When should you burn the boats, and when should you be ready to fall back? Mickey Mellen 2024-06-21 | Some good thoughts from Moira Vetter to answer that question.For our full conversation, check out our podcast discussion from last week on "The Art of War".stackingknowledge.com/ep022
The Hedgehog Concept Mickey Mellen 2024-06-20 | The book "Good to Great" includes a ton of ideas and stories to help explain how successful companies were built and how they maintained their strength for many years.One those ideas is "The Hedgehog Concept", explained by Nathaniel Gaydosik in this short video.For more on the discussion that Nathaniel and I had on this book, check out the full podcast episode from a few weeks ago:stackingknowledge.com/ep021
A challenge can be like getting an MBA Mickey Mellen 2024-06-19 | I had a chance to sit down with Kevin Paul Scott this week to chat about his book "Inspired Every Day". It was a fantastic discussion and he shared some amazing insights.The full show will be released on July 11 but here is a great clip of him comparing a tough business challenge being somewhat like getting MBA.
Branding yourself on video Mickey Mellen 2024-06-18 | I had the chance to sit down with Stephanie Richards yesterday to discuss the book "Digital Body Language" and she had some fantastic insights. The full episode will drop on June 27, but here are some quick thoughts from her on why branding yourself on video is so important.
Wisdom in ancient books Mickey Mellen 2024-06-17 | I feel like Moira was calling me out with this clip. 😀 Her depth of knowledge about "The Art of War" is amazing, and it's because this is the kind of book that she loves.Check out her thoughts in this clip, and you can listen the full episode here:stackingknowledge.com/ep022
Talking about The Art of War, by Sun Tzu Mickey Mellen 2024-06-13 | In this episode of Stacking Knowledge, Moira Vetter and I dig into Sun Tzu's "Art of War".Details and show notes here: stackingknowledge.com/ep022
Some thoughts from Unreasonable Hospitality about making people feel good Mickey Mellen 2024-06-07 | ...
Where you spend your time is a vote to encourage more of that kind of content. Vote carefully. Mickey Mellen 2024-06-06 | ...
From the book Good to Great, heres some quick thoughts on the value of consistency. Mickey Mellen 2024-06-05 | ...
Can you be too generous? Mickey Mellen 2024-06-03 | Robert shares a bit from Michael Shur's book "How to be perfect" as it relates to finding the right balance of generosity.
Vanity metrics can be fun, but they dont mean much Mickey Mellen 2024-05-31 | There are some fun big numbers you can show, but at the end of the day conversions are all that matter.
Helping your clients succeed Mickey Mellen 2024-05-30 | This thought from Jason Blumer is perfect for today. This morning I was listening to a podcast from Seth Godin where he shared Zig Ziglar's famous quote: "You can have everything in life you want, if you will just help other people get what they want."That's exactly how Jason runs his business, and this quick video digs into that a bit.
Talking about Good to Great, by Jim Collins Mickey Mellen 2024-05-30 | In this episode of Stacking Knowledge, Nathanial Gaydosik and I dig into Jim Collins' "Good to Great".Details and show notes here: stackingknowledge.com/ep021
A crisis communication plan is like insurance Mickey Mellen 2024-05-28 | A crisis communication plan is like insurance -- you hope you never need to use it, but you really should have it in place.
Hiding on #socialmedia and hiding beyond your #website. Mickey Mellen 2024-05-27 | Hiding on #socialmedia and hiding beyond your #website. Some great #marketing thoughts about how conversions are much better than likes.
The closer value and cost are to each other, the tougher it is on everyone. Mickey Mellen 2024-05-24 | ...
Ben Rector played to trash cans early in his career. Mickey Mellen 2024-05-23 | In discussing the book "Good to Great", Nathaniel shared a story of Ben Rector "playing to trash cans" early in his career.
Is reading work? Mickey Mellen 2024-05-22 | A bit more of Adam and I discussing the question of whether or not reading can be considered work.
A quick bit on survivorship bias and why you might not want to drop out of college after all. Mickey Mellen 2024-05-21 | ...
When paying $5 for a bottle of Coke is worthwhile; circumstances change value. Mickey Mellen 2024-05-20 | ...
Unreasonable Hospitality is such a great book. Have you been unreasonably hospitable this week? Mickey Mellen 2024-05-17 | ...
Talking about Chess Not Checkers, by Mark Miller Mickey Mellen 2024-05-16 | In this episode of Stacking Knowledge, Brian Marcos and I dig into Mark Miller's "Chess Not Checkers".Details and show notes here: stackingknowledge.com/ep020
Being thankful for our past selves Mickey Mellen 2024-05-15 | I can be harsh on my past self, but Stacey Ruth always remembers to be thankful for who she used to be.
A bit from the book Fooled by Randomness Mickey Mellen 2024-05-14 | The full episode can be found here: stackingknowledge.com/ep019
Contrarian ideas can be a good thing Mickey Mellen 2024-05-13 | Here's a bit of Jason Blumer and I discussing the book "Zero to One".You can listen to the full conversation here:stackingknowledge.com/ep016
Whoever cares more about the issue can have their way Mickey Mellen 2024-05-10 | From the book "Unreasonable Hospitality"
Heres how Carol Tomé, CEO of UPS, is able to stay present in everything she does. Mickey Mellen 2024-05-08 | Brian Marcos had some great thoughts on how Carol manages her time. Can you say the same for your presence when meeting with someone?
Your security extends far beyond what you can directly control Mickey Mellen 2024-05-07 | Even if your security is top-notch, you're at the mercy of many other companies in the chain and you need to be prepared for what could happen. Cindy Miller shares more on that from her podcast with us, dropping in the coming weeks.
Be the right amount of selfish Mickey Mellen 2024-05-06 | Here's a bit about being "the right amount of selfish" in order to do more good, from the book "How to Be Perfect".
The customer is always right... in matters of taste Mickey Mellen 2024-05-04 | Here's a bit more from the excellent book "Unreasonable Hospitality"
The Importance Of Unplugging And Finding Time For Yourself Mickey Mellen 2024-05-03 | I try to take "clarity breaks" when time allows, and this is a clip from a conversation I had about that.
Build something so valuable that it just cant exist somewhere else Mickey Mellen 2024-05-02 | Some thoughts from Jason Blumer about building a business so valuable that it simply can't be commodified, from our discussion on Peter Thiel's book "Zero to One".
Talking about Fooled by Randomness, by Nassim Nicholas Taleb Mickey Mellen 2024-05-02 | In this episode of Stacking Knowledge, Allison Giddens and I dig into Nassim Nicholas Taleb's "Fooled by Randomness".Details and show notes here: stackingknowledge.com/ep019
Medium rare steaks that are cooked all the way through Mickey Mellen 2024-05-01 | Here's a snippet of Justin Smith and I sharing the idea of "medium rare steaks that are cooked all the way through" from the amazing book "Unreasonable Hospitality".The full conversation can be found in the Stacking Knowledge podcast, episode 13 from earlier this year.stackingknowledge.com/ep013
The Benefits Of Taking Long Walks Mickey Mellen 2024-04-30 | A long, quiet walk can be good for the mind.
Winning The Heart Of Your Employees Mickey Mellen 2024-04-29 | I recently had the chance to interview Brian Marcos for my podcast. The episode drops on May 16, and I'll share the full episode when it goes live, but he had a few amazing insights that I had to share now.Here's Brian sharing how and why we should work to win the hearts of our team.
Taglines vs Headlines Mickey Mellen 2024-04-26 | What’s the difference between a “tagline” and a “headline”?
As for advice or ask for feedback? Mickey Mellen 2024-04-25 | Sometimes just a little shift in wording can make a huge difference.
We are generators of the media Mickey Mellen 2024-04-24 | A few weeks ago, PJ Vogt interviewed Ezra Klein on the Search Engine podcast. It was a fascinating interview and I encourage you to give it a listen, but one concept that Ezra shared really stuck out to me — we are generators of the media.mickmel.com/we-are-generators-of-the-media
The Prisoners Dilemma Mickey Mellen 2024-04-23 | Here is more info about this, including the video from Vertasium:mickmel.com/cooperation-wins-even-if-you-lose-every-time
Sit quietly in a room alone Mickey Mellen 2024-04-22 | “All man’s miseries derive from not being able to sit quietly in a room alone.” - Blaise Pascalmickmel.com/sit-quietly-in-a-room-alone
What is it that you really sell? Mickey Mellen 2024-04-20 | Charles Revson, the founder of Revlon and an extraordinarily successful entrepreneur, once said about his company: “In the factory Revlon manufactures cosmetics, but in the store Revlon sells hope.” The commodity is cosmetics; the product, hope.mickmel.com/the-commodity-versus-the-product
The internet isn’t getting worse Mickey Mellen 2024-04-19 | Over the past few years I’ve shared thoughts on how the world is much better than people think. Murder rates are down, reports of missing children are down, school shootings are down, the economy is doing great, etc. Things are far from perfect, and we always need to be working to make things even better, but it’s not too bad right now.At the same time, I’ve essentially taken the angle that the internet is getting worse — but perhaps I was wrong about that. Maybe it’s just nostalgia for the “good old days”, but statistically the internet is still just as good (or bad?) as it’s always been.mickmel.com/the-internet-isnt-getting-worse-either
If you purchase from cold outreach, you’re condoning their behavior Mickey Mellen 2024-04-18 | If you purchase anything that came via cold outreach, you’re condoning that behavior and telling them it’s ok to annoy as many people as they want as long as it leads to a sale eventually. Just say no.mickmel.com/if-you-purchase-from-cold-outreach-youre-condoning-their-behavior
Talking about The 5 Levels of Leadership by John Maxwell Mickey Mellen 2024-04-18 | In this episode of Stacking Knowledge, Ike Reighard and I dig into John C. Maxwell's "The 5 Levels of Leadership".Details and show notes here: stackingknowledge.com/ep018
Present or be present? Mickey Mellen 2024-04-17 | The title of this post may be a little confusing, but spelled out it’s:Present (“pre-sent”, like giving a presentation) or be present (“pres-ent”, like being active in the room).In many cases, those are two different things. If you have an important presentation to give, you may often distance yourself from those in the room by staying inside of your head.mickmel.com/present-or-be-present
