Uploaded November 2024 | Updated September 2026, 1 week ago
A UCL Institute of Brand and Innovation event, supported by CITMA
held on 7th November 2024
About the Event
Think back to 1994. A year when Nelson Mandela is sworn in as South Africa’s new president, a company called Amazon establishes an online marketplace for books, the first Eurostar train travels to France through the Channel Tunnel, the Sony PlayStation is launched, cinema-goers queue to watch The Lion King, Pulp Fiction and Four Weddings and a Funeral; D:Ream’s ‘Things can only get better’ tops the UK Singles Chart.
On 21 July of that year, the UK Trade Marks Act 1994 also received Royal assent, replacing the 1938 legislation. As the (then) new Act’s long title explains, its core rationale is ‘to make new provision for registered trade marks implementing Council Directive No. 89/104/EEC of 21st December 1988 to approximate the laws of the Member States relating to trade marks’ and ‘in connection with Council Regulation (EC) No. 40/94 of 20th December 1993 on the Community trade mark’. The UK had been an active participant in discussions that led to the Directive and Regulation, appreciating the need for modernisation and seeing value in the increased efficiencies for business brought about by greater harmonisation with our nearest neighbours.
Fast forward to 2024, and in the UK, those harmonisation aims now seem to be disappearing in the rear-view mirror. This event marks the milestone of the 30th anniversary of the Trade Marks Act 1994. It will reflect on the UK’s interaction with the EU trade mark system and CJEU jurisprudence over the last 30 years, and consider how this is might, or perhaps should, continue to influence the development of UK trade mark law in the next 30 years.
The Panel
The UCL Institute of Brand and Innovation Law has brought together a distinguished panel to evaluate UK trade mark law in retrospect and prospect.
Professor Robert Burrell, University of Oxford
Geoffrey Hobbs KC, One Essex Court
Professor Annette Kur, Max Planck Institute
Kelly Saliger, President of CITMA
Chair: Lord Justice Richard Arnold, Royal Courts of Justice
A UCL Institute of Brand and Innovation event, supported by CITMA
held on 7th November 2024
About the Event
Think back to 1994. A year when Nelson Mandela is sworn in as South Africa’s new president, a company called Amazon establishes an online marketplace for books, the first Eurostar train travels to France through the Channel Tunnel, the Sony PlayStation is launched, cinema-goers queue to watch The Lion King, Pulp Fiction and Four Weddings and a Funeral; D:Ream’s ‘Things can only get better’ tops the UK Singles Chart.
On 21 July of that year, the UK Trade Marks Act 1994 also received Royal assent, replacing the 1938 legislation. As the (then) new Act’s long title explains, its core rationale is ‘to make new provision for registered trade marks implementing Council Directive No. 89/104/EEC of 21st December 1988 to approximate the laws of the Member States relating to trade marks’ and ‘in connection with Council Regulation (EC) No. 40/94 of 20th December 1993 on the Community trade mark’. The UK had been an active participant in discussions that led to the Directive and Regulation, appreciating the need for modernisation and seeing value in the increased efficiencies for business brought about by greater harmonisation with our nearest neighbours.
Fast forward to 2024, and in the UK, those harmonisation aims now seem to be disappearing in the rear-view mirror. This event marks the milestone of the 30th anniversary of the Trade Marks Act 1994. It will reflect on the UK’s interaction with the EU trade mark system and CJEU jurisprudence over the last 30 years, and consider how this is might, or perhaps should, continue to influence the development of UK trade mark law in the next 30 years.
The Panel
The UCL Institute of Brand and Innovation Law has brought together a distinguished panel to evaluate UK trade mark law in retrospect and prospect.
Professor Robert Burrell, University of Oxford
Geoffrey Hobbs KC, One Essex Court
Professor Annette Kur, Max Planck Institute
Kelly Saliger, President of CITMA
Chair: Lord Justice Richard Arnold, Royal Courts of Justice
