![[Top Author Series] The Science of Belief and Lasting Behavior Change With Nir Eyal @podcaststrategy](https://i.ytimg.com/vi/PlljPt2Ev4c/maxresdefault.jpg)
Uploaded August 2026 | Updated September 2026, 2 weeks ago
Book a Complimentary B2B Podcast Strategy Call:
rise25.com/bookcall
Download our B2B Podcast Strategy & Tools List PDF:
rise25.com/podcastcheatsheetyt
Nir Eyal is a bestselling author, behavioral science expert, and keynote speaker who helps individuals and organizations understand how psychology and technology shape human behavior. He is the author of the bestselling books Hooked, Indistractable, and Beyond Belief, which have sold over one million copies, been translated into over 30 languages, and earned recognition from The New York Times, Amazon, Audible, and The Globe and Mail.
A former Stanford Graduate School of Business lecturer, Nir has worked with organizations, including JPMorgan Chase and the US Air Force and invested in companies including Canva and Kahoot. He helps people build better habits, improve focus, and reach their full potential.
Here’s a glimpse of what you’ll learn:
• [0:00] Intro
• [4:23] Nir Eyal discusses why he wrote Beyond Belief
• [9:35] How your beliefs shape what you see, think, and achieve
• [14:45] Serena Williams, confidence, and the power of liberating beliefs
• [18:20] The three qualities every impactful book should have: useful, true, and novel
• [20:53] Why popular psychology studies and personality tests can be misleading
• [25:39] A simple technique to reframe relationship challenges and improve communication
• [36:13] How the turnaround method helps transform limiting beliefs into empowering ones
• [41:59] Third-person self-talk as a tool for confidence and psychological distance
In this episode…
Why do some people turn knowledge into lasting change while others remain stuck in the same patterns? We have access to more books, podcasts, and expert advice than ever before, yet lasting transformation often feels out of reach. If information isn't the problem, what is the missing piece that drives real change?
Sponsor for this episode
At https://rise25.com, we help B2B businesses give to and connect to your Dream 200 relationships and partnerships.
We help you cultivate amazing relationships in 2 ways:
#1 Podcasting
#2 Strategic Gifting
#1 Our Predictable Podcast ROI Program
We’re committed to helping you connect with your Dream 200 referral partners, clients, and strategic partners through our done-for-you podcast solution.
We’re a professional podcast production agency that makes creating a podcast effortless. Since 2009, our proven system has helped thousands of B2B businesses build strong relationships with referral partners, clients, and audiences without doing the hard work.
What do you need to start a podcast?
When you use our proven system, all you need is an idea and a voice. We handle the strategy, production, and distribution — you just need to show up and talk.
The Rise25 podcasting solution is designed to help you build a profitable podcast. This requires a specific strategy, and we’ve got that down pat. We focus on making sure you have a direct path to ROI — plus, our podcast production company takes any heavy lifting of production and distribution off your plate.
We make distribution easy.
We’ll distribute each episode across more than 11 unique channels, including iTunes, Spotify, and Amazon Podcasts. We’ll also create copy for each episode and promote your show across social media.
Cofounders Dr. Jeremy Weisz and John Corcoran credit podcasting as being the best thing they have ever done for their businesses. Podcasting connected them with the founders/CEOs of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, YPO, EO, Lending Tree, Freshdesk, and many more.
The relationships you form through podcasting run deep. Jeremy and John became business partners through podcasting. They have even gone on family vacations and attended weddings of guests who have been on the podcast.
#2 Our Comprehensive Corporate Gifting Program
Elevate business relationships with customers, partners, staff, and prospects through gifting.
At Rise25, thoughtful and consistent gifting is a key component of staying top of mind and helps build lasting business relationships. Our done-for-you corporate gifting service ensures that your referral partners, prospects, and clients receive personalized touchpoints that enhance your business gifting efforts and provide a refined executive gifting experience.
Whether you’re looking to impress key stakeholders or boost client loyalty, our comprehensive approach makes it easy and affordable to create lasting impressions. Get started today and experience the difference a strategic gifting approach can make.
You can learn more and watch a video on how it works here: rise25.com/giftprogram
Contact us now at support@rise25.com or message us here: rise25.com/contact
Powered by Rise25 Podcast Production Company - rise25.com
Book a Complimentary B2B Podcast Strategy Call:
rise25.com/bookcall
Download our B2B Podcast Strategy & Tools List PDF:
rise25.com/podcastcheatsheetyt
Nir Eyal is a bestselling author, behavioral science expert, and keynote speaker who helps individuals and organizations understand how psychology and technology shape human behavior. He is the author of the bestselling books Hooked, Indistractable, and Beyond Belief, which have sold over one million copies, been translated into over 30 languages, and earned recognition from The New York Times, Amazon, Audible, and The Globe and Mail.
A former Stanford Graduate School of Business lecturer, Nir has worked with organizations, including JPMorgan Chase and the US Air Force and invested in companies including Canva and Kahoot. He helps people build better habits, improve focus, and reach their full potential.
Here’s a glimpse of what you’ll learn:
• [0:00] Intro
• [4:23] Nir Eyal discusses why he wrote Beyond Belief
• [9:35] How your beliefs shape what you see, think, and achieve
• [14:45] Serena Williams, confidence, and the power of liberating beliefs
• [18:20] The three qualities every impactful book should have: useful, true, and novel
• [20:53] Why popular psychology studies and personality tests can be misleading
• [25:39] A simple technique to reframe relationship challenges and improve communication
• [36:13] How the turnaround method helps transform limiting beliefs into empowering ones
• [41:59] Third-person self-talk as a tool for confidence and psychological distance
In this episode…
Why do some people turn knowledge into lasting change while others remain stuck in the same patterns? We have access to more books, podcasts, and expert advice than ever before, yet lasting transformation often feels out of reach. If information isn't the problem, what is the missing piece that drives real change?
Sponsor for this episode
At https://rise25.com, we help B2B businesses give to and connect to your Dream 200 relationships and partnerships.
We help you cultivate amazing relationships in 2 ways:
#1 Podcasting
#2 Strategic Gifting
#1 Our Predictable Podcast ROI Program
We’re committed to helping you connect with your Dream 200 referral partners, clients, and strategic partners through our done-for-you podcast solution.
We’re a professional podcast production agency that makes creating a podcast effortless. Since 2009, our proven system has helped thousands of B2B businesses build strong relationships with referral partners, clients, and audiences without doing the hard work.
What do you need to start a podcast?
When you use our proven system, all you need is an idea and a voice. We handle the strategy, production, and distribution — you just need to show up and talk.
The Rise25 podcasting solution is designed to help you build a profitable podcast. This requires a specific strategy, and we’ve got that down pat. We focus on making sure you have a direct path to ROI — plus, our podcast production company takes any heavy lifting of production and distribution off your plate.
We make distribution easy.
We’ll distribute each episode across more than 11 unique channels, including iTunes, Spotify, and Amazon Podcasts. We’ll also create copy for each episode and promote your show across social media.
Cofounders Dr. Jeremy Weisz and John Corcoran credit podcasting as being the best thing they have ever done for their businesses. Podcasting connected them with the founders/CEOs of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, YPO, EO, Lending Tree, Freshdesk, and many more.
The relationships you form through podcasting run deep. Jeremy and John became business partners through podcasting. They have even gone on family vacations and attended weddings of guests who have been on the podcast.
#2 Our Comprehensive Corporate Gifting Program
Elevate business relationships with customers, partners, staff, and prospects through gifting.
At Rise25, thoughtful and consistent gifting is a key component of staying top of mind and helps build lasting business relationships. Our done-for-you corporate gifting service ensures that your referral partners, prospects, and clients receive personalized touchpoints that enhance your business gifting efforts and provide a refined executive gifting experience.
Whether you’re looking to impress key stakeholders or boost client loyalty, our comprehensive approach makes it easy and affordable to create lasting impressions. Get started today and experience the difference a strategic gifting approach can make.
You can learn more and watch a video on how it works here: rise25.com/giftprogram
Contact us now at support@rise25.com or message us here: rise25.com/contact
Powered by Rise25 Podcast Production Company - rise25.com
![[Top Author Series] The Science of Belief and Lasting Behavior Change With Nir Eyal](https://i.ytimg.com/vi/PlljPt2Ev4c/mqdefault.jpg "[Top Author Series] The Science of Belief and Lasting Behavior Change With Nir Eyal
Book a Complimentary B2B Podcast Strategy Call:
https://rise25.com/bookcall
Download our B2B Podcast Strategy & Tools List PDF:
https://rise25.com/podcastcheatsheetyt
Nir Eyal is a bestselling author, behavioral science expert, and keynote speaker who helps individuals and organizations understand how psychology and technology shape human behavior. He is the author of the bestselling books Hooked, Indistractable, and Beyond Belief, which have sold over one million copies, been translated into over 30 languages, and earned recognition from The New York Times, Amazon, Audible, and The Globe and Mail.
A former Stanford Graduate School of Business lecturer, Nir has worked with organizations, including JPMorgan Chase and the US Air Force and invested in companies including Canva and Kahoot. He helps people build better habits, improve focus, and reach their full potential.
Here’s a glimpse of what you’ll learn:
• [0:00] Intro
• [4:23] Nir Eyal discusses why he wrote Beyond Belief
• [9:35] How your beliefs shape what you see, think, and achieve
• [14:45] Serena Williams, confidence, and the power of liberating beliefs
• [18:20] The three qualities every impactful book should have: useful, true, and novel
• [20:53] Why popular psychology studies and personality tests can be misleading
• [25:39] A simple technique to reframe relationship challenges and improve communication
• [36:13] How the turnaround method helps transform limiting beliefs into empowering ones
• [41:59] Third-person self-talk as a tool for confidence and psychological distance
In this episode…
Why do some people turn knowledge into lasting change while others remain stuck in the same patterns? We have access to more books, podcasts, and expert advice than ever before, yet lasting transformation often feels out of reach. If information isnt the problem, what is the missing piece that drives real change?
Sponsor for this episode
At https://rise25.com, we help B2B businesses give to and connect to your Dream 200 relationships and partnerships.
We help you cultivate amazing relationships in 2 ways:
#1 Podcasting
#2 Strategic Gifting
#1 Our Predictable Podcast ROI Program
We’re committed to helping you connect with your Dream 200 referral partners, clients, and strategic partners through our done-for-you podcast solution.
We’re a professional podcast production agency that makes creating a podcast effortless. Since 2009, our proven system has helped thousands of B2B businesses build strong relationships with referral partners, clients, and audiences without doing the hard work.
What do you need to start a podcast?
When you use our proven system, all you need is an idea and a voice. We handle the strategy, production, and distribution — you just need to show up and talk.
The Rise25 podcasting solution is designed to help you build a profitable podcast. This requires a specific strategy, and we’ve got that down pat. We focus on making sure you have a direct path to ROI — plus, our podcast production company takes any heavy lifting of production and distribution off your plate.
We make distribution easy.
We’ll distribute each episode across more than 11 unique channels, including iTunes, Spotify, and Amazon Podcasts. We’ll also create copy for each episode and promote your show across social media.
Cofounders Dr. Jeremy Weisz and John Corcoran credit podcasting as being the best thing they have ever done for their businesses. Podcasting connected them with the founders/CEOs of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, YPO, EO, Lending Tree, Freshdesk, and many more.
The relationships you form through podcasting run deep. Jeremy and John became business partners through podcasting. They have even gone on family vacations and attended weddings of guests who have been on the podcast.
#2 Our Comprehensive Corporate Gifting Program
Elevate business relationships with customers, partners, staff, and prospects through gifting.
At Rise25, thoughtful and consistent gifting is a key component of staying top of mind and helps build lasting business relationships. Our done-for-you corporate gifting service ensures that your referral partners, prospects, and clients receive personalized touchpoints that enhance your business gifting efforts and provide a refined executive gifting experience.
Whether you’re looking to impress key stakeholders or boost client loyalty, our comprehensive approach makes it easy and affordable to create lasting impressions. Get started today and experience the difference a strategic gifting approach can make.
You can learn more and watch a video on how it works here: https://rise25.com/giftprogram
Contact us now at support@rise25.com or message us here: https://rise25.com/contact
Powered by Rise25 Podcast Production Company - https://rise25.com")
![[SaaS Series] AI and Automation in Global Energy Infrastructure With Bill Lenihan](https://i.ytimg.com/vi/QkDCX7Blwr8/mqdefault.jpg "[SaaS Series] AI and Automation in Global Energy Infrastructure With Bill Lenihan
Bill Lenihan is the Founder and CEO of ZOLA Intelligence (ZOLAi), a company delivering AI-driven enterprise technology solutions that are transforming energy infrastructure in emerging markets. Under his leadership, ZOLA has expanded across multiple countries, supported hundreds of thousands of off-grid facilities, and secured over $25 million in Series A funding. Bill has held operating and private equity roles at Goldman Sachs, Bain & Co., Calera Capital, and Switch Lighting, shaping his expertise in business expansion. He holds a BA in business and economics from UCLA and an MBA from The Wharton School.
In this episode… Across much of the world, access to reliable energy is still expensive, fragmented, and heavily manual. Communities and businesses often rely on outdated systems that are difficult to scale and maintain. What would it take to transform this broken infrastructure into an intelligent, connected energy network?
According to Bill Lenihan, an entrepreneur and operator focused on energy access in emerging markets, the key lies in turning inefficient, fragmented systems into streamlined, intelligent platforms without needing to fully replace what already exists. He highlights the evolution from distributing solar-powered hardware in remote regions to building a data-driven, software-enabled model that improves deployment, maintenance, and financing. A major turning point came when large-scale operational challenges revealed the limits of manual coordination, accelerating a shift toward automation and intelligence. This approach has enabled more scalable, affordable, and sustainable energy access while improving outcomes for end users and operators alike.
In this episode of the Inspired Insider Podcast, host Dr. Jeremy Weisz sits down with Bill Lenihan, Founder and CEO of ZOLAi, to discuss building an AI-native enterprise to solve global energy challenges. They explore the shift from hardware to software-driven energy services, how automation and AI scale infrastructure in emerging markets, and how data unlocks financing and access. Bill also shares insights on enterprise sales, telecom partnerships, and building a board with relevant operating expertise.")
![[Top Agency Series] CRO Readiness and the Future of Revenue Leadership With Warren Zenna](https://i.ytimg.com/vi/RgZo1zxcgqI/mqdefault.jpg "[Top Agency Series] CRO Readiness and the Future of Revenue Leadership With Warren Zenna
Warren Zenna is the Founder of The CRO Collective, a B2B consultancy focused on helping CEOs and CROs design stronger revenue strategies, operating models, and CRO readiness. A seasoned revenue leader and advisor, he brings more than 25 years of experience across B2B sales, marketing, digital media, and emerging technology. Warren is also Founder and CEO of Zenna Consulting Group, where he advises companies on organic growth, marketing, and go-to-market strategy. He is the author of What Chief Revenue Officers Actually Do and hosts The CRO Spotlight Podcast, where he explores the evolving responsibilities, challenges, and strategic importance of the modern CRO.
In this episode… Hiring a chief revenue officer can transform a growing company — but only if the business is ready. Many organizations expect a CRO to fix revenue problems, yet success depends just as much on structure, authority, and timing. So, how can companies set CROs up to succeed rather than fail?
For Warren Zenna, a longtime revenue leader and advisor to B2B executives, the answer starts with CRO readiness: companies must understand when they need a CRO, what authority the role requires, and how the revenue engine must be structured before making the hire. He highlights that many CROs fail not because they lack talent, but because they inherit broken systems without the autonomy, resources, or runway to fix them. The result is a costly mismatch between expectations and execution. Warren explains that companies often hire CROs too early for vanity or too late after complexity has already hardened into dysfunction. A successful CRO needs the ability to align sales, marketing, customer success, revenue operations, and leadership expectations around one cohesive growth strategy.
In this episode of the Inspired Insider Podcast, Dr. Jeremy Weisz sits down with Warren Zenna, Founder of The CRO Collective, to discuss CRO readiness and the future of revenue leadership. Warren explains why CROs fail, when companies should hire one, and how AI is reshaping revenue organizations. Warren also shares advice for candidates evaluating CRO opportunities.")
![[SaaS Series] The AI Revenue Engine Driving Hotel Profits With Rudy Ganesh](https://i.ytimg.com/vi/SX9plCuUTsQ/mqdefault.jpg "[SaaS Series] The AI Revenue Engine Driving Hotel Profits With Rudy Ganesh
Anirudh (Rudy) Ganesh is the Co-founder and CEO of Hotelzify, an AI-powered hospitality technology company that helps hotels increase direct bookings, streamline operations, and grow revenue. He leads the company’s strategy and product vision, developing tools that combine booking technology, digital marketing, and AI-enabled guest engagement. Before founding Hotelzify, Rudy held software and product roles at JPMorgan Chase, Perpule, and Amazon. A National Institute of Technology Karnataka alumnus, he brings deep technical, product, and commercial experience to meaningful hospitality innovation worldwide.
In this episode… Hotels lose revenue when potential guests encounter slow websites, missed calls, poor pricing, or complicated booking experiences. AI can address these gaps while allowing hotel teams to focus on delivering better stays — but what does an effective AI revenue engine actually look like?
According to Rudy Ganesh, a software developer turned product leader, an effective AI revenue engine combines direct-booking technology, automated marketing, intelligent pricing, and personalized guest communication. He highlights how AI agents can manage campaigns, recover abandoned bookings, answer calls and chats, and adjust room rates based on demand and competitor activity. Together, these tools help hotels attract more guests, convert more inquiries, and improve profitability without proportionally expanding their teams. Rudy also applies e-commerce lessons from Amazon, such as reducing checkout friction, offering relevant payment options, and re-engaging interested customers. By automating digital tasks, hotels can dedicate more attention to on-site operations and memorable guest experiences.
In this episode of the Inspired Insider Podcast, Dr. Jeremy Weisz sits down with Rudy Ganesh, Co-founder and CEO of Hotelzify, to discuss building an AI revenue engine for hotels. They explore direct-booking conversion, automated marketing and pricing, and AI concierge tools. Rudy also shares how customer feedback shapes product development and profitable growth.")
