Uploaded June 2021 | Updated September 2026, 2 weeks ago

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Kraft has also extended its “Spread the Feeling with Free Hugs” event, developed by MacLaren Momentum, to include four additional markets (the event only ran in Toronto last year). Kraft donates one jar of peanut butter to local food banks for every hug given to the Kraft Peanut Butter Bears named Smoothie and Crunchy.

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