Joe Candelaria from Forever Came talks about the Pennsylvania music scene Joe Caviston 2026-09-26 | Joe Candelaria from Forever Came talks about the Pennsylvania music scene
Liberals vs. Taylor Swift #taylorswift #popculture #politics #liberal Joe Caviston 2025-10-14 | To the liberals upset with Taylor Swift: She's a person, not a perfectly curated political entity. We can hold her accountable and let her be an artist who writes about messy personal life. Not every song needs to be a flawless piece of activism. 🎤 Let the art breathe! #TaylorSwift #PopCulture #Nuance #ArtAndPolitics #LiberalCriticism
Conservatives on Taylor Swift #taylorswift #popculture #commentary #conservative Joe Caviston 2025-10-13 | The new Taylor Swift album drops, and suddenly every lyric is being combed for conservative outrage and political offense. Can we just appreciate the storytelling without the endless pearl-clutching? 🙄 Some songs are personal, some are art, and some are just bops. Let's not make every album a crisis. 👑 #TaylorSwiftBacklash #TTPD #ConservativeMedia #MusicDrama #OverIt
Why is Taylor Swift so POLITICAL? #taylorswift #popculture #commentary #politics Joe Caviston 2025-10-13 | Yes, Taylor Swift has a political voice and uses her platform. That's a fact. But it doesn't mean everything she does—from her songwriting to her outfits—is a coded political statement. You can appreciate the pop star and the activist separately! 🎤📝 #TaylorSwift #PopMusic #PoliticalVoice #MusicShorts #Balance
Engagement is the REAL metric #socialmedia #viral #howto #contentcreator Joe Caviston 2025-10-12 | 🚨 You've been lied to: Follower count is a vanity metric! 🚨Chasing likes and views is a trap! Social media expert Ryan Hertel (@heyitskenton) reveals the real metrics that matter for viral success and algorithm growth: deep engagement.He explains why shares and comments TRUMP followers, views, and simple likes. These two actions prove your content is resonating and creating a conversation, which is exactly what the algorithm is designed to reward. Stop focusing on the easy numbers and start creating content that your audience is compelled to share and discuss.Hit the share button if you agree! 👇Learn the real secret to growth with Ryan Hertel: youtube.com/@UCbcebEODCytpyaQRCgVjUaQ #Shorts #EngagementMatters #SocialMediaMarketing #AlgorithmTips #CreatorGrowth #CommentsAndShares #ContentStrategy #RyanHertel #DigitalMarketing #CreatorEconomy
Bad Bunny BIG MAD #badbunny #superbowl #nfl #halftime #music Joe Caviston 2025-10-11 | Bad Bunny at the Super Bowl: You're Mad for the WRONG Reason. 😡 The 'He's Not American' argument is factually WRONG. It’s time to respect the business logic and stop living in the past. The Super Bowl Halftime Show is changing!#BadBunny #SuperBowlHalftime #NFL #CultureWar #TitíMePreguntó #PuertoRico
Strong COMMUNITY = Good CONTENT #contentcreator #socialmedia #viral #howto Joe Caviston 2025-10-11 | 🛠️ Stop focusing only on content! Build your COMMUNITY FIRST. 🤝Many creators get it backward. They focus 100% on chasing the algorithm, but social media expert Ryan Hertel (@heyitskenton) argues that the true path to sustainable success is building a deep connection with your audience first.When you develop a genuine community around your niche or brand, they're no longer just viewers—they're fans! And fans are guaranteed to show up and consume every piece of content you create, regardless of the algorithm's mood. Learn how to think about your audience and your content at the same time to create a powerful engine for growth.Hit the comments and tell us one thing you do to engage your fans! 👇Level up your community game with Ryan Hertel: youtube.com/@UCbcebEODCytpyaQRCgVjUaQ #Shorts #CommunityBuilding #ContentStrategy #CreatorEconomy #AudienceEngagement #SocialMediaGrowth #RyanHertel #DigitalMarketing #FanBase #ContentCreatorTips
Is Taylor Swift OFFENSIVE? #taylorswift #swifties #music #commentary #popculture Joe Caviston 2025-10-10 | Can we just listen to the song? 🎧 Taylor Swift's music doesn't have to be a political statement or a reason to be offended. It's just art, storytelling, and bops! Let's save the deep dives for the actual lyrics and enjoy the melody. 🎶 #TaylorSwift #JustMusic #PopCulture #GoodVibesOnly #Music
Bad Bunny + NFL = INTERNATIONAL #badbunny #superbowl #nfl #music #halftime Joe Caviston 2025-10-10 | The REAL reason the NFL chose Bad Bunny isn't about music. It's a 4D chess move for global domination.#shorts #nfl #superbowl #badbunny #business #strategy #marketing
VERTICAL content is KING! #socialmedia #howto #viral #tiktok Joe Caviston 2025-10-10 | 🤯 Remember when vertical video was a NO-GO? TikTok changed EVERYTHING!Social media expert Ryan Hertel (@heyitskenton) unpacks the incredible rise of TikTok and how it completely transformed the content landscape. Before TikTok, vertical video was often dismissed, but now, thanks to its explosive growth, vertical content is KING across YouTube Shorts, Instagram Reels, and beyond!Learn how this platform's innovative format forced creators and brands to adapt, making short-form, mobile-first video the ultimate way to capture attention. If you're not thinking vertical, you're missing out!Hit like if TikTok changed the way you create content! 👇Explore more with Ryan Hertel: youtube.com/@UCbcebEODCytpyaQRCgVjUaQ #Shorts #TikTokGrowth #VerticalVideo #ContentTransformation #SocialMediaTrends #ShortFormVideo #CreatorEconomy #RyanHertel #TikTokMarketing #ContentStrategy
I am NOT a Swiftie #taylorswift #music #commentary #popculture Joe Caviston 2025-10-09 | Not a Swiftie, but I'm absolutely here for the talent and the hustle. 👑 She's a songwriting legend, and that's just facts! Respect where respect is due. 🎤✨ #TaylorSwift #Respect #MusicFacts #PopCulture #Legend
STOP doing THIS! #socialmedia #facebook #marketing #howto Joe Caviston 2025-10-09 | ❌ If you’re an artist or a business, stop doing THIS for your events! 🤦♂️Just hitting 'Create Event' on Facebook is NOT promotion! Social media expert Ryan Hertel (@heyitskenton) reveals the harsh truth: A Facebook Event is just a calendar listing, not a marketing plan. It will NOT sell your tickets or fill your venue!We break down the actual work required to promote a show, workshop, or launch. Learn the 3 key steps you need to take after you create the event to get real attendance and maximize your ROI.youtube.com/@UCbcebEODCytpyaQRCgVjUaQ Ready to fill those seats? Double-tap if you're ready to stop relying on just a Facebook invite! 👇Learn real promotion from Ryan Hertel: @heyitskenton#Shorts #EventMarketing #SmallBusinessTips #ArtistPromotion #FacebookMarketing #SocialMediaStrategy #EventPromotion #DigitalMarketing #RyanHertel #CreatorTips
Taylor Swift’s Life of a Showgirl Proves Weve Forgotten How to Enjoy Music Joe Caviston 2025-10-09 | YouTube Description:Taylor Swift dropped the new album, "Life of a Showgirl," and the internet predictably went to war with itself. Conservatives are calling it an attack on traditional values, progressives are calling it a "trad-wife" manifesto, and just about everyone is bending over backward to be offended.As a non-Swiftie who respects the artistry, let's cut through the noise. This video breaks down the exhausting, predictable, and often ridiculous outrage from all sides. We're diving into why critics on the right and left are furious, and how they're both missing the point about an artist who is now a 35-year-old adult writing about her life.From accusations of coded political messages to complaints that she's "out of touch," the backlash is a perfect example of how we've forgotten how to experience art without filtering it through a political lens. Is it possible for music to just be an escape anymore? Let's discuss.👇 Are you tired of everything being politicized? Let us know in the comments!✅ Like, subscribe, and hit the notification bell for more breakdowns of pop culture madness!TIMESTAMPS:0:00 - Disclaimer: I'm Not a Swiftie1:15 - The Outrage Industrial Complex2:30 - Political Ping-Pong: The Conservative Backlash4:22 - Not Liberal Enough: The Progressive Backlash6:10 - She's a Grown-Ass Adult Artist7:45 - The Unassailable Empire of Swift9:05 - Final Thoughts: Can We Just Listen to the Music?#TaylorSwift #LifeOfAShowgirl #swifties #PopCulture #Commentary
Bad Bunny NOT getting PAID?! #badbunny #superbowl #nfl #halftime #music Joe Caviston 2025-10-09 | The amount the NFL pays its Super Bowl halftime performers will shock you. (Hint: it's $0)#shorts #nfl #superbowl #funfacts #money #business #badbunny
The Super Bowl is AMERICAN? #badbunny #superbowl #nfl #halftime Joe Caviston 2025-10-08 | Funny how nobody had a problem with non-American performers until they started singing in Spanish. 🤔#shorts #badbunny #superbowl #nfl #shakira #hypocrisy #commentary
CONTENT gets REWARDED #socialmedia #viral #youtube #howto #contentcreator Joe Caviston 2025-10-08 | 🛑 STOP blaming the algorithm! The TRUTH about going viral is simple. 🤯Social media platforms like TikTok, Instagram, and YouTube Shorts are all designed to do one thing: reward good content. Ryan Hertel (@heyitskenton), the social media expert, breaks down the core principle of every algorithm: if your content engages people, the platform will push it out!The secret isn't a magical hack; it's consistency and value. Learn what "good content" really means and how to create videos that the algorithm wants to share. Start getting the views you deserve!Hit like if you're going to level up your content game! 👇Follow Ryan Hertel for more social media secrets: youtube.com/@UCbcebEODCytpyaQRCgVjUaQ #Shorts #AlgorithmSecrets #ContentMarketing #SocialMediaGrowth #GoViral #EngagingContent #YouTubeShorts #CreatorTips #RyanHertel #SocialMediaStrategy
Is Bad Bunny American? #badbunny #superbowl #nfl #halftime #puertorico Joe Caviston 2025-10-07 | Fact-checking the "Bad Bunny isn't American" argument is the easiest job in the world. 🤦♂️#shorts #badbunny #superbowl #nfl #factcheck #puertorico #commentary
What is your NUMBER? #socialmedia #contentcreator #viral #marketing #howto Joe Caviston 2025-10-07 | ⚠️ Attention Artists! Your numbers MATTER more than you think. 📈You might hate spreadsheets, but social media expert Ryan Hertel (@heyitskenton) explains why ignoring your analytics is costing you fans. Every social platform (TikTok, Instagram, YouTube) gives you FREE data to know what your audience actually likes, where they're from, and when they're online.Stop guessing your next move! Learn to check your built-in analytics and use that data to write, post, and perform the content that will MAXIMIZE your reach and grow your music career.Hit the like button if you're ready to master your music analytics! 👇See more from Ryan Hertel: youtube.com/@UCbcebEODCytpyaQRCgVjUaQ #Shorts #ArtistTips #MusicMarketing #SocialMediaAnalytics #MusicBusiness #CreatorEconomy #MusicAnalytics #RyanHertel #IndependentArtist #ArtistGrowth
iPhone + You = VIRAL #viral #socialmedia #youtube #howto Joe Caviston 2025-10-06 | 🚨 STOP buying expensive camera gear! 🤯 Social media expert Ryan Hertel (@heyitskenton) reveals the truth: all you need is your phone to go viral on TikTok, Instagram Reels, and YouTube Shorts!In this must-watch short, Ryan breaks down the simple, high-impact strategies for creating scroll-stopping content using the device you already have in your pocket. Learn the secrets to content creation, short-form video success, and hacking the algorithm without a huge budget.Ready to explode your views? Hit that like button, subscribe for more content tips, and tell us: What phone are you using to film? 👇Check out Ryan Hertel's channel: youtube.com/@UCbcebEODCytpyaQRCgVjUaQ #Shorts #YouTubeShorts #ContentCreation #GoViral #SocialMediaTips #PhoneToViral #RyanHertel #ShortFormVideo #TikTokTips #ReelsTips
Bad Bunny = Biggest Artist in the World #badbunny #superbowl #halftime #nfl Joe Caviston 2025-10-06 | Friendly reminder: Not knowing the world's most streamed artist is a YOU problem. 😬#shorts #badbunny #superbowl #facts #spotify #nfl #music
Social Media for Musicians | What to Post for Content as a Music Artist Joe Caviston 2025-10-06 | The social media game for musicians has never been more complex. In this video, we cut through the noise to deliver the essential, actionable strategies for music artists to create content that genuinely captivates, connects, and grows their audience in 2025.STOP making "cringe content" just to feed the algorithm. We dive deep into how you can balance being an authentic artist with being an effective content creator.What You'll Learn in this Session:- The Content Crisis: Why is social media for musicians in the most annoying state it’s ever been in, and what's the danger when someone is better at making videos than they are at making songs?- Essential Strategy: How to craft a compelling brand story that resonates with your ideal fans.- Sustainable Content: Learn to define a campaign and develop repeatable "content buckets" that prevent burnout and feel authentic to your art.- Platform Priority in 2025: Which one or two social media platforms should be your absolute top priority right now, and why? (Insights from social media marketing guru, Ryan Hertel).- Short-Form Video Secrets: What types of content (beyond just performance clips) are most effective for audience growth on TikTok, Reels, and Shorts.- The Metrics That Matter: Is it likes, shares, or saves? We discuss the key metrics musicians should actually be paying attention to.- Actionable Advice: How to use social media to drive real-world action, like selling tickets or moving merchandise.- Personal vs. Professional: Advice on how much of your personal life an artist should share online to build a like-minded community.Whether you're a budding independent artist or an established name, these insights will help you build a loyal community around your music and achieve the creative and financial freedom you seek.Check out Ryan Hertel (Social Media Marketing Guru): @heyitskenton TIMESTAMPS0:00 - Intro & The Social Media Content Crisis2:45 - The Importance of a Compelling Brand Story5:10 - Defining Content Buckets & Campaigns8:30 - Top Priority Platforms for Musicians in 202512:05 - Best Practices for Short-Form Video (TikTok, Reels, Shorts)15:50 - Key Metrics for Musician Growth (Likes vs. Saves)19:00 - Driving Real-World Action (Tickets & Merch)#SocialMediaForMusicians #MusicMarketing #ContentStrategy #MusicArtistContent #YouTubeSEO #ArtistContent #RyanHertel #MusicIndustry #IndependentArtist #TikTokForMusicians #MusicianLife #MusicPromotion #ShortsContent #SocialMediaTips #HowToGetMoreStreams
DJ AM made us MONEY! #dj #finance #music Joe Caviston 2025-10-06 | DJ Sat-One on a vital lesson he learned: the view from the top doesn't last forever. During his time as DJ AM's resident DJ, Sat-One was on top of the world, but he learned a hard truth—that like everything, it doesn't last forever. You have to be prepared for when the spotlight fades and build a career that can withstand the ups and downs.#DJSatOne #DJAM #musicindustry #DJlife #success #careeradvice #Shorts #dj #djing
Bad Bunny Peaked in High School? #badbunny #superbowl #nfl Joe Caviston 2025-10-05 | Sorry, the Super Bowl halftime show isn't a classic rock night for people who peaked in high school.#shorts #superbowl #nfl #halftimeshow #badbunny #rockmusic #commentary
1,000 people is EASY #dj #music #musicindustry #livemusic Joe Caviston 2025-10-05 | DJ Sat-One on a vital lesson for every performer: playing for 1,000 people is easy. The real challenge? Performing for just 5 or 10. That's when you show what kind of artist you truly are. Can you get them into it? Are you still willing to put on a show? The size of the crowd doesn't matter; the heart you put into the performance does.#DJSatOne #performer #musicindustry #DJlife #liveperformance #musician #Shorts #dj #djing
DJ Jazzy Jeff? #dj #hiphop #music #musician #musicindustry Joe Caviston 2025-10-04 | What legendary DJ Sat-One learned from DJ Jazzy Jeff will surprise you. For almost 15 years, Sat-One worked for Jeff and says he learned more from being behind the scenes and observing everything he did than he did as his opening DJ on tour. It's a powerful lesson: sometimes, the most valuable knowledge comes from paying attention to the entire operation, not just the spotlight.#DJSatOne #DJJazzyJeff #musicindustry #DJlife #mentor #musicbusiness #Shorts #dj
Bad Bunny? Who? #badbunny #superbowl #nfl Joe Caviston 2025-10-03 | You don't have to be a fan to see that the Bad Bunny Super Bowl backlash is one of the dumbest things on the internet.#shorts #badbunny #superbowl #halftimeshow #nfl #outrage #wwe
Why The Bad Bunny Super Bowl Outrage is The Dumbest Controversy Joe Caviston 2025-10-03 | The NFL announced Bad Bunny for the Super Bowl 2026 Halftime Show, and the internet predictably lost its mind. From cries of "WHO???" to complaints that he's "not even American," the outrage is loud, proud, and completely wrong.Before you join the army of angry comments, let's break down why choosing the world's most-streamed artist is actually a genius move by the NFL, and why most of the backlash is based on pure ignorance. In this video, we debunk the dumbest arguments one by one.We'll tackle everything from the annual "we want REAL music" complaints to the hilariously incorrect claim that he isn't an American citizen (hello, Puerto Rico is in America!). We'll also expose the hypocrisy by looking back at past Super Bowl performers like Rihanna, Shakira, The Rolling Stones, and U2.Is this really a controversy, or just another case of people being mad that the world didn't stop evolving in 1995? Let's get into it.👇 DROP A COMMENT: Who did YOU want to see perform at the Super Bowl?✅ Like, subscribe, and hit the notification bell for more breakdowns of internet nonsense!TIMESTAMPS:0:00 - The Internet is BIG Mad1:02 - The Annual Outrage Olympics (WHO???)2:15 - A Geography Lesson for Haters4:05 - The Hypocrisy of Past Halftime Shows5:30 - The Tour, The Tickets, and The Truth6:45 - The Halftime Show Performance Fee: $07:50 - The NFL's Genius Global Play9:12 - Final Thoughts: You Don't Have to Like It#BadBunny #SuperBowl #NFL #HalftimeShow #PopCulture
Diplo changed his mind! #dj #edm #music #musicindustry #diplo Joe Caviston 2025-10-03 | DJ Sat-One shares an eye-opening conversation with Diplo that changed his perspective. Diplo explained that producers were making hit records but weren't getting paid for them, so they turned themselves into DJs to make money off their own songs. Sat-One says he understood the hustle, but it still "messed things up" for the real DJs who dedicated their lives to the turntables.#DJSatOne #Diplo #musicindustry #DJlife #producer #Djing #Shorts #edm #dj
Fake EDM DJs ruined it! #dj #edm #music #musicindustry Joe Caviston 2025-10-02 | egendary DJ Sat-One on the moment the EDM era changed everything. He talks about the rise of "fake DJs"—producers who barely touched a turntable but were headlining massive festivals. It became far too easy to be a "DJ," and the craft was lost. For Sat-One, it's a reminder that true skill and a real connection to the music will always be more valuable than a flashy light show.#DJSatOne #EDM #musicindustry #DJlife #producer #Djing #Shorts #dj #edm #philadelphia
Do not BITE #advice #hiphop #music #dj Joe Caviston 2025-10-01 | Legendary DJ Sat-One on a vital rule: don't bite. 🚫 Back in the day, copying someone else's style was a cardinal sin. Now it seems like everyone's doing it, but he refuses to play that game. The real secret to longevity? You have to love DJing. There are too many people in it for the wrong reasons—it's genuine passion that separates the legends from the fakers.#DJSatOne #DJlife #musicproduction #authenticity #hiphop #musicindustry #Shorts #dj #philadelphia #musicbusiness #djing
Write it off! #musician #money #musicindustry Joe Caviston 2025-10-01 | Musicians, listen up! If you're self-employed, you can write off a ton of your expenses! 🤯 That means less money you owe in taxes. From gear and strings to studio time, travel, and even a portion of your phone bill—these are all legitimate business expenses. Stop leaving money on the table and start tracking everything!#musiciantaxes #taxdeductions #musicbusiness #selfemployed #musician #financialliteracy #Shorts
GOLD from Garbage #advice #music #musicindustry Joe Caviston 2025-09-30 | Legendary DJ Sat-One on the secret to his success: you have to be a fan of ALL music. 🎶 The real magic isn't in what you love, it's in what you can transform. Take that one track you don't particularly love—maybe it's a genre you wouldn't touch—and find the one piece you can use. That's how you turn "garbage into gold" and make it your own.#DJSatOne #musicproducer #DJlife #musicproduction #GarbageIntoGold #musictheory #Shorts #dj #satone #philadelphia
Never Become Irrelevant: Music Industry SECRETS to long term success with legendary DJ Sat-One Joe Caviston 2025-09-30 | How does a creative professional build a legendary, multi-decade career in an industry that changes overnight? We sat down with iconic Philadelphia DJ Sat-One for an exclusive, in-depth interview on the secrets to creative longevity, passion, and relevance.In this must-watch conversation from our "Still Scratching: A Career in Longevity" panel, Sat-One unpacks the mindset and strategies that have kept him at the top of his game. He reveals how he navigated the seismic shifts in technology and musical tastes, from vinyl to digital, while staying true to his roots. This isn't just for DJs—it's essential viewing for any artist, creator, or entrepreneur looking to build a lasting legacy.Whether you're just starting out or fighting to stay inspired, this interview is packed with priceless wisdom on overcoming setbacks, balancing art with commerce, and the real difference between a few hot years and a respected career.TIMESTAMP / CHAPTERS:0:00 Intro1:40 The Single Most Important Key to Longevity as a Creative5:50 How to Adapt & Reinvent Your Style with New Technology6:50 Pushing Through a Major Setback & Feeling Irrelevant9:03 How Networking Has Changed: Building Real Relationships12:48 Balancing Artistic Integrity with Commercial Pressure15:22 The Power of Mentorship (Being a Mentor & Having One)18:10 Routines & Habits to Avoid Burnout and Maintain Passion21:30 The Difference Between a Fad and a Lasting Legend24:05 Staying Connected to the Next Generation of Artists26:47 The #1 Piece of Advice Sat-One Would Give His Younger SelfDon't forget to LIKE, SUBSCRIBE, and COMMENT below with your biggest takeaway from this interview!#DJSatOne #DJLife #CareerAdvice #MusicIndustry #Philadelphia #SatOne #DJ #Philly #MusicIndustry #musicbusiness
NOT Glamorous! #musician #music #musicindustry Joe Caviston 2025-09-30 | The tour bus life isn't always glamorous. 😬 Even platinum-selling artists face incredible ups and downs and sometimes find themselves in crappy living situations. The reality is, a tour can be an emotional and financial rollercoaster. That's why you need to financially prepare for EVERYTHING. Save for the good times and the bad—because even at the top, nothing is guaranteed.#musicindustry #tourlife #musicianlife #financialliteracy #musicbusiness #tourbus #Shorts #musician #tour
Dont give YOUR MONEY back! #drummer #musician #money Joe Caviston 2025-09-29 | Musicians, quick reality check: Are you earning good money on stage... only to spend it all back at the bar that same night buying drinks? 💸 It's easy to get caught up in the moment, but that's your hard-earned cash disappearing! 😬 Don't let your profits vanish into thin air. Set a limit, or better yet, put that money aside!#musicianlife #gigging #musicbusiness #financialliteracy #musicianmoney #bandlife #Shorts
How musicians save! #drummer #musician #money Joe Caviston 2025-09-28 | Musicians, here's a financial tip that could change your life: invest in a Roth IRA! 💰 Why? Because you pay taxes on your contributions now, while your income might be lower. Your investments then grow completely tax-free for life, so when you withdraw the money in retirement, it's all yours, with no tax bill! Don't wait—your future self will thank you.#financialliteracy #musicianfinance #musicbusiness #rothira #investing #musician #Shorts
Musicians income? #drummer #musician #money Joe Caviston 2025-09-27 | Are you focusing on income-producing activities... or business-producing ones? There's a huge difference! 🤯 Income-producing activities pay you today (like a gig or selling merch), while business-producing activities build your career for the long haul (like networking, building an email list, or creating content). Knowing the difference is key to a lasting music career. Which one are you focusing on right now? 👇#musicbusiness #musiccareer #musician #musicadvice #musicmarketing #musicindustry #Shorts
Crazy Bon Jovi Meet and Greet! #drummer #musicindustry #money #bonjovi Joe Caviston 2025-09-26 | "They rented a bus... just to charge fans to meet us." 🤯 Our interview guest reveals the moment his record label shattered his idealistic view of the music business. The crazy story of how a "meet and greet" was monetized opened his eyes to the cold, hard truth of the music industry. Do you think this is a normal practice? Let us know! 👇#musicindustry #recordlabel #drummerinterview #musicianlife #musicbusiness #drummer #Shorts
Dont judge me! #drummer #musician #money Joe Caviston 2025-09-25 | "I started because it looked cool." 🤩 That's the honest truth from this interview! From wanting to be a rich and famous rockstar to realizing the real passion for rhythm, our guest spills the beans on what actually motivated him to pick up the sticks. What's your most honest reason for playing music? Tell us below! 👇#drummerinterview #musicinterview #drummerlife #musician #drumming #passion #Shorts
How To Start Making Money as a Musician Joe Caviston 2025-09-25 | Are you a musician struggling to manage your unpredictable income? From navigating taxes and retirement to simply talking about money with your bandmates, the financial side of a music career can be overwhelming. It's time to take control of your future and build a sustainable career.In this essential guide from our "Rock & Retirement" panel, musician and financial advisor Zhach Kelsch demystifies the world of finance for creatives. Whether you're a solo artist just starting out or part of an established band, Zhach provides actionable steps to help you secure your financial future. Stop the cycle of financial stress and start making your money work for you.🎸 IN THIS VIDEO, YOU WILL LEARN:00:00 The #1 biggest financial myth that holds musicians back.01:45 The first step to creating a budget when your income is inconsistent.03:30 Retirement for Musicians: SEP IRA vs. Solo 401(k) explained simply.05:15 Common tax deductions for musicians you can't afford to miss.07:10 When should your band form an LLC? The real benefits.08:55 How to manage large payments (like a tour advance or licensing check) so they last.10:40 Good Debt vs. Bad Debt: When to finance gear or a van.12:20 How to have productive conversations about money and splits with your band.14:00 When should you hire a financial advisor or accountant?15:30 The most important action you can take TODAY if you have zero savings.This is the financial advice we wish we had when we started. Don't forget to LIKE the video if you find it helpful, and SHARE it with a fellow musician who needs to hear this!💬 Let us know in the COMMENTS: What's the best piece of financial advice you've ever received as a creative?SUBSCRIBE for more essential music industry advice!#Music #Finance #MusicianFinance #MusicBusiness #FinancialLiteracy #FinancialAdvice #SelfEmployed #CreativeEntrepreneur #RockAndRetirement
Find the mix! #livemusic #music #guitar Joe Caviston 2025-09-25 | Bands, stop fighting for the same sonic space! 🔊 When every guitar, bass, and keyboard is loud and occupying the same frequency range, it turns into mud. You need to learn how to "fit" your instrument into the mix. This means adjusting your EQ and volume before you hit the board. If you sound huge alone, you're likely killing the band mix. Sound guys can't fix all your frequency clashes! 🧐For all your sound needs: mattkesterproductions.com#FrequencyClash #BandMix #LiveSoundTips #AudioEngineer #EQTips #MusicianLife #Soundcheck #ProAudio #FOH #SonicSpace
Keyboards are the WORST #livemusic #musician #livesound Joe Caviston 2025-09-24 | Want a great mix? It starts before the soundboard. 🎸 Every band member needs to know their tone, their volume, and how to dial in their instrument to sound great on its own. Stop pointing at the sound guy! And let's be honest... Keyboard players, we're talking to you! 🎹 You are consistently the hardest to wrangle. Know your sounds, limit your patches, and make the sound guy's life easier!For all your sound needs: mattkesterproductions.com#BandLife #LiveSoundTips #SoundGuy #AudioEngineer #KeyboardistProblems #MusicianTips #Soundcheck #ProAudio #FOH #KnowYourTone
People want to hear the lead singer! #livemusic #livesound #singer Joe Caviston 2025-09-23 | Here’s the deal, sound guys (and girls): When people come out to a show, they're not there just for the drum sound. 🎤 They're there to hear the lead singer, sing along, and connect with the lyrics! Your #1 priority is making the vocal clear, loud, and present above the mix. If the audience can't hear the singer, you haven't done your job! 🎶#VocalPriority #LiveSound #SoundMix #AudioEngineer #FOH #ConcertLife #MusicFans #LeadVocal #SoundReinforcement #ProAudio
Messing up sound for BREAKING BENJAMIN #musician #breakingbenjamin #livemusic Joe Caviston 2025-09-22 | The mic was hot, the crowd was roaring, and the biggest moment of the night arrived: Breaking Benjamin was about to take the stage. His job? Press a single button. His reality? He froze. 😬 That time Jeremy forgot to start the intro track for a multiplatinum band is a sound guy nightmare we still can't forget. Learn from his panic! 🎧#SoundGuyNightmares #BreakingBenjamin #LiveSoundFail #AudioEngineer #ProAudio #FOH #ConcertLife #BehindTheScenes #SoundTech #PanicMode
Not your enemy! #livemusic #livesound #musician Joe Caviston 2025-09-21 | Hey bands and presenters! The sound person isn't your enemy—they're your biggest ally! 🤝 Their job is to make you sound good. Work with them, don't ignore them. Be present, listen to their requests during soundcheck, and maintain a professional attitude. A good relationship with the person running the board means a great-sounding show for your audience!#SoundGuy #LiveSound #AudioEngineer #WorkTogether #GigTips #MusicianLife #BeProfessional #ProAudio #Soundcheck #TheCrew
Dont wait! #livemusic #livesound #musician Joe Caviston 2025-09-20 | Bands, listen up! 📢 Don't just wait for the sound engineer to call you before a gig. Be proactive! Reach out first with your stage plot and input list. This isn't just polite; it ensures the sound tech can be prepared, which means a faster soundcheck and a better-sounding show for everyone. A prepared band is a respected band! 🎸#BandsLife #GigLife #LiveMusicTips #SoundEngineer #ProAudio #StagePlot #InputList #AudioTech #MusicProTip #Soundcheck
Its more like Sound Reinforcement #livemusic #livesound #musician Joe Caviston 2025-09-19 | Sound guys aren't always mixing albums! 🎧 Most of the time, their job is sound reinforcement—making sure everyone can hear clearly, whether it's at a concert, conference, or theater. It's about getting the sound out there, not just sculpting the perfect mix. Big difference!For all your sound needs: mattkesterproductions.com#SoundGuy #SoundReinforcement #LiveSound #AudioEngineer #AudioTech #ProAudio #ConcertLife #BehindTheScenes
How to Sound Good Live: Pro Sound Engineers on How to Get Your Best Live Sound (Musicians Guide) Joe Caviston 2025-09-19 | How to Sound Good Live: Pro Sound Engineers on How to Get Your Best Live Sound (Musician's Guide)Are you tired of battling the sound engineer, struggling with your monitor mix, and leaving the stage feeling like the audience didn't hear your music the way you intended? This is the ultimate guide for every musician who wants to master their live sound.Join veteran live sound engineers Matt Kester and Jeremy Carl from Matt Kester Productions as they pull back the curtain on what really happens behind the mixing board. In this in-depth panel discussion, they answer the most critical questions bands and artists have about getting a professional sound in any venue. Stop the guesswork and start sounding your best, every single show.Whether you're playing your first club gig or are a seasoned regional act, the tips in this video will change the way you approach your live performance.For all your sound needs: mattkesterproductions.com▶️ IN THIS VIDEO, YOU'LL LEARN:- The #1 goal of a soundcheck (and the biggest time-wasters to avoid).- The secret hand signals and communication tricks to use with your FOH engineer mid-show.- Why controlling your stage volume is the key to a powerful front-of-house mix.- How to build the perfect monitor mix for your best performance.- The most common gear failures and how to prevent them before they ruin your set.- What makes a band "a dream to work with" from a sound tech's perspective.- How to salvage your sound in venues with bad gear or inexperienced engineers.- Crafting a simple tech rider that actually helps, even for small gigs.- The truth about in-ear monitors (IEMs) vs. traditional wedges for local bands....and the single most important piece of advice every musician MUST know before soundcheck!🕒 TIMESTAMPS / CHAPTERS:0:00 Intro: Mastering Your Live Mix0:34 The Real Goal of a Soundcheck (& The Biggest Mistakes Bands Make)4:40 How to Communicate with the FOH Engineer During a Show5:20 Why Stage Volume is KILLING Your Mix (And How to Fix It)13:15 The Most Common Gear Problems & How to Prevent Them15:20 A Sound Guy's Story: What a Professional Band Does Right19:20 Creating a Tech Rider That Actually Gets Read22:18 The #1 Piece of Advice for EVERY Musician Before SoundcheckDon't forget to LIKE this video and SUBSCRIBE for more tips to help you level up your music career! Let us know your biggest live sound question in the COMMENTS below.🎤 ABOUT THE PANELISTS:Matt Kester and Jeremy Carl are the professional sound engineers behind Matt Kester Productions, providing live sound reinforcement and production services for concerts, festivals, and events.#LiveSound #MusiciansGuide #SoundcheckTips #AudioEngineering #BandTips #soundcheck #music #livemusic #soundguy #livesoundengineer
Celebrate small cities! #musichistory #music #history #erie Joe Caviston 2025-08-23 | So, what does Erie sound like today? It’s a mix of everything. You’ve got heavy metal bands like Dysgenia carrying the torch for the city's strong metal scene. You have indie rock acts like Falling Hollywood writing thoughtful, catchy songs. You have a thriving hip-hop scene and a whole universe of solo artists. And the best place to see it all come together is at the city’s massive, free downtown festival, CelebrateErie.#musichistory #music #erie #eriepennsylvania #history #pennsylvania
Pat Monahan from Train? #music #musichistory #history #train #erie Joe Caviston 2025-08-22 | Oh, and speaking of nationally known musicians, that soaring voice behind the band Train? The guy who sang "Drops of Jupiter?" That's Pat Monahan. Grew up right here in Erie. Must be something in the water. Or, you know, the water that falls from the sky for six months a year.#musichistory #music #history #train #erie #eriepennsylvania #pennsylvania #train
Transmitting from a basement?! #musichistory #music #history #diy #erie #shorts Joe Caviston 2025-08-21 | But for the younger, all-ages crowd, one place today stands out as the heart of the DIY scene: Basement Transmissions. This place is vital. It’s an all-ages venue, recording studio, and art space run by artists, for artists. It’s a place where a kid can go to their first punk show, start their own band, and feel like they’re part of a community. It’s the modern-day version of the garage, the direct descendant of The Electric Banana in Pittsburgh or CBGB in New York, just with more lake effect snow.#livemusic #diymusician #diy #musichistory #history #erie #eriepennsylvania #pennsylvania #musicindustry
