Dale L. Roberts - Beyond Amazon: The Strategic Approach to Publishing Wide Teddy Smith 2026-09-29 | Dale L. Roberts - Beyond Amazon: The Strategic Approach to Publishing Wide
LitRPG Marketing Best Strategies for New Authors Teddy AG Smith 2025-10-07 | The key to marketing LitRPG books isn't ads first—it's community. Join LitRPG and GameLit groups on Facebook and Reddit, engage authentically, read books, and comment on posts before ever trying to sell.This genre is relationship-based, with conventions like Dragon Con hosting 15+ LitRPG panels. By building genuine connections with authors and readers first, you'll understand how to speak to your audience when you do start marketing. Community first, sales second.#LitRPG #GameLit #BookMarketing #AuthorCommunity #DragonCon #GenreFiction #IndieAuthor
Oriana Leckert – How to Fund Your Book with Kickstarter: From First Campaign to Six Figures Teddy AG Smith 2025-10-07 | Oriana Leckert is the Head of Publishing at Kickstarter, a public benefit corporation dedicated to bringing creative projects to life through crowdfunding. As both a writer and publishing industry expert, Oriana oversees one of Kickstarter's most dynamic categories, working with authors ranging from emerging indie writers to major bestselling authors who have raised millions of dollars. She has helped guide campaigns that have generated hundreds of thousands to over a million dollars in funding, and she's passionate about connecting authors directly with their most dedicated readers.In this episode: • How Kickstarter's crowdfunding model works specifically for authors and book projects • Difference between Kickstarter and traditional book funding or pre-order platforms • Why all-or-nothing funding actually protects authors from financial risk • How Kickstarter's algorithm amplifies campaigns based on engagement and attention • Setting realistic funding goals that match your audience reach and book production costs • The importance of building your author community before launching a campaign • Common mistakes authors make when planning their first Kickstarter • The 30-day campaign timeline and pre-launch preparation strategies • How to use stretch goals to maintain momentum after hitting your initial funding targetFeatured Kickstarter Campaigns: • The Obsidian Spindle Saga (kickstarter.com/projects/russellnohelty/toss3) • Feyland Tales (kickstarter.com/projects/fiddleheadpress/feyland-tales) • The Gilded Rose Auction (kickstarter.com/projects/bonkersromance/the-gilded-rose-auction/description) • Cradle Books 7-9 by Will Wight (kickstarter.com/projects/author-will-wight/cradle-books-7-9-by-will-wight-special-editions) • Saphira Statue (kickstarter.com/projects/wraithmarked/saphira) • Nightlight Daily Horoscopes 2024 (kickstarter.com/projects/nightlightastrology/nightlight-daily-horoscopes-2024) Book recommendations: • Dungeon Crawler Carl by Matt Diniman - amazon.com/Dungeon-Crawler-Carl-7-book-series/dp/B08BX5D4LCConnect with Oriana: • Website: kickstarter.com • Facebook: http://www.facebook.com/kickstarter • Instagram: http://www.instagram.com/kickstarter • Youtube: http://www.youtube.com/user/kickstarter • Kickstarter Publishing newsletter: kickstarter.com/newsletters • Kickstarter Publishing Category: kickstarter.com/discover/categories/publishingConnect with Teddy Smith: • @teddyagsmith • Website: publishingperformance.com/?ref=ywm3mtc • Facebook - facebook.com/publishingperformance • Pinterest - nz.pinterest.com/publishingperformance • Instagram - instagram.com/publishingperformanceinsta • Youtube -youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw • Linkedin - linkedin.com/company/publishing-performance Support the show (buymeacoffee.com/teddyagsmith) Discover More with Our Curated Starter Packs: teddyagsmith.com/starter-packs
Audrey Hughey - The 90-Day Planning Revolution: Why Most Author Goals Fail Before They Start Teddy AG Smith 2025-10-02 | Audrey Hughey is a planner creator, author, and productivity expert who specializes in helping writers stay organized and achieve their publishing goals. After struggling to balance writing with raising toddlers, attending school, and freelance work, she created comprehensive author planners that have become essential tools for thousands of writers. Her planners are known for being ADHD-friendly and providing "monthly coaching" through structured goal-setting and review processes. Audrey combines principles from project management, entrepreneurship, and productivity science to create systems that help authors plan their entire year holistically—integrating writing goals with life commitments, energy cycles, and personal well-being.In this episode: • The crisis moment that led to creating author-specific planning tools during NaNoWriMo • Why holistic planning (integrating life and writing) is more effective than isolated goal-setting • The "brain dump" technique for overcoming overwhelm and functional freeze • How to identify and work with your personal energy cycles and "fallow periods" • Breaking large projects into achievable "pebbles" for consistent progress • The 90-day commitment rule for testing new productivity systems • Monthly review practices that function as affordable coaching alternatives • Time blocking and realistic word count planning for busy authors • Why authentic, meaningful goals matter more than borrowed aspirations • Building cues, triggers, and habits that support consistent writing practiceResources mentioned: • The Author's Planner series • Virtual writing retreats • Monthly Writing Focus Planners • Growth Day app • Female Entrepreneurship Association • Pomodoro TechniqueBook recommendations: • The Ritualist by Dakota Crowe • Six Habits of Growth by Brendon Burchard • Atomic Habits by James ClearConnect with Audrey: • Website: www.audreyhughey.com (http://www.audreyhughey.com) • Facebook: www.facebook.com/thewriteservices (http://www.facebook.com/thewriteservices) • Instagram: www.instagram.com/thewriteservices (http://www.instagram.com/thewriteservices) • Sign Up to Audrey’s Newsletter: bit.ly/authorweeklyConnect with Teddy Smith: • @teddyagsmith • Website: publishingperformance.com/?ref=ywm3mtc • Facebook - facebook.com/publishingperformance • Pinterest - nz.pinterest.com/publishingperformance • Instagram - instagram.com/publishingperformanceinsta • Youtube -youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw • Linkedin - linkedin.com/company/publishing-performance Support the show (buymeacoffee.com/teddyagsmith) Discover More with Our Curated Starter Packs: teddyagsmith.com/starter-packs
Christina Graves - The Psychological Thriller That Launched Thrill Forge Teddy AG Smith 2025-09-30 | Christina Graves is a writer, artist, and horror film addict living in the Deep South, where scary stories and history wander hand in hand. She writes horror and thriller stories that explore the darker side of human nature. Her debut novel, a psychological thriller entitled "Still, Dark Places," is available everywhere books are sold and launched Horrorsmith Publishing's thriller imprint, Thrill Forge. Christina is currently working on her second novel, "What We Do In Secret," a twisty domestic thriller set to release on May 27, 2025.In this episode: • Christina's journey from aspiring writer to published psychological thriller author • The process of writing and structuring a dual-timeline novel • Insights into the indie publishing process with Horrorsmith Publishing • Balancing writing with family life and other commitments • The transition from horror to domestic thriller in her upcoming work • The importance of authenticity in genre writing • Strategies for building tension and suspense in fiction • The value of networking and community in the writing world • How Deep South culture and history influence her dark storytellingResources mentioned: • Horrorsmith Publishing / Thrill Forge imprint • Books and Brews conference • Killer Nashville conferenceBook recommendations: • "Consider This" by Chuck Palahniuk • "On Writing" by Stephen KingConnect with Christina Graves: • Substack: christinagraves.substack.com • Instagram: @christinagravesauthor • TikTok: @christinagravesauthor • Facebook: christinagravesauthor • "Still, Dark Places": books2read.com/stilldarkplacesConnect with Teddy Smith: • @teddyagsmith • Website: publishingperformance.com/?ref=ywm3mtc • Facebook - facebook.com/publishingperformance • Pinterest - nz.pinterest.com/publishingperformance • Instagram - instagram.com/publishingperformanceinsta • Youtube -youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw • Linkedin - linkedin.com/company/publishing-performance Support the show (buymeacoffee.com/teddyagsmith) Discover More with Our Curated Starter Packs: teddyagsmith.com/starter-packs
BookTok Buyers Are Ready to Purchase: Shelby Leighs TikTok Sales Secret Teddy AG Smith 2025-09-26 | Author Shelby Leigh reveals why TikTok converts faster than any other platform! Learn how BookTok's massive reading community creates "fast buyers" who purchase immediately after seeing book content. Discover why the same video that generates modest sales on Instagram can explode on TikTok—and how to tap into this ready-to-buy audience!#ShelbyLeigh #BookTok #TikTokMarketing #BookSales #AuthorMarketing #BookCommunity #SocialMediaMarketing
Google Cant See Your Book Cover: Stuart Grants SEO Image Labeling Secret Teddy AG Smith 2025-09-26 | SEO expert Stuart Grant reveals why your "2032.JPEG" book cover is completely useless to Google! Learn how proper image labeling with book titles and author names helps your covers appear in search results. Plus, discover the 165-character metadata trick that tells searchers exactly what happens when they click your link—the key to Google rewards!#StuartGrant #BookSEO #ImageLabeling #GoogleSEO #BookMarketing #Metadata #AuthorSEO
From 54 Star Wars Books to 400 Indie Titles: Kevin J. Andersons Publishing Evolution Teddy AG Smith 2025-09-25 | Bestselling author Kevin J. Anderson shares his incredible 34-year journey from traditional sci-fi novels to Star Wars, Dune films, and indie publishing empire! Learn how he leveraged his existing fan base and out-of-print backlist to build a 400-title publishing house. Discover why this hybrid author saw the warning signs in traditional publishing and pivoted to Kickstarter, Patreon, and indie success!#KevinJAnderson #StarWars #DuneBooks #IndiePublishing #HybridAuthor #TraditionalPublishing #PublishingHouse
Cathy Lewis - The 26-Year Publicity Veteran: Why Amazon Killed the Old Book Marketing Playbook Teddy AG Smith 2025-09-25 | Cathy Lewis is the president of C.S. Lewis Publicists, a boutique publicity firm that has been specializing in nonfiction book promotion for 26 years. With seven years of prior experience in traditional publishing, Cathy brings deep industry knowledge to helping authors navigate the dramatically changed media landscape. Her firm has worked with bestselling authors like John Perkins ("Confessions of an Economic Hit Man") and Judith Orloff, generating millions in book sales through strategic media outreach. As a small team of five specialists, C.S. Lewis Publicists provides personalized, one-on-one service that focuses on building thought leadership and author brands rather than just securing individual media placements.In this episode: • The evolution of book publicity from traditional bookstore distribution to the Amazon-dominated marketplace • Why building thought leadership and personal branding has become essential for nonfiction authors • The critical difference between publicity (exposure) and marketing (direct sales tactics) • How to develop core messaging that resonates across different media outlets and audiences • The importance of having a professional website, active blog, and strategic social media presence before launching publicity campaigns • Platform-specific strategies for LinkedIn (business), Facebook (health/community topics), Instagram (visual content), and TikTok (video engagement) • Why the "stumble upon factor" in physical bookstores created more predictable sales patterns than current online browsing • How successful campaigns combine multiple touchpoints: media coverage, social media amplification, and speaking engagementsBook recommendations: • Media Darlings by Joanne McCall: amazon.com/Media-Darling-Shine-Through-Interview/dp/1736095005 • Confessions of an Economic Hitman by John Perkins: amazon.com/Confessions-Economic-Hit-John-Perkins/dp/0452287081 • The Genius of Empathy by Judith Orloff: amazon.com/Genius-Empathy-Practical-Sensitive-Relationships/dp/1683649710Connect with Cathy: • Website: cslewispublicity.com • DIY Publicity blog: cslewispublicity.com/blog • Contact: cslewispublicity.com/contact-usConnect with Teddy Smith: • @teddyagsmith • Website: publishingperformance.com/?ref=ywm3mtc • Facebook - facebook.com/publishingperformance • Pinterest - nz.pinterest.com/publishingperformance • Instagram - instagram.com/publishingperformanceinsta • Youtube -youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw • Linkedin - linkedin.com/company/publishing-performance Support the show (buymeacoffee.com/teddyagsmith) Discover More with Our Curated Starter Packs: teddyagsmith.com/starter-packs
99 Cents = 25,000 Sales: Craig Martelles Battleship Leviathan Pricing Strategy Teddy AG Smith 2025-09-24 | Craig Martelle reveals how his 99-cent pricing strategy generated 25,000 first-month sales and 4,100 reviews! Learn why he kept Battleship Leviathan at 99 cents for nearly 4 years, how his unplanned series expansion created reader drop-off, and his strategic pivot to a $2.99 box set. Discover the power of loss-leader pricing in building massive readership!#CraigMartelle #BattleshipLeviathan #BookPricing #99CentBooks #BookSeries #AuthorStrategy #BookSales
From JK Rowlings Publicist to Indie Author Savior: Isabelle Knights Mission Teddy AG Smith 2025-09-23 | Isabelle Knight, former publicist to JK Rowling and the BBC, reveals why indie authors with fantastic books fail at finding readers! Learn how this "publicist to the stars" now helps self-published authors overcome marketing fears through her Build Your Author Brand system. Discover insider strategies for profile building and audience growth from someone who's worked at the highest levels!#IsabelleKnight #BuildYourAuthorBrand #AuthorBranding #JKRowling #PublicistSecrets #IndieAuthors #BookMarketing
Gillian Harvey - The 11,000-Review Author: How French Living Created Bestselling Womens Fiction Teddy AG Smith 2025-09-23 | Gillian Harvey is a successful author of women's fiction with nine published books, including the bestselling "The Year in the French Farmhouse" and "The Bordeaux Book Club." Living in France for many years before recently returning to the UK, she brings authentic French culture and experiences to her novels. Her latest book "The Little Provence Bookshop" combines elements of mystery, humor, and magical realism in a French setting.In this episode: • Journey from teaching to full-time writing • Experience of moving to and living in France • Writing process and plotting techniques using 40-point story outlines • Naturally incorporating humor into storytelling • Building successful author-reader relationships through reviews • Transitioning between publishers and working with Boldwood Books • Balancing social media presence across platforms • Importance of in-person author communities and eventsResources mentioned: • Save the Cat Writes a Novel by Jessica Brody: amazon.com/Save-Cat-Writes-Novel-Writing/dp/0399579745 • Emily Dickinson poetry: poetryfoundation.org/poets/emily-dickinson • Chocolat by Joanne Harris: amazon.com/Chocolat-Novel-Vianne-Rocher/dp/0140282033 • Norfolk and Suffolk author communitiesBook recommendations: • Save the Cat Writes a Novel by Jessica Brody • Wolf Hall by Hilary Mantel: amazon.com/Wolf-Hall-Hilary-Mantel/dp/0312429983 • The Year in the French Farmhouse: amazon.com/Year-French-Farmhouse-uplifting-feel-good-ebook/dp/B0B5CY4RNG • The Little Provence Bookshop: amazon.com/Little-Provence-Book-Shop/dp/1805499688Connect with Gillian Harvey: • Website: gillianharvey.com • Instagram: instagram.com/gillplusfive/?hl=en • Facebook: facebook.com/gharveyauthor • Twitter: twitter.com/GillPlusFiveConnect with Teddy Smith: • @teddyagsmith • Website: publishingperformance.com/?ref=ywm3mtc • Facebook - facebook.com/publishingperformance • Pinterest - nz.pinterest.com/publishingperformance • Instagram - instagram.com/publishingperformanceinsta • Youtube -youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw • Linkedin - linkedin.com/company/publishing-performance Support the show (buymeacoffee.com/teddyagsmith) Discover More with Our Curated Starter Packs: teddyagsmith.com/starter-packs
Dave Cohen - The BBC Comedy Writers Guide: How to Make Any Novel Funnier Teddy AG Smith 2025-09-18 | Dave Cohen is a veteran comedy writer, performer, and author with an impressive career spanning BBC sitcoms, radio comedy, and children's television. His writing credits include iconic shows like "My Family," "Not Going Out," "Have I Got News For You," and "Spitting Image." Dave is perhaps best known for writing nearly 100 comedy songs for the BAFTA-winning children's series "Horrible Histories," which brilliantly combines education with entertainment. As a former stand-up comedian and co-host of the "Sitcom Geeks" podcast, Dave brings decades of practical comedy writing experience to his educational work. His books, including "The Complete Comedy Writer" and the Barry Goldman comedy novel series, offer aspiring writers insider insights into the craft of humor. His latest book, "Funny Up Your Fiction," addresses a gap in the market by teaching authors how to add comedic elements to any genre of novel.In this episode: • Dave's journey from stand-up comedy to BBC sitcom writer and children's television success • The inspiration behind "Horrible Histories" and how comedy songs teach history more effectively • Why most comedy writing advice focuses on jokes when character is actually the key • How to add humor to any genre without compromising the story's integrity • The fundamental difference between writing gags and developing comedic characters • Why lack of self-awareness is the secret ingredient to funny characters • The "plotter, pantser, and passenger" approach to novel structure and character development • How to overcome the fear of writing comedy and avoid common comedy writing mistakes • Why serious drama and comedy use the same structural foundations • The importance of character authenticity: comedy characters must believe in themselves completelyResources mentioned: • "The Complete Comedy Writer (amazon.com/Complete-Comedy-Writer-stand-up-screenplay/dp/1999313801) " by Dave Cohen • "Save the Cat" writing method • "Funny Up Your Fiction (https://www.amazon.in/Funny-Up-Your-Fiction-Laughs-ebook/dp/B0DH2QJY5K) " by Dave CohenBook recommendation: • Jonathan Fairfax series by Christopher Shevlin (amazon.com/Jonathon-Fairfax-3-book-series/dp/B07TD6Q9M1) Connect with Dave Cohen: • Website: davecohen.org.uk • Podcast: podcasts.apple.com/gb/podcast/sitcom-geeks/id1014489955Connect with Teddy Smith: • @teddyagsmith • Website: publishingperformance.com/?ref=ywm3mtc • Facebook - facebook.com/publishingperformance • Pinterest - nz.pinterest.com/publishingperformance • Instagram - instagram.com/publishingperformanceinsta • Youtube -youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw • Linkedin - linkedin.com/company/publishing-performance Support the show (buymeacoffee.com/teddyagsmith) Discover More with Our Curated Starter Packs: teddyagsmith.com/starter-packs
Mark Leslie Lefebvre - Wide for the Win: How Amazons 70% Royalty Isnt Really 70% Teddy AG Smith 2025-09-16 | Mark Leslie Lefebvre is a multi-faceted author, publishing industry consultant, and book industry veteran who has significantly shaped the indie publishing landscape. As one of the key architects behind Kobo Writing Life, the self-publishing platform for Kobo (Amazon's primary competitor), Mark helped create what many consider the most user-friendly author dashboard in the industry. His diverse writing portfolio spans horror fiction, urban fantasy, true ghost stories, and essential guides for writers including "Wide for the Win" and "Kill It on Kobo." With over 40 years of writing experience and deep expertise in both traditional and independent publishing, Mark provides invaluable insights into global book distribution, platform strategy, and the business side of authorship.In this episode: • Mark's journey from teenage horror writer to publishing industry consultant • The creation and development of Kobo Writing Life as Amazon's competitor • Why "going wide" beyond Amazon opens up global opportunities for authors • How Kobo's international reach differs from Amazon's geographical limitations • Strategic pricing decisions: when Amazon's 70% royalty isn't actually 70% • The psychology behind free book promotions and why most free downloads never get read • Why KDP Select exclusivity might be limiting your earning potential • International sales opportunities through Kobo's global retailer partnerships • Effective marketing strategies that focus on reader value over direct sales • The three pillars of author success: persistence, patience, and practice • Finding and serving your niche audience rather than trying to appeal to everyone • Daily writing routine strategies for busy authors with day jobsResources mentioned: • Kobo Writing Life (kobowritinglife.com) • Draft2Digital (draft2digital.com) • BookFunnel (bookfunnel.com) • Written Word Media (writtenwordmedia.com) • Fussy Librarian (thefussylibrarian.com) Book recommendation: • "The Business of Being a Writer" by Jane FriedmanConnect with Mark Leslie Lefebvre: • Website: markleslie.ca • books2read.com/markleslie • books2read.com/markleslielefebvre • Twitter: twitter.com/markleslie • Instagram: instagram.com/markleslielefebvreConnect with Teddy Smith: • @teddyagsmith • Website: publishingperformance.com/?ref=ywm3mtc • Facebook - facebook.com/publishingperformance • Pinterest - nz.pinterest.com/publishingperformance • Instagram - instagram.com/publishingperformanceinsta • Youtube -youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw • Linkedin - linkedin.com/company/publishing-performance Support the show (buymeacoffee.com/teddyagsmith) Discover More with Our Curated Starter Packs: teddyagsmith.com/starter-packs
Mike Hourigan - Why Most Book Promotions Fail Teddy AG Smith 2025-09-11 | Mike Hourigan is a book marketing expert and representative from Written Word Media, one of the most trusted names in book promotion services. Written Word Media operates several highly effective promotional platforms including Free Booksy, Bargain Booksy, and Red Feather Romance, helping thousands of authors reach new readers and boost sales. With extensive experience in digital book marketing across multiple genres and price points, Mike brings practical, data-driven insights into what actually works in today's competitive book marketplace. His expertise spans both fiction and nonfiction promotion strategies, making him a valuable resource for authors at every stage of their publishing journey.In this episode: • Launch promotions vs. price promotions: strategic timing and execution for maximum impact • Promo stacking fundamentals: how to layer multiple promotional tactics for explosive results • The psychology and mechanics of free book promotions that convert browsers into loyal readers • Genre-specific strategies that work differently for fiction versus nonfiction marketing campaigns • Why book covers and blurbs make or break your promotional success before readers even click • How to leverage email promotion services effectively without wasting your marketing budget • Social media advertising integration with traditional book promotion methods • Reader acquisition strategies that build long-term fanbase rather than just short-term sales spikes • The data behind successful book promotions and what metrics actually matterResources mentioned: • Email promotion services: Freebooksy, Bargain Booksy, Red Feather Romance • Social media advertising: Reader Reach Ads • Book promotion service: NewInBooks • Cover design resource: ReedsyBook recommendation: • "Company of One" by Paul Jarvis - Business growth philosophy for sustainable successConnect with Mike Hourigan and Written Word Media: • Website: writtenwordmedia.com • Email: hello@writtenwordmedia.com (mailto:hello@writtenwordmedia.com) Connect with Teddy Smith: • @teddyagsmith • Website: publishingperformance.com/?ref=ywm3mtc • Facebook - facebook.com/publishingperformance • Pinterest - nz.pinterest.com/publishingperformance • Instagram - instagram.com/publishingperformanceinsta • Youtube -youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw • Linkedin - linkedin.com/company/publishing-performance Support the show (buymeacoffee.com/teddyagsmith) Discover More with Our Curated Starter Packs: teddyagsmith.com/starter-packs
James Blatch - The Self Publishing Formula: How a Former BBC Reporter Built an Indie Empire Teddy AG Smith 2025-09-09 | James Blatch is a former BBC Defence Reporter and BBFC Film Examiner who has successfully transitioned from journalism to becoming a bestselling author of military aviation thrillers. His extensive reporting career included high-profile assignments aboard HMS Invincible during Operation Desert Fox, coverage from Kuwait's Ali Al Salem allied air base, Arctic Circle reporting, and frontline coverage of the UK air offensive during the Kosovo Conflict in 1999. This unique background provides authentic military expertise that infuses his fiction with genuine realism. As co-founder of the Self Publishing Formula and organizer of the prestigious Self Publishing Show Live conference, James has become a leading voice in the independent publishing community, helping thousands of authors navigate their publishing journeys.In this episode: • The dramatic career pivot from BBC war correspondent to military thriller novelist • How real-world defense reporting experience creates authentically gripping fiction • The creative genesis behind his debut novel "Final Flight" and military aviation themes • Using NaNoWriMo as a powerful catalyst to overcome writing procrastination and finish manuscripts • The transformative value of working with professional book coaches for craft development • Discovering and articulating the deeper "why" that drives your writing passion • Proven plotting techniques and structural frameworks for compelling storytelling • Marketing strategies that actually work for self-published authors in competitive markets • International success stories: breaking into German translation markets and foreign sales • Behind-the-scenes insights from organizing the Self Publishing Show Live conference • Strategic networking approaches that build lasting author careers and opportunities • The realistic pros and cons of traditional versus self-publishing paths • Practical, actionable advice for aspiring authors taking their first steps into publishingResources mentioned: • NaNoWriMo (National Novel Writing Month) (nanowrimo.org) • Save the Cat! Writes a Novel by Jessica Brody • BookBub (http://bookbub.com) • Self Publishing Show Live conference (selfpublishingformula.com/digital2023) Book recommendations: • "Save the Cat! Writes a Novel" by Jessica Brody • "On Writing" by Stephen KingConnect with James Blatch: • Personal website: jamesblatch.com • Self Publishing Formula: selfpublishingformula.comConnect with Teddy Smith: • @teddyagsmith • Website: publishingperformance.com/?ref=ywm3mtc • Facebook - facebook.com/publishingperformance • Pinterest - nz.pinterest.com/publishingperformance • Instagram - instagram.com/publishingperformanceinsta • Youtube -youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw • Linkedin - linkedin.com/company/publishing-performance Support the show (buymeacoffee.com/teddyagsmith) Discover More with Our Curated Starter Packs: teddyagsmith.com/starter-packs
Victoria Gerkin - The Audiobook Empire: How Podium Entertainment Publishes 2,600 Books Annually Teddy AG Smith 2025-09-04 | Victoria Gerkin is the Publisher at Podium Entertainment, a leading audiobook publishing company that specializes in transforming independent authors' works into professional audio productions. With over 22 years of experience in traditional publishing, including roles at Penguin Random House, Little Random, and A.A. Knopf, Victoria brings deep industry expertise to the rapidly evolving world of independent audiobook publishing. Her background spans subsidiary rights, publicity, and author services, including co-founding the Knopf Speakers Bureau. At Podium, she oversees the acquisition of audio rights and works closely with authors to bring their stories to life through high-quality audio productions, publishing over 2,600 audiobooks annually.In this episode: • How Podium Entertainment revolutionizes audiobook publishing for indie authors • The business model: licensing vs. traditional audiobook production methods • What Podium looks for when evaluating manuscripts and author track records • Professional casting secrets and matching narrators to stories perfectly • The importance of cultural authenticity and accent considerations in audiobook production • Why quality matters more than speed when entering the audiobook market • Audiobook market dynamics: sales ratios compared to print and ebook formats • Essential preparation tips for authors considering audiobook adaptations • Success stories from long-term author partnerships and series development • The evolution from traditional publishing to independent audiobook successResources mentioned: • Podium Entertainment website - podiumentertainment.com • Instagram: instagram.com/podiumentertainment • Facebook: facebook.com/podiumentertainment • Linkedin: linkedin.com/in/victoria-gerken-ba9b16150Book recommendations: • "The Pucking Wrong Number" by C.R. Jane (amazon.com/Pucking-Wrong-Number-Hockey-Romance-ebook/dp/B0BYWR9N4G) • Slough House series by Mick Herron (mickherronbooks.com/slough-house-series) Connect with Teddy Smith: • @teddyagsmith • Website: publishingperformance.com/?ref=ywm3mtc • Facebook - facebook.com/publishingperformance • Pinterest - nz.pinterest.com/publishingperformance • Instagram - instagram.com/publishingperformanceinsta • Youtube -youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw • Linkedin - linkedin.com/company/publishing-performance Support the show (buymeacoffee.com/teddyagsmith) Discover More with Our Curated Starter Packs: teddyagsmith.com/starter-packs
Dakota Krout - The LitRPG Method: How Gaming Logic Creates Bestselling Fantasy Fiction Teddy AG Smith 2025-09-02 | Dakota Krout is a pioneering LitRPG author and visionary founder of Mountaindale Press, one of the leading publishing houses specializing in LitRPG, GameLit, and cultivation fiction. With a unique background combining computer science expertise and military communications experience, Dakota brings systematic, logical thinking to both his world-building and his publishing empire. His methodical approach to creating intricate magic systems and character progression has made him a standout voice in the rapidly growing gaming-inspired fiction genre, while his publishing house has become a launching pad for numerous successful authors in these specialized niches.In this episode: • Demystifying LitRPG and GameLit: What these explosive genres are and why they're dominating • The systematic approach to building believable magic systems and character progression mechanics • From author to publisher: The complete journey of founding and scaling Mountaindale Press • Inside publishing metrics: What success looks like and the standards authors must meet • Niche genre marketing strategies that build devoted readerbases in specialized communities • The power of community engagement in genre fiction and reader retention • Computer science principles applied to creative writing and world-building • Military precision meets creative storytelling: How systematic thinking enhances fiction • Building a publishing empire while maintaining quality and author relationshipsResources mentioned: • Dragon Con - dragoncon.org • LitRPG and GameLit online communities • Mountaindale Press publishing criteria and submission guidelines: https://www.mountaindalepress.store/ • Genre-specific marketing platforms and communities • Convention networking and industry connection strategiesBook recommendations: • "How to Win Friends and Influence People" by Dale Carnegie: amazon.com/How-Win-Friends-Influence-People/dp/0671027034 • "Outlive: The Science and Art of Longevity" by Peter Attia: amazon.com/Outlive-Longevity-Peter-Attia-MD/dp/0593236599 • "Something, Anything, and Everything" series by Dakota Krout: amazon.com/Anything-Full-Murderhobo-Dakota-Krout/dp/163766074XConnect with Dakota Krout: • Mountaindale Press website: https://www.mountaindalepress.store/ • Dakota's Facebook page: facebook.com/DakotaKrout • Mountaindale Press Facebook: facebook.com/MountaindalePress • Discord community: Mountaindale Press serverConnect with Teddy Smith: • @teddyagsmith • Website: publishingperformance.com/?ref=ywm3mtc • Facebook - facebook.com/publishingperformance • Pinterest - nz.pinterest.com/publishingperformance • Instagram - instagram.com/publishingperformanceinsta • Youtube -youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw • Linkedin - linkedin.com/company/publishing-performance Support the show (buymeacoffee.com/teddyagsmith) Discover More with Our Curated Starter Packs: teddyagsmith.com/starter-packs
Steal Your Competitors Winning Keywords: Dave Chessons ASIN Secret Teddy AG Smith 2025-08-28 | Dave Chesson reveals his breakthrough feature that shows exactly which keywords any book ranks for on Amazon! Learn how to input any competitor's ASIN number into Publisher Rocket and discover the keyword phrases Amazon thinks will drive sales. Stop guessing—start using proven keywords that are already working for similar books!#DaveChesson #PublisherRocket #AmazonKDP #BookKeywords #CompetitorResearch #ASINAnalysis #BookMarketing
The 7 KDP Keyword Boxes That Make or Break Your Book Sales - Dave Chesson Teddy AG Smith 2025-08-28 | Dave Chesson of Publisher Rocket reveals the critical mistake authors make with Amazon KDP keywords! Learn why using "cool descriptive words" fails while matching actual shopper language succeeds. Discover how the right keywords in those 7 boxes put your book in front of people actively searching for your genre—and build a better relationship with Amazon!#DaveChesson #PublisherRocket #AmazonKDP #BookKeywords #BookMarketing #KDPOptimization #BookSales
Shelby Leigh - TikTok Marketing Meets #BookTok: A Viral Success Formula Teddy AG Smith 2025-08-28 | Shelby Leigh is a breakthrough mental health poetry author who has masterfully leveraged social media to transform her writing career from self-published obscurity to traditional publishing success. With over 103,000 Instagram followers and viral TikTok content that reaches millions, Shelby has become a case study in how modern authors can use digital platforms to build authentic connections with readers and drive real book sales. Her poetry focuses on mental health, healing, and personal growth, resonating with a generation seeking authentic voices in literature. Through her brand "Marketing by Shelby," she now helps other authors replicate her social media success.In this episode: • From zero followers to 103K: Shelby's complete social media growth strategy • How mental health poetry found its massive audience through authentic storytelling • TikTok marketing secrets that create viral BookTok content and drive sales • Content creation systems that maintain consistency across multiple platforms • The psychology behind converting social media views into actual book purchases • Analytics and metrics that matter: tracking what really drives book sales • Transitioning from self-publishing to traditional deals using social proof • Building a personal brand that attracts both readers and publishers • The intersection of vulnerability, poetry, and profitable content creationResources mentioned: • Marketing by Shelby - Shelby's author marketing consultancy: marketingbyshelby.com • TikTok Solutions Program - Social media marketing course: marketingbyshelby.com/marketing-offers • BookTok community - Poetry and book discovery platform: tiktok.com/tag/booktok • Instagram Marketing by Shelby - Visual content strategies: instagram.com/marketingbyshelby • YouTube Channel - Extended marketing tutorials: http://youtube.com/@marketingbyshelbyBook Recommendations for Poetry: • "I Look to the Mourning Sky" by Liz Newman • Works by Tristan Mateo - Contemporary poetry • Nikita Gill - Instagram poetry sensation: instagram.com/nikita_gill/?hl=enTraditional Poetry Influences: • Emily Dickinson • Rupi Kaur - Modern poetry pioneer: rupikaur.com • Atticus Poetry - atticuspoetry.comModern Poetry Recommendations: • "Luster" by Raven Leilani • "From Sand to Stars" by Shelby Leigh • Amanda Lovelace - Instagram poetryConnect with Shelby Leigh: • Website: shelbyleigh.coConnect with Teddy Smith: • @teddyagsmith • Website: publishingperformance.com/?ref=ywm3mtc • Facebook - facebook.com/publishingperformance • Pinterest - nz.pinterest.com/publishingperformance • Instagram - instagram.com/publishingperformanceinsta • Youtube -youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw • Linkedin - linkedin.com/company/publishing-performance Support the show (buymeacoffee.com/teddyagsmith) Discover More with Our Curated Starter Packs: teddyagsmith.com/starter-packs
Stuart Grant - How to Build an Author Site That Actually Sells Books Teddy AG Smith 2025-08-26 | Stuart Grant is the founder of Digital Authors Toolkit, a specialized digital agency that has revolutionized how authors establish their online presence. With over a decade of deep experience in the publishing industry and more than 300 author websites in his portfolio, Stuart has become the go-to expert for writers who want to transform their digital footprint into a powerful marketing tool. His unique approach seamlessly blends technical web development expertise with an intimate understanding of author needs and reader behavior, creating websites that don't just look professional—they convert visitors into loyal fans and customers.In this episode: • Why every author needs a professional website and the essential elements that drive results • Smart website design strategies using your book covers as visual inspiration • SEO optimization secrets that get your author site discovered by readers • Proven email list building techniques that turn website visitors into devoted fans • Traffic generation strategies that bring the right readers to your digital doorstep • The most common (and costly) website mistakes authors make and how to avoid them • Technical tools and platforms that simplify author website management • How to create a website that works as hard as you do to sell your books • Reader psychology: designing websites that convert browsers into buyers • Resources mentioned: • Wix - wix.com • Book Vault - https://bookvault.app/ • Lulu - lulu.com • Book Funnel - bookfunnel.com • Digital Authors Toolkit - digitalauthorstoolkit.comBook recommendations: • "Ted Talks" by Chris Anderson (amzn.to/4cY6yaY) • "Ultra Processed People" by Chris Van Tulliken (amzn.to/3zg6wNM) • JD Kirk's Hoon series (amzn.to/3Zmmb8R) Connect with Teddy Smith: • @teddyagsmith • Website: publishingperformance.com/?ref=ywm3mtc • Facebook - facebook.com/publishingperformance • Pinterest - nz.pinterest.com/publishingperformance • Instagram - instagram.com/publishingperformanceinsta • Youtube -youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw • Linkedin - linkedin.com/company/publishing-performance Support the show (buymeacoffee.com/teddyagsmith) Discover More with Our Curated Starter Packs: teddyagsmith.com/starter-packs
Kevin J. Anderson - 24 Million Books Sold: The Bestsellers Guide to Traditional and Indie Success Teddy AG Smith 2025-08-21 | Kevin J. Anderson is a New York Times bestselling author and literary powerhouse with over 24 million books in print worldwide. Best known for his groundbreaking work expanding the Dune universe alongside Brian Herbert and his extensive contributions to the Star Wars expanded universe with 54 novels, comics, and young adult series, Kevin has helped shape two of science fiction's most beloved franchises. His unique career spans both traditional publishing giants and innovative indie approaches, making him one of the most versatile and successful authors in the industry today.In this episode: • Behind-the-scenes secrets of writing in legendary universes like Dune and Star Wars • The strategic transition from traditional publishing to indie freedom and control • Leveraging Kickstarter and Patreon to build direct fan relationships and fund passion projects • Insider insights into Hollywood: the film and TV adaptation process revealed • How dictation technology can dramatically boost your writing productivity • The networking strategies that build lasting industry connections and opportunities • Platform-building advice for new authors entering today's competitive landscape • Balancing franchise work with original creative projects • The evolution of publishing and what authors need to succeed nowResources mentioned: • Wordfire Press (Kevin's publishing company) (wordfire.com/wordfire-press) • Kickstarter for Dan Shamble, Zombie PI series (kickstarter.com/projects/thekja/double-booked-a-new-dan-shamble-zombie-pi-adventure) • Patreon for exclusive content and fan interaction • Western Colorado University's graduate program in publishing (wordfire.com/publishing-masters-degree) • Superstars Writing Seminars (superstarswriting.com) • Mac Whisper for AI transcription (apps.apple.com/us/app/whisper-transcription/id1668083311?mt=12) Book recommendations: • "Death Warmed Over" (first book in the Dan Shamble, Zombie PI series) (amzn.to/4efycRC) • "On Being a Dictator" (Kevin's book on dictation for authors) (amzn.to/3TOOqd1) Connect with Kevin J. Anderson: • Website: wordfire.com • Patreon: KevinJAnderson • Facebook: facebook.com/groups/75203293463/?fref=nf • X (formerly Twitter): https://x.com/TheKJA • Instagram: instagram.com/therealkjaConnect with Teddy Smith: • @teddyagsmith • Website: publishingperformance.com/?ref=ywm3mtc • Facebook - facebook.com/publishingperformance • Pinterest - nz.pinterest.com/publishingperformance • Instagram - instagram.com/publishingperformanceinsta • Youtube -youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw • Linkedin - linkedin.com/company/publishing-performance Support the show (buymeacoffee.com/teddyagsmith) Discover More with Our Curated Starter Packs: teddyagsmith.com/starter-packs
Craig Martelle - The 20 Books to 50K Method Teddy AG Smith 2025-08-19 | Craig Martelle is a powerhouse in the indie publishing world with nearly 200 published works, including over 110 full-length novels. A retired Marine and former lawyer turned bestselling author, Craig is the visionary founder of the 20 Books to 50K community—one of the largest and most supportive author networks in the world. His journey from military service to literary success has made him a sought-after mentor and speaker in the indie author community.In this episode: • From Marine Corps to literary empire: Craig's incredible transformation story • The productivity secrets behind writing and publishing multiple books annually • Strategic book pricing that maximizes sales and reader acquisition • Breaking into international markets with German translations and global reach • How author conferences evolved and why they're crucial for indie success • Building and nurturing thriving online author communities (20 Books to 50K insights) • Mastering the balance between fiction series and non-fiction projects • The mindset shifts that separate successful authors from struggling writers • Real-world strategies for sustained long-term author careersResources mentioned: • 20 Books to 50K Facebook group (facebook.com/groups/20Booksto50k/?locale=en_GB) • Author Nation conference (https://www.authornation.live/) (formerly 20 Books Vegas) • Self-Publishing Show Live (selfpublishing.lpages.co/sps-live-2024) conference • Amazon ads for authors • Findaway Voices for audiobooks (findawayvoices.com) • TranslateBooks.com for translations (http://translatebooks.com) Books Mentioned: • Ian Bragg thriller series (amzn.to/3Tlpppd) • Cygnus Space Opera series (amzn.to/3TrX4O6) • End Times Alaska series (amzn.to/3zhVmIw) • Free Trader series • Battleship Leviathan series (amzn.to/3XQwhhn) • "Witten Wisdom" • "An Author's Legacy"Connect with Craig Martelle: • Website: craigmartelle.com (http://craigmartelle.com) • Facebook group: 20 Books to 50K (facebook.com/groups/20Booksto50k/?locale=en_GB) Connect with Teddy Smith: • @teddyagsmith • Website: publishingperformance.com/?ref=ywm3mtc • Facebook - facebook.com/publishingperformance • Pinterest - nz.pinterest.com/publishingperformance • Instagram - instagram.com/publishingperformanceinsta • Youtube -youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw • Linkedin - linkedin.com/company/publishing-performance Support the show (buymeacoffee.com/teddyagsmith) Discover More with Our Curated Starter Packs: teddyagsmith.com/starter-packs
Isabelle Knight - The PR Secrets That Made JK Rowling Famous (And How You Can Use Them) Teddy AG Smith 2025-08-14 | Isabelle Knight is a celebrity publicist turned author branding expert who has worked with literary icons including JK Rowling and major organizations like the BBC. As founder of Build Your Author Brand, she brings insider knowledge from the world of high-profile publicity to help everyday authors develop powerful personal brands, connect with their ideal readers, and dramatically increase book sales. Her unique background bridges traditional PR with modern digital marketing strategies.In this episode: • The celebrity publicist's approach to author branding that actually works • How to identify and magnetize your ideal readers (not just any readers) • Traditional PR vs. digital marketing: when to use each strategy • The newsletter and social media tactics that build genuine fan bases • How to pitch yourself like the pros (without feeling salesy) • Strategic partnerships that amplify your book launches • Real case studies from successful author branding campaigns • The consistency secrets that separate amateur from professional authors • Why most author marketing fails and how to avoid common pitfallsResources mentioned: • Build Your Author Brand course • Facebook groups for author networking • Newsletter platforms for reader engagement • Bookshop partnerships for book launchesBook recommendations: • "Enough" by Dr. Catherine McAleese • Books by Pauline Tate • "The Big Leap" by Gay Hendrix (amzn.to/47xKmmY) Connect with Isabelle Knight: • Website: buildyourauthorbrand.co.uk • Instagram: instagram.com/isabelle.knight.pr • LinkedIn: linkedin.com/in/isabelle-knight-pr • TikTok: tiktok.com/@isabelle_knight_prConnect with Teddy Smith: • @teddyagsmith • Website: publishingperformance.com/?ref=ywm3mtc • Facebook - facebook.com/publishingperformance • Pinterest - nz.pinterest.com/publishingperformance • Instagram - instagram.com/publishingperformanceinsta • Youtube -youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw • Linkedin - linkedin.com/company/publishing-performance Support the show (buymeacoffee.com/teddyagsmith) Discover More with Our Curated Starter Packs: teddyagsmith.com/starter-packs
From Flat to 3D: Book Brushs Secret to Author Social Proof - Kathleen Sweeney Teddy AG Smith 2025-08-12 | Kathleen Sweeney of Book Brush reveals how to transform any book cover into powerful social media assets! Learn how a couple of clicks turn flat 2D covers into 3D graphics for every platform—TikTok, Instagram, Facebook, and more. Discover why consistent posting creates crucial social proof that prevents readers from choosing competitors!#KathleenSweeney #BookBrush #BookCovers #SocialProof #AuthorMarketing #BookGraphics #3DBookCovers
Dave Chesson - How to Beat Amazons Algorithm with Strategic Keywords Teddy AG Smith 2025-08-12 | Dave Chesson is the founder of Kindlepreneur and creator of Publisher Rocket, one of the most trusted keyword research tools in the publishing industry. With years of experience helping authors crack Amazon's discovery algorithm, Dave has become the go-to expert for book marketing and keyword optimization. His platform Kindlepreneur has helped thousands of authors increase their book visibility and sales on Amazon.In this episode:* How Dave built Publisher Rocket into the industry's leading keyword tool* Decoding Amazon's algorithm: What really drives book discovery* Maximizing your 7 KDP keyword boxes for better rankings* Fiction vs. nonfiction keyword strategies that actually work* Using reverse ASIN research to spy on competitors* Finding profitable niches with low competition* Common keyword mistakes that hurt your book's visibilityResources mentioned: • Publisher Rocket (teddyagsmith--rocket.thrivecart.com/publisher-rocket) • Kindlepreneur.com Guides (kindlepreneur.com/guides) • 7 Kindle Keywords: Use All 50 Characters or Not? (kindlepreneur.com/7-kindle-keywords) • Kindle Keyword Strategy For Fiction Authors (kindlepreneur.com/kindle-keywords-fiction-author-strategy) • Amazon KDP (kdp.amazon.com/en_US) • Kindlepreneur Tools and Services (kindlepreneur.com/tools) Book recommendations: • Dungeon Crawler Carl series by Matt Dinniman (amazon.com/Dungeon-Crawler-Carl-7-book-series/dp/B08BX5D4LC) Connect with Dave Chesson: • Website: kindlepreneur.com • YouTube: youtube.com/@Kindlepreneur • Contact: kindlepreneur.com/contact-meConnect with Teddy Smith: • @teddyagsmith • Website: publishingperformance.com/?ref=ywm3mtc • Facebook - facebook.com/publishingperformance • Pinterest - nz.pinterest.com/publishingperformance • Instagram - instagram.com/publishingperformanceinsta • Youtube -youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw • Linkedin - linkedin.com/company/publishing-performance Support the show (buymeacoffee.com/teddyagsmith) Discover More with Our Curated Starter Packs: teddyagsmith.com/starter-packs
Who Owns AI-Generated Book Content? Copyright Detective Dan Miller Explains Teddy AG Smith 2025-08-11 | Copyright expert Dan Miller breaks down the complex world of AI book ownership! Learn why pure AI prompts create uncopyrightable content that NO ONE can claim, while human-written content tweaked by AI may still qualify for protection. Discover the "de minimis" test and why AI has become the "fifth element" in copyright disclosure!#DanMiller #CopyrightDetective #AIcopyright #BookCopyright #AuthorRights #AIwriting #CopyrightLaw
Authors Just Want to Write: Kevin Tumlinsons VA Solution for Book Marketing Teddy AG Smith 2025-08-10 | Kevin Tumlinson reveals why authors need virtual assistants through Author Anchor! Learn how the creators of Book Brush developed a budget-friendly solution to offload marketing and social media tasks that "drive authors crazy." Discover why delegating the business side lets authors focus on what they really love—writing!#KevinTumlinson #AuthorAnchor #VirtualAssistant #AuthorMarketing #BookBrush #AuthorProductivity #WritingBusiness
Kathleen Sweeney - 300+ 3D Book Mockups: Why Visual Marketing Beats Text Every Time Teddy AG Smith 2025-08-10 | Kathleen Sweeney is the COO of Book Brush (@BookBrush), a comprehensive design platform specifically created for authors since 2018. Book Brush specializes in helping authors create professional marketing graphics, book covers, 3D book mockups, video trailers, and social media content without requiring design expertise. The platform offers over 300 3D book versions, hundreds of cover templates, and access to 4.4 million stock images and videos through Pixabay integration. Kathleen leads the company's mission to make book marketing accessible and stress-free for indie authors, providing tools that help authors create professional-looking promotional materials that align with genre expectations and build author branding across all social media platforms.In this episode:➡️Why some indie books look like bestsellers and others don't➡️The importance of professional cover design for genre alignment➡️Book Brush's author-specific design platform and tools➡️Creating 3D book mockups from flat covers with simple clicks➡️Using templates and graphics designed specifically for different genres➡️Font pairing and color psychology for book marketing➡️Author branding strategies and maintaining consistent visual identity➡️Video creation tools including vertical format for mobile viewing➡️Trope graphics and their effectiveness in reaching target readers➡️Common cover design mistakes authors make➡️The process of creating covers and marketing materials➡️Hidden features and creative ways to use Book Brush tools➡️Getting started with Book Brush: tutorials, support, and communityResources mentioned:➡️Book Brush➡️PixabayConnect with Kathleen Sweeney:➡️Website: bookbrush.com➡️YouTube: youtube.com/BookBrush➡️Facebook: facebook.com/BookBrushConnect with Teddy Smith:@teddyagsmith➡️Website: publishingperformance.com/?ref=ywm3mtc➡️Facebook - facebook.com/publishingperformance➡️Pinterest - nz.pinterest.com/publishingperformance➡️Instagram - instagram.com/publishingperformanceinsta➡️Youtube -youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw➡️Linkedin - linkedin.com/company/publishing-performance----TIMESTAMPS00:00 – Introduction & Welcome to Kathleen Sweeney, COO of Book Brush01:05 – Why Some Indie Books Look Like Bestsellers & Others Don't02:08 – How Book Brush Works: Author-Specific Design Tools Since 201803:07 – 300+ 3D Book Versions: From Phones to E-Readers03:41 – Where to Use 3D Graphics: Social Media & Website Marketing04:42 – Choosing the Right Graphics for Your Book Genre05:45 – Font Psychology: Why Genre-Appropriate Fonts Matter06:07 – Author Branding: Trope Graphics with "Adorable Flirty Arrows"07:05 – Book Brush Brand Kit: Colors, Fonts & Multiple Pen Names08:19 – Video Creation: Vertical Format for Mobile-First Marketing09:47 – Success Trends: Historical Fiction Book Excerpts & Voice Cloning10:45 – "Mashup Videos" & Using 4.4 Million Pixa Bay Assets11:52 – Customer Success: From Hair-Pulling to Sunday Afternoon Batch Creation12:47 – Common Cover Design Mistakes: Too Many Fonts & Wrong Genre Signals13:46 – How Long Does It Take to Create a Cover? (Plus the Sleep-On-It Rule)15:15 – Hidden Gem Features: Creative Uses Beyond Standard Templates16:25 – Step-by-Step Process: Upload Once, Use Multiple Times18:05 – Three Essential Tools for Beginners: Cover, Social Graphics & Mockups19:01 – Learning Resources: 500+ YouTube Videos & Weekly Live Sessions19:55 – Where to Get Started: BookBrush.com & YouTube Channel20:18 – Facebook Group: Community Support & A/B Testing Feedback#bookcoverdesign #bookbrush #thepublishingperformanceshow
Dan Miller - Why AI Content Cant Be Copyrighted (And What Authors Need to Know) Teddy AG Smith 2025-08-06 | Dan Miller is the founder of The Copy Detectives, a specialized service that helps authors navigate copyright permissions and AI content disclosure requirements. With extensive experience in copyright law and clearance processes, Dan assists authors in understanding when they need permission to use quotes, images, and other content in their books. His expertise has become increasingly important as AI-generated content creates new challenges for copyright registration and protection. Dan works with authors to assess manuscripts for copyright issues, secure necessary permissions, and ensure compliance with both U.S. Copyright Office and Amazon KDP disclosure requirements for AI-generated content.In this episode:➡️How AI content affects copyright ownership and registration➡️The new requirement for copyright certificates before filing lawsuits➡️Why authors need to register copyrights within 90 days of publication➡️The difference between copyrightable and non-copyrightable AI content➡️Amazon KDP's AI disclosure requirements and potential consequences➡️When quotes require permission versus fair use considerations➡️The five different U.S. copyright laws currently in effect➡️Public domain content and Creative Commons licensing➡️Why song lyrics and poetry quotes are particularly expensive➡️The importance of keeping detailed records of all source materials➡️International copyright considerations under the Berne Convention➡️How to work with copyright clearance servicesResources mentioned:➡️U.S. Copyright Office: copyright.gov➡️Amazon KDP: kdp.amazon.com➡️Creative Commons: creativecommons.org➡️Berne Convention: https://www.wipo.int/treaties/en/ip/berne/➡️Fair use doctrine➡️Public domain databases➡️Copyright registration certificatesConnect with Dan Miller:➡️Website: thecopyrightdetective.comConnect with Teddy Smith:@teddyagsmith➡️Website: publishingperformance.com/?ref=ywm3mtc➡️Facebook - facebook.com/publishingperformance➡️Pinterest - nz.pinterest.com/publishingperformance➡️Instagram - instagram.com/publishingperformanceinsta➡️Youtube -youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw➡️Linkedin - linkedin.com/company/publishing-performance----TIMESTAMPS00:00 – Introduction & Welcome to Dan Miller, Founder of Copy Detective01:15 – Who Owns AI-Generated Content? The Copyright Reality03:05 – What Does "Copyrightable" Actually Mean?04:39 – New 2023 US Law: Registration Required Before Filing Lawsuits06:04 – First Steps to Protect Your Writing: Keep AI Usage Records08:24 – Amazon KDP's AI Disclosure Requirements & Enforcement09:07 – The Problem with AI Detection Software (52% Accuracy?)10:36 – Beyond AI: Other Copyright Issues Authors Face12:50 – Copyright Basics: When You Need Permission for Quotes15:39 – Public Domain vs. Modern Copyright: The 1929 Rule17:55 – The Paraphrase Solution: "Make Tea and Write What You Remember"19:25 – Song Lyrics Nightmare: $500 for Two Beatles Lines21:52 – Fiction vs. Nonfiction: Which Has More Copyright Protection?24:29 – The 600-Item Clearance Horror Story25:26 – Are Plagiarism Checkers Good Enough? (Spoiler: No)26:50 – AI Hallucinations: 30-79% of Outputs Are Wrong28:24 – Book Cover Images: AI Generated Images Aren't Copyrightable29:39 – The Monkey Selfie Copyright Case (Yes, Really)31:43 – Practical Advice: Keep Excellent Records & Filing Systems33:11 – Dan's Services: Manuscript Assessment & Copyright Clearance36:41 – Where to Contact Dan & Access Free Workshops#copyrightlawforauthors #AIforauthors#thepublishingperformanceshow
Kevin Tumlinson - How to Hire a $7.50/Hour Author VA That Actually Understands Your Author Business Teddy AG Smith 2025-08-05 | Kevin Tumlinson is a bestselling author and Chief Brand Officer for Author Anchor, a service that connects authors with trained virtual assistants from the Philippines. With extensive experience managing multiple business ventures while maintaining his writing career, Kevin understands the challenges authors face in balancing creative work with business operations. Author Anchor specializes in providing budget-friendly VAs at $7.50/hour who are specifically trained in author-related tasks including social media management, Facebook advertising, Amazon ads, graphic design, and platforms like BookBrush, Vellum, and Kickstarter. Kevin advocates for strategic delegation that increases revenue potential rather than just removing unwanted tasks from an author's plate.In this episode:➡️Why authors need VAs and what tasks to delegate first➡️The Author Anchor model: $7.50/hour trained VAs from the Philippines➡️How to structure your first VA projects for maximum success➡️The importance of clear communication and process documentation➡️Marketing tasks VAs excel at: social media and Facebook advertising➡️Building trust and working relationships across time zones➡️When to hire additional VAs and scale your author business➡️The economics of VA hiring: only when it increases revenue potential➡️Ethical considerations and win-win economics of international hiring➡️Setting up systems, software access, and payment structuresResources mentioned:➡️Author Anchor: authoranchor.com➡️BookBrush: bookbrush.com➡️Vellum: https://vellum.pub/➡️Kickstarter: kickstarter.com➡️Shopify: shopify.com➡️Slack: slack.com➡️Discord➡️LastPass➡️BookFunnel➡️StoryOriginBook Recommendations:➡️Various Kevin Tumlinson titles mentioned: kevintumlinson.com/booksConnect with Kevin Tumlinson:➡️Website: authoranchor.com➡️Promo link: authoranchor.com/promoConnect with Teddy Smith:@teddyagsmith➡️Website: publishingperformance.com/?ref=ywm3mtc➡️Facebook - facebook.com/publishingperformance➡️Pinterest - nz.pinterest.com/publishingperformance➡️Instagram - instagram.com/publishingperformanceinsta➡️Youtube -youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw➡️Linkedin - linkedin.com/company/publishing-performance----TIMESTAMPS00:00 – Introduction & Welcome to Kevin Tumlinson, Chief Brand Officer at Author Anchor01:21 – Why Authors Should Consider Using Virtual Assistants02:59 – What Makes Author Anchor Different: Trained VAs for $7.50/Hour04:25 – Kevin's Bad Experience with $50/Hour VAs05:44 – The Two Main Marketing Tasks VAs Handle: Social Media & Ads08:46 – Starting Your VA Journey: The Discovery Call Process11:06 – The Perfect First Assignment: Creating a Process Document14:16 – Communication Preferences & Time Zone Management17:28 – Kevin's Initial Mistakes: Trying to Hand Off Everything19:51 – Case Study: Using VAs for Newsletter Growth & Book Funnel Management22:40 – Setting Up Systems Before Hiring Your VA25:46 – Pricing Breakdown: $299/Month for 40 Hours (One VA)26:47 – Tasks You Shouldn't Hand Off to VAs29:40 – One VA vs. Multiple VAs: Scaling Your Team Strategy32:05 – The Golden Rule: Only Hire VAs to Increase Revenue34:30 – Ethical Considerations: Philippines Cost of Living & Fair Pay37:50 – Where to Get Started: Author Anchor Discovery Call38:51 – Kevin's Plans for Success Story Interviews#Virtualassistantsforauthors #VAforauthors#thepublishingperformanceshow
Matty Dalrymple - The Podcast Strategy That Builds Authors Careers (Not Just Book Sales) Teddy AG Smith 2025-08-04 | Matty Dalrymple is a bestselling author with two thriller series: the Ann Kinnear Suspense novels and the Lizzy Ballard thrillers. She's also the host of The Indy Author Podcast, which has been running since 2016 with nearly 270 episodes. As a writing consultant and speaker, Matty helps authors navigate both the craft and business sides of publishing. Her expertise in podcasting for authors stems from years of hosting her own show and appearing as a guest on numerous other podcasts, making her a valuable resource for authors looking to leverage audio content for platform building. In this episode: ➡️Why authors should be podcast listeners before becoming podcast guests ➡️The importance of having expertise beyond just your own book ➡️How to research and identify the right podcasts for your genre ➡️Creating personal connections with podcast hosts for better opportunities➡️Developing multiple conversation angles beyond "I wrote a book" ➡️Using podcasts for networking and building long-term relationships ➡️The difference between book tour podcasts and expertise-focused shows ➡️Why social media matchmaking services can help beginners practice ➡️Creating effective one-pagers and pitch materials for hosts ➡️How podcast appearances can lead to speaking gigs and consulting opportunities Resources mentioned: ➡️PodMatch for podcast guest/host connections ➡️The Indy Author Podcast (Almost 300 now!) ➡️BookFunnel for cross-promotion strategies ➡️Author Nation conference for networking Book Recommendations: ➡️Podcasting for Authors by Matty Dalrymple ➡️The Podcast Guest Playbook by Matty Dalrymple & Mark Leslie LefebvreConnect with Matty Dalrymple: ➡️Website: theindyauthor.com ➡️Fiction website: mattydalrymple.com ➡️The Indy Author Podcast ➡️Fiction series: Rock, Paper, Scissors (Lizzy Ballard thrillers) ➡️The Falcon and the Owl (Ann Kinnear suspense)Connect with Teddy Smith:@teddyagsmith➡️Website: publishingperformance.com/?ref=ywm3mtc➡️Facebook - facebook.com/publishingperformance➡️Pinterest - nz.pinterest.com/publishingperformance➡️Instagram - instagram.com/publishingperformanceinsta➡️Youtube -youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw➡️Linkedin - linkedin.com/company/publishing-performance----TIMESTAMPS00:00 – Introduction & Welcome to Matty Dalrymple, Host of Indy Author Podcast01:02 – Author Nation Conference Recap & Networking Benefits02:14 – Matty's Background: 270 Podcast Episodes Since 201604:20 – Teddy's Podcast Origin Story: Business-Focused Author Insights06:13 – Why Audio Content is Intrinsically Engaging for Authors07:33 – The First Requirement: Be a Podcast Listener First09:45 – Matty's Guest Criteria: Expertise Beyond Your Own Book12:14 – Why Personal Connections Beat PR Firm Pitches14:18 – Podmatch: Tinder for Podcasting (Getting Started Tips)17:19 – Nonfiction vs. Fiction Authors: Different Podcast Strategies19:12 – Beyond "I Wrote a Book": Finding Unique Angles22:01 – Creating Professional One-Pagers That Stand Out25:30 – Goals Beyond Reader Acquisition: Networking & Expertise27:35 – Building Long-Term Relationships Beyond the Interview29:06 – Why Small Engaged Audiences Beat Large Passive Ones29:42 – The Podcast Guest Playbook: Co-Authored with Mark Lefebvre32:12 – Why Be a Guest Before Starting Your Own Podcast33:13 – Book Release Timeline: Spring/Summer 202533:55 – Lizzy Ballard Thriller Series: Mind-Control Powers & Six-Book Arc36:17 – Platform Strategy: Focus on What You Enjoy Most#podcastguesting #authormarketing #thepublishingperformanceshow
Kathleen Sweeney - 300+ 3D Book Mockups: Why Visual Marketing Beats Text Every Time Teddy AG Smith 2025-07-29 | Kathleen Sweeney is the COO of Book Brush, a comprehensive design platform specifically created for authors since 2018. Book Brush specializes in helping authors create professional marketing graphics, book covers, 3D book mockups, video trailers, and social media content without requiring design expertise. The platform offers over 300 3D book versions, hundreds of cover templates, and access to 4.4 million stock images and videos through Pixabay integration. Kathleen leads the company's mission to make book marketing accessible and stress-free for indie authors, providing tools that help authors create professional-looking promotional materials that align with genre expectations and build author branding across all social media platforms.In this episode: • Why some indie books look like bestsellers and others don't • The importance of professional cover design for genre alignment • Book Brush's author-specific design platform and tools • Creating 3D book mockups from flat covers with simple clicks • Using templates and graphics designed specifically for different genres • Font pairing and color psychology for book marketing • Author branding strategies and maintaining consistent visual identity • Video creation tools including vertical format for mobile viewing • Trope graphics and their effectiveness in reaching target readers • Common cover design mistakes authors make • The process of creating covers and marketing materials • Hidden features and creative ways to use Book Brush tools • Getting started with Book Brush: tutorials, support, and communityResources mentioned: • Book Brush • PixabayConnect with Kathleen Sweeney: • Website: bookbrush.com • YouTube: youtube.com/BookBrush • Facebook: facebook.com/BookBrushConnect with Teddy Smith: • @teddyagsmith • Website: publishingperformance.com/?ref=ywm3mtc • Facebook - facebook.com/publishingperformance • Pinterest - nz.pinterest.com/publishingperformance • Instagram - instagram.com/publishingperformanceinsta • Youtube -youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw • Linkedin - linkedin.com/company/publishing-performanceSupport the show (buymeacoffee.com/teddyagsmith) Discover More with Our Curated Starter Packs: teddyagsmith.com/starter-packs
Book Brush Live Demo Teddy AG Smith 2025-07-25 | Thanks for joining our exclusive live broadcast. Feel free to share your questions and interact with other participants in the chat.
Dan Miller - Why AI Content Cant Be Copyrighted (And What Authors Need to Know) Teddy AG Smith 2025-07-24 | Dan Miller is the founder of The Copy Detectives, a specialized service that helps authors navigate copyright permissions and AI content disclosure requirements. With extensive experience in copyright law and clearance processes, Dan assists authors in understanding when they need permission to use quotes, images, and other content in their books. His expertise has become increasingly important as AI-generated content creates new challenges for copyright registration and protection. Dan works with authors to assess manuscripts for copyright issues, secure necessary permissions, and ensure compliance with both U.S. Copyright Office and Amazon KDP disclosure requirements for AI-generated content.In this episode: • How AI content affects copyright ownership and registration • The new requirement for copyright certificates before filing lawsuits • Why authors need to register copyrights within 90 days of publication • The difference between copyrightable and non-copyrightable AI content • Amazon KDP's AI disclosure requirements and potential consequences • When quotes require permission versus fair use considerations • The five different U.S. copyright laws currently in effect • Public domain content and Creative Commons licensing • Why song lyrics and poetry quotes are particularly expensive • The importance of keeping detailed records of all source materials • International copyright considerations under the Berne Convention • How to work with copyright clearance servicesResources mentioned: • U.S. Copyright Office: copyright.gov • Amazon KDP: kdp.amazon.com • Creative Commons: creativecommons.org • Berne Convention: https://www.wipo.int/treaties/en/ip/berne/ • Fair use doctrine • Public domain databases • Copyright registration certificatesConnect with Dan Miller: • Website: thecopyrightdetective.comConnect with Teddy Smith: • @teddyagsmith • Website: publishingperformance.com/?ref=ywm3mtc • Facebook - facebook.com/publishingperformance • Pinterest - nz.pinterest.com/publishingperformance • Instagram - instagram.com/publishingperformanceinsta • Youtube -youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw • Linkedin - linkedin.com/company/publishing-performance Support the show (buymeacoffee.com/teddyagsmith) Discover More with Our Curated Starter Packs: teddyagsmith.com/starter-packs
Email Over One-Sheets: Matty Dalrymples Perfect Podcast Pitch Formula Teddy AG Smith 2025-07-24 | Podcast host and author Matty Dalrymple reveals what really works for guest pitches! Learn why brief emails with organized links beat traditional one-sheets, and discover her preference for author websites over retail platforms. Get insider tips on making it easy for hosts while creating multi-purpose materials for media coverage beyond podcasts!#MattyDalrymple #PodcastPitching #MediaPitches #PodcastGuesting #AuthorOutreach #MediaStrategy #PodcastHosts
Kevin Tumlinson - How to Hire a $7.50/Hour Author VA That Actually Understands Your Author Business Teddy AG Smith 2025-07-22 | Kevin Tumlinson is a bestselling author and Chief Brand Officer for Author Anchor, a service that connects authors with trained virtual assistants from the Philippines. With extensive experience managing multiple business ventures while maintaining his writing career, Kevin understands the challenges authors face in balancing creative work with business operations. Author Anchor specializes in providing budget-friendly VAs at $7.50/hour who are specifically trained in author-related tasks including social media management, Facebook advertising, Amazon ads, graphic design, and platforms like BookBrush, Vellum, and Kickstarter. Kevin advocates for strategic delegation that increases revenue potential rather than just removing unwanted tasks from an author's plate.In this episode: • Why authors need VAs and what tasks to delegate first • The Author Anchor model: $7.50/hour trained VAs from the Philippines • How to structure your first VA projects for maximum success • The importance of clear communication and process documentation • Marketing tasks VAs excel at: social media and Facebook advertising • Building trust and working relationships across time zones • When to hire additional VAs and scale your author business • The economics of VA hiring: only when it increases revenue potential • Ethical considerations and win-win economics of international hiring • Setting up systems, software access, and payment structuresResources mentioned: • Author Anchor: authoranchor.com • BookBrush: bookbrush.com • Vellum: https://vellum.pub/ • Kickstarter: kickstarter.com • Shopify: shopify.com • Slack: slack.com • Discord • LastPass • BookFunnel • StoryOriginBook Recommendations: • Various Kevin Tumlinson titles mentioned: kevintumlinson.com/booksConnect with Kevin Tumlinson: • Website: authoranchor.com • Promo link: authoranchor.com/promoConnect with Teddy Smith: • @teddyagsmith • Website: publishingperformance.com/?ref=ywm3mtc • Facebook - facebook.com/publishingperformance • Pinterest - nz.pinterest.com/publishingperformance • Instagram - instagram.com/publishingperformanceinsta • Youtube -youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw • Linkedin - linkedin.com/company/publishing-performance Support the show (buymeacoffee.com/teddyagsmith) Discover More with Our Curated Starter Packs: teddyagsmith.com/starter-packs
More Money BECAUSE of Your Book Than FROM It: Hassan Osmans Business Card Strategy Teddy AG Smith 2025-07-21 | Hassan Osman reveals why your book is a "business card on steroids!" Learn the crucial difference between making money FROM your book (royalties) versus BECAUSE of your book (coaching, speaking, consulting). Discover how authors build prestigious brands that open doors to high-ticket opportunities and thought leadership platforms!#HassanOsman #BookStrategy #AuthorBusiness #BookAsAsset #ThoughtLeadership #AuthorRevenue #BookMarketing
Add, Edit, Delete: Michael La Ronns 3-Way Time Management System for Authors @AuthorLevelUp Teddy AG Smith 2025-07-20 | Michael La Ronn reveals his powerful time management system for busy writers! Learn how to ADD time (5:30 AM wake-up), EDIT time (write on phone instead of doom scrolling), and DELETE time (selling instruments to fund his first book). Discover how 15-minute phone writing sessions add up and why radical focus requires sacrifice!#MichaelLaRonn #TimeManagement #WritingProductivity #AuthorTips #WritingHabits #ProductiveWriter #WritingSchedule
The $20 Book That Pays for Its Own Ads: Chris Benettis Self-Liquidating Secret Teddy AG Smith 2025-07-19 | Chris Benetti reveals how to make book advertising profitable from day one! Learn his "self-liquidating book funnel" strategy that completely offsets ad spend by adding complementary offers alongside book purchases. Discover how spending $20 to acquire a customer can immediately generate $20+ in revenue through strategic upsells!#ChrisBenetti #BookFunnel #SelfLiquidating #BookMarketing #AuthorAds #BookSales #MarketingStrategy
Matty Dalrymple - The Podcast Strategy That Builds Authors Careers (Not Just Book Sales) Teddy AG Smith 2025-07-18 | Matty Dalrymple is a bestselling author with two thriller series: the Ann Kinnear Suspense novels and the Lizzy Ballard thrillers. She's also the host of The Indy Author Podcast, which has been running since 2016 with nearly 270 episodes. As a writing consultant and speaker, Matty helps authors navigate both the craft and business sides of publishing. Her expertise in podcasting for authors stems from years of hosting her own show and appearing as a guest on numerous other podcasts, making her a valuable resource for authors looking to leverage audio content for platform building. In this episode: • Why authors should be podcast listeners before becoming podcast guests • The importance of having expertise beyond just your own book • How to research and identify the right podcasts for your genre • Creating personal connections with podcast hosts for better opportunities • Developing multiple conversation angles beyond "I wrote a book" • Using podcasts for networking and building long-term relationships • The difference between book tour podcasts and expertise-focused shows • Why social media matchmaking services can help beginners practice • Creating effective one-pagers and pitch materials for hosts • How podcast appearances can lead to speaking gigs and consulting opportunities Resources mentioned: • PodMatch for podcast guest/host connections • The Indy Author Podcast (Almost 300 now!) • BookFunnel for cross-promotion strategies • Author Nation conference for networking Book Recommendations: • Podcasting for Authors by Matty Dalrymple • The Podcast Guest Playbook by Matty Dalrymple & Mark Leslie LefebvreConnect with Matty Dalrymple: • Website: theindyauthor.com • Fiction website: mattydalrymple.com • The Indy Author Podcast • Fiction series: Rock, Paper, Scissors (Lizzy Ballard thrillers) • The Falcon and the Owl (Ann Kinnear suspense)Connect with Teddy Smith: • @teddyagsmith • Website: publishingperformance.com/?ref=ywm3mtc • Facebook - facebook.com/publishingperformance • Pinterest - nz.pinterest.com/publishingperformance • Instagram - instagram.com/publishingperformanceinsta • Youtube -youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw • Linkedin - linkedin.com/company/publishing-performance Support the show (buymeacoffee.com/teddyagsmith) Discover More with Our Curated Starter Packs: teddyagsmith.com/starter-packs
Spoken Live Demo with Phil Marshall Teddy AG Smith 2025-07-18 | Thanks for joining our exclusive live broadcast. Feel free to share your questions and interact with other participants in the chat.
The Fan Base Myth: Michael Stockhams Award-Winning Book Marketing Reality Teddy AG Smith 2025-07-18 | Michael Stockham destroys the biggest author myth: "write it and they will come!" Learn how his book "Confessions of an Accidental Lawyer" won a dozen awards through relentless marketing work. Discover why success requires "feeding the marketing beast" with consistent social media, award submissions, and repetitive scheduling—not magical fan discovery!#MichaelStockham #BookMarketing #AuthorMyths #BookAwards #MarketingReality #AuthorSuccess #BookPromotion
Hassan Osman - Why Your Book Should Be a Business Card on Steroids (Not a Money Maker) Teddy AG Smith 2025-07-18 | Hassan Osman is an Amazon bestselling author and the founder of Sidegig Hacks and Writer on the Side. While maintaining a demanding corporate career, Hassan has published over 20 books with 9 Amazon bestsellers reaching over 120,000 readers, plus 17 courses with 430,000+ unique students. His expertise lies in creating short, focused books (10,000-12,000 words) for busy managers and corporate leaders, covering soft skills and leadership development. Hassan advocates for treating books as "business cards on steroids" - tools that generate more revenue from opportunities they create than from direct sales. His systematic approach emphasizes the 80-20 principle, focusing on content repurposing across multiple platforms including Amazon, Udemy, and Gumroad.In this episode:➡️Why books are "business cards on steroids" that open bigger opportunities➡️The four-circle method for choosing profitable book topics➡️Writing 10,000-word books that people actually finish reading➡️How promotion starts before the book is completed➡️Content repurposing strategies across books, courses, podcasts, and social media➡️Using popular highlights from Kindle to create Twitter content➡️Publishing under multiple pen names for different genres➡️Udemy course creation: turning $600 books into $35,000 courses➡️Gumroad strategies for packaging books with additional bonuses➡️Custom ChatGPT creation for writing in your own voice➡️The Four Week Write Your Book system and course➡️Building sustainable creator workflows while working full-timeResources mentioned:➡️Sidegig Hacks newsletter: http://www.sidegighacks.com➡️Writer on the Side blog and podcast: writerontheside.com➡️Amazon KDP: kdp.amazon.com➡️Udemy: udemy.com➡️Gumroad: gumroad.com➡️ChatGPT PlusBook Recommendations:➡️Write Your Book on the Side by Hassan Osman (free): course.writerontheside.com➡️Better Online Meetings by Hassan Osman: amazon.com/dp/B08FPB2Y6K?&linkCode=ll1&tag=pubperf-20&linkId=400c65572fa1761b41f901ed6233057c&language=en_US&ref_=as_li_ss_tlConnect with Hassan Osman:➡️Website: writerontheside.com➡️Newsletter: http://www.sidegighacks.com➡️Course: course.writerontheside.com➡️Email: hassan@writerontheside.com Discover More with Our Curated Starter Packs: teddyagsmith.com/starter-packsConnect with Teddy Smith:@teddyagsmith➡️Website: publishingperformance.com/?ref=ywm3mtc➡️Facebook - facebook.com/publishingperformance➡️Pinterest - nz.pinterest.com/publishingperformance➡️Instagram - instagram.com/publishingperformanceinsta➡️Youtube -youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw➡️Linkedin - linkedin.com/company/publishing-performance----TIMESTAMPS00:00 – Introduction & Welcome to Hassan Osman, Amazon Bestselling Author01:24 – Hassan's Background: 20+ Books, 9 Bestsellers, 120K+ Readers03:56 – "Don't Write a Book, Write a Business Card on Steroids"07:10 – The Four-Circle Topic Selection Formula11:57 – Niche vs. Broad Topics: Why Narrow Focus Wins14:10 – Short Books Strategy: 10,000-12,000 Words Target15:52 – Why Promotion Starts Before the Book is Completed17:36 – Content Repurposing: From One Book to Multiple Platforms22:22 – Twitter Strategy: Using Popular Highlights as Tweets25:10 – Udemy Success: $600 Book Becomes $35,000 Course29:31 – Gumroad Strategy: Packaging Books with Bonuses32:12 – The Four-Week Write Your Book on the Side System34:34 – Case Study: Michael von Feld's Amazon Bestseller Success36:17 – Custom GPTs: Writing in Your Own Voice with AI39:12 – Where to Find Hassan's Resources & Newsletter40:08 – Upcoming Books: AI Change Management & Team Communication41:23 – Closing & Publishing Performance Platform Overview#Sidehustlewriting #contentrepurposingstrategy#thepublishingperformanceshow
Welcome to our live show! Teddy AG Smith 2025-07-17 | Thanks for joining our exclusive live broadcast. Feel free to share your questions and interact with other participants in the chat.
Michael La Ronn - How to Write 100+ Books While Working Full-Time (The Ultimate Productivity System) Teddy AG Smith 2025-07-16 | Michael La Ronn @AuthorLevelUp is a bestselling author who has published over 100 books while maintaining a full-time corporate job and family life. After a near-death experience in 2012, he transformed from aspiring writer to prolific author, developing systematic approaches to productivity that he shares in his non-fiction books and YouTube channel. Michael writes primarily science fiction and fantasy featuring bold underdogs, and has built a substantial following through his Author Level Up YouTube channel with nearly 50,000 subscribers. His expertise lies in time management, dictation techniques, and maintaining consistent writing output through innovative productivity methods including mobile writing, visualization techniques, and strategic project switching.In this episode:➡️How a near-death experience in 2012 sparked his writing calling➡️Managing 100+ books while working full-time and raising a family➡️The three ways to manage time: add, edit, and delete➡️Writing on mobile devices using Scrivener and Microsoft Word➡️The power of switching between projects to avoid writer's block➡️Visualization techniques for solving story problems➡️Documentation-based outlining for pantsers who write by discovery➡️Dictation workflows using voice recorders and AI transcription➡️Using "Pikachu" as a dictation safe word for error correction➡️Capturing story ideas religiously for 15 years in digital notebooks➡️Building sustainable writing habits without burnout➡️The Author Level Up YouTube channel and writing app tutorialsResources mentioned:➡️Scrivener appMicrosoft Word➡️Microsoft OneNote➡️Apple Notes➡️Evernote➡️ChatGPT and Claude➡️Grammarly➡️ProWritingAid➡️ProsWrite (AI transcription software)➡️Google Notebook➡️Microsoft Excel➡️PlotterBook Recommendations:➡️Be A Writing Machine by Michael La Ronn: amazon.com/dp/1985174480?&linkCode=ll1&tag=pubperf-20&linkId=400c65572fa1761b41f901ed6233057c&language=en_US&ref_=as_li_ss_tl➡️Be A Writing Machine 2.0 by Michael La Ronn: amazon.com/dp/B0BMYYJ182?&linkCode=ll1&tag=pubperf-20&linkId=400c65572fa1761b41f901ed6233057c&language=en_US&ref_=as_li_ss_tl➡️How to Dictate a Book by Michael La Ronn: amazon.com/dp/B09HG55P5Q?&linkCode=ll1&tag=pubperf-20&linkId=400c65572fa1761b41f901ed6233057c&language=en_US&ref_=as_li_ss_tlConnect with Michael La Ronn:➡️Website: authorlevelup.com➡️Fiction website: michaellaronn.com➡️YouTube: youtube.com/authorlevelupDiscover More with Our Curated Starter Packs: teddyagsmith.com/starter-packsConnect with Teddy Smith:@teddyagsmith➡️Website: publishingperformance.com/?ref=ywm3mtc➡️Facebook - facebook.com/publishingperformance➡️Pinterest - nz.pinterest.com/publishingperformance➡️Instagram - instagram.com/publishingperformanceinsta➡️Youtube -youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw➡️Linkedin - linkedin.com/company/publishing-performance----TIMESTAMPS00:00 – Introduction & Milestone Episode 105 Celebration01:36 – Meet Michael LaRonn: 100+ Books While Working Full-Time02:06 – Near-Death Experience That Changed Everything (2012)04:09 – What Success as a Writer Really Means06:02 – Science Fiction & Fantasy Focus + Romantic Fantasy Plans07:07 – The Three Ways to Manage Time: Add, Edit, Delete08:58 – Writing on Your Phone: Tools & Techniques10:55 – The Power of Switching Between Projects12:47 – Focus Strategy: Decide What NOT to Do First15:00 – Using AI Tools Like ChatGPT for Copywriting15:53 – Visualizing Yourself Untangling Problems18:44 – The "Trouser" Method: Outlining As You Write20:37 – Character Bible in Excel + AI for Long Series21:40 – Capturing Ideas Religiously on Your Phone (15 Years of Notes)23:04 – Dictation While Dog Walking: The Complete Process24:19 – Dealing with Curious Neighbors During Dictation25:16 – The "Pikachu" Safe Word Dictation Trick26:35 – Main Advice: Make the Choice to Be More Productive28:19 – Author Level Up YouTube Channel (50K Subscribers)29:20 – Where to Find Michael's Books & Resources29:42 – Fiction Preview: Bold Underdogs & Narcissistic Dragons30:07 – Upcoming Romance Book Later This Year#WritingProductivity #ProlificWriting#thepublishingperformanceshow
Spoken.Press Teddy AG Smith 2025-07-15 | Thanks for joining our exclusive live broadcast. Feel free to share your questions and interact with other participants in the chat.
Chris Benetti - The Book Funnel System That Generated 10X ROI in 6 Months Teddy AG Smith 2025-07-15 | Chris Benetti is the founder of Smart Author Media and a book funnel marketing expert who has sold over 55,000 books for his clients. Specializing in self-liquidating book funnels and Facebook advertising, Chris helps authors turn their books into profitable lead generation tools that feed into higher-ticket offers and services. His agency focuses exclusively on the Meta suite (Facebook and Instagram) and has generated over $750,000 in revenue for clients while spending $250,000 on ads. Chris's systematic approach combines detailed funnel strategy, conversion rate optimization, and creative testing to help authors build sustainable book-based businesses rather than just selling individual books.In this episode:➡️ Understanding self-liquidating book funnels and how they pay for themselves➡️ Why books rarely make profit on their own and need strategic backend offers➡️ Building effective book sales pages with headlines, social proof, and bonuses➡️ Order bump strategies that convert 40-50% of book buyers➡️ Two-step order forms for lead capture and remarketing opportunities➡️ Upsell sequences that solve problems created by the book content➡️ Facebook advertising strategies focused on creative testing over targeting➡️ The ASCET framework for systematic ad testing and optimization➡️ Case study: Nigel Moore's 10X ROI with free book funnel strategy➡️ Why books should serve business purposes, not just generate book sales➡️ Conversion rate benchmarks and key metrics for funnel optimization➡️ The importance of having backup offers and multiple ad creatives readyResources mentioned:➡️ Smart Author Media free resource page: smartauthormedia.com/resources➡️ Meta advertising suite➡️ Two-step order form systems➡️ ChatGPT: openai.com/index/chatgpt➡️ GoHighLevel: gohighlevel.com➡️ Kartra: kartra.com➡️ Kajabi: kajabi.com➡️ ClickFunnels: clickfunnels.com➡️ Book funnel templates➡️ Ad copy swipe filesBook Recommendations:➡️ Strategic business and systems books➡️ System distillation booksConnect with Chris Benetti:➡️ Website: smartauthormedia.com➡️ Facebook: facebook.com/itsbenettiConnect with Teddy Smith:@teddyagsmith➡️Website: publishingperformance.com/?ref=ywm3mtc➡️Facebook - facebook.com/publishingperformance➡️Pinterest - nz.pinterest.com/publishingperformance➡️Instagram - instagram.com/publishingperformanceinsta➡️Youtube -youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw➡️Linkedin - linkedin.com/company/publishing-performance----TIMESTAMPS00:00 – Introduction & Welcome to Chris Benetti, Book Funnels Expert00:31 – What Are Self-Liquidating Book Funnels?01:27 – Why Books Alone Don't Generate Profit (The Reality Check)02:15 – Book Pricing Sweet Spot: $25 Maximum for Best Conversion03:31 – Anatomy of a Book Funnel: Sales Page Essentials05:23 – Two-Step Order Forms & Capturing Leads Even Without Sales06:26 – Order Bumps: Your First Upsell at 40-50% Conversion Rate08:07 – Upsell Strategy: Creating "Next Steps" Offers from Book Problems10:04 – What Order Bumps Actually Look Like ($25-$37 Price Range)11:18 – Ad Types That Work: Testimonials vs. Direct Response12:35 – Case Study: Nigel Moore - 10,000 Free Books, $750K Revenue16:27 – The Strategic Approach: Books Must Serve Your Business18:45 – System Distillation: Writing Books Around What You Do Best21:27 – Why You Can't Reverse Engineer - Write Funnels First22:42 – Key Metrics for Success: Conversion Rates & Optimization25:26 – Ad Testing Framework: ACASCT Method Explained29:58 – Why Creative Images Matter More Than Copy30:45 – Facebook vs. Amazon Ads: Targeting Differences32:37 – The Evolution of Facebook Targeting (Broad is Better)34:51 – Common Funnel Mistakes: Overcomplication & Lack of Backups36:27 – Working with Chris: From Manuscript to $6K/Day Ad Spend39:00 – Where to Connect with Chris & Access $6K Worth of Free Resources#bookfunnels #selfliquidatingfunnels #thepublishingperformanceshow
Michael Stockham - How to Write Legal Thrillers When You Actually Know the Law Teddy AG Smith 2025-07-12 | Michael Stockham is a trial attorney and bestselling author who has successfully built a self-publishing business around his legal thriller series. Starting with a creative writing background before becoming what he calls an "accidental lawyer," Michael brings authentic courtroom detail to his novels through his 25+ years of trial experience. His debut novel "Confessions of an Accidental Lawyer" has garnered over 3,500 reviews and multiple awards, leading to his Jake Fox legal thriller series. Michael approaches his writing career as a business venture, developing systematic processes for planning, writing, and marketing his books while maintaining his full-time legal practice. He's also actively pursuing media adaptation opportunities, pitching his nine-book series concept at film festivals.In this episode:➡️How his background as a trial attorney informs his legal thriller writing➡️The journey from creative writing degrees to accidental lawyer to novelist➡️Building a systematic approach to writing with detailed chapter outlines➡️Using story structure principles from Save the Cat and Hero's Journey➡️The importance of authentic detail in courtroom and technical scenes➡️Marketing strategies including BookBub feature deals and award submissions➡️Working with book coach Aurora Winter for creative collaboration➡️Planning a nine-book series as three interconnected trilogies➡️Self-publishing through Whistling Pigs Press with freelance contractors➡️Pitching book-to-TV adaptations at the Banff World Media Festival➡️Building author business systems for long-term sustainability➡️Balancing full-time legal career with consistent writing scheduleResources mentioned:➡️BookBub: bookbub.com➡️Authors AI: authors.ai➡️Save the Cat writing methodology: savethecat.com➡️Story Grid: storygrid.com➡️Amazon Kindle Direct Publishing: kdp.amazon.com➡️Whistling Pigs Press: whistlepigpress.comBook Recommendations:➡️Save the Cat Writes a Novel: amazon.com/dp/0399579745?&linkCode=ll1&tag=pubperf-20&linkId=400c65572fa1761b41f901ed6233057c&language=en_US&ref_=as_li_ss_tlConnect with Michael Stockham:➡️Publisher: whistlepigpress.com➡️Series: Jake Fox legal thrillers: amazon.com/dp/B0CQQFZVJJ?&linkCode=ll1&tag=pubperf-20&linkId=400c65572fa1761b41f901ed6233057c&language=en_US&ref_=as_li_ss_tl➡️Standalone: Confessions of an Accidental Lawyer: amazon.com/dp/B0B5YDHHCC?&linkCode=ll1&tag=pubperf-20&linkId=400c65572fa1761b41f901ed6233057c&language=en_US&ref_=as_li_ss_tlConnect with Teddy Smith:@teddyagsmith➡️Website: publishingperformance.com/?ref=ywm3mtc➡️Facebook - facebook.com/publishingperformance➡️Pinterest - nz.pinterest.com/publishingperformance➡️Instagram - instagram.com/publishingperformanceinsta➡️Youtube -youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw➡️Linkedin - linkedin.com/company/publishing-performance----TIMESTAMPS00:00 – Introduction & Welcome to Michael Stockham, Trial Attorney & Bestselling Author00:39 – How Legal Background Influences Writing: Storytelling in the Courtroom01:39 – From Poetry to Law: The "Accidental Lawyer" Journey03:23 – 3,500+ Reviews in 2 Years: Marketing Strategies That Worked04:48 – BookBub Feature Deals: The Game-Changing Marketing Strategy06:38 – Jake Fox Series: Legal Thrillers Compared to John Grisham07:57 – Structuring a 9-Book Series: Three Trilogies Approach08:19 – Comprehensive Outlining: From Bullet Points to Detailed Spreadsheets10:38 – Using Save the Cat & Hero's Journey in Chapter Planning11:08 – Writing 1,250 Words Per Chapter: Systematic Daily Goals12:49 – Attention to Detail: Making Courtroom Scenes Authentic14:43 – Research Beyond Wikipedia: Medical Journals & Expert Sources16:07 – Working with Aurora Winter: The Power of Book Coaching18:46 – Breaking Down Big Projects: Making 9 Books Manageable20:46 – Publishing Timeline: One Book Per Year to Every Six Months21:35 – Media Adaptation Goals: Pitching at Banff World Media Festival24:30 – Character-Driven Writing: 65% Dialogue for TV/Film Potential26:04 – Self-Publishing vs. Traditional: Why He Chose Whistling Pigs Press29:54 – Jake Fox Series Overview: Redemption Arc in Small Town Texas31:14 – Final Advice: Persevere & Take Success One Day at a Time#legalthrillerwriting #triallawyerauthor#thepublishingperformanceshow
Tony Lee - The Write Backwards Method That Creates Unputdownable Crime Thrillers Teddy AG Smith 2025-07-11 | Tony Lee is a New York Times bestselling author who has successfully reinvented himself multiple times throughout his career. Originally starting as a computer games reviewer at 16, he transitioned through street performing in Covent Garden, writing for Radio 4, newspapers, comics, film and TV, before the pandemic forced him to pivot into self-publishing. Writing under the pen name Jack Gatland, he has achieved remarkable success with his crime thriller series, generating over 277 million pages read on Kindle Unlimited. His unique background spans 30 years in traditional publishing before building a profitable self-publishing business that now outearns his entire previous career combined.In this episode:➡️How the pandemic forced a complete career pivot from traditional to self-publishing➡️Why he chose Amazon exclusivity and Kindle Unlimited for maximum revenue➡️The psychology of removing buying obstacles and building reader loyalty➡️Creating reader magnets and building a newsletter army of passionate fans➡️His unique "writing backwards" process developed from comic book experience➡️Why aiming for 3-star books beats perfectionism paralysis➡️The 25-step checklist he uses for every book release➡️Building authentic relationships in Facebook groups and reader communities➡️How 70% of his income comes from Kindle Unlimited page reads➡️The transition from hired gun to publisher mindset➡️Why rapid release schedules work better than perfect manuscripts➡️Turning beta readers into weapons specialists and expert consultantsResources mentioned:➡️BookFunnel: bookfunnel.com➡️StoryOrigin: storyoriginapp.com➡️Book Linker: booklinker.com➡️ProWritingAid: prowritingaid.com➡️Plotter: plottr.com➡️Notion: notion.com➡️Vellum: vellum.aiBook Recommendations:➡️ Jack Gatland crime thriller series (starting with "Letter from the Dead"): amazon.com/dp/B08N1SJ447➡️The Lionheart Curse by Tony Lee: amazon.com/dp/B09P2HKFHZ➡️Tom Marlowe spy series: amazon.com/dp/B0BBVXFMJT➡️Ellie Reckless spin-off novels: amazon.com/dp/B0B1JNGXNVConnect with Tony Lee:➡️Website: jackgatland.com➡️Personal website: tonylee.co.uk➡️Email: hello@hoodedmanmedia.com➡️Social media: @MrTonyLee (Twitter, BlueSky, Facebook)➡️Hooded Man Media publishing: hoodedmanmedia.com➡️Upcoming: Liam Harper series and Iron Maiden comic collaborationConnect with Teddy Smith:@teddyagsmith➡️Website: publishingperformance.com/?ref=ywm3mtc➡️Facebook - facebook.com/publishingperformance➡️Pinterest - nz.pinterest.com/publishingperformance➡️Instagram - instagram.com/publishingperformanceinsta➡️Youtube -youtube.com/channel/UCHV6ltaUB4SULkU6JEMhFSw➡️Linkedin - linkedin.com/company/publishing-performance----TIMESTAMPS00:00 – Introduction & Welcome to Tony Lee, New York Times Bestselling Author00:57 – From Computer Games Reviewer to Professional Writer02:57 – 2020 Pandemic: Lost 4 of 5 Income Streams, Pivot to Self-Publishing05:32 – The Jack Gatlin Series & Escaping Traditional Publishing Rejection08:39 – Writer vs. Publisher Mindset: Treating Books as Business11:05 – Writing 4 Books in 4 Months: Rapid Release Strategy15:05 – Early Marketing: Remove Obstacles & Build Reader Community19:08 – Reader Magnets & Building 4,000-Person Newsletter25:38 – Amazon Exclusive: 277 Million Pages Read, 70% Income from Kindle Unlimited31:52 – Writing Backwards: Comic Book Structure Applied to Novels34:39 – The "Could Have, Should Have, Would Have" Moment Technique42:26 – The 50,000-Word Checkpoint: Fixing Plot Holes Mid-Draft44:47 – Don't Write 5-Star Books – Write 3-Star Books & Publish Them49:28 – Tony's 25-Point Publishing Checklist & 5 Levels of Editing53:25 – Current Projects & Future Plans56:12 – Where to Connect with Tony Lee#writebackwards #TonyLee#thepublishingperformanceshow
