Uploaded June 2021 | Updated September 2026, 1 day ago
Sports Activism: Why Are There So Few Activists in Tennis?
It’s never been easier to stay informed about social issues. Where traditional media shines a light, social media brings them to the masses and provides a platform for people to speak out or even enact significant change.
Sport has often been a driver of said change. And tennis has had influential activists, like Arthur Ashe, who supported boycotts of the Apartheid regime in South Africa, and Billie Jean King, a pioneer for equal pay. They, in turn, have influenced others.
At the 2020 US Open, Naomi Osaka wore facemasks bearing the names of murdered black Americans. Madison Keys set up her own non-profit organisation to combat cyber-bullying. Sir Andy Murray regularly speaks out on gender equality.
But why aren’t MORE players leading on human rights issues?
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About Baseline Tennis:
Baseline Tennis adds colour and context to the stories behind the game – both familiar and lesser-known.
Standing apart from the maelstrom of the 24/7 news cycle, Baseline Tennis provides informative, engaging and intelligent content on the past, present and future of the game, focusing on the stories that matter.
Our videos combine 3D imagery, motion graphics, archive footage, graphical illustrations and sound, to create rich and vivid storytelling, bringing the viewer immersive profiles of players, tournaments, key moments from history, the skills of the game and major discussion points.
It's tennis. But viewed differently.
#tennis #activism #naomiosaka
Sports Activism: Why Are There So Few Activists in Tennis?
It’s never been easier to stay informed about social issues. Where traditional media shines a light, social media brings them to the masses and provides a platform for people to speak out or even enact significant change.
Sport has often been a driver of said change. And tennis has had influential activists, like Arthur Ashe, who supported boycotts of the Apartheid regime in South Africa, and Billie Jean King, a pioneer for equal pay. They, in turn, have influenced others.
At the 2020 US Open, Naomi Osaka wore facemasks bearing the names of murdered black Americans. Madison Keys set up her own non-profit organisation to combat cyber-bullying. Sir Andy Murray regularly speaks out on gender equality.
But why aren’t MORE players leading on human rights issues?
Subscribe: tinyurl.com/BaselineTennis | 🔔Make sure to enable all push notifications!🔔
Watch our most recent videos: youtube.com/playlist?list=PLCj0NjN1EnBmSyGqOq--PJz8S0ReoBYPW
Subscribe to the 'Baseline Exchanges' Podcast:
plnk.to/baseline-exchanges
Follow Baseline Media on the socials:
Website: https://www.baseline-media.com
Instagram: instagram.com/baselinemedia_
TikTok: tiktok.com/@baselinemedia_
Twitter: twitter.com/BaselineMedia_
About Baseline Tennis:
Baseline Tennis adds colour and context to the stories behind the game – both familiar and lesser-known.
Standing apart from the maelstrom of the 24/7 news cycle, Baseline Tennis provides informative, engaging and intelligent content on the past, present and future of the game, focusing on the stories that matter.
Our videos combine 3D imagery, motion graphics, archive footage, graphical illustrations and sound, to create rich and vivid storytelling, bringing the viewer immersive profiles of players, tournaments, key moments from history, the skills of the game and major discussion points.
It's tennis. But viewed differently.
#tennis #activism #naomiosaka
