Uploaded March 2024 | Updated September 2026, 1 hour ago
U.S. Hispanics are the single biggest growth opportunity today, comprising 20% of the U.S. population (and 30% of Gen Z!) and on their own, a massive economy contributing $3.2 Trillion to the U.S. GDP. Now is the time to build brand awareness and affinity with this cohort, with intention and authenticity. Hear from TelevisaUnivision’s Roberto Ruiz, executive vice president, research, insights and analytics, as he shares actionable insights on the Hispanic Opportunity – its growing contribution to the home and housewares industry, and how brands and retailers can make meaningful connections with this powerhouse population to ensure growth and success.
U.S. Hispanics are the single biggest growth opportunity today, comprising 20% of the U.S. population (and 30% of Gen Z!) and on their own, a massive economy contributing $3.2 Trillion to the U.S. GDP. Now is the time to build brand awareness and affinity with this cohort, with intention and authenticity. Hear from TelevisaUnivision’s Roberto Ruiz, executive vice president, research, insights and analytics, as he shares actionable insights on the Hispanic Opportunity – its growing contribution to the home and housewares industry, and how brands and retailers can make meaningful connections with this powerhouse population to ensure growth and success.
