rayalately, there's been quite a discourse on #booktok surrounding the topic of book overconsumption - apparently, now #bookhauls are getting compared to #fastfashion hauls. but how accurate is it to compare the consequences of book consumerism to those of fast fashion? and why is it that we feel the need to buy and own so many books? how social media (mostly tiktok nowadays) feeds into this book consumerism and what is my personal "issue" with normalisation of massive book hauls, home libraries and special edition books.
0:00 - intro, the conversation around booktok being the next fast fashion 3:00 - book overconsumption is as old as time; tiktok following in youtube’s footsteps 4:51 - the benefits of increased book consumption 9:12 - why do we see so many book hauls? 10:51 - “buying a lot of books is a part of content creator’s job” 13:14 - how tiktok enables and profits off of book consumerism 16:24 - normalization of book overconsumption, home libraries & being a “legitimate reader” 21:26 - outro
on overconsumption, book hauls & being a “legitimate” readerraya2023-12-20 | lately, there's been quite a discourse on #booktok surrounding the topic of book overconsumption - apparently, now #bookhauls are getting compared to #fastfashion hauls. but how accurate is it to compare the consequences of book consumerism to those of fast fashion? and why is it that we feel the need to buy and own so many books? how social media (mostly tiktok nowadays) feeds into this book consumerism and what is my personal "issue" with normalisation of massive book hauls, home libraries and special edition books.
0:00 - intro, the conversation around booktok being the next fast fashion 3:00 - book overconsumption is as old as time; tiktok following in youtube’s footsteps 4:51 - the benefits of increased book consumption 9:12 - why do we see so many book hauls? 10:51 - “buying a lot of books is a part of content creator’s job” 13:14 - how tiktok enables and profits off of book consumerism 16:24 - normalization of book overconsumption, home libraries & being a “legitimate reader” 21:26 - outro
xoxo, rayawhy gen z keeps clinging to childhoodraya2025-09-29 | #genz has been called a lot of things: childish, lazy, the Peter Pan generation. but what does it actually mean when people say that today’s young adults are “refusing to #growup ”?
in today's video, we’re unpacking the many layers behind gen Z’s so-called childhood obsession: from helicopter parenting and highly monitored childhood to an economy that’s made independence nearly impossible; to consumer trends that sell #healingyourinnerchild as an aesthetic. we’ll also dig into why we sneer at adults who enjoy #plushies , cartoons, or cozy games, the gendered side of #girlhood vs womanhood, and why #nostalgia hits Gen Z so hard that even 19-year-olds are already longing for 2017.
xoxo, rayaeveryone wants to log off, but who actually can?raya2025-08-25 | in a world where we’re perpetually plugged in, it’s easy to forget that going #offline used to just mean… turning off your computer. now the internet bleeds into every corner of our lives - work, relationships, entertainment, even rest - and more people than ever are burning out from the constant #doomscrolling. moreover, logging off has shifted from a simple choice to a full-blown lifestyle trend… one that’s being packaged, branded, and sold back to us.
xoxo, rayaGracie Abrams, nepo babies & mediocrity epidemicraya2025-07-24 | you know that feeling when you find a fresh, exciting artist or rising star… only to Google them later and their parents’ names glowing blue on Wikipedia? yeah, we live in the age of #nepotism overload in entertainment.
from Gracie Abrams’ recent (much-memed) #glastonbury cover of “Just Like Heaven” by the Cure to Lily-Rose Depp “working harder than everyone else” complex, we are diving deep into the epidemic of mediocre privilege & flop #nepobabies, unpacking the myth of #meritocracy , the illusion of "self-made" celebs and how people like #kendalljenner and #patrickschwarzenegger keep cosplaying struggle.
xoxo, rayahigh-value: when self-improvement becomes self-erasureraya2025-06-25 | what exactly is a “high value woman” & why is everyone talking about it on #tiktok ? in today's video i unpack the origins of this trend, expose its ties to the #redpill community, #consumerism , classism, and patriarchal dating standards & explain why it’s not the empowerment it claims to be. less go! ----------------------------------------- 🍿 timestamps: 0:00 - intro, a "high-value woman" (HVW) - who is she? 2:51 - red pill roots of HVW 6:19 - girl boss-that girl-high value woman pipeline 11:28 - the reasons behind the rise of HVW 12:41 - dating apps & burnout 14:50 - how dating coaches scam you 22:02 - my issues with the HVW concept 23:09 - objectification & the “low-value woman” 25:11 - relationships built on lies & manipulation 30:22 - how HVW sells women compliance & consumption 34:02 - HVW disguising as feminism 36:44 - final thoughts ----------------------------------------- 🎥 related videos: gen-z & (high-value) hobbies: youtube.com/watch?v=Vu0DwQFdXd0&list=PLI_Twh3p53U-MnKnlvqfeAaa0C6KxSqyB&index=2 ----------------------------------------- 🗞️ sources: substack.com/home/post/p-158423615 refinery29.com/en-gb/2022/04/10935439/high-value-dating-tiktok shaziachiu.com/why-the-high-value-woman-concept-is-damaging frogdivathoughts.com/2024/02/06/the-high-value-woman ----------------------------------------- find me on socials:
xoxo, rayahobbies will fix your boring personality (allegedly)raya2025-04-07 | #hobbies are having a moment, but is it really about joy and self-discovery, or it's just another way to buy a personality? todAY we’re diving into the sudden obsession with hobbies, why everyone’s picking one up, and how #consumerism , social media, and the pressure to be interesting are turning leisure into performance these days. ----------------------------------------- 🍿 timestamps: 0:00 - intro, hobbies are having a moment 2:29 - you're boring, so get a hobby 5:06 - the hobby boom: what’s behind It? 9:17 - let's be honest... hobbies are a privilege 13:53 - the performative nature of hobbies 18:16 - the consumerist trap of hobbies 20:42 - loneliness epidemic & hobbies 22:37 - outro & thanks for watching!! ----------------------------------------- 🎥 related videos: Katie's video about hobbies: youtube.com/watch?v=dsu1dYBMSOU&list=PLI_Twh3p53U-y9Je6O87CZU02uIgwF2hD on "little treat" culture: youtube.com/watch?v=RwHDsMTOn6A&list=PLI_Twh3p53U-DuPiIMVuI3vt5oLg6nmLh&index=17 if you want to stop doomscrolling: youtube.com/watch?v=egLZ9F_Fqdg&list=PLI_Twh3p53U-DuPiIMVuI3vt5oLg6nmLh ----------------------------------------- 🗞️artciles/media used/mentioned: telegraph.co.uk/family/life/gen-z-old-hobbies substack.com/home/post/p-157315432?source=queue "Pride & Prejudice" (2005) Pride and Prejudice by Jane Austen ----------------------------------------- find me on socials:
xoxo, rayahow Freida McFadden took over (and maybe ruined?) thrillers 🔪raya2025-02-01 | #freidamcfadden has taken over the thriller genre - from #booktok fame to accusations of ruining thrillers with formulaic writing, AI-generated books, and ripoff plots, her rise feels eerily similar to that of Colleen Hoover. is Freida’s downfall inevitable? and has she ruined the thriller genre? let's find out together :) ----------------------------------------- 🍿 timestamps: 0:42 - intro, Freida McFadden phenomenon 1:52 - who is Freida McFadden? uncovering author's secret identity 6:00 - why readers love Freida McFadden, reasons behind her books being so popular 8:55 - my experience with Freida's books 10:19 - criticism: plagiarism, book covers, twists & more 23:20 - the rise of formulaic thrillers / has Freida ruined the thriller genre? 27:41 - what's next from Freida 29:29 - outro & thanks for watching!! ----------------------------------------- ✍🏻 more videos like this one: Emily Henry deep-dive: youtube.com/watch?v=iFuckBW4wwY&list=PLI_Twh3p53U-DuPiIMVuI3vt5oLg6nmLh&index=9 Colleen Hoover deep-dive: youtube.com/watch?v=je0CDQmO4sg&list=PLI_Twh3p53U-DuPiIMVuI3vt5oLg6nmLh SJM deep-dive: youtube.com/watch?v=-ehRhry1m70&list=PLI_Twh3p53U-DuPiIMVuI3vt5oLg6nmLh&index=7 ----------------------------------------- Hailey's video: youtube.com/watch?v=CayF3e7qtwk&list=PLI_Twh3p53U-bNmz4JjHvytFsREM7BZ_B ----------------------------------------- 🎥 interviews with Freida McFadden used in this video: youtube.com/watch?v=xf3UMKJlYw4&list=PLI_Twh3p53U-bNmz4JjHvytFsREM7BZ_B youtube.com/watch?v=il9CvhuUmzY&list=PLI_Twh3p53U_Ta9atw3pSXOVzgBB99GaQ&t=152s ----------------------------------------- 📚 books mentioned: The Housemaid by Freida McFadden The Housemaid's Secret by Freida McFadden The Housemaid Is Watching by Freida McFadden Never Lie by Freida McFadden The Crash by Freida McFadden The Boyfriend by Freida McFadden The Co-Worker by Freida McFadden Gone Girl by Gillian Flynn ----------------------------------------- find me on socials:
xoxo, rayafrom pretty little liars to Colleen Hoover: student-teacher romancesraya2024-10-29 | teacher-student romances are a recurring theme in many (way too many) teen TV shows and they are often portrayed in a dramatic and overly glamorous way.
so today’s video is precisely about that, let’s look at how and why student-teacher relationships are romanticised in teen media; trace this theme across YA and NA books, and also take a fresh look at some of the TV shows to see if their portrayal of these relationships has changed over time.
‼ TRIGGER WARNINGS: grooming, manipulation, SA, statutory grape, predatory behaviour
‼ SPOILER WARNINGS: this video contains spoilers for the following shows: Riverdale Season 1, the entirety of Pretty Little Liars, Gossip Girl Season 2, The O.C. Season 3, Gilmore Girls Season 4, One Tree Hill Season 4, Dawson's Creek Season 1, Friends Season 6, Life Unexpected Season 2, Cruel Summer Season 1
& books: Gothikana by RuNyx, Slammed by Colleen Hoover, Zodiac Academy series by Caroline Peckham & Susanne Valenti.
I tried to time stamp everything so it's easier to navigate in case you wanna avoid any specific show/book discussion. ----------------------------------------- 🍿 timestamps: 0:25 - intro student-teacher romances across popular media: 1:26 - Riverdale 1:44 - Pretty Little Liars 2:11 - Gossip Girl 2:39 - The O.C. 2:49 - Gilmore Girls 3:25 - One Tree Hill 3:52 - Dawson's Creek 4:26 - Friends 6:13 - what’s so wrong with student-teacher relationships? 10:02 - student-teacher trope in books 13:19 - Gothikana by RuNyx 15:28 - Slammed by Colleen Hoover 16:57 - Zodiac Academy series by Caroline Peckham & Susanne Valenti 18:06 - how TV gets away with it 20:49 - teen TV: a disclaimer 21:25 - Aria & Ezra in Pretty Little Liars 25:25 - Archie & Miss Grundy in Riverdale 27:36 - Lux & Eric Daniels in Life Unexpected 32:37 - a book on this topic that I'd recommend 35:16 - spoiler alert for Cruel Summer 35:42 - Kate Wallis & Martin Harria in Cruel Summer 39:08 - more teen TV show recs ---------------------------------------- 🗞️ articles/sources used: independent.co.uk/life-style/women/cruel-summer-amazon-prime-grooming-b1939148.html theguardian.com/uk/2012/sep/28/relationship-with-teacher-not-my-fault ---------------------------------------- 📚 books mentioned: Beautiful Mistake by Vi Keeland Dark Notes by Pam Godwin Need Me by Tessa Bailey Lessons in Corruption by Giana Darling The Love Hypothesis by Ali Hazelwood Gossip Girl Series by Cecily von Ziegesar Pretty Little Liars Series by Sara Shepard Gothikana by RuNyx Slammed by Colleen Hoover Zodiac Academy series by Caroline Peckham & Susanne Valenti My Dark Vanessa by Kate Elizabeth Russell ---------------------------------------- find me on socials:
xoxo, rayaon booktok, anti-intellectualism & why it’s ok to criticise booksraya2024-08-28 | a few days ago a video of discussing #booktok & anti-intellectualism went super viral and it sparked a ton of conversation about "tiktok ruining real literature", "people not being able to think critically about the things they are reading anymore" etc. etc. so here i am sharing my own thoughts regarding this and waiting for yours in the comment section down below :) ----------------------------------------- 🍿 timestamps: 0:00 - intro & Celine's video about anti-intellectualism 3:58 - tropification & different levels of discussing a book 6:48 - stop trying to turn booktok into something that it's not 11:19 - ant-intellectualism & failure to communicate 15:33 - reading for fun vs. being a critic 18:42 - outro & thanks for watching ----------------------------------------- 🤳creators mentioned: Celine: @bookishwithhb Nicole McKeon (fantasy author & artist, author of The Gwen St. James Affair): @nicoleyorkcreates ----------------------------------------- 🎥 related videos: i discuss booktok & tropification more in-depth here: youtube.com/watch?v=NBTuLT0Tqns&t=1437s booktok & overconsumption: youtube.com/watch?v=CYyDTrg4Qrg&t=185s ----------------------------------------- 📚 books mentioned: The Seven Husbands of Evelyn Hugo by Taylor Jenkins Reid It Ends With Us by Colleen Hoover None of This Is True by Lisa Jewel ----------------------------------------- find me on socials:
xoxo, rayabooktok & how it came to beraya2024-04-21 | #booktok - a subcommunity on tiktok, absolutely exploded in the beginning of 2020 and our reading taste and habits haven’t been the same since.
in this video i wanted to discuss the rise of booktok with you, how it compares to the reading communities on #bookstagram and #booktube; tropification of books; book scandals (The Seattle Kraken & booktok, bikertok drama); smut; the impact of booktok on the publishing industry and so much more. ----------------------------------------- 🍿 timestamps: 0:00 - intro 02:10 - the success of booktok explained 10:20 - how booktok made reading fun again 17:55 - booktok changed the way we talk about books; tropification of literature 29:40 - smut, book scandals & diversity discussion 38:29 - booktok's impact on the publishing industry 42:32 - final thoughts & outro ----------------------------------------- check out Jananie's channel: youtube.com/@thisstoryaintover
xoxo, rayaeverything you need to know about Sarah J. Maas 💭🫖🧚🏻♀️ (w/ spoilers)raya2024-03-11 | the queen of faerie smut, #sarahjmaas is one of the most popular authors of today, so much so that her Throne of Glass, A Court of Thorns and Roses (#acotar ) and Crescent City series have become global phenomenons.
xoxo, rayawhy men and women write each other so terriblyraya2024-02-18 | why is it that “written by a man” is perceived as an insult, while “written by a woman” is an ultimate compliment? in this video we are going to take a look at men’s lackluster attempts at writing women, discuss real (e.g: Harry Styles, Timothée Chalamet, Hozier and members of BTS) and fictional (e.g: Anthony Bridgerton, Peeta Mellark, Fitzwilliam Darcy, Jamie Fraser) men “written by a woman” and find out which gender is doing a better job at writing the opposite one. can women do a horrible job at crafting fictional men too? are there any instances of fantastically written female characters in men’s books? & how #writtenbyawoman and #writtenbyaman trends reflect the current state of society let’s go! ----------------------------------------- 🍿 timestamps: 0:00 - men writing women, the ‘male gaze’ 6:37 - real and fictional men “written by a woman” 8:51 - women can write terrible men too 16:33 - final thoughts & outro ----------------------------------------- Reddit page- r/menwritingwomen: reddit.com/r/menwritingwomen ----------------------------------------- 🗞️ articles/papers mentioned: Visual Pleasure and Narrative Cinema by Laura Mulvey: https://www.asu.edu/courses/fms504/total-readings/mulvey-visualpleasure.pdf BuzzFeed article: buzzfeed.com/pernellquilon/women-writing-men-badly ----------------------------------------- 📚books mentioned: Fourth Wing by Rebecca Yarros Love Theoretically by Ali Hazelwood Anna Karenina by Lev Tolstoy The Cruel Prince by Holly Black ----------------------------------------- 🎥 Tik-Tok creators mentioned: @drewmuxlow @readers.archive @tabeabussmann @juliamusic.be @zhannared @themorganling @hayden_reis ----------------------------------------- find me on socials:
xoxo, rayafrom BookTok darling to being dragged to filth - the rise and fall of Colleen Hoover 💭🫖📖raya2023-11-22 | #ColleenHoover - one of the most influential writers in the US and across the world, the queen of #BookTok, the author of #ItEndsWithUs, It Starts With Us, November 9, Verity, Reminders of Him, Ugly Love, Slammed, Layla, Confess and many more. in this video we are discussing how Colleen rose to such immense success and why CoHorts love her books so much. we are also analysing possible reasons behind the brand-new trend of hating and judging her books and discussing to what extent the criticism she gets is actually valid. i’m also going to mention some of the controversies that CoHo got involved in during the years (such as It Ends with Us colouring book, Z library mess, etc.) so if you are interested in the evolution of Colleen Hoover and her works, keep on watching! :)
🍿 timestamps: 0:00 - intro 1:36 - who is Colleen Hoover, how she became a writer and queen of #BookTok, the rise to success 6:02 - why readers love Colleen Hoover, possible reason behind her books being so popular 11:47 - why did people turn on her? new trend of hating CoHo 15:39 - criticism, controversies & scandals (serious and petty) 26:06 - final thoughts & predictions 29:46 - outro
⭐️ youtube creators, whose videos are used as an example in this video: Nicole Rafiee withcindy A Clockwork Reader Nikki Carreon Alizee Rachel Oates mynameismarines Between Chapters
xoxo, rayatrying to understand dark academia books be like #darkacademia #ifwewerevillians #booktok #booktuberaya2023-08-11 | ...kindle paperwhite in agave green 🍃🫖raya2023-08-10 | ...