Uploaded April 2025 | Updated September 2026, 2 weeks ago
HCI is increasingly interested in multisensory experiences; however, multisensory drinking seems to be underexplored. We introduce "immersiTea", a novel multisensory virtual reality (VR) system that aims to enrich the experience of drinking low-sugar bubble tea. Leveraging crossmodal correspondences between visual, auditory, and flavor stimuli, immersiTea integrates immersive VR environments with physical drinking actions to enhance sensory and emotional engagement. Through a mixed-method evaluation (n = 31), we found that the VR environments can elevate participants’ enjoyment and sweetness perception while reducing reliance on sugar. Participants highlighted the role of playful interactivity and sensory congruence in drinking, making it a more engaging experience. These findings contribute to the growing field of Human-Food Interaction by showcasing the potential of immersive technologies to promote healthier and more enjoyable consumption practices. This work demonstrates the potential of immersiTea to not only enrich the drinking experience but also inspire future advancements in multisensory beverage design.
exertiongameslab.org
HCI is increasingly interested in multisensory experiences; however, multisensory drinking seems to be underexplored. We introduce "immersiTea", a novel multisensory virtual reality (VR) system that aims to enrich the experience of drinking low-sugar bubble tea. Leveraging crossmodal correspondences between visual, auditory, and flavor stimuli, immersiTea integrates immersive VR environments with physical drinking actions to enhance sensory and emotional engagement. Through a mixed-method evaluation (n = 31), we found that the VR environments can elevate participants’ enjoyment and sweetness perception while reducing reliance on sugar. Participants highlighted the role of playful interactivity and sensory congruence in drinking, making it a more engaging experience. These findings contribute to the growing field of Human-Food Interaction by showcasing the potential of immersive technologies to promote healthier and more enjoyable consumption practices. This work demonstrates the potential of immersiTea to not only enrich the drinking experience but also inspire future advancements in multisensory beverage design.
exertiongameslab.org
