SitePlan Summit 4 Keynote: Brooke McNally (Absher) - Solving the Money Problem @cmBuilderVideo
SitePlan Summit 4 Keynote: Brooke McNally (Absher) - Solving the Money Problem  @cmBuilderVideo
Uploaded August 2026 | Updated September 2026, 2 weeks ago
Recorded live at SitePlan Summit 4, July 2026, Vancouver, BC.

Brooke McNally, VDC and Preconstruction Manager from Absher Construction shares how their VDC team rethought the way technology is funded, adopted, and delivered across projects. Drawing from decades of construction and operations experience, Brooke explains how Absher moved beyond a reactive, project-by-project approach to VDC and toward a model where every project can access tools like laser scanning, layout, modeling, coordination, and cmBuilder without worrying about individual budget constraints.

The presentation highlights the importance of changing internal mindsets, improving field engagement, and making VDC a proactive resource for safer, faster, and more efficient project delivery. Brooke also discusses how better access to technology helps teams create stronger project stories, support pursuits, improve planning, and drive innovation across the company.

Key topics covered:
-VDC adoption and implementation
-Funding technology across construction projects
-Improving field and project team engagement
-Moving from reactive to proactive VDC support
-Using cmBuilder for planning and communication
-Building stronger construction technology workflows
-Creating better project outcomes through accessible VDC tools

Full session playlist: youtube.com/playlist?list=PLDtbHYYQpuBQ
All recordings and event highlights: cmbuilder.io/siteplansummit

#cmBuilder #Construction #VisualConstructionPlanning #SiteLogistics #4DPlanning #VDC #BIM #ConstructionTechnology #Preconstruction #ConstructionPlanning #Jobsite #ConstructionManagement #SitePlanSummit #SitePlanSummit4
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SitePlan Summit 4 Keynote: Brooke McNally (Absher) - Solving the Money Problem

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