Uploaded March 2026 | Updated September 2026, 2 weeks ago

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South Africa’s Deputy Minister of Tourism outlines the country’s priorities for expanding its global tourism footprint, strengthening partnerships with European markets, and positioning tourism as a key driver of economic growth and job creation. 🇿🇦

He also highlights the importance of responsible, sustainable tourism and how technology and digital connectivity are shaping more informed, personalised travel experiences.

This interview is part of the ITB Global Travel Collection, featuring voices guiding the future of international tourism.
Explore South Africa’s exclusive feature in the ITB Global Travel Collection here: bit.ly/itb60


@SouthAfricanTourism #SouthAfrica #ITBberlin #ITBGlobalTravelCollection 🌍✈️