Uploaded January 2024 | Updated September 2026, 2 weeks ago
Coolness. Some brands have it. Some don’t. What separates cool brands from the rest is sort of… a mystery. Is it about originality? Authenticity? Aesthetics? In this episode, we’re talking to a Turkish fashion retailer - Sneaks Up - who has dedicated itself to feeding the country’s dynamic basketball and street culture. And we’re asking: “What makes a brand cool?”
For more information, visit: salesforce.com
Coolness. Some brands have it. Some don’t. What separates cool brands from the rest is sort of… a mystery. Is it about originality? Authenticity? Aesthetics? In this episode, we’re talking to a Turkish fashion retailer - Sneaks Up - who has dedicated itself to feeding the country’s dynamic basketball and street culture. And we’re asking: “What makes a brand cool?”
For more information, visit: salesforce.com
