00:00 Who is Tim Ferriss? 01:25 Tim’s first memorable guest and learning how to podcast 05:04 The evolution of long form video podcasts 09:25 Why Tim has resisted video 13:06 Optimizing workflows to play the long game 15:58 The cons of public recognizability 16:53 Why Tim wanted to appear on our show 18:35 Our relationships with fame 24:17 Parasocial relationships in long form content 28:21 The paradox of permission and the half-life of fame 35:06 How to vet an ad partner for your content 55:17 Holding off on monetization 58:25 The 4-Hour Work Week 1:00:27 Tim’s investing & equity history 1:04:34 Tim’s ad rate pricing strategy and CPMs 1:07:32 Quality content, value, & public view counts 1:10:40 The risk of taking equity deals 1:13:49 How Tim vets his show guests 1:22:49 Tim Ferriss vs The Tim Ferriss Persona 1:28:28 Don’t be the best, be the only 1:33:10 Is there still space left for new podcasters? 1:35:41 17 Questions to Solve Your Life Problems 1:40:08 Fear setting and how it can help you 1:51:15 What Tim would like you to check out
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ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.
00:00 Who is Tim Ferriss? 01:25 Tim’s first memorable guest and learning how to podcast 05:04 The evolution of long form video podcasts 09:25 Why Tim has resisted video 13:06 Optimizing workflows to play the long game 15:58 The cons of public recognizability 16:53 Why Tim wanted to appear on our show 18:35 Our relationships with fame 24:17 Parasocial relationships in long form content 28:21 The paradox of permission and the half-life of fame 35:06 How to vet an ad partner for your content 55:17 Holding off on monetization 58:25 The 4-Hour Work Week 1:00:27 Tim’s investing & equity history 1:04:34 Tim’s ad rate pricing strategy and CPMs 1:07:32 Quality content, value, & public view counts 1:10:40 The risk of taking equity deals 1:13:49 How Tim vets his show guests 1:22:49 Tim Ferriss vs The Tim Ferriss Persona 1:28:28 Don’t be the best, be the only 1:33:10 Is there still space left for new podcasters? 1:35:41 17 Questions to Solve Your Life Problems 1:40:08 Fear setting and how it can help you 1:51:15 What Tim would like you to check out
COLIN AND SAMIR’S NEWSLETTER 📫 90,000+ read our free newsletter that breaks down the business of creators. Sign up: bit.ly/publish-press
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LISTEN TO THE SHOW iTunes: apple.co/2K1pYhu Spotify: https://spoti.fi/2OnTmBC
ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.@Adobe is taking us from the “how to make” to the “what to make” era #AdobeMAX #AdobePartnerColin and Samir2024-10-15 | ...YouTube is about to change.Colin and Samir2024-10-10 | Try Spotter Studio for 60 days: partner.spotterstudio.com/colinandsamir
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ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.
00:00 Intro 02:08 YouTube becomes TV 06:42 AI takes over 15:31 Wearables, Trying Orion 21:59 Future of Titles, Thumbnails, Subscribers 24:02 Future of Monetization 25:51 Takeaways 28:58 Meeting Mark ZuckerbergWhy Cleo Abram’s shorts go so viralColin and Samir2024-10-04 | ...Meet the Tyler Perry of YouTube: Kinigra DeonColin and Samir2024-09-25 | Sign up for Bitdefender Security for Creators: bitdefend.me/SecurityForCreators
00:00 Who is Kinigra Deon? 03:00 The only Kinigra in the world 03:50 The Tyler Perry comparison 05:07 How did Kinigra get to this point? 08:05 Her relationship with money 10:24 Moving to LA and acting in other YouTube videos 16:14 Pivoting to family-friendly content 22:45 Working full time while making YouTube videos 26:55 YouTube financial milestones 29:55 Challenges of being a woman in a male-dominated industry 32:58 Breaking stereotypes in the media 39:22 Growing up poor 43:00 Hiring a crew 51:52 Kinigra the streaming platform 52:43 What does her studio look like today? 55:56 Her actors 57:42 Is her future in Alabama or LA? 1:00:42 Which actors have the biggest following? 1:02:46 Has she had conversations with Netflix or any other streamers? 1:04:12 Her production schedule 1:08:16 What does it cost to make an episode? 1:10:15 Alabama as a hub 1:12:39 Where does her validation come from today? 1:14:07 Revenue breakdown and her deal with Spotter 1:22:48 How do brand deals work with scripted content? 1:27:55 Titles & thumbnails for scripted content & Spotter Studio 1:35:50 The concept of familiarity 1:40:43 Samir’s pitch to Kinigra 1:41:57 Fake guns 1:44:06 How she writes her hooks 1:47:48 Why aren’t there more female creators? 1:52:50 Winning an Emmy
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ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.How Cleo Abram Dominated YouTube in 1 YearColin and Samir2024-09-17 | Start Brainstorming better with Spotter Studio: http://partner.spotterstudio.com/colinandsamir
00:00 Who is Cleo Abram? 04:06 Achieving her YouTube dream so quickly 05:04 Launching a show, not a channel 12:22 How Cleo thinks of her video ideas 17:29 Cleo’s idea checklist 25:45 The case for simplicity 28:03 Watching Cleo’s video about CERN 33:35 EARTHQUAKE 34:50 Back to CERN 41:15 Cleo vs Huge If True 45:10 Cleo’s team 51:14 Shorts 1:08:35 Thumbnails 1:14:20 What set Cleo up for success? 1:16:42 What she wasn’t prepared for 1:18:03 How Cleo came up with the concept for Huge If True 1:21:45 Why not pitch the show to Vox? 1:27:43 Working at Vox 1:40:33 Advertising as a journalist 1:45:20 Journalism vs optimism 1:54:46 Would Cleo take a Netflix deal? 2:04:04 Cleo’s thoughts on AI and pessimism 2:06:45 When will Cleo stop making Huge If True? 2:10:08 Working with agents 2:14:22 Looking to the future
COLIN AND SAMIR’S NEWSLETTER 📫 125,000+ read our free newsletter that breaks down the business of creators. Sign up: bit.ly/publish-press
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ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.A simple formula for Financial Security - The Algebra of WealthColin and Samir2024-09-03 | Enter to win the Ridge sweepstakes: ridge.com/colinandsamir
00:00 Intro 03:21 Why you should become a YouTuber in 2024 06:26 How Scott Galloway invests in storytelling 12:03 AI is Ozempic for corporations 15:10 How to say whatever you want 21:30 Scott Galloway's advice for YouTubers 26:20 The future of creator economy according to Scott Galloway 33:40 The attention economy explained 40:03 Where young people should look for jobs 47:10 Scott Galloway's advice for Colin and Samir 58:12 YouTube vs Netflix 1:04:00 The Algebra of Wealth
COLIN AND SAMIR’S NEWSLETTER 📫 125,000+ read our free newsletter that breaks down the business of creators. Sign up: bit.ly/publish-press
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ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.A Brutally Honest Conversation about 100 ThievesColin and Samir2024-08-20 | Start your business today at http://shopify.com/colinandsamir
Courage and Nadeshot are two of the founding members of esports and lifestyle company 100 Thieves. We speak with them about the ups and downs of the esports industry.
00:00 Intro 01:40 Thanks to Shopify 03:11 How 100 Thieves Started 09:46 How Money Ruined Esports 13:53 Barstool vs 100 Thieves 18:51 Where 100 Thieves struggled 21:30 Where 100 Thieves excelled 23:19 How Courage Joined 100 Thieves 27:55 The Problem with the Gaming Industry 31:51 The hardest 6 months of Nadeshot's Life 33:40 How Faze Banks saved Faze Clan 37:10 Dave Portnoy vs Nadeshot 42:19 Courage on creator burnout 44:55 100 Thieves Talent Contracts 45:28 Partnerships Business 46:08 How 100 Thieves Makes Money 54:00 Should 100 Thieves make its own games? 58:50 100 Thieves on Faze Clan's Impact 1:05:05 Was VC funding in gaming a mistake? 1:15:20 NadeShot almost quit 100 Thieves 1:19:38 What happened to Juvee? 1:23:40 Colin's advice for 100 Thieves and Faze 1:30:07 Losing $100 dollar deal 1:32:50 Nadeshot on stepping down as CEO
COLIN AND SAMIR’S NEWSLETTER 📫 125,000+ read our free newsletter that breaks down the business of creators. Sign up: bit.ly/publish-press
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LISTEN TO THE SHOW iTunes: apple.co/2K1pYhu Spotify: https://spoti.fi/2OnTmBC
ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.How YouTube accidentally beat NetflixColin and Samir2024-08-13 | Listen to our full conversation with Scott Gimple open.spotify.com/episode/4y8WD0ruwlqtURMViPv2bW
Today we chat with Hollywood showrunner Scott Gimple about the battle between YouTube and Netflix.
00:00 Intro 00:54 Netflix responds to YouTube competition 4:44 A Hollywood Insider’s POV on YouTube vs Netflix 14:43 Week to week viewing 18:25 Where should low cost “premium” content live? 22:00 Should YouTube have a TV channel? 24:47 YouTubers with paid subscriptions 28:00 Third Place will win first place 30:15 The Next Chapter 33:40 Is YouTube friend or foe to Hollywood? 37:08 The Deepend
COLIN AND SAMIR’S NEWSLETTER 📫 110,000+ read our free newsletter that breaks down the business of creators. Sign up: bit.ly/publish-press
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LISTEN TO THE SHOW iTunes: apple.co/2K1pYhu Spotify: https://spoti.fi/2OnTmBC
ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.3 Tips from 3 YouTube LegendsColin and Samir2024-08-01 | ...13 Years of YouTube Knowledge in 46 MinutesColin and Samir2024-07-30 | SUBSCRIBE TO THE PUBLISH PRESS thepublishpress.com
00:00 Intro 01:41 YouTube has changed 03:00 The Super Mario Effect 05:20 Define Success 07:06 Market Analysis, Audience Definition 10:28 Choose Your Value Prop 17:42 Write 100 Video Titles 21:10 Find a Testing Ground 25:10 Scripting a YouTube video 29:28 Start with Shorts 33:30 The 85% Rule 34:41 Find Your Formats 35:53 Which Data Matters 43:50 The Deepend
COLIN AND SAMIR’S NEWSLETTER 📫 110,000+ read our free newsletter that breaks down the business of creators. Sign up: bit.ly/publish-press
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LISTEN TO THE SHOW iTunes: apple.co/2K1pYhu Spotify: https://spoti.fi/2OnTmBC
ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.Is this the end of Hot Ones? Check out the full episode for our takeColin and Samir2024-07-16 | ...The Fast Approaching Death of Hot OnesColin and Samir2024-07-15 | 00:00 BuzzFeed fails to sell Hot Ones for $70m 00:38 The history of Hot Ones 03:32 Why BuzzFeed bought Hot Ones in 2021 05:43 How Hot Ones makes money 08:49 Reason #1 - Key Person Risk 16:32 Reason #2 - IP Extension 19:18 Reason #3 - Replacement value 22:24 Reason #4 - Macro media industry trends 24:36 What does Sean Evans do next? 26:25 Is Hot Ones past its prime? 28:10 Who should buy Hot Ones?
ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.How Hasan Piker became the most successful (& hated) political streamerColin and Samir2024-07-09 | 00:00 Who is Hasan Piker? 01:43 Streaming for 8 hours a day 03:13 Does consistency matter? 04:50 How does he write his segments? 06:26 Are you a journalist or an entertainer? 08:05 What makes a good stream? 09:27 Jon Stewart 11:22 Balancing truth and satire 15:02 How chat changes the dynamic 16:30 Do you feel responsible for getting the facts right? 19:28 Do you attempt to find a middle ground? 21:53 What makes you comfortable making controversial content? 26:15 Media biases - where does empathy come into play? 30:28 How creators approach journalism vs corporations 31:30 Media literacy today 33:06 Hasan’s thoughts on the New York Times 34:14 The business of streaming political commentary 37:55 The business of being credible with your audience 40:08 Do his Twitch subs increasing during election season? 40:43 Appearing on traditional media like CNN 42:08 Media literacy - people believe anything that looks professional 49:04 Making money but having no time to spend it 51:11 Hasan’s family and relationship with money growing up 56:38 Do you see any injustices in the creator economy today? 1:01:04 Election year 1:03:37 How accessible should politicians be? 1:04:50 Do you crave anonymity outside? 1:09:02 What he’s learned about the people who disagree with him 1:13:16 Copyrighting clips 1:16:48 Sensationalism wins in an ad-based economy 1:21:42 The overall health of the streaming economy 1:23:13 Twitch contracts - MGs, KPIs, etc. 1:25:35 Would you sign a deal with YouTube? 1:30:31 What does a healthy content diet look like? 1:35:05 Organizing his company as a co-op 1:37:47 Where does Hasan want to go from here? 1:41:35 The MrBeast-ification of IRL streaming
ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.The Cold Email Expert: how to get a billionaires attention.Colin and Samir2024-06-17 | Check out Riverside: https://creators.riverside.fm/ColinandSamir and use code ColinandSamir for 20% off any individual plan. We've been using Riverside since we started our show to record high quality audio & video with guests.
00:00 Who is Alex Banayan? 04:15 What is the Third Door? 05:30 What’s the Third Door in real life? 10:36 How to interview Warren Buffett 18:37 How to interview Tim Ferriss 21:05 Understanding the value exchange 23:34 The internet as the Third Door 26:46 How to interview Steven Spielberg 33:34 Finding the right Inside Person 45:52 The cold email template 1:00:44 The importance of personal relationships 1:03:07 Alex’s insane story of getting on The Price is Right 1:08:28 Colin & Samir’s insane cold emails 1:11:27 The importance of creating value 1:15:39 Be nice 1:21:17 How to *not* interview Mark Zuckerberg 1:24:42 You will always lose 1:28:50 Alex’s third door now
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ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.An honest conversation with the CEO of InstagramColin and Samir2024-06-10 | Our interview with Head of Instagram, Adam Mosseri. If you have questions we didn't ask, put them in the comments, or submit them to Adam's AMA on fridays - @Mosseri on instagram.
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00:00 Who is Adam Mosseri? 01:17 Being the Head of Instagram 01:59 From designer to head honcho 02:48 Adam’s relationship with Mark Zuckerberg 04:49 Zuck’s new style: An Investigation 06:20 How video has changed Instagram 09:50 How posts gain more reach 19:09 How important are follower counts? 21:39 Deep diving into the algo 24:20 IG Reels vs TikTok 27:20 How many people watch Instagram without sound? 29:32 The competition for cultural relevance 35:24 Creator monetization & revenue sharing 47:45 Short form video ad revenue attribution 53:09 What is a partner ad? 56:35 How can smaller creators break through with advertisers? 57:44 Creators vs “Instagram Creators” 1:02:16 Instagram’s model citizens 1:04:21 Using AI to protect against copying 1:11:59 The controversial ‘Made with AI’ tag 1:16:34 Mental health and Instagram’s effect on kids 1:21:28 What happens if TikTok gets banned? 1:22:40 The next big thing in social media 1:29:14 Instagram’s greatest future mistake
ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.The Unknown YouTuber you should be watching: PrestonGoesColin and Samir2024-06-04 | Launch your business on Shopify: http://www.shopify.com/colinandsamir Dubbed by ElevenLabs: elevenlabs.io/colin_samir
Buy our new Posters - https://presspublish.store/products/poster-bundle
00:00 Who is Preston? 02:27 Bo Burnham meets Ryan Trahan 04:30 Where is Preston in his YT journey? 07:27 Ingredients in a Prestongoes video 08:35 Learning to make music 10:15 I don’t know what to call this chapter 14:50 Fear in videos 17:52 It’s ok to fail in a video 19:55 Let’s talk about the Denver Airport 23:15 How do you make someone care in the first 30-seconds? 24:33 Preston’s voice over talent 25:50 Preston’s story before YouTube 38:25 First feeling of success on YT 40:39 Can too many YT resources hurt creators? 42:58 The rules of YouTube 46:10 In depth on opening video loops 56:25 Preston’s influences on YT 1:00:08 Juggling YT and married life 1:09:15 The job of being a YouTuber 1:12:03 Learning about the financial side of YouTube 1:20:05 An in-depth look into his Shopify brand integrations 1:22:50 Finding brands who want access to your audience 1:26:26 Colin and Samir’s Creator Startup exercise 1:27:56 Preston meets Colin’s wife 1:30:21 A week in Preston’s life 1:32:53 Shorts 1:39:24 Preston’s next video 1:42:52 Samir’s trying out new material 1:49:09 Colin’s advice 1:51:04 Looking ahead
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ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.How this Harvard Student landed a Hollywood deal.Colin and Samir2024-05-15 | COLIN AND SAMIR’S NEWSLETTER 📫 90,000+ read our free newsletter that breaks down the business of creators. Sign up: bit.ly/publish-press
ASK US A QUESTION ❔ We answer questions from creators every Sunday in our newsletter. Submit yours here: bit.ly/publish-creator-support
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ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.The YouTube video that broke HollywoodColin and Samir2024-05-13 | Make your own free Bio Site: http://biosites.com/colinandsamir
Check out our Bio Site: http://bio.site/colinandsamir
00:00 The YouTube video that broke Hollywood 01:02 Are you reading this? 02:38 Why this video went viral 07:42 Interview with Wesley Wang 19:07 Interview with Lucas Shaw 33:28 Will YouTubers take over Hollywood? 43:02 Deepend
COLIN AND SAMIR’S NEWSLETTER 📫 90,000+ read our free newsletter that breaks down the business of creators. Sign up: bit.ly/publish-press
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ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.They sold their company to Snapchat (and then became YouTubers)Colin and Samir2024-05-06 | Use this to make better YouTube videos: http://partner.spotterstudio.com/colinandsamir
We sit down with The Bucket List Family to talk about the ethics of having a family channel, selling their company to snapchat for 40 million, and landing a deal with Disney.
00:00 Who is the Bucket List Family? 01:28 Sleepwalking in Antarctica 07:09 What’s it like to have to film family vacations? 08:32 Selling his college startup to Snapchat 21:01 The origins of their YouTube channel 24:00 How to be so productive 27:45 Their passion for traveling 33:50 Getting DDoS’d by North Korea 40:58 Going on Sharktank and failing 42:30 When their YT channel started getting popular 46:30 Who’s their audience? 48:00 Commoditizing the aspirational life 49:27 Jessica’s book with National Geographic 52:14 The ethics and business of having kids on YouTube 1:04:04 Their first big travel deal 1:07:45 Crowdfunding $10million for a cartoon 1:18:10 Where does the Bucket List studio stand today? 1:24:18 Their deal with National Geographic 1:35:06 When will the Bucket List cartoon be made? 1:37:08 What they learned from negotiating multi-million dollar deals 1:40:15 The Bucket List business pie chart 1:43:20 What their team looks like 1:45:53 Family content on YouTube as a category 1:55:45 Colin and Samir’s bucket list items 1:59:30 Their kids’ relationship with money 2:02:40 Travel hacks 2:04:39 Representing themselves vs signing with an agent 2:09:00 Their future goals
ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.When YouTubers ask for moneyColin and Samir2024-04-29 | Learn about Creator Startup: colinandsamir.com/creatorstartup
ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.Prove Derral Wrong.Colin and Samir2024-04-27 | ...Tour our studio (with @CanonUSA)Colin and Samir2024-04-25 | Watch the full studio tour on @CanonUSA: youtube.com/watch?v=NlrWA5gweiE Check out the Dual Fisheye Lens: canon.us/rfdualfisheyelens_creatorsupport
COLIN AND SAMIR’S NEWSLETTER 📫 90,000+ read our free newsletter that breaks down the business of creators. Sign up: bit.ly/publish-press
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ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.24 hours with Mark RoberColin and Samir2024-04-20 | Launch your business on Shopify - http://www.shopify.com/colinandsamir
Behind the scenes with Mark Rober on his Vortex Canon vs Drone shoot.
ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.We asked MKBHD about his devastating reviewsColin and Samir2024-04-16 | Subscribe to The Publish Press → bit.ly/publish-press
We talked with MKBHD Marques Brownlee about his largely negative Humane AI pin and Fiskr Ocean reviews.
ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.@Jesser should 100% do thisColin and Samir2024-04-09 | ...The Full Story of Jesser (18 Million Subscribers)Colin and Samir2024-04-01 | Sign up for Spotter's Title Exploder: https://sptr.la/apr-title-exploder Dubbed by ElevenLabs
00:00 Who is Jesser? 02:35 His channel name origins 03:10 Crossing 18m YouTube subs 03:45 How he describes his channel 05:20 His dad’s experience in Hollywood 07:23 His first viral moment 08:15 Starting YouTube at 10 11:00 Gaining popularity 13:15 Samir’s game winning layup at Spotter Summit 14:06 Did Jesser have the NBA dream? 14:46 When he started making money 15:42 Bring FIFA to NBA2K 16:50 Managing high school while making money on YouTube 18:16 His AdSense numbers at the time 19:06 Dropping out of high school 21:52 Moving into a creator house 23:48 YouTube becoming a job 25:50 Foundational years of learning YouTube 28:14 De’Aaron Fox 29:45 Learning from YouTube analytics 35:38 Shifting YT strategies 37:23 Working with Paddy Galloway 40:23 How to hire and determine salaries 41:00 Expanding beyond videos 46:44 What does his company look like today? 50:50 Why aren’t young people watching the NBA? 53:23 Deep dive into YouTube formats 58:19 The power of Shorts 1:00:44 The future of consuming sports 1:06:07 Building a $100m company 1:07:22 Bucketsquad Shoes 1:09:13 His first brand deal 1:10:00 External representation vs building your own sales team 1:11:45 His dream collaboration 1:12:55 The NBA Creator Cup 1:14:40 Jesser basketball camp 1:16:25 The Jesser revenue pie chart 1:17:03 His advice for young YouTubers 1:17:44 His advice for the NBA on YouTube
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LISTEN TO THE SHOW iTunes: apple.co/2K1pYhu Spotify: https://spoti.fi/2OnTmBC
ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.The only YouTube Short with a billion views @GK8VLOGSColin and Samir2024-03-28 | ...Why YouTubers are fake retiringColin and Samir2024-03-25 | 00:00 Why are so many creators fake retiring? 00:38 Tom Scott’s altered retirement thumbnail 01:45 Retiring from an artistic career 03:50 You are not scalable 08:08 Creative vs Financial stakes (= 11:19 Hiring well is so important 13:45 Risk taking vs risk management 15:22 Is this mass retirement a threat to YouTube? 20:27 Don’t trust creators 26:50 Plogging (We may be in the deep end) 27:50 Are we retiring?
COLIN AND SAMIR’S NEWSLETTER 📫 90,000+ read our free newsletter that breaks down the business of creators. Sign up: bit.ly/publish-press
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LISTEN TO THE SHOW iTunes: apple.co/2K1pYhu Spotify: https://spoti.fi/2OnTmBC
ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.How much MrBeast videos costColin and Samir2024-03-18 | Make better YouTube Videos: partner.spotterstudio.com/colinandsamir
Last time we asked him this question the answer was $250k to half a million. That was 2021 🤯
00:00 Hazmat suits, giant chocolate bars, and Kim K 01:22 The new show 02:43 What’s the name of the show? 04:00 The freedom of making something off of YouTube 06:02 How he’s implementing character development 07:38 Will this show feel Hollywood? 11:04 When will the show come out? 11:27 What will the show cost? 13:25 Comparing it to the Squid Game: The Challenge 14:45 How will the show impact his YouTube channel? 15:34 Where will the first episode air? 16:25 What does success look like for the show? 18:17 Will this show change how Hollywood sees YouTubers? 20:47 Why he didn’t want to make a show in 2021 23:41 Negotiating for money, creative control, and IP ownership 29:23 What he learned about negotiating 30:19 Feastables 31:26 What’s the prize? 31:36 How will the show still feel like his YouTube videos? 33:04 Is MrBeast still a YouTuber? 34:35 The potential viewership for the show 36:05 Will the show be released all at once? 38:56 Is this show a big deal for MrBeast? 40:37 Why he’ll always be a YouTuber first 41:55 Where the show will take place and his new studio 46:00 How much does a MrBeast brand deal cost? 47:50 Studying his new video formats 54:00 Multi-language dubbing 56:39 Slowing down his content & the Beastification of YouTube 1:03:32 The importance of thumbnails 1:08:40 Will slowing down content lose viewership? 1:09:54 Video on Twitter/X 1:13:26 On being recognizable everywhere and that Kim K photo 1:15:50 His advice to Elon 1:17:26 How much money does MrBeast make? 1:19:42 What’s hard in his life right now? 1:23:22 Can he slow down? 1:24:38 Altruism as content 1:26:43 Bringing back the gaming channel
MrBeast talks to Colin and Samir about his new Game Show, Beast Games, on Amazon Prime Video.
ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.We interviewed the Mozart of Gen ZColin and Samir2024-03-04 | Listen to Jacob's new album: open.spotify.com/album/13r6eqjYlKELFQlNvVCBz1 Djesse Vol. 4
00:00 Who is Jacob Collier? 01:33 The Grammy’s and meeting Jacob at YouTube Brandcast 02:42 Being born into this era 05:28 Contributing vs participating on YouTube 12:50 His early success on YouTube 18:15 The relief of feeling seen creatively 20:00 School vs being self-taught 29:45 Meeting Quincy Jones and Herbie Hancock 36:40 Performing in your room vs for an audience 40:06 Does Jacob get nervous? 41:27 Dealing with the “genius” label 46:55 Audience choirs 51:15 His family life 58:25 Being present in the creative process 1:00:26 Dreams are overrated 1:02:38 The primary currency of trust 1:08:45 Creative infinity syndrome 1:11:25 Debating Rick Rubin 1:18:42 Jacob’s videos 1:28:30 A deep dive into Jacob’s creative process 1:43:40 What Djesse Vol. 4 really means 1:54:45 Writing originals vs re-arranging 2:01:17 His magical powers 2:02:47 AI in music 2:14:59 What Jacob watches on YouTube 2:17:10 TikTok vs Universal Music Group 2:20:05 Jacob’s sense of style 2:21:45 An impromptu songwriting exercise
COLIN AND SAMIR’S NEWSLETTER 📫 90,000+ read our free newsletter that breaks down the business of creators. Sign up: bit.ly/publish-press
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ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.Inside Ludwig’s YouTube Streaming EmpireColin and Samir2024-02-26 | Today we explore the world of streamer and YouTuber Ludwig Ahgren. We learn about Mogul Moves and his Production studio OffBrand. Dubbed by ElevenLabs
ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.Hank Green Unpacks YouTubes Biggest ProblemsColin and Samir2024-02-19 | Get a free 30-day trial of Kajabi: http://kajabi.com/colinandsamir
00:00 Who is Hank Green 02:37 Why Hank’s in LA 03:02 How Hank puts out so much stuff! 04:55 Cancer 08:19 Quantitative vs qualitative metrics 14:04 Explaining Complexly 19:41 His first YouTube upload 23:46 Why he was so optimistic about YT 25:50 TikTok cutting corners 28:03 Elon Musk 33:39 Defending his thesis 36:26 How motivated is Hank by money? 42:24 On being an advocate for creators 48:15 OTT platforms 52:53 YouTube being threatened 54:32 YouTube’s biggest problem 55:48 YouTube Premium 59:30 Creator unions 1:03:30 YouTube Shorts 1:07:13 Creating VidCon 1:10:02 YouTube vs Hollywood 1:15:15 His most profitable company 1:17:12 How he sees himself in YouTube culture 1:22:55 Sustaining productivity 1:25:09 His first moment of validation 1:28:30 Hank’s advice for Colin and Samir 1:41:33 Hank’s relationship with his brother John 1:47:36 The future of education 1:52:57 Twitter as a creator platform 1:57:03 Mortality and legacy
We interview youtube legend hank green to discuss his company Complexly, 17 years on YouTube, and challenges that YouTube is facing.
COLIN AND SAMIR’S NEWSLETTER 📫 100,000+ read our free newsletter that breaks down the business of creators. Sign up: bit.ly/publish-press
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LISTEN TO THE SHOW iTunes: apple.co/2K1pYhu Spotify: https://spoti.fi/2OnTmBC
ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.
The Juiciest Hank in the World youtu.be/faYW0ZvaiLw?si=WupudQkVxb2NKo70Why Apple needs these YouTubersColin and Samir2024-02-12 | We test the Apple Vision Pro, calculate how much a YouTuber can make off them, and explore why YouTubers love Apple so much.
00:00 Intro 01:00 Wearing Apple Vision Pro in public...Yes or no? 01:54 Monoculture is back 03:50 The Curve of Innovation 06:42 Tech Review Economics 11:46 Impact on the Future of Video 13:50 The Distraction Age and Radical Individualism 17:00 Creating Content with Vision Pro 19:15 Apple Vision Pro's Biggest Problem 21:45 "Apple is Sex" but Vision Pro is contraception 24:38 We tried Apple Vision Pro, here's our take
COLIN AND SAMIR’S NEWSLETTER 📫 100,000+ read our free newsletter that breaks down the business of creators. Sign up: bit.ly/publish-press
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LISTEN TO THE SHOW iTunes: apple.co/2K1pYhu Spotify: https://spoti.fi/2OnTmBC
ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.
Game Theory's MatPat & Stephanie drop by to talk all things quitting YouTube, retiring and selling Theorist Media to Lunar X. Dubbed by ElevenLabs.
00:00 Who are MatPat and Stephanie? 02:25 Steph…Pat? 04:00 So, you’re retiring? 05:30 The channel’s three hooks 07:45 The Sarapocial relationship 09:27 When they started thinking about retirement 14:40 AI voice clones 19:12 Would Colin and Samir retire? 28:12 What happened in 2018? 32:23 Their work/life balance thoughts 36:04 What motivates them to work so hard? 41:33 How to communicate your creative vision 48:08 How big is Theorist Media? 50:06 How to hire in YouTube 59:35 Their DIY style brand 1:05:40 Their production schedule 1:09:30 An inside look into how they sold their company to Lunar X 1:27:22 Their profit margins 1:32:50 Data to prove their acquisition value 1:35:45 The playbook for launching new channels 1:44:09 Revenue breakdown 1:49:30 Their roles 1:53:16 Will they ever be fully out? 1:57:16 What’s the opposite of happiness? 2:03:47 Their thoughts on YouTube today 2:22:18 What data should YouTubers care about? 2:30:32 MatPat’s final video
COLIN AND SAMIR’S NEWSLETTER 📫 90,000+ read our free newsletter that breaks down the business of creators. Sign up: bit.ly/publish-press
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LISTEN TO THE SHOW iTunes: apple.co/2K1pYhu Spotify: https://spoti.fi/2OnTmBC
ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.Our bizarre call with Elon MuskColin and Samir2024-01-29 | Recapping our call with Elon Musk to talk about the Future of X (formerly Twitter). Now that MrBeast is posting video and monetization is turned on we discuss what creators need to know about video on X.
00:00 Intro 00:43 That time Elon called 03:00 YouTube vs X (formerly Twitter) 04:30 What Elon Musk is like 05:46 Elon Musk on Advertising 07:15 The Model Citizen 11:37 Problems with X (formerly Twitter) 13:56 MrBeast’s $250,000 tweet 18:27 Syndication 21:52 Network Effects 24:25 Memorable Views 27:14 Videos that work on X 29:07 Conversational video 33:20 We posted on X, here’s what happened 36:00 The Deepend
COLIN AND SAMIR’S NEWSLETTER 📫 90,000+ read our free newsletter that breaks down the business of creators. Sign up: bit.ly/publish-press
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LISTEN TO THE SHOW iTunes: apple.co/2K1pYhu Spotify: https://spoti.fi/2OnTmBC
ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.An Honest Conversation with Mai PhamColin and Samir2024-01-22 | Bring your idea to life with Shopify: http://shopify.com/colinandsamir
00:00 Who is Mai Pham? 02:18 Starting YouTube at 7 04:58 The evolution of Mai’s channel 06:00 Was she ever self-conscious filming herself while growing up? 09:29 Mai’s relationship with money 13:37 When she first started making money on YouTube 15:50 Moving out at the age of fifteen 18:36 Online friends and the para-social relationship 22:27 Signing with a manager at 16 28:33 Signing contracts 31:28 Getting her first brand deals 35:37 Mai’s competitive advantage 39:39 The story of the Alchemai hoodie 44:17 The Mai Pham Business Pie Chart 47:22 Marketing through her spam account 54:04 Alchemai’s future products 55:30 What are the challenges of producing apparel? 58:15 What if you fail? 59:25 Brand deals: TikTok vs YouTube 1:03:05 Content: TikTok vs YouTube 1:04:26 Learnings from Mai’s past business challenges 1:09:05 What’s next for Mai?
Today we speak with creator and entrepreneur Mai Pham. She's one of our youngest guests but also one of our most unique. After running away from home at 15 she started out on YouTube and never looked back, building a strong community and clothing brand called Alchemai.
ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.How Smosh Became Smosh AgainColin and Samir2023-12-18 | 00:00 Who is Smosh? 01:21 Duo’s on YouTube 03:47 Selling YouTube channels 10:42 Smosh pre-YouTube 14:06 Content then vs now 18:09 Smosh’s early influences 21:50 Early internet humor’s evolution 23:25 Beef n’ Go 26:06 The cyclical nature of comedy 27:53 Video performance and analytics 32:00 Conference room creatives 34:57 Stress + comedy 38:27 Smosh’s production process 45:34 How it feels to be Smosh 47:13 The positives of selling to Defy in 2011 51:33 YT as a path to Hollywood 53:41 Scaling your voice and brand 58:30 When to expand vs simplify 1:04:41 Developing formats 1:07:23 Giving a platform to new talent 1:12:16 How to compensate talent 1:17:43 The downfall of BuzzFeed 1:20:41 What gave them the confidence to buy back Smosh? 1:22:31 Watching each other’s content after they lost touch 1:28:43 Leaving Smosh 1:33:58 Defy shutting down + Rhett and Link 1:42:45 The era of nostalgia 1:47:16 How they set up the new Smosh to play to their strengths 1:48:20 The future of Smosh 1:50:18 YouTube memberships vs Patreon 1:54:30 The state of the creator economy 1:57:30 Smosh revenue breakdown 1:59:47 Their relationship with money 2:02:25 How do will they ensure they won’t split up again? 2:06:14 What do they want to be known for?
ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.Why MrBeast and Casey Neistat Hired Dan MaceColin and Samir2023-12-11 | Find out if you're eligible to work with Spotter: http://www.spotter.com/colinandsamir
00:00 Who is Dan Mace? 02:04 When Casey first noticed Colin and Samir 03:25 Defining Dan’s videos 05:43 Creativity vs views 11:15 Ownership of your work for another channel 16:19 Auteurship in YouTube 21:32 The influence of Max Joseph 25:48 Dan’s filmmaking story 30:46 Gift, his award-winning short film 32:58 Cannes and Jams 37:21 His first commercial 41:26 Impostor syndrome 42:19 Meeting Casey Neistat 44:48 Directing a multi-million dollar commercial in India 46:09 Moving to NYC to work with Casey 48:19 Filming with Shawn Mendes 55:04 The impact of working with Casey 57:25 Pursuing his own YouTube channel 1:07:10 Discovery + The Bru Show 1:21:02 Attempting to make a feature 1:25:16 Stuck between YouTube and Hollywood 1:28:47 Renée Zelwegger is part of this conversation somehow 1:30:27 The decision to join Beast Philanthropy 1:42:25 Showing MrBeast his first cut 1:45:10 Dan’s POV on Beast Philanthropy controversies 1:48:53 What did it feel like to get the MrBeast job? 1:51:05 Almost leaving MrBeast 1:56:20 How do you know when you’ve made it? 2:01:03 Joe Films 2:02:35 What have you learned from Jimmy? 2:10:17 Editing the Beast Philanthropy videos 2:18:34 The story of the Bru Bar 2:21:35 The things he learned from Casey Neistat
COLIN AND SAMIR’S NEWSLETTER 📫 90,000+ read our free newsletter that breaks down the business of creators. Sign up: bit.ly/publish-press
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ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.An Unfiltered Conversation with Emma ChamberlainColin and Samir2023-11-29 | Thanks @emmachamberlain for coming on the show 🙏🏻🙏🏽 Spanish dub by ElevenLabs
00:00 Who is Emma Chamberlain? 01:21 What’s your relationship to YouTube right now? 02:52 What era of Emma are you in? 07:00 Staying culturally present on the internet 09:06 How Emma’s so open on camera 12:21 Rejection 13:51 Being open with her parents vs romantic interests 16:14 The single word video titles 24:29 Vlogging through depression 29:55 The internet’s best friend 34:47 Over-saturation of vlogging 38:53 Emma’s editing style 43:19 Auteurship 45:46 What industry is Emma in? 49:53 Met Gala 55:19 Her own brand awareness 59:33 Brand deals vs campaigns 1:07:24 Her relationship with money 1:26:44 Acting 1:45:11 Video podcasting 1:50:01 Why she deleted her TikTok 1:54:59 Chamberlain Coffee 2:10:33 Emma’s thoughts on the state of YouTube 2:17:07 What if she stopped podcasting? 2:27:04 Samir’s book idea for Emma 2:33:27 Mental health 2:35:41 Her relationship with Spotify vs YouTube 2:43:50 Regrets 2:45:09 What she would teach at college
ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.dThe AJR InterviewColin and Samir2023-11-22 | 00:00 Who are Adam, Jack, and Ryan of AJR? 01:40 Being internet kidz 04:47 Music in the TikTok era 08:41 Building community and fandom 11:08 Building fan depth 13:55 World’s Smallest Violin in the TikTok era 16:57 What’s the business of music today? 21:40 Being in a David Dobrik vlog 22:49 Their revenue pie chart 24:25 Playing dodgeball with fans on tour 25:36 Live storytelling in their concerts 29:54 Do you write songs for TikTok popularity? 31:40 Honest lyrics building parasocial relationships 33:39 Loss of the monoculture 39:09 Do you handle criticism differently? 41:48 Strategy of focusing on their biggest fans 50:07 Finding validation after achieving success 55:39 The goal of longevity 1:01:56 Playing MSG and The Forum 1:05:16 Songwriting for other artists 1:08:43 AI in songwriting 1:16:04 How they document everything on video 1:18:45 Is YouTube a revenue driver? 1:19:28 Their upcoming tour 1:21:12 What it feels like to be a rockstar
COLIN AND SAMIR’S NEWSLETTER 📫 100,000+ read our free newsletter that breaks down the business of creators. Sign up: bit.ly/publish-press
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ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.We interviewed YouTubes funny uncleColin and Samir2023-11-07 | Check out Kurtis Conner's special: watch.kurtisconner.com
00:00 Who is Kurtis Conner? 02:40 Kurtis’s Pinterest outfits 03:51 Kurtis, your funny uncle 05:29 His standup 06:51 Toilet humor interlude 08:05 First getting into comedy 10:22 College + comedy 12:31 His Vine career 15:03 The staying power of Viner’s 19:30 How Vine helped his comedy skills 22:49 From Vine to YouTube 23:49 Commentary videos 25:01 His first viral videos on YouTube 26:12 Running Inkbox’s YT channel 29:14 Balancing a job + working on videos 32:37 Working at Starbucks while sorta famous 36:00 Leaving his full time job 37:28 What makes a video a hit? 39:28 Poking fun at people vs punching down 43:39 His pre-production process 44:08 Reacts vs commentary content 45:32 Do you see yourself as a writer? 46:13 Working with an editor vs keeping creative control 48:31 Pressure to grow his team 50:02 His upload schedule 52:04 Work/life balance 55:39 Colin and Samir test their Gen Z slang knowledge 57:04 Kurtis’s relationship with money 1:00:45 MrBeast 1:02:53 Finding the right people to work with 1:05:18 The Kurtis Conner Revenue Breakdown 1:08:12 The business of live comedy touring 1:13:55 Is Matt Rife hot? 1:16:21 Promoting yourself as a standup 1:20:37 His first comedy special, Keep Busy 1:27:48 Standup jokes vs YouTube jokes 1:29:11 Is Colin wearing a shirt under his sweater? Find out! 1:31:10 How do you test a standup joke? 1:32:14 Gripes and the overall health of YouTube 1:36:56 Making TikTok’s 1:38:48 His relationship with fame 1:46:21 His next milestone 1:47:00 The extra greeting 1:49:18 His relationship to YT analytics 1:50:41 YouTube thumbnail craziness 1:51:25 Making his videos longer 1:54:14 The future of commentary video creators 1:59:04 Were there any dark times? 2:02:34 Expectations for his special
ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.An Unfiltered Conversation with Brittany BroskiColin and Samir2023-10-23 | SUBSCRIBE TO THE PUBLISH PRESS: bit.ly/publish-press
📫 100,000+ read our free newsletter that breaks down the business of creators. sbit.ly/publish-press
00:00 Who is Brittany Broski? 01:53 Trying to describe what she does 04:31 What is Brittany’s craft? 07:16 Comparing her to traditional entertainers 09:35 Her early TikTok days 13:01 Being authentic on camera 15:48 Chapters of entertainment content 18:07 Kombucha girl 20:10 Her predatory management company pt1 23:29 Did you always want to be creative? 25:58 Her first brand deal 26:57 Her next steps after kombucha 30:08 Getting signed by an agent 36:54 Her predatory management company pt2 44:16 Good vs bad talent agencies 47:43 TikTokers to YouTubers 53:37 Her writing process 55:37 Art history 57:36 Getting pigeonholed as a female creator 58:07 Real life vs on-camera life 1:01:12 The Barbie movie 1:02:49 Creating content in the grey areas 1:04:01 Her video formats 1:12:05 The parasocial relationship 1:15:28 What did making it look like? 1:19:16 The responsibility of being a female creator 1:21:34 Protecting your brand 1:24:55 A funny “Gen Z” brand shoot story 1:29:50 Brittany’s revenue streams 1:35:22 What changes would you make to YouTube? 1:37:20 What makes a good video idea? 1:39:21 Brittany’s team 1:40:11 Talent agent vs talent manager 1:46:18 Gearing up for the future 1:50:04 Validation 1:57:09 The bad parts of the job 2:02:47 Choosing the right brands 2:07:46 Her dream of being a Disney voice actor 2:12:31 Samir has a millennial question 2:13:18 A nice little recap
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ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.How to speak ANY languageColin and Samir2023-10-19 | ...We interviewed the CEO of YouTubeColin and Samir2023-10-09 | Dubbed by ElevenLabs
00:00 Who is YouTube CEO Neal Mohan? 01:04 A marker in our careers 02:54 Neal’s YouTube journey 05:56 What qualifies you to be the CEO? 07:41 What YouTube offered to Samir growing up 08:39 The $100M man 09:15 Shorts monetization 13:42 Creator funds vs revenue share 16:59 Tracking source material in the clipping universe 19:37 AI - challenges vs benefits 22:26 Protecting against deepfakes 24:49 Future of AI generated content 30:01 Measuring the creator-to-fan connection 32:05 Do subscribers still matter? 34:07 Would YouTube ever hide views? 34:48 Our issues with the comments section 36:19 Creator business models and going off platform 39:29 Why YouTube doesn’t take a cut of brand partnerships 41:25 Emma Chamberlain’s exclusive Spotify deal 44:24 The NFL Sunday Ticket deal 47:20 The NBA’s TV rights 49:44 What Neal watches on YouTube 50:44 If Neal was CEO of Colin & Samir… 53:24 Thumbnails
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LISTEN TO THE SHOW iTunes: apple.co/2K1pYhu Spotify: https://spoti.fi/2OnTmBC
ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.Max Fosh: The Business of Being an Internet PranksterColin and Samir2023-10-02 | Book a Demo with the Spotter team: http://join.spotter.com
00:00 Who is Max Fosh 03:04 Pranks vs silliness 05:43 Max’s video titles 07:58 Why he goes to such great lengths 10:43 Aging out of prank content 11:55 How ideas define you 15:44 Welcome to Luton 20:09 Breaking down his videos 25:21 His live comedy show 30:44 How improv classes can help you 33:30 How he sets himself apart in the challenge genre 38:23 Analytics and self-worth 45:02 The worst day of Max’s life 48:21 What making it looks like 52:44 The London fashion video 57:23 Max’s backstory and being “posh” 1:02:15 How he comes up with his ideas 1:07:22 London Mayor series 1:13:30 Max’s appetite for risk 1:15:26 The brand of Max Fosh 1:18:17 What makes a good hook? 1:22:09 Creating content for the UK vs US vs China 1:25:54 What makes comedy universal? 1:30:10 Brand deals in UK vs US 1:32:04 How much he makes on AdSense in a month 1:34:40 Branded videos 1:37:08 His future in stand up comedy 1:40:12 The future 1:43:36 Max’s iPhone notes
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LISTEN TO THE SHOW iTunes: apple.co/2K1pYhu Spotify: https://spoti.fi/2OnTmBC
ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.How she built every celebrity’s favorite show (Chicken Shop Date)Colin and Samir2023-09-18 | We interview creator and host of Chicken Shop Date, @AmeliaDimoldenberg during our trip to London.
00:00 Who is Amelia Dimoldenberg 01:19 Barbie premiere 02:50 Transcending the internet 05:05 Amelia’s story 07:47 Inspiration for Chicken Shop Date (Hot Ones) 11:57 First episode w/ Ghetts 14:28 The initial reception 15:30 Amelia learning video production 16:50 AJ Tracey episode 18:10 The CSD intro/outro 19:36 Wireless Festival 21:12 Getting access to stars 24:24 Daniel Kaluuya 25:40 Booking guests 27:18 Hiring a production team 29:50 The CSD production process 31:25 Creating viral moments 33:37 Wearing all of the hats 35:48 Keeping creative control 37:40 Getting a management company w/ Jordan Schwarzenberger 39:25 Her first (and only) major brand deal 43:22 Amelia on building a business and brand 47:05 Matty Healy (The 1975) 49:47 Jonas Brothers, Jennifer Lawrence, Lewis Capaldi 54:05 KSI 57:43 Louis Theroux & Jiggle Jiggle 59:30 Validation and CSD + Hot Ones 1:02:14 Creating an independent media house 1:04:33 The label of “YouTuber” 1:05:52 Fame 1:08:37 The red carpet 1:11:13 Drake 1:12:06 President Biden? 1:13:26 Working in scripted projects & her ambition 1:15:57 Not compromising or worrying about analytics 1:20:29 The real Amelia 1:22:05 Not quitting and dealing with great employees leaving 1:25:23 Parting words of wisdom
COLIN AND SAMIR’S NEWSLETTER 📫 90,000+ read our free newsletter that breaks down the business of creators. Sign up: bit.ly/publish-press
ASK US A QUESTION ❔ We answer questions from creators every Sunday in our newsletter. Submit yours here: bit.ly/publish-creator-support
LISTEN TO THE SHOW iTunes: apple.co/2K1pYhu Spotify: https://spoti.fi/2OnTmBC
ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.An Honest Conversation with MrWhosetheBossColin and Samir2023-09-11 | Launch your business with Shopify: http://shopify.com/colinandsamir
00:00 Who is Mrwhosetheboss? 02:53 Keeping tech content personal 04:20 What makes it hard makes it good 06:05 Thinking like Marvel 07:30 Being himself in his videos 09:02 His first video 11:02 The viral hologram video 12:53 How to go viral 14:03 What kept him uploading for so long 15:31 YouTube as a potential career 17:39 Family and money 19:07 Growing up Indian in London 22:10 Leaving consulting for YouTube 23:12 How to keep making interesting tech videos 25:25 Getting comfortable being on camera 27:15 Comparisons to MKBHD 29:37 His writing process 32:45 Daily uploading 35:14 Hiring an editor 37:52 Brand sponsors 40:04 Where does the name come from? 41:48 What makes a Mrwhosetheboss video? 44:06 We watch his Nothing CEO video 46:34 Interviewing Google’s CEO 48:07 We watch his iOS 17 video 49:25 Building his team 55:05 Working with his wife 59:42 Stretched too thin 1:03:51 How to hire and incentivize a team 1:08:26 Short vs long form content 1:10:24 Books, podcasts, and other products 1:12:47 Why he lives with his parents 1:14:35 How to tell a personal story in a tech channel 1:16:33 Humanizing vs optimizing his videos 1:20:28 Predicting video performance 1:23:17 Making something for Netflix 1:25:00 Breaking down his revenue 1:26:19 Competition in the tech genre 1:29:00 Do you feel competitive with MKBHD? 1:30:03 Becoming the biggest tech channel 1:31:50 AI dubbing 1:37:13 AI content creation 1:44:25 Planning his video schedule 1:50:12 Building a tech media brand 1:52:05 The future of tech on YouTube
COLIN AND SAMIR’S NEWSLETTER 📫 90,000+ read our free newsletter that breaks down the business of creators. Sign up: bit.ly/publish-press
ASK US A QUESTION ❔ We answer questions from creators every Sunday in our newsletter. Submit yours here: bit.ly/publish-creator-support
LISTEN TO THE SHOW iTunes: apple.co/2K1pYhu Spotify: https://spoti.fi/2OnTmBC
ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.Creator Roundtable: Ryan Trahan, Zach King, Michelle Khare, Cleo Abram, Ammar Kandil (Yes Theory)Colin and Samir2023-08-25 | Don't miss the 2023 Streamy Awards - Sunday August 27th, 6:00 pm PT // 9:00 pm ET tune in via http://streamys.watch #streamys
00:00 Intro 00:42 Zach King on finding his voice 02:04 Yes Theory + Zach King 03:54 Cleo Abram’s rise 04:40 Ryan Trahan on hitting milestones 06:15 Ammar & Michelle on winning Oscar’s and Emmy’s 09:45 Producing content for the big streamers 12:10 Paying and crediting their teams 16:35 The ideation process 18:33 Originality on YouTube 20:38 Ryan’s think tank 23:20 Building brand on YouTube 25:27 How Cleo knew what she wanted to make 27:32 Virality vs brand 29:52 Colin and Samir’s story 36:45 How money complicates the process 44:20 Short vs long form content 49:07 New YouTube feature opportunities 50:50 Controversial YouTube opinions 55:25 Controlling your content 58:20 Ryan vs MrBeast 1:02:30 Effort vs authenticity 1:03:18 Michelle on story + her boxing video 1:08:30 Predicting a video’s success 1:10:14 Michelle’s butler academy video 1:11:30 Being able to take risks 1:12:38 Ryan on predicting success 1:15:26 Why is YouTube so male-centric? 1:19:43 Videos they’re jealous of 1:25:25 What boxes do your videos have to check? 1:28:51 What impact does everyone want to leave?
COLIN AND SAMIR’S NEWSLETTER 📫 90,000+ read our free newsletter that breaks down the business of creators. Sign up: bit.ly/publish-press
ASK US A QUESTION ❔ We answer questions from creators every Sunday in our newsletter. Submit yours here: bit.ly/publish-creator-support
LISTEN TO THE SHOW iTunes: apple.co/2K1pYhu Spotify: https://spoti.fi/2OnTmBC
ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.The Man Behind the Sidemens $100M EmpireColin and Samir2023-08-21 | The sponsor of this video, Upwork, has helped us hire talented people all over the world for every part of the creative process - from Thumbnail design to video editing to animations
And now we’re using Upwork to hire AI experts. Visit obvs.ly/colinandsamir now to sign up to power your business, smarter. #UpworkPartner
00:00 Who is Jordan Schwarzenberger 2:41 Jordan’s background before managing the Sidemen 4:45 The 2016 Charity Match 8:01 The 2022 Charity Match 10:30 Building intergenerational fans 11:40 How Jordan became their manager 14:20 The Sidemen’s secret sauce process & Jordan’s pitch deck 16:50 Talent manager vs talent agent in the UK 18:30 How the Sidemen gave him a shot 20:00 How Jordan’s compensated 22:22 The Sidemen brand before Jordan 23:29 Tanya 24:50 Being a single-client management firm 27:25 How should smaller creators look at talent management? 28:54 Sidemen Sunday 30:30 Tanya 33:00 Treating YouTube with high end production values 36:00 Starting Sides 41:53 Feeling pressure after the Sides launch 47:20 Side+ 53:20 Side+ pricing and revenue 56:40 Dealing with group dynamics 58:30 KSI’s success within the group 1:02:00 Friends vs colleagues 1:03:10 Evaluating new Sidemen ventures 107:29 What if YouTube itself fails? 1:09:00 Physical Sidemen experiences 1:11:29 The Sidemen org structure 1:13:44 Why Jordan’s not the CEO of the Sidemen 1:15:22 The health of the creator economy 1:21:50 Creator Inc. and the creator middle class 1:28:00 Long form content vs short form 1:30:30 Jordan’s advice for young creators 1:32:45 Jordan’s advice for Colin and Samir 1:37:15 What has Jordan learned about dealing with controversy 1:39:22 The future of the creator economy
COLIN AND SAMIR’S NEWSLETTER 📫 90,000+ read our free newsletter that breaks down the business of creators. Sign up: bit.ly/publish-press
ASK US A QUESTION ❔ We answer questions from creators every Sunday in our newsletter. Submit yours here: bit.ly/publish-creator-support
LISTEN TO THE SHOW iTunes: apple.co/2K1pYhu Spotify: https://spoti.fi/2OnTmBC
ABOUT US We’re Colin and Samir, creators based out of Los Angeles California. We make videos about the creator economy, and the lessons we’ve learned over 10 years of being on YouTube. We also interview creators and try to get to the bottom of what’s working on YouTube and where the creator economy is headed.