SECONDARY - Hwy 55 National Hamburger Eating Competition - World Record 1:25 derekPR - video channel 2026-09-19 | SECONDARY - Hwy 55 National Hamburger Eating Competition - World Record 1:25
derekPR - SELECT STORIES - Hwy 55s Unique Ownership Strategy derekPR - video channel 2025-07-21 | ...
derekPR - SELECT STORIES - Hwy 55 World Hamburger Eating Championship derekPR - video channel 2025-07-20 | ...
derekPR - CACP - Network Coverage - NBC - Baton Rouge, LA - Pamela Poulan derekPR - video channel 2025-07-15 | ...
PERSONAL - Derek Farley Sermons - Do You Believe in Miracles? Belair UMC 5-25-2025 derekPR - video channel 2025-05-29 | ...
derekPR - SELECT STORIES - Shoneys - Breakfast Fresh Food Bar Enhancement Initiative derekPR - video channel 2023-09-15 | ...
derekPR - SELECT STORIES - Hickory Tavern - Panthers Playoff Run derekPR - video channel 2023-07-07 | ...
derekPR - FUN STUFF - SSCP APPLEBEES MAKES LARGEST MARGARITA IN TEXAS derekPR - video channel 2022-02-16 | ...
derekPR - SELECT STORIES - 2022 National Championship - Anna Grace McDonald derekPR - video channel 2022-01-10 | ...
derekPR - CACP - Original Stories - Anna Grace McDonald REVISITED derekPR - video channel 2022-01-08 | ...
derekPR - FUN STUFF - JJs Red Hots on Diners, Drive Ins and Dives derekPR - video channel 2021-04-28 | ...
derekPR - FUN STUFF - SSCP MAKES THE LARGEST MARGARITA MUG IN TEXAS derekPR - video channel 2021-04-28 | ...
derekPR - SELECT STORIES - sheets LAUNDRY CLUB Featured on Charlotte Today derekPR - video channel 2021-04-26 | ...
derekPR - FUN STUFF - My Two Friends End Up on ABCs Nightline derekPR - video channel 2021-04-13 | ...
derekPR - National Margarita Day 2021 - Apple Texas - Largest Margarita in Texas derekPR - video channel 2021-02-12 | ...
derekPR - THE GREATER GOOD - Boston Beanery Requests Relief from Barstool Sports derekPR - video channel 2021-02-09 | Boston Beanery Requests Barstool Sports Consideration for Relief
da Vincis Chris Bender Birthday Surprise derekPR - video channel 2020-04-20 | Williamstown, WV – April 20, 2020 – Nestled nicely in Williamstown, West Virginia, population 2800, sits da Vinci’s Italian Restaurant. A Mid-Ohio Valley staple for decades, the dining gem recently had to make the toughest business decision in its history due to the industry shutdown via international pandemic. One hundred yards away from the Ohio river, da Vinci’s call came down to this: sink or swim.And though she knew going in it would be an upstream struggle, owner Chris Bender decided that in order to stay open, keep her team members employed and her area fed, she decided to swim, creatively maneuvering in an unprecedented current. It was March 17 when the state’s Governor ordered restaurants dark. It was the same day Bender decided da Vinci’s would be the community’s light. The restaurant, where she started as a server and later bought, upgraded and expanded, celebrated its 40th anniversary this April. Her team’s actions may very well have guaranteed da Vinci’s will celebrate its 41st.With 90 employees under her wing and an entire town quarantined, da Vinci’s improvised by the minute, introducing dV2U, a full-scale curbside pickup and delivery service within 24 hours. Her team took orders in advance and the delivery trucks showed up in agreed-to remote areas. Parked anywhere from an empty bank to elementary school parking lot, her team handed out family size dinners to a constant line of cars. “We changed our business overnight. We never used the word survival. Our goal is to serve,” said Bender. “When serving is the goal, survival follows and not in reverse order. We change almost hourly. We are scrappy and nimble and we have not compromised on our mission to deliver delicious food, just not in the manner we are used to.”In her 650-seat establishment, the tables are empty yet the town’s hearts and collective bellies remain full. Phones ring nonstop. To-go boxes are folded all day long. Suppliers struggle to keep up. Their signature German pizza has seen a 300% spike in sales. Their local PR person Lisa Collins is renaming items to resonate with those camping out with Netflix (i.e. Shrimp Cocktail is now King Tiger Shrimp Cocktail in reverence to the infamous documentary personality while not paying the cat royalties). Collins created a spin on Mona Lisa, calling the pictured icon Corona Mona, doctoring the famous image to say and do odd yet uplifting things related to the pandemic. The restaurant’s Facebook followers have nearly doubled its hometown’s population. Even one night when they were simply too busy to perform to her own high expectations, Bender had to make a rare public apology, which was met with complete understanding, a quarter of the town expressing its understanding and support. Gift card sales are through the roof, some as much as $1000, an obvious nod to keeping its restaurant’s spirits alive and well.Yet, there are concerns moving forward. Curbside and delivery are up 85% but it does not counter the full decline of dine-in short term. Some team members opted to self-quarantine which will pose a staffing issue upon reactivation. Bender says join the line when it comes to challenges.Chris was so consumed by her calling that she forgot her 54th birthday this past Saturday. Her friends, family and colleagues did not. Welcoming her to work were 60 cars socially distanced with honking horns and birthday banners. She was surprised a little, not a lot.“The community is our lifeline and we are we have been partners through good and bad for four decades,” opines Bender. “We’ve always relied on karma during tough times and everything we have ever done comes back to us ten-fold.”Bender is preparing for a new normal, whatever that may be: “We will adjust to everything without being able to plan for anything. It’s one minute, one order, one day at a time but we aren’t even thinking about sinking. We’re here to swim … and serve.”
derekPR - CACP - Original Stories - 100,000th Tub Donation to Rene Bonville Donation derekPR - video channel 2020-01-28 | Safe Step Walk-In Tub Honors Rene Bonville with its 100,000th Tub via Safe Step CaresSafe Step’s Original Installer Received the Milestone Gift Prior to His Passing on January 22, 2020 HOHENWALD, Tennessee – January 29, 2020 – December 2, 2019 was a celebration of the 100,000th Safe Step Walk-In Tub manufactured and it was given to one special man who spearheaded the company’s good fortune: Rene Bonville, who passed away peacefully on January 22, 2020. Bonville was Safe Step’s original installer and got the attention of Safe Step’s founder Mike Duffer, whose dream in 2008 to build the best walk-in tub available was being compromised by sub-optimum suppliers. Bonville facilitated a meeting between Oliver Fiberglass Products owner Daniel Oliver, also VP of Oliver Technologies, and Duffer. The meeting proved pivotal to Safe Step’s success over the next decade and continues to this day. Safe Step is now the largest, most well-respected and third-party accoladed walk-in tub company in North America. With a significant milestone in sight last year (100,000 tubs being manufactured), Safe Step targeted Bonville based on his invaluable impact on the company. Duffer, Oliver and his family along with 100 team members gathered late last year in order to honor the man who very well may have triggered the company’s prosperity. Safe Step created a program of giving in 2013, aptly named Safe Step Cares, which has been responsible for dozens of donations to those in need without the cost of the state-of-the-art tub. Bonville was the latest Safe Step Cares recipient. Rene never had the luxury to routinely experience the masterpiece he helped create, yet he basked in the reverence and respect he so rightfully deserved during his day attended by virtually all loved ones, team members, media and local dignitaries. “Safe Step is forever grateful for Rene,” said Duffer. “I could always count on honest, candid feedback from him. He was as dear and kind as he was smart and his counsel ultimately led to Safe Step offering the best walk-in tubs on the planet.” Rene’s story and the partnership’s success were gracefully covered by the small community’s news sources such as the Lewis County Herald and the Columbia Times. The Herald’s managing editor Ms. Becky Newbold attended the event and turned it into a front-page story of remembrance. Rene Bonville was honored, celebrated and laid to rest this past Saturday. # # #About Safe Step Walk-In TubSafe Step Walk-In Tub Co. is the largest walk-in tub company in North America and is known for quality, service and affordability. Safe Step has received the Ease-Of-Use Commendation by the Arthritis Foundation and are manufactured and built in America using American-made components. Their quality is backed with the best warranty in the business, including a lifetime warranty on the tub, the door seal and faucets. Servicing all of the US and all of Canada, Safe Step Walk-In Tub is a family company, headquartered in Nashville, Tennessee. Its national program of giving, Safe Step Cares, which provides tubs to those in need, has been recognized as a top PR program in the US for the past 6 years.
derekPR - CACP - Network Coverage - NBC - Pittsburgh, PA - CJ DeGennaro derekPR - video channel 2019-08-20 | ...
derekPR - CACP - Network Coverage - FOX - Pittsburgh, PA - CJ Degennaro derekPR - video channel 2019-08-20 | ...
derekPR - SELECT STORIES - SSCP - All You Can Eat Wings Challenge derekPR - video channel 2019-08-06 | ...
derekPR - CACP Network Coverage - ABC - Minneapolis, MN - Lutheran Services derekPR - video channel 2019-06-26 | ...
derekPR - CACP - Network Coverage - CBS - Jacksonville, FL - Nevaeh Crews derekPR - video channel 2019-06-26 | ...
derekPR - CACP - Network Coverage - ABC - Lafayette, LA - Pamela Poulan derekPR - video channel 2019-06-26 | ...
derekPR - CACP - Network Coverage - Fox - Baton Rouge, LA - Pamela Poulan derekPR - video channel 2019-06-26 | ...
derekPR - CACP - Network Coverage - NBC - Duluth, MN - Adam Roen derekPR - video channel 2019-06-26 | ...
derekPR - CACP - Network Coverage - ABC - Duluth. MN - Original Donation to Adam Roen derekPR - video channel 2019-06-26 | ...
derekPR - CACP - Network Coverage - ABC - Duluth, MN - Adam Roen derekPR - video channel 2019-06-26 | ...
derekPR - CACP - Network Coverage - ABC - Nashville, TN - Wanda Pryor derekPR - video channel 2019-06-26 | ...
derekPR - CACP - Network Coverage - Sun News Canada - Franck Dupere derekPR - video channel 2019-06-26 | ...
derekPR - CACP - NETWORK COVERAGE - ABC - Pensacola. FL - Crestview Manor derekPR - video channel 2019-06-26 | ...
Official Safe Step Cares - 6 Year Anniversary - short version derekPR - video channel 2019-06-11 | ...
derekPR - CACP - Original Stories - John Deaver derekPR - video channel 2019-04-25 | Alabaster, Alabama’s John Deaver – husband, father, business owner and official videographer of Safe Step Cares has filmed and produced 50 official videos for Safe Step Walk-In Tub. Of those 50, two were for Alabaster youths, one of whom is headed to The Roll Tide U in the Fall. Based on John’s production of the young girl’s video, he was hired full-time for the program. John has traveled from coast-to-coast on a shoestring budget in order to capture these special moments. What John didn’t call attention to was the fact that he was suffering himself. John has Ankylosis Spondylitis, an incurable degenerative disease. In layperson’s terms, it’s like a clamp around your back and eventually his spine will fuse completely. He visits the Alabaster YMCA when he can to sit in the hot tub to relieve his pain. He takes 8 different medications daily in order to function through the chronic pain. Upon staying with the program’s director, 150PR head Derek Farley, John finally revealed his disease. He stayed with Farley to cut down on expenses; Farley has a Safe Step tub in his home in Charlotte. Although embarrassed, Deaver asked to use the tub; Farley obviously obliged. After an hour in the tub, Deaver exited, and said he felt better than he had in years Farley then presented the nomination to the Safe Step executive team, who approved the donation. Nashville-based Safe Step Walk-in Tub is the largest walk-in tub manufacturer in North America. The company created its nationally-renowned philanthropy named Safe Step Cares in 2013. The charity has donated more than 50 tubs in 5 years and chooses recipients based on nominations. In most cases, it lets its valued team members vote on the recipients. In John’s case, it was “Mike’s choice,” – donated by company founder Mike Duffer. “For our first couple of donations, I contracted local videographers in each town, which lead me to him for our first giveaway in Alabaster,” said Derek Farley, spokesperson for Safe Step Cares. “He understood our objective and is the best story teller via video I’ve ever worked with. I now know the pain he lives with and I am so excited to surprise him with a tub of his own. That our company’s founder Mike Duffer volunteered to be a part of the surprise tells you exactly what you need to know about how the company feels about John.”
