Softgiving's Charity Partner contract leaked yesterday, exposing that the company appears to get a 50% cut of all donations made in the charity name. I spent the last 24 hours deep diving into the charity space to get a clearer picture of everything by talking to charities that have and have not worked with Softgiving, other donation platforms, creators with experience with Softgiving, past partnerships, and more. The result is a long (but I attempted to condense it) video covering the controversy.
This has all come to the surface through the unfortunate background of a humanitarian crisis in Turkey and Syria after a major earthquake has left thousands dead and significantly more impacted in other ways. And naturally, this will negatively impact fundraising efforts in the streaming space.
There are a lot of other stories that we could dive into with Softgiving; there's no shortage of controversies now that the stone has been overturned... but today's video focuses mainly on the 50% cut.
⌛ TIMESTAMPS 00:00 Introduction 3:04 EVENTS by Softgiving vs. Hero 4:51 Explaining How the 50% Gets Approved by Charities 11:00 How Can Softgiving Claim to Take 0%? 13:00 Softgiving FAQ and Terms of Service 16:16 Softgiving is a Paid Solicitor 17:20 Creator Experiences with Softgiving 20:00 Softgiving CEO on Charitable Profitability 20:40 My Personal Take on Softgiving and the Erosion of Public Trust, HasanAbi and What Happens Next
Softgiving's Charity Partner contract leaked yesterday, exposing that the company appears to get a 50% cut of all donations made in the charity name. I spent the last 24 hours deep diving into the charity space to get a clearer picture of everything by talking to charities that have and have not worked with Softgiving, other donation platforms, creators with experience with Softgiving, past partnerships, and more. The result is a long (but I attempted to condense it) video covering the controversy.
This has all come to the surface through the unfortunate background of a humanitarian crisis in Turkey and Syria after a major earthquake has left thousands dead and significantly more impacted in other ways. And naturally, this will negatively impact fundraising efforts in the streaming space.
There are a lot of other stories that we could dive into with Softgiving; there's no shortage of controversies now that the stone has been overturned... but today's video focuses mainly on the 50% cut.
⌛ TIMESTAMPS 00:00 Introduction 3:04 EVENTS by Softgiving vs. Hero 4:51 Explaining How the 50% Gets Approved by Charities 11:00 How Can Softgiving Claim to Take 0%? 13:00 Softgiving FAQ and Terms of Service 16:16 Softgiving is a Paid Solicitor 17:20 Creator Experiences with Softgiving 20:00 Softgiving CEO on Charitable Profitability 20:40 My Personal Take on Softgiving and the Erosion of Public Trust, HasanAbi and What Happens Next
#Twitch #SoftgivingEvents #SoftgivingYouTube Shorts are going long, up to 3 minutes long starting October 15th. #youtubeshorts #creatorZach Bussey2024-10-03 | ...did fazes jasonthween lacy stableronaldo really make $3m combined this month? #streamerZach Bussey2024-10-01 | ...Is your stream sticky? a great thread about the change to Twitch raid partnershipZach Bussey2024-10-01 | ...Twitch Partner Raid Changes and the new Meta App || TOS.gg/S ☑️Zach Bussey2024-09-30 | Get $15 Fourthwall Sample Credit! link.fourthwall.com/ref/zachbussey
#Twitch #TwitchNews #LiveStreamingraid viewership will now count towards the 75 needed for twitch partnerZach Bussey2024-09-30 | ...PLAYING BREACHWAY || TOS.gg/S ☑️Zach Bussey2024-09-26 | Get $15 Fourthwall Sample Credit! link.fourthwall.com/ref/zachbussey
#Twitch #TwitchNews #LiveStreamingEverything Twitch Announced at Twitchcon San Diego 2024Zach Bussey2024-09-23 | This is everything that Twitch announced at Twitchcon San Diego 2024! You can find more in my newsletter: tos.gg/stream-recap-122
And if you haven't already, setup your own Fourthwall and get a $15 sample credit! tos.gg/fourthwall
Video was too good not to post, even if it is too long for the Shorts feed.
#Twitch #TwitchNews #LiveStreamingHow much Twitchs new DJ Program will cost its DJ creators monthly. #twitch #twitchdjZach Bussey2024-09-12 | ...Twitchs New DJ Program Fees Exposed!Zach Bussey2024-09-12 | Twitch's new DJ Program launched last month, and we finally have a general idea of what it will cost DJs from their earned revenue. Twitch has said they cannot share this information directly, but we can make a pretty good estimate thanks to the first-year subsidy program. I've now looked at the amount covered by the subsidy program for over 100 DJs and have determined an approximate percentage to expect. Fortunately, this revenue sharing is ONLY limited to your earnings through Twitch directly via Bits, Subs, and Ads. As such, I also offer some alternative revenue sources for streamers to help you earn money outside of Twitch.
⌛ TIMESTAMPS 00:00 Intro and Answer 1:10 The DJ Program 2:50 The Data and Percentages 5:00 Making Sense of the DJ Program Information 7:00 Earning Revenue Outside of Twitch
#Twitch #TwitchNews #LiveStreamingThe Bridge to Nowhere: Why Twitchs Stream Together Keeps FailingZach Bussey2024-09-04 | Twitch continues to iterate on its biggest bridge to nowhere: Guest Star, aka Stream Together. For nearly two and a half years publicly, and indeed, many more months in development before that, Twitch has been building a product that no one asked for, and no one (statistically) has been using since launch. At any given time for the last couple years, 99.98% are not using this feature. Thanks to its recent FORCED update that says nearly all creators are open to collaboration at all times, that number has increased to about 99.88% of all users. However, it remains a statistical rounding error.
Guest Star Stream Together Drop-ins have been a massive boondoggle investment. This comes at the same time that the company claims to be broke and unprofitable while avoiding investing in tools creators actually use every single day. It falls solely on the shoulders of executive decision-makers.
⌛ TIMESTAMPS 00:00 The Russky Bridge to Nowhere 1:36 The History of Guest Star (2022) 4:48 "A Lot Riding on Guest Star" (2022) 6:45 Guest Star Guess Star (2023) 9:00 First Version of Drop ins "Add Guest" (2023) 11:25 The Collaborator is Chat 12:59 Guest Star Rebrands to Stream Together 15:43 Paying People to Use Drop Ins
#Twitch #TwitchNews #LiveStreamingTOS.gg Recap Live 118 || Streamer News You Need to Know! (26/8/2024)Zach Bussey2024-08-27 | Catch up on everything that happened in the streaming space last week via the live recording of the TOS.gg Newsletter!
#Twitch #TwitchNews #LiveStreamingTOS.gg Recap Live 117 || Streamer News You Need to Know! (19/8/2024)Zach Bussey2024-08-20 | Catch up on everything that happened in the streaming space last week via the live recording of the TOS.gg Newsletter!
#Twitch #TwitchNews #LiveStreamingIs Karaoke Banned? Twitchs New Rules and the DJ ProgramZach Bussey2024-08-20 | Let's discuss Twitch's new music rules and the DJ Program's impact on the platform's future. As a reaction to the new DJ program, a new framework applies to creators who are not in the DJ program. This gives Twitch more flexibility on how they use and correct violations without the industry having to go the DMCA route - which is good for creators. At the same time, the new system is basically just a copy of the old in terms of what it says is not allowed. So, we definitely don't know how strict or lenient enforcement will be now that a deal has been made after what seemed to be a moment in time where there was no aggressive action during peace negotiations (No DMCAs for music.) This HAD to be done. Twitch had no choice; it was to make a deal, or every creator would suffer. I don't think this is the end state, but it signifies the platform's future and what I expect is coming.
⌛ TIMESTAMPS 00:00 Intro to the New Music Reporting System 6:30 Twtich's 2020 DMCA Struggles 14:20 Strict or Lenient Enforcement 17:11 A Beta Test Before Wide Application? 23:58 VOD Audio Mutes are Good
#Twitch #TwitchNews #LiveStreaminghow to turn off guest star stream together drop insZach Bussey2024-08-19 | ...Reacting to the Twitch ANZ v. Dan Clancy Discussion ☑️ TOS.gg/sZach Bussey2024-08-14 | Get $15 Fourthwall Sample Credit! link.fourthwall.com/ref/zachbussey
#Twitch #TwitchNews #LiveStreamingTOS.gg Recap Live 116 || Streamer News You Need to Know! (12/8/2024)Zach Bussey2024-08-13 | Catch up on everything that happened in the streaming space last week via the live recording of the TOS.gg Newsletter!
#Twitch #TwitchNews #LiveStreamingTalking More about the new DJ Program on Twitch ☑️ TOS.gg/s 💰 #adZach Bussey2024-08-09 | Get $15 Fourthwall Sample Credit! link.fourthwall.com/ref/zachbussey
#Twitch #TwitchNews #LiveStreamingA Long Stream to Talk about YouTube and Twitch ☑️ TOS.gg/s 💰 #adZach Bussey2024-08-02 | Get $15 Fourthwall Sample Credit! link.fourthwall.com/ref/zachbussey
#Twitch #TwitchNews #LiveStreamingTOS.gg Recap Live 113 || Streamer News You Need to Know! (22/7/2024)Zach Bussey2024-07-23 | Catch up on everything that happened in the streaming space last week via the live recording of the TOS.gg Newsletter!
#Twitch #TwitchNews #LiveStreamingTOS.gg Recap Live 112 || Streamer News You Need to Know! (15/7/2024)Zach Bussey2024-07-17 | Catch up on everything that happened in the streaming space last week via the live recording of the TOS.gg Newsletter!
#Twitch #TwitchNews #LiveStreamingTOS.gg Recap Live 111 || Streamer News You Need to Know! (08/7/2024)Zach Bussey2024-07-09 | Catch up on everything that happened in the streaming space last week via the live recording of the TOS.gg Newsletter!
#Twitch #TwitchNews #LiveStreamingTOS.gg Recap Live 110 || Streamer News You Need to Know! (01/7/2024)Zach Bussey2024-07-02 | Catch up on everything that happened in the streaming space last week via the live recording of the TOS.gg Newsletter!
#Twitch #TwitchNews #LiveStreamingTOS.gg Recap Live 109 || Streamer News You Need to Know! (24/6/2024)Zach Bussey2024-06-25 | Catch up on everything that happened in the streaming space last week via the live recording of the TOS.gg Newsletter!
#Twitch #TwitchNews #LiveStreamingTOS.gg Recap Live 108 || Streamer News You Need to Know! (17/6/2024)Zach Bussey2024-06-18 | Catch up on everything that happened in the streaming space last week via the live recording of the TOS.gg Newsletter recap!
#Twitch #TwitchNews #LiveStreamingCould Twitch Go Pay-to-Win?Zach Bussey2024-02-01 | Twitch has made higher sub-splits more accessible by introducing a path to 60/40 and a lower threshold for 70/30. But this doesn't inherently take them any closer to solving the question of profitability.
I theorize we will see the introduction of two different things this year that may help Twitch close the gap slightly. First, a kind of subscription, similar to Twitch Turbo, that is exclusive to creators - and some of their research from the last year suggests they are considering it. Second, price increases on subs. While it's likely an unpopular idea, I actually think it's something they should absolutely do. Inflation has eaten away at the value of that $5, so a slight increase to $6 would help keep up with the changing value of a dollar.
00:00 Intro 2:00 Plus Program 3:50 Twitch Turbo Plays a Bigger Role 7:20 A Pay-to-Win Creator Subscription 13:15 Recent Improvements to Subs 14:20 Sub Prices Are Going Up?
#Twitch #TwitchNews #LiveStreamingMassive Changes to Twitchs Plus Program!Zach Bussey2024-01-25 | Twitch just made huge changes to the Partner Plus Program that opens access for affiliates and lowers the bar for Partners. There's now a path for creators to get a 60/40 split and a 70/30 split. They've also announced changes to Prime, which certainly aren't great - but it's probably the best way they can do it. This deep dive into the update and my feelings on it covers each of the announcements, and where I think things go next.
⌛ TIMESTAMPS 00:00 Intro 2:39 Partner Plus Program Changes 8:50 Twitch Has Profit Motives with the Changes 11:15 Will the Hype Persist or Die Off? 21:00 100K Cap Removal 22:00 Prime Sub Payout Changes Looks like a Wind Down 34:30 Summary
#Twitch #TwitchNews #LiveStreamingSome Thoughts on The Future of TwitchZach Bussey2024-01-19 | Twitch has gone through another layoff, and warning signs are flashing. Fortunately, the CEO continues to be communicative and relatively open with the community. However, he's still the CEO of an Amazon-owned company desperately seeking to break even. So, in this video, I'm sharing some of my own thoughts about what he's saying and discussing some of my own feelings on where things are going next.
If there's any takeaway from this video, it's that you should diversify - something that I've been saying for years, but continues to become more and more important.
(This video was recorded last week, but I hesitated to post it because it's missing something, BUT I can't quite figure out what that is. Alas, I'll only get better at this the more I post.)
⌛ TIMESTAMPS 00:00 Intro 01:40 Twitch Profit and How Bad it Might Be 03:51 Bad Decisions and Who's Making Them 09:12 Affiliates, Partner Plus, Prime and Turbo 13:22 Questions about Twitch's Future
#Twitch #TwitchNews #LiveStreamingStreamer Stories you NEED to Know #streamernews #twitchnewsZach Bussey2023-11-22 | -----------------------------------------------------------------------------------
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#Twitch #TwitchNews #LiveStreamingStreamer Stories you NEED to Know! #tiktoklive #twitchnewsZach Bussey2023-11-06 | ...Nick Mercs Gambles Career on a Minimum Guarantee || Zach Bussey ReactsZach Bussey2023-10-31 | Sources: https://www.kotaku.com.au/2023/10/nickmercs-will-stream-gambling-on-kick-but-not-a-sht-ton/ twitter.com/djclancy999/status/1719115247150350372
#Twitch #TwitchNews #LiveStreamingStreamer Stories you NEED to Know! #streamernews #marketplaceZach Bussey2023-10-13 | ...STREAMER Stories you NEED to Know! #discord #streamernews #streamerZach Bussey2023-10-07 | ...