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Gartner for Marketing | Gartner L2 Digital IQ Index: Top Personal Care Brands in Digital 2019 @GartnerforMarketing | Uploaded July 2019 | Updated October 2024, 3 seconds ago.
Between the difficulties of social media, diminished search visibility, and problems posed by Amazon, the digital ecosystem continues to challenge personal care brands.

And yet, opportunities persist: from deft deployment of display ads, to retailer partnerships beyond the everything store, brands can make headway amidst a bevy of obstacles. But are they succeeding?

The seventh annual Gartner L2 Digital IQ Index for Personal Care benchmarks the digital competence of 137 brands operating in the U.S. To learn more, visit GartnerL2.com.

l2inc.com/research/personal-care-us-2019?utm_medium=video&utm_source=youtube&utm_content=personalcare2019endscreen
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Gartner L2 Digital IQ Index: Top Personal Care Brands in Digital 2019 @GartnerforMarketing

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