Simon Sinek
Earning Trust with Dignity
updated
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
Few leaders have navigated as much change as President Joe Biden. He was elected to the Senate at 29 and will end his time as President at 82. The number of things he has witnessed and been a part of over the course of his career is remarkable. His journey has been shaped by unlikely friendships and profound personal loss.
I had the honor to sit down with President Biden at the White House to reflect on how his experiences have influenced his approach to both life and leadership.
I chose to stay clear of politics and instead focused on the lessons that are applicable to all Americans…and indeed all people. I hope you find it insightful and inspiring.
This…is A Bit of Optimism.
⏰ Timestamps
0:00 Intro
0:44 Advice for young leaders
4:21 How to stay humble as POTUS
10:46 The decline of trust in government
16:00 Political division in America
18:30 Growing as a leader in the Senate
20:01 What happens with world leaders behind closed doors?
23:16 Have Americans lost their idealism?
27:26 Biden's proudest achievement
31:50 Protecting those who protect others
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
You can hear more of my conversation with President Biden on A Bit Of Optimism, in which we navigate topics of change, unlikely bonds, and leadership, available wherever you listen to podcasts.
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
These were the kinds of topics I explored with Joe Biden—the lessons from a 50-year career in public service that are relevant to all of us, regardless of our politics.
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
From finding courage in external support to building integrity by doing what’s right (not just what’s legal), and mastering the art of communication, these lessons will transform the way you lead.
For more: getinspired.cc/3XWuXYS
Video from Etsy, July 2024, in conversation with Tao Rabiu
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
Discover the health benefits of real friendships and why they’re critical for happiness, stress management, and even addiction prevention. In a world dominated by social media, he explores whether loneliness fuels addiction or vice versa and shares practical insights on how we can build stronger connections for a better life.
Video from Legacy+, June 2024
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
Simon reveals how Nelson Mandela became a globally admired leader by learning this childhood lesson. Mandela’s approach to leadership, shaped by his father’s wisdom, encourages leaders to create an environment of trust, collaboration, and innovation.
Whether you’re leading a business or a small team, this principle will inspire you to guide conversations in a way that makes every voice feel valued.
Video from Etsy, July 2024, in conversation with Tao Rabiu
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
That's why leading with empathy is crucial in every interaction.
Video from Mercedes-Benz Club, March 2024, in conversation with Arthur Blank
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
But after achieving massive popular success, he decided to branch out into something different. Today, he writes science fiction novels, makes movies, and is the only rapper to also have a New York Times bestseller.
I sat down with Logic, whose real name is Bobby Hall, for a deep dive into bringing creative visions to life—especially when you have no idea what you’re doing.
Listen to our full conversation wherever you get your podcasts 🎧
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
Logic is a platinum-selling rapper who’s made waves in the hip hop world. After a troubled childhood, he started making music with a positive, introspective message, eventually receiving nominations for two Grammy Awards. But after achieving massive popular success, he decided to branch out into something different. Today, he writes science fiction novels, makes movies, and is the only rapper to also have a New York Times bestseller.
I sat down with Logic, whose real name is Bobby Hall, for a deep dive into bringing creative visions to life — especially when you have no idea what you’re doing.
This…is A Bit of Optimism.
For more on Logic and his work, check out:
his new novel, Ultra 85: simonandschuster.com/books/Ultra-85/Logic/9781982158279
instagram.com/logic
⏰ Timestamps
0:00 Logic talks to his mom for the first time in 15 years
5:21 Forgiveness after abuse
13:04 Work and identity, purpose versus goals
30:17 Logic’s childhood memories
38:56 Invasive creativity and intrusive thoughts
42:56 Logic shares some bars
47:20 Simon’s no-lie challenge (confident ignorance)
52:58 Logic’s first time directing
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
Simon challenges the common myths about leadership, showing how anyone can learn to lead. Using the Marine Corps as a powerful example, he explains why the desire to lead is essential and how leadership, while difficult, can make a lasting impact.
Video from Legacy+, June 2024
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
With divides caused by social media, anxiety, and loneliness, leaders must rethink how they engage with younger employees. Simon shares practical tips on creating phone-free meetings and fostering trust. Learn how empathy can transform your workplace and promote deeper connections and better collaboration.
For more: getinspired.cc/3MFHQBz
Video from Mercedes-Benz Club, March 2024, in conversation with Arthur Blank
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
Today, Kennedy is the CEO and founder of @shininghopeforcomm, or SHOFCO. For 20 years, SHOFCO has empowered Kenya’s poorest neighborhoods, helping over 4 million people access clean water, education, and Internet. In 2024, TIME Magazine named Kennedy one of the 100 most influential people in the world.
Kennedy shares with me what it took for him to see human goodness while surrounded by scarcity and anger, and how poverty taught him that being together is one of the greatest forms of wealth.
Listen to our full conversation wherever you get your podcasts 🎧
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
Today, Kennedy is the CEO and founder of Shining Hope for Communities, or SHOFCO. For 20 years, SHOFCO has empowered Kenya’s poorest neighborhoods, helping over 4 million people access clean water, education, and Internet. In 2024, TIME Magazine named Kennedy one of the 100 most influential people in the world.
Kennedy shares with me what it took for him to see human goodness while surrounded by scarcity and anger, and how poverty taught him that being together is one of the greatest forms of wealth.
This…is A Bit of Optimism.
To learn more about Kennedy and his work, check out:
shofco.org
⏰ Timestamps
0:00 Kennedy's mango story
8:22 How Kennedy started SHOFCO
13:54 Soccer, service, and oxytocin
18:24 Having wealth vs. feeling wealthy
22:50 Ubuntu spirit and Western individualism
35:14 Everyone needs hope
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
What other questions do you have? Drop them below and they might get answered in a future Q&A. Inspire on!
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
Simon and Trevor also discuss the loneliness epidemic among young men and its link to dangerous ideologies, and why teaching the value of true friendship could change society. Watch as they share stories and insights that will inspire you to nurture your friendships and live a more balanced life.
Video from Brilliant Minds, June 2024, in conversation with @trevornoah
⏰ Timestamps
0:00 How This Conversation Happened
1:03 Simon and Trevor's Latest Obsession
2:40 The Sacrifice of Friendship for Success
6:15 Addiction and Community
8:20 Are You a Good Friend?
11:30 Maintaining Friendships While Traveling
14:18 The Power of Asking for Help
15:28 Do Women Understand Friendship Better Than Men?
16:25 The Rise of Angry, Isolated Men and The Global Crisis of Loneliness
19:21 Friendship vs. Success: Prioritizing People Over Work
22:01 How Ignoring Friendships Affects Romantic Relationships
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
He also emphasizes the role leaders play in fostering honesty and openness within their teams, highlighting the impact of even small lies.
For more: getinspired.cc/4geI4Np
Video from Mercedes-Benz Club, March 2024, in conversation with Arthur Blank
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
I sat down with Astro to discuss how we build cultures of radical innovation. He shares some useful wisdom about unlearning what we know and why the counterintuitive approach is the key to landing moonshots.
Listen to our full conversation wherever you get your podcasts 🎧
@XTheMoonshotFactory
#CreativeProblemSolving #innovation #creativity #ProblemSolving
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
As CEO and co-founder, Astro Teller’s job is to harness X’s wildest, most futuristic technology to solve the world’s hardest problems. The same “moonshot factory” that created Google Brain and Waymo self-driving cars is also working on carbon capture, laser-beam Internet, delivery drones, and more.
I sat down with Astro to discuss how we build cultures of radical innovation. He shares some useful wisdom about unlearning what we know and why the counterintuitive approach is the key to landing moonshots.
Listen to our full conversation wherever you get your podcasts 🎧
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
As CEO and co-founder, Astro Teller’s job is to harness X’s wildest, most futuristic technology to solve the world’s hardest problems. The same “moonshot factory” that created Google Brain and Waymo self-driving cars is also working on carbon capture, laser-beam Internet, delivery drones, and more.
I sat down with Astro to discuss how we build cultures of radical innovation. He shares some useful wisdom about unlearning what we know and why the counterintuitive approach is the key to landing moonshots.
This…is A Bit of Optimism.
To learn more about Astro and his work, check out:
https://x.company/
⏰ Timestamps
0:00 The creation of Google X
6:11 Moonshots, gambling, and card-counting
17:25 The problem with "measure twice, cut once"
20:44 The monkey and the pedestal
29:24 How quickly can you get to "no"
43:55 Creativity is play, not win or lose
46:20 Alexander and the Gordian Knot
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
Simon Sinek and Trevor Noah tackle this critical issue, exploring how loneliness and a search for connection can lead to dangerous paths. They discuss the impact of lost idealism and how it’s contributing to an increasingly divided society.
Video from Brilliant Minds, June 2024, in conversation with @trevornoah
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
New episodes of A Bit of Optimism return next week! While you wait, revisit your favorite episodes and get inspired all over again. 🎧
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
Simon explores the critical balance between trust and performance, revealing why organizations that prioritize numbers over values risk fostering toxic leadership and unethical behavior.
Drawing from his experiences with Seal Team Six and personal career lessons, he emphasizes the importance of rewarding behavior over results for sustainable success. Discover why trust is the foundation of high-performing teams and how ethical practices lead to long-term growth.
For more, visit getinspired.cc/472kXl0.
Video from Mercedes-Benz Club, March 2024, in conversation with Arthur Blank
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
For more, check out getinspired.cc/474Rhnd.
Video from Mercedes-Benz Club, March 2024, in conversation with Arthur Blank
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
Simon shares a surprising link between addiction and loneliness: By revisiting a famous rat experiment and its modern reinterpretation, he highlights how social bonds can reduce our vulnerability to addictive behaviors. As we navigate an increasingly digital world, the importance of fostering genuine friendships becomes clearer than ever.
Video from Brilliant Minds, June 2024, in conversation with @trevornoah
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
Simon shares a simple yet powerful lesson on the importance of rest and renewal. Through the story of two lumberjacks and cutting-edge research, he explores the hidden dangers of neglecting rest and the impact it has on your performance.
Learn why true disconnection during vacations is vital and how the modern work environment is reshaping the way we think about productivity.
For more, visit getinspired.cc/4e9gwHF.
Video from Mercedes-Benz Club, March 2024, in conversation with Arthur Blank
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
Discover the crucial role of transparency in leadership with Simon and how empowering employees can transform your organization. Through compelling stories and real-world examples, Simon reveals how a caring leadership environment not only boosts performance but also builds loyalty and innovation. Learn the secret to creating a workplace where people love their jobs and take pride in their work.
Video from Mercedes-Benz Club, March 2024, in conversation with Arthur Blank
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
Simon and Trevor share their thoughts on the delicate balance between success and friendship, offering valuable insights into why we need to prioritize our personal connections. This conversation will resonate with anyone striving for success while grappling with the loneliness that can come with it.
Video from Brilliant Minds, June 2024, in conversation with @trevornoah
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
Video from Brilliant Minds, June 2024
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
Simon explains the difference between finite and infinite mindsets and how the latter leads to groundbreaking innovations. Using real-world examples from top companies and a unique brainstorming technique, he provides actionable insights for leaders and innovators looking to push boundaries and create lasting impact.
Video from Mercedes-Benz Club, March 2024
⏰ Timestamps:
0:00 Introduction to Finite vs. Infinite Mindset
0:47 Defining Innovation
1:11 Henry Ford & New Logic in Innovation
1:41 Innovation in the Digital Age
2:29 Imagined vs. Unimagined Vision
4:23 Collaborative Innovation During the Pandemic
6:45 Execution and Iteration Strategy
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
Poet @INQonline has found an unlikely audience in business. A slam poetry veteran and accomplished songwriter, companies invite IN-Q to help strengthen their cultures. He works with teams to connect on a deeper level, using poetry to share something human. As he’ll tell you, winning over crowds of skeptical businesspeople is an art.
In this conversation, IN-Q takes me through a powerful exercise in vulnerability. He shares some deeply personal poems and walks me through writing my own, and I learn that to truly connect with someone else, you must offer something of yourself first.
Listen to our full conversation wherever you get your podcasts 🎧
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
Poet @INQonline has found an unlikely audience in business. A slam poetry veteran and accomplished songwriter, companies invite IN-Q to help strengthen their cultures. He works with teams to connect on a deeper level, using poetry to share something human. As he’ll tell you, winning over crowds of skeptical businesspeople is an art.
In this conversation, IN-Q takes me through a powerful exercise in vulnerability. He shares some deeply personal poems and walks me through writing my own, and I learn that to truly connect with someone else, you must offer something of yourself first.
This…is A Bit of Optimism.
To learn more about IN-Q and his work, check out:
in-q.com/the-never-ending-now-poetry-journal
in-q.com
⏰ Timestamps:
0:00 Is “poetry” a liability?
2:33 IN-Q shares a poem
7:14 Corporate gigs and vulnerability
12:17 IN-Q’s poem about meeting his father
20:37 Simon writes a poem
28:08 Creativity is connection
30:47 Happiness is a range, not a point
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
Video from Mercedes-Benz Club, March 2024
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
Video from Parker Seminars Las Vegas, February 2024
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
Dawn Goldworm knows how to use scent to evoke emotion and create loyalty. From Lady Gaga to Ferrari to books, Dawn designs signature fragrances that allow humans to connect with brands in a more meaningful way. A perfumer turned entrepreneur, her company 12.29 works with some of the biggest names in hospitality, fashion, automotive, and beyond.
Many years ago, Dawn helped me create the Scent of Optimism. I was excited to talk with her about what it takes to compose a new smell from scratch and why smell has the unique ability to make a brand instantly memorable.
Listen to our full conversation wherever you get your podcasts 🎧
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
Dawn Goldworm knows how to use scent to evoke emotion and create loyalty. From Lady Gaga to Ferrari to books, Dawn designs signature fragrances that allow humans to connect with brands in a more meaningful way. A perfumer turned entrepreneur, her company 12.29 works with some of the biggest names in hospitality, fashion, automotive, and beyond.
Many years ago, Dawn helped me create the Scent of Optimism. I was excited to talk with her about what it takes to compose a new smell from scratch and why smell has the unique ability to make a brand instantly memorable.
This…is A Bit of Optimism.
To learn more about Dawn and her work, check out:
1229scent.com
⏰ Timestamps:
0:00 Life as a nose
5:23 The link between smell and memory
12:29 Creating fragrances with accords
15:25 How Nike uses scent
19:17 One smell we all love and one smell we all hate
26:04 How to scent Porsche, Valentino, and Simon’s book
38:43 The actual smell of money
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
Video from Parker Seminars Las Vegas, February 2024
⏰ Timestamps
0:00 Leaders never stop learning
3:22 What do most people get wrong about leadership?
6:02 What is the difference between finite and infinite games?
11:30 Simon's advice for how to create a culture of excellence
13:30 How does your WHY help spread your message?
18:50 The importance of human skills and helping others
27:40 Empowering our people and overcoming egos
31:25 Undoing Jack Welch's legacy
33:25 How to apply the Golden Circle
38:45 What is the biggest challenge facing leaders?
43:02 How does teamwork improve performance?
45:43 Leaders Eat Last
50:22 Advice for leaders who face resistance to change
56:00 What advice would you give to those watching today?
58:00 Challenging and changing our narratives
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
#Olympics #SummerOlympics #EliteAthletes
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
Psychologist Mike Gervais has a solution that has helped Olympians win gold medals, the Seattle Seahawks win the Superbowl, and CEOs take their companies to the next level.
Mike and I sat down to discuss how to fine-tune our inner voices and why focusing on purpose instead of outcome empowers us to accomplish difficult things.
Listen to our full conversation wherever you get your podcasts 🎧
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
High-performance psychologist Mike Gervais has a solution. He calls it mastery. Mike’s approach to mastering our thoughts and emotions has helped Olympians win gold medals, the Seattle Seahawks win the Superbowl, and CEOs take their companies to the next level.
Mike and I sat down to discuss the psychological tools to fine-tune our inner voices and why focusing on purpose instead of outcome empowers us to accomplish difficult things.
This…is A Bit of Optimism.
To learn more about Mike’s work, check out his podcast: @FindingMastery
findingmastery.com/podcast-start
⏰ Timestamps:
0:00 Mastery vs high performance
10:46 The advantage of being a B student
18:19 Confidence is self-talk
28:07 The competitive edge of purpose
38:40 Mike's lessons from elite sport (the importance of recovery)
46:58 How to reframe mindsets
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
For more on the Friends Exercise, check out getinspired.cc/4daxMLP.
Video from Parker Seminars Las Vegas, February 2024
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
Video from Parker Seminars Las Vegas, February 2024
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
An accomplished soloist, Anastasia has played with prestigious orchestras all over the world. She also bangs on her cello, improvises with Vivaldi, and sings.
I was thrilled to sit down with Anastasia to discuss her musical experimentations and to hear her play some pieces from her remarkable new album Venice.
Listen to our full conversation on A Bit of Optimism wherever you get your podcasts 🎧
#HallelujahCover #cello #cellist #ClassicalMusic
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
An accomplished soloist, Anastasia has played with prestigious orchestras all over the world. She also bangs on her cello, improvises with Vivaldi, and sings.
I was thrilled to sit down with Anastasia to discuss her musical experimentations and to hear her play some pieces from her remarkable new album Venice.
This…is A Bit of Optimism.
To learn more about Anastasia and her music, check out:
kobekina.info
⏰ Timestamps
0:07 Modernizing classical music
10:31 Life as a soloist
17:50 Anger and cello
22:33 Anastasia sings Canto della Buranella
33:58 Anastasia's current obsessions
38:03 An early childhood memory
42:43 "Hallelujah"
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
Simon highlights the importance of having difficult conversations, giving feedback the way others receive it best, the problems with "compliment sandwiches", and more.
Video from Parker Seminars Las Vegas, February 2024
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
Video from Parker Seminars Las Vegas, February 2024
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
Li Karlsen knows a lot about staying calm under the most inhospitable conditions.
One of the most accomplished freedivers in the world, Li is a record-holding champion at holding her breath and diving hundreds of feet below the ocean’s surface.
It turns out the lessons she’s learned in the ocean work just as well above the water.
Check out our full conversation wherever you listen to podcasts 🎧
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek
Li Karlsen knows a lot about staying calm under the most inhospitable conditions. One of the most accomplished freedivers in the world, Li is a record-holding champion at holding her breath and diving hundreds of feet below the ocean’s surface.
I wanted to ask Li what freediving has taught her about managing stress and fear. It turns out the lessons she’s learned in the ocean work just as well above the water. Something as simple as changing the way we breathe can have a huge impact on our own fear and stress.
This…is A Bit of Optimism.
To learn more about Li, check out:
aidainternational.org/Athletes/Profile-5341c4e7-6423-42e4-8b90-af58f4db26a0
instagram.com/li_karlsen
For more on Li's latest venture: https://bkm.health/
⏰ Timestamps
0:00 How Li got into free diving
7:12 Swimming with sperm whales
11:41 Diving under ice
20:50 Facing fear of the ocean
26:05 How to exhale stress and fear
36:49 Why Li sleeps with her mouth taped shut
+ + +
Simon is an unshakable optimist. He believes in a bright future and our ability to build it together.
Described as “a visionary thinker with a rare intellect,” Simon has devoted his professional life to help advance a vision of the world that does not yet exist; a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are and end the day fulfilled by the work that they do.
Simon is the author of multiple best-selling books including Start With Why, Leaders Eat Last, Together is Better, and The Infinite Game.
+ + +
Website: http://simonsinek.com
Live Online Classes: simonsinek.com/classes
Podcast: http://apple.co/simonsinek
Instagram: instagram.com/simonsinek
Linkedin: linkedin.com/in/simonsinek
Twitter: twitter.com/simonsinek
Facebook: facebook.com/simonsinek
Simon’s books:
The Infinite Game: simonsinek.com/books/the-infinite-game
Start With Why: simonsinek.com/books/start-with-why
Find Your Why: simonsinek.com/books/find-your-why
Leaders Eat Last: simonsinek.com/books/leaders-eat-last
Together is Better: simonsinek.com/books/together-is-better
+ + +
#SimonSinek