Renault - The Electric Life Ad Anthony Kalamut (Southside AdGuy) 2026-09-21 | Renault - The Electric Life Ad
Aaron Draplin Takes On a Logo Design Challenge Anthony Kalamut (Southside AdGuy) 2024-09-30 | NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students. Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
Burger King - Even More Confusing Times Ad Campaign 2023 Anthony Kalamut (Southside AdGuy) 2024-05-16 | About the WorkParenting, relationships, the environment, phones… our world is going through lots of changes and things are getting more and more confusing these days.Which makes it the perfect time to promote Burger King’s latest confusing innovation: plant-based nuggets. Chicken nuggets that got no chicken… but taste like chicken…Burger King focused on some of the most relatable topics and insights for our plant-based target and used them to craft a campaign and show our consumers just how positively confusing the taste of our plant-based nuggets is.After introducing a confusingly tasty Whopper without beef, Burger King wanted to promote newly confusing additions to its menu: plant-based chicken nuggets and sandwiches… without chicken.NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students. Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
What Would Howard Gossage Do - Alex Bogusky Woodshed Series Anthony Kalamut (Southside AdGuy) 2024-05-16 | Howard Luck Gossage, known as "The Socrates of San Francisco," was an iconoclast and advertising innovator. Alex and his former assistant turned creative director Mike Howard discuss the famous, yet under-appreciated ad-man and his methods that are still around today. They also discuss his legacy, some of Gossage’s most important teachings, how they informed CPB’s early work, and how and he is more relevant now than ever.NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students. Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
BING/JayZ Decoded Campaign Droga5 Case Study Anthony Kalamut (Southside AdGuy) 2023-10-05 | Microsofts search tool 'Bing' and Jay-Z's publisher partnered for a advertising campaign to market both his book 'Decoded' and search engine Bing. Created by Droga5 New York.Trapped in Google’s shadow, Bing needed to give people a reason to use its services and break some deeply entrenched user habits. Droga5 had to make a big splash — a major cultural moment that showed off the power of Bing’s capabilities and would get millions of people excited to use it.By placing all the pages of text of 'Decoded' on the locations where it took place and showing them in Bing Maps, the campaign resulted in a successful launch of his memories and an increase in traffic for Microsft's Bing.Defining the Digital Advertising and Integrated Digital Campaign catogory, It won several advertising awards globally, From CLIO Gold to D&Ad Wood Pencil, to the coveted Cannes Lion 'Grand Prix' including the outdoor and a direct Gold, and picked up a titanium Lion as well as the integrated Grand Prix. NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students. Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
Tide To Go - Talking Stain Ad Anthony Kalamut (Southside AdGuy) 2022-11-14 | Tide's original Talking Stain ad, which ran during the 2008 Super Bowl.This ad was created by Saatchi & Saatchi New York and depicted a job applicant whose shirt stain spoke louder than he did on an interview. The spot won a Silver Lion at Cannes in 2007 and was subsequently selected by P&G for Super Bowl XLII, in which it tied for 10th on USA Today's annual Ad Meter. NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
WestJet - Christmas Miracle Real Time Giving Film Anthony Kalamut (Southside AdGuy) 2022-08-04 | With the help of 175 WestJet volunteers and three airports, Airline company WestJet made a Christmas miracle happen for more than 250 guests on two Calgary-bound flights. The video WestJet Christmas Miracle is about real-time giving, in keeping with the spirit of Christmas. At the airport, an interactive booth asks passengers what they want for christmas, and on arrival at the destination port, what each passenger asked for arrives on the baggage collection belt.The Video received: 192,500 YouTube likes, 172,800 shares, 26,800 favorites, and 29,000+ comments. In addition, 11,000% increase of new subscribers to WestJet’s YouTube page (30,747 new subscribers)With 328MM+ media impressions world-wide from 1,600+ media stories (exceeded goal of 26MM by 1,200%). This included 42.2MM Twitter impressions specific to #WestJetChristmas and related keywords.The video trended in Canada for 2 days (December 9-10, 2013) with 3.2MM Facebook impressions combined on two promoted posts WestJet received approximately 4X the number of daily Facebook fan posts when compared to its competitors throughout launch week.NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
The Best Radio Advertising in the World - 2016 D&Ad Anthony Kalamut (Southside AdGuy) 2022-04-13 | The Best Radio Advertising in the WorldMembers of the Radio Jury at D&AD Judging 2016 talk about what makes great radio advertising. In this film they address all your burning questions about the medium; how to win a Radio Advertising D&AD Pencil, what makes memorable radio content, and what’s the best radio advertising in the world, right now. All of these questions and more are answered by members of our jury, who were: - Mariana O’Kelly, ECD Ogilvy & Mather Johannesburg - Nick Angell, Managing Director, Angell Sound Studios - Sam Pond, Executive Producer & Creative Director, Pond Creative - Clare Bowen, Head of Creative Development, Radio CentreNOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
20Doors Scholarship Fund - Opening doors for BIPOC Advertising Students Anthony Kalamut (Southside AdGuy) 2022-04-12 | The 20Doors Scholarship FundWhy?BIPOC Canadians are underrepresented in the ad industry. Many of these young minds never even consider a career as an advertising creative. Why? Because often there is no door for them to enter the industry.AboutThe 20Doors Scholarship Fund is about opening doors for new voices. The initiative will cover the tuition for four BIPOC candidates each year, over the next five years, to complete a year-long post-graduate program in copywriting or art direction. Additionally, Zulu Alpha Kilo will provide recipients with the mentorship they need to start a successful career in advertising.We know the next generation of creative minds are out there. Maybe you’re one of them. LINK: 20doors.caNOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
Purina Meow Mix Cat Food - Cat Ask for it By Name Ad Anthony Kalamut (Southside AdGuy) 2022-03-11 | NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
9 Lives Cat Food - Morris the Cat Ad (1985) Anthony Kalamut (Southside AdGuy) 2022-03-11 | NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
World No Tobacco Day 2018 - Tobacco Breaks Hearts Ad Anthony Kalamut (Southside AdGuy) 2022-03-11 | NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
American Express - Small Business Saturday Case Study Anthony Kalamut (Southside AdGuy) 2022-03-11 | NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
GEICO - Unskippable Pre-Roll Elevator Pitch Ad Anthony Kalamut (Southside AdGuy) 2022-03-11 | NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
GEICO - Unskipable Pre-Roll Hungry Dog Ad Anthony Kalamut (Southside AdGuy) 2022-03-11 | NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
Prudential Insurance - Day One Ad Anthony Kalamut (Southside AdGuy) 2022-03-11 | NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
AXE Peace - Make Love Not War Ad Anthony Kalamut (Southside AdGuy) 2022-03-11 | NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
Chrysler - Imported From Detroit (Eminem Super Bowl Ad) Anthony Kalamut (Southside AdGuy) 2022-03-11 | NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
Nike - Write The Future 2010 World Cup Film Anthony Kalamut (Southside AdGuy) 2022-03-08 | Nike's 2010 film still shines a full decade after its release. Wieden + Kennedy, Amsterdam, won the Film Grand Prix at the 2011 Cannes Lions festival on Saturday for its electric Nike "Write the Future" spot, made for the 2010 World Cup. An extravaganza of a soccer commercial, the three-minute ad featured the world's biggest stars dreaming of glory on and off the field if they triumph at the tournament—and ignominy and scorn if they fail.There was, undoubtedly, huge pressure. Nike got in touch with an old friend. Wieden+Kennedy had been a partner since 1978, The ad was viewed over 20 million times online within five weeks of release and led to over double the social media buzz enjoyed by Adidas. NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
Burger King - Whopper Virgins Film Anthony Kalamut (Southside AdGuy) 2022-03-03 | NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
Kraft Mac & Cheese - Macsurance Anthony Kalamut (Southside AdGuy) 2022-03-03 | NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
Kraft Mac & Cheese - It’s Changed, But It Hasn’t (:60sec) Anthony Kalamut (Southside AdGuy) 2022-03-03 | NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
Kraft Mac & Cheese - Skimmer Ad Anthony Kalamut (Southside AdGuy) 2022-03-03 | NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
Kraft Mac & Cheese - Pawn Shop Ad Anthony Kalamut (Southside AdGuy) 2022-03-03 | NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
Kraft - Mac & Cheese Ted Williams First Ad Anthony Kalamut (Southside AdGuy) 2022-03-03 | NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
Whiskas - Hank The Kitten Anthony Kalamut (Southside AdGuy) 2022-02-22 | Creative: TBWA/TorontoNOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
Whiskas - Hubert - Talk To Me When Theres Meat Anthony Kalamut (Southside AdGuy) 2022-02-22 | Creative: TBWA/TorontoNOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
Whiskas - Hubert According to Hubert - Carnivore Anthony Kalamut (Southside AdGuy) 2022-02-22 | Creative: TBWA/TorontoNOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
Kraft Mac & Cheese - The Golden Voice (Ted Williams) Anthony Kalamut (Southside AdGuy) 2022-02-22 | NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
Volkswagen Un-Pimp Your Ride Ad Anthony Kalamut (Southside AdGuy) 2022-02-22 | NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
Coca-Cola - Coke Sues Coke Zero for Infringement Anthony Kalamut (Southside AdGuy) 2022-02-22 | NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
Michelob ULTRA - Welcome to Superior Bowl Super Bowl Ad Anthony Kalamut (Southside AdGuy) 2022-02-18 | NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
BMW USA - Zeus & Hera Super Bowl LVI Ad Anthony Kalamut (Southside AdGuy) 2022-02-18 | NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
Kia EV6 All Electric - Robo Dog Super Bowl Ad Anthony Kalamut (Southside AdGuy) 2022-02-18 | NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
Rocket Homes/Rocket Mortgage - Dream House feat Anna Kendrick and Barbie Super Bowl Ad Anthony Kalamut (Southside AdGuy) 2022-02-18 | NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
Nissan Presents - Thrill Driver Anthony Kalamut (Southside AdGuy) 2022-02-18 | NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
Coinbase QR Code Super Bowl Ad Anthony Kalamut (Southside AdGuy) 2022-02-18 | NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
Doritos: Cheetos Push It Flamin’ Hot Super Bowl Ad Anthony Kalamut (Southside AdGuy) 2022-02-18 | NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
General Motors EV - Dr. E il #EVerybodyIn Super Bowl Ad Anthony Kalamut (Southside AdGuy) 2022-02-18 | NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
FTX - Dont Be Like Larry/Dont Miss Out feat. Larry David Super Bowl Ad Anthony Kalamut (Southside AdGuy) 2022-02-18 | NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
Amazon Mind Reader Super Bowl LVI Ad - Full Version :90sec Anthony Kalamut (Southside AdGuy) 2022-02-17 | NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
Lay’s Golden Memories Seth Rogen & Paul Rudd Super Bowl LVI Ad Anthony Kalamut (Southside AdGuy) 2022-02-17 | NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
Harvey Nichols Christmas - Avoid A Same Dress Disaster Anthony Kalamut (Southside AdGuy) 2022-02-07 | The 90-second, tongue-in-cheek film makes light of one of the nightmare situations every woman fears – turning up at a party wearing the same dress as someone else.When two women arrive at a Christmas soiree wearing identical red dresses, a face-off ensues, with each woman shooting lasers at their adversary, hoping to eliminate their competition.Compacts are smashed, glasses are broken, and general chaos abounds.But all is not lost. Like an Aesop’s Fable, there is a moral to the tale. The film closes with a gorgeous printed Mary Katrantzou dress, with the motto, “Avoid a same dress disaster this season. Harvey Nichols Womenswear.”NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
Sandy Hook Promise (PSA) Back To School Essentials Anthony Kalamut (Southside AdGuy) 2022-02-01 | NOTE: This video is posted strictly for educational purposes and is posted under Fair Use to solely assist current and future advertising students and creatives. Video within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
Newcastle Brown Ale Super Bowl Ad If We Made It Case Study Anthony Kalamut (Southside AdGuy) 2022-01-21 | Technically speaking, the best ad of 2014 didn’t exist. The brewer never actually intended to create one. With a media budget for the whole year equal to about half the $4 million price tag for 30 seconds of airtime on the broadcast, it wasn't even an option.Newcastle released a cheap storyboard version of their ridiculous ad, complete with party sharks, battle apes and cats on skateboards. The campaign racked up over a billion impressions and made nearly every Top Ten Super Bowl list, despite never even airing.Instead, Newcastle made something better.It did very well on the advertising award circuit:Cannes Lions, 2014 Bronze Lion Campaign (INTERNET FILM)One Show 2014 Advertising Merit Pencil (Non-Broadcast / Online)AICP SHOW, 2014 Performance / Dialogue ShortlistADC Awards, 2014 Advertising Gold (Advertising - Integrated)NOTE: This video is posted strictly for educational purposes and is posted under Fair Use to solely assist current and future advertising students and creatives. Video within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
Newcastle Brown Ale The Mega Huge Football Game Ad Couldve Made Anthony Kalamut (Southside AdGuy) 2022-01-21 | Who says you need $4 million to own the Super Bowl? How Droga5’s epic non-Super Bowl XLIX ad helped Newcastle Brown Ale hijack the 'Big Game" Ad Bowl. Arguably one of the best ads from Super Bowl XLIX wasn’t even a Super Bowl ad. With the trend among advertisers to own not only the game night but also the week leading up to the big game, Newcastle Brown Ale was able to swoop into the pre-game fray and deliver an epic send-up of “Super Bowl advertising” that made it the most talked about work of the pre-Bowl.In other words, the hype around the ad had become more important than the ad itself. They seized an opportunity to subvert the hype by doing themselves in the most underwhelming way possible. Just because they didn’t spend millions on an ad, didn't mean they can’t join in on the hype. Following on its “No Bollocks” campaign, which was launched by Droga5 three years before, the beer brand released a series of low-budget, deadpan funny online spots that adheres to the campaign directive: “take the bullshit out of beer marketing.”NOTE: This video is posted strictly for educational purposes and is posted under Fair Use to solely assist current and future advertising students and creatives. Video within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
Newcastle Brown Ale - Anna Kendrick My Non Super Bowl Ad Anthony Kalamut (Southside AdGuy) 2022-01-21 | The hottest ad for the Super Bowl was one that didn'texist, featuring Anna Kendrick ranting about Newcastle cancelling her Super Bowl ad at the last minute.Kind of.It’s actually part of a series of web videos from British beer company Newcastle Brown Ale documenting the commercials they didn’t make for the big game because they couldn’t afford them. Sitting in a hairdresser’s chair, the actress rants about Newcastle, mourning the paycheck she’s not going to receive. The role, had she gotten to play it, would have been stretching her acting chops, because she’s not even sure she’s “beer-commercial hot.” NOTE: This video is posted strictly for educational purposes and is posted under Fair Use to solely assist current and future advertising students and creatives. Video is used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
Andrew Simon - Career Chat Interview with Heidi Ehlers Anthony Kalamut (Southside AdGuy) 2021-11-17 | Inspired conversation featuring Andrew Simon with Heidi Ehlers. Andrew is anything but the typical Chief Creative Officer. He began his career in the US at JWT New York and Saatchi & Saatchi Los Angeles.In 2001, he moved to Toronto to join DDB, eventually rising to the role of Executive Creative Director. In his nine years at the agency, DDB was named Agency of the Year an unprecedented five times and Canada’s most creative agency six times. Andrew joined Edelman in September 2015 as ECD and was recently promoted to CCO.NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
Chris Staples Interview with Heidi Ehlers Anthony Kalamut (Southside AdGuy) 2021-11-17 | Inspired conversation featuring Chris Staples co-founder Rethink Canada with Heidi Ehlers. NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
Portfolios - Alex Bogusky / Tiffany Rolfe The Interview and Your Portfolio Anthony Kalamut (Southside AdGuy) 2021-11-16 | This clip covers ideas of what you should look for in an interview, 'Are they interviewing you only, or are you interviewing them too".Advertising innovator and creative icon Alex Bogusky (Crispin Porter + Bogosky) and guest Tiffany Rolfe (Kosel) discuss and offer up amazing advice on what makes for a strong portfolio and even review some books.Originally created and broadcast in 2010 and still very relevant. Thank you Alex for the permission to repost for 'Students of Advertising'NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership. This posted solely to assist current and future advertising students.Any videos used within this lecture are used with Creative Commons and Fair Use for Educational purposes only and no claim to copyright ownership.
