing to help make small brands big and big brands bigger.
ERA Tribute Video Rick Cesari 2013-05-23 | https://www.RickCesari.com, Cesari Direct created a music video parody to show at the ERA awards dinner.
Eagle One Car Care Rick Cesari 2013-05-23 | https://www.RickCesari.com-Eagle One a division of Ashland Oil hired Cesari Direct to create a series of DRTV spots to help sell their products direct to the consumer, drive retail and create more brand awareness. They worked!
AreoGarden; The Gardener Rick Cesari 2013-05-23 | https://www.RickCesari.com-#3 in series of DRTV spots created to appeal to a specific demographic.
Rug Doctor Carpet Cleaners Rick Cesari 2013-05-23 | https://www.RickCesari.com- We created the 1st infomercial and website helping Rug Doctor to start selling their carpet cleaners direct to the consumer. Prior to this they had only been in the rental business. The campaign was an overwhelming success. Sales skyrocketed to over $50MM in only 3 years.
BackJoy Core Rick Cesari 2013-05-23 | https://www.RickCesari.com-Cesari Direct created a 30 minute infomercial to launch this new back support system. Sales soared and the show ran on TV for over 4 years.
Rug Doctor Carpet Cleaners Rick Cesari 2013-05-23 | https://www.RickCesari.com-Cesari Direct created a series of direct response television commercials to help drive both retail and direct to consumer sales.
AeroGarden, The Cook Rick Cesari 2013-05-23 | https://www.RickCesari.com-#4 in a series of Direct Response spots we created to target a specific demographic.
Cesari Direct Animations Rick Cesari 2013-05-23 | https://www.RickCesari.com-Animations are a powerful way to "simplify" a products unique selling proposition, so consumers will understand and then purchase the product.
WORKSHARP Knife Sharpener from Darex Rick Cesari 2013-05-23 | https://www.RickCesari.com-Cesari Direct created a 30 minute infomercial for this new niche category of Knife Sharpeners. The show is still on the air after 5 years. The client, Darex, uses the infomercial to create direct sales and drive retail sales.
SnoreGuard Rick Cesari 2013-05-23 | https://www.RickCesari.com-Cesari Direct created a :60sec DRTV spot to help create more direct and online sales for this device that would prevent snoring.
AeroGarden; Mom Rick Cesari 2013-05-23 | https://www.RickCesari.com-Cesari Direct Created a series of DRTV spots for specific demographics that this product would appeal to.
Rug Doctor Mighty Pro X3-Carpet Cleaner Rick Cesari 2013-05-23 | https://www.RickCesari.com-Cesari Direct created a 30 minute infomercial for tis new product from Rug Doctor.
Cesari Direct Television Hosts Rick Cesari 2013-05-23 | https://www.RickCesari.com-a video showing some of the different hosts we have used for our DRTV campaigns.
AeroGarden; Floral Rick Cesari 2013-05-23 | https://www.RickCesari.com-#2 in series of DRTV spots created to appeal to a specific demographic.
Flash&Go from Silkn Rick Cesari 2013-05-22 | https://www.RickCesari.com-Cesari Direct created a DRTV campaign to educate consumers about this new technology for hair removal that uses intense pulse light.
