Lucky the Leprechaun 1980 Lucky Charms Commercial @mikesdeadformats
Lucky the Leprechaun 1980 Lucky Charms Commercial  @mikesdeadformats
Uploaded March 2026 | Updated September 2026, 2 weeks ago
Lucky the Leprechaun 1980 Lucky Charms Commercial

Did you know that Lucky the Leprechaun wasn’t always the face of Lucky Charms?

In 1975, General Mills decided to shake things up and replaced Lucky with Waldo the Wizard in New England for a short time! Why? They thought Lucky was a little too "mean," so they tested a new, forgetful mascot with some magical wordplay—enter Waldo!

Instead of saying "magically delicious," Waldo would call the cereal “ibbledebibbledelicious!" 🧙‍And guess what? In the market test, Waldo outshone Lucky! But after just a year, Lucky returned and Waldo disappeared for good.

So, in honor of St. Patrick’s Day and all things *magically delicious*, let’s celebrate the charms that make Lucky Charms so special.

Did you know each marshmallow represents a magical power?

Here's what they do:

💖 *Hearts* – bring things to life
⭐ *Shooting Stars* – power to fly
🍀 *Horseshoes* – speed things up
☘️ *Clovers* – luck (but who knows what kind!)
🌙 *Blue Moons* – invisibility
🌈 *Rainbows* – instant travel
🎈 *Balloons* – make things float
⏳ *Hourglass* – control time

It's very hard to locate commercials with Waldo the Wizard so enjoy a vintage commercial with Lucky. Here’s to a day full of luck and magic (whether it’s Lucky or Waldo leading the way) and Be A Kid Again....

#StPatricksDay #LuckyCharms #WaldotheWizard #MagicallyDelicious #LuckyTheLeprechaun #CerealHistory #mikesdeadformats
Lucky the Leprechaun 1980 Lucky Charms Commercial
Mikes Dead Formats |

Lucky the Leprechaun 1980 Lucky Charms Commercial

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