Master Alibaba.com Sourcing: Conquering the Search Bar (5-Minute Guide) Alibaba.com Buyer Central 2026-09-26 | Master Alibaba.com Sourcing: Conquering the Search Bar (5-Minute Guide)
CoCreate 2025- Who Was Your Fav Pitch. Alibaba.com Buyer Central 2025-09-09 | And that’s a wrap on 2025 CoCreate Pitch Las Vegas✨ Who was your fave?London, we’re coming for you. #CoCreatePitch #Wecanmakeit
Why Smart Marketers Always Look Backwards First Alibaba.com Buyer Central 2025-09-08 | Why Smart Marketers Always Look Backwards First.Link in bio to listen to the full episode!#B2BBreakthrough #BusinessGrowth #MarketInsights #DataDriven #EntrepreneurTips
STREAMING LIVE for Alibaba.com CoCreate 2025, the worlds premier sourcing event in Las Vegas on 9/5 Alibaba.com Buyer Central 2025-09-06 | Get ready to:Catch the unveiling of Alibaba.com's latest AI-powered products and hear exclusive trend updates from over 100+ industry pros.Witness the excitement as entrepreneurs pitch live on stage in the CoCreate Pitch—90 seconds to win a $200K prize.Gain invaluable advice from star mentors with firsthand feedback and expert guidance.Explore 50+ top supplier booths and discover the source factory suppliers behind top brands like Disney, Red Bull, Canon, and Ford etc.Hit that notification bell and mark your calendars! #CoCreate2025 #CoCreate #CoCreatePitch #SimplySourcing #Alibabacom #BusinessGrowth #LasVegas
Straight from the source Alibaba.com Buyer Central 2025-09-05 | Straight from the source. Find out why people are showing up for CoCreate 2025. #CoCreate2025
Accio Agent Alibaba.com Buyer Central 2025-09-05 | Let’s take a look at how Accio Agent is simplifying global sourcing and turning what used to take weeks of back-and-forth into just one ask.#Accio #CoCreate2025 #Alibaba #AI
Meet the maker behind Well Life #WecanMakeIt Alibaba.com Buyer Central 2025-09-05 | Meet the Maker of Well Life, built with clean, plant-based products safe for people, pets & the planet, sourced through Alibaba.#SustainableLiving #Entrepreneurship #SmallBusiness #EcoFriendly
See how we disrupt with1) Global supply chain 2) AI sourcing 3) Getting Easy task 4) Seamless trade. Alibaba.com Buyer Central 2025-09-05 | -- SUBSCRIBE -- Don't forget to subscribe to our channel to get the knowledge you need to grow your business and source on Alibaba.com: http://bit.ly/3oZjGVc -- Get connected on social -- Facebook: facebook.com/Alibaba.comBuyers Instagram: instagram.com/alibaba.com_official Twitter: twitter.com/AlibabaSourcing LinkedIn: linkedin.com/company/alibaba-com
STREAMING LIVE for Alibaba.com CoCreate 2025, the worlds premier sourcing event in Las Vegas on 9/4 Alibaba.com Buyer Central 2025-09-05 | Get ready to:Catch the unveiling of Alibaba.com's latest AI-powered products and hear exclusive trend updates from over 100+ industry pros.Witness the excitement as entrepreneurs pitch live on stage in the CoCreate Pitch—90 seconds to win a $200K prize.Gain invaluable advice from star mentors with firsthand feedback and expert guidance.Explore 50+ top supplier booths and discover the source factory suppliers behind top brands like Disney, Red Bull, Canon, and Ford etc.Hit that notification bell and mark your calendars! #CoCreate2025 #CoCreate #CoCreatePitch #SimplySourcing #Alibabacom #BusinessGrowth #LasVegas
We’re back for CoCreate 2025 Alibaba.com Buyer Central 2025-09-04 | We’re back for CoCreate 2025, the 3rd year of bringing entrepreneurs, innovators, and global sourcing leaders together.This year hasn’t been easy, but entrepreneurs never back down. We’ve walked every step of the way with them, celebrating resilience, hard work, and big wins.And now, Las Vegas is once again the epicenter of innovation this time, bigger and better than ever:✅ Next-level AI products✅ Global supply chain solutions✅ Seamless fulfillment servicesThe all-new CoCreate is here. Are you ready?#cocreate2025 #entrepreneurjourney #WeCanMakeIt
The wait is over, doors are officially open! Alibaba.com Buyer Central 2025-09-04 | The wait is over, doors are officially open! Welcome to #CoCreate2025(Don't worry if you couldn't make it we will be live streaming it all on our social channels) #wecanmakeit
CoCreate 2025 kicks off tomorrow! Alibaba.com Buyer Central 2025-09-04 | CoCreate 2025 kicks off tomorrow!! 🎉 Spot our billboards lighting up the Las Vegas Strip.Can’t wait to see you there! 🚀#CoCreate2025 #wecanmakeit #VegasVibes #GlobalSourcing #SeeYouInVegas
Data Has Two Sides - Most Businesses Only See One Alibaba.com Buyer Central 2025-09-03 | 🎙️New episode of B2B Breakthrough is live!This week, Tsvetta Kaleynska f52ddfc2-b990-4d5c-9e85-0c4f8fa36880 breaks down the two sides of data that every business needs to understand:The numbers → how much buzz your product getsThe words → what people actually say about itPut them together and you’ll see the real picture of your market position. Don’t miss it—link in bio!#B2BBreakthrough #BusinessGrowth #MarketInsights #DataDriven #EntrepreneurTips
CoCreate BTS🥳 Alibaba.com Buyer Central 2025-09-02 | Sneak Peek! We’re getting ready to welcome you to CoCreate 2025 in Las Vegas 👀The place where bold ideas, big deals, and game-changing connections come alive. #cocreate2025 #wecanmakeit #BTS
Audience Research Hacks Every Small Business Should Know Alibaba.com Buyer Central 2025-09-02 | Discover how AI can multiply your business efforts by 10x without breaking the bank. In this segment from B2B Breakthrough, host Ciara Cristo talks with Tsvetta Kaleynska (linkedin.com/in/tsvetta), founder of Rila Global Consulting (rilaglobal.com), about how small business owners can leverage free AI tools and platforms to conduct professional-level market research, maximize their limited time, and compete with larger companies. Perfect for bootstrapped entrepreneurs who need to do more with less.Bio: Tsvetta Kaleynska is the founder of Rila Global Consulting, a data research expert who speaks five languages and helps businesses understand their customers through strategic audience analysis. With years of experience analyzing billions of data points for companies worldwide, Tsvetta specializes in making complex market research accessible and actionable for small businesses.-- SUBSCRIBE -- Don't forget to subscribe to our channel to get the knowledge you need to grow your business and source on Alibaba.com: http://bit.ly/3oZjGVc -- Get connected on social -- Facebook: facebook.com/Alibaba.comBuyers Instagram: instagram.com/alibaba.com_official Twitter: twitter.com/AlibabaSourcing LinkedIn: linkedin.com/company/alibaba-com
How Small Businesses Can Effectively Use AI Alibaba.com Buyer Central 2025-09-02 | Discover how AI can multiply your business efforts by 10x without breaking the bank. In this segment from B2B Breakthrough, host Ciara Cristo talks with Tsvetta Kaleynska (linkedin.com/in/tsvetta), founder of Rila Global Consulting (rilaglobal.com), about how small business owners can leverage free AI tools and platforms to conduct professional-level market research, maximize their limited time, and compete with larger companies. Perfect for bootstrapped entrepreneurs who need to do more with less.Bio: Tsvetta Kaleynska is the founder of Rila Global Consulting, a data research expert who speaks five languages and helps businesses understand their customers through strategic audience analysis. With years of experience analyzing billions of data points for companies worldwide, Tsvetta specializes in making complex market research accessible and actionable for small businesses.-- SUBSCRIBE -- Don't forget to subscribe to our channel to get the knowledge you need to grow your business and source on Alibaba.com: http://bit.ly/3oZjGVc -- Get connected on social -- Facebook: facebook.com/Alibaba.comBuyers Instagram: instagram.com/alibaba.com_official Twitter: twitter.com/AlibabaSourcing LinkedIn: linkedin.com/company/alibaba-com
Why Audience Research Is Essential for Every Business Alibaba.com Buyer Central 2025-09-02 | Why do most businesses struggle to find their audience? Research expert Tsvetta Kaleynska breaks down why audience research isn't a luxury—it's the foundation of every successful product. In this segment from B2B Breakthrough, host Ciara Cristo talks with Tsvetta Kaleynska (linkedin.com/in/tsvetta), founder of Rila Global Consulting (rilaglobal.com), about why understanding your real buyers (not just your assumed customers) is the key to standing out in any competitive market, and learn the essential mindset shift every business owner needs to make.Bio: Tsvetta Kaleynska is the founder of Rila Global Consulting, a data research expert who speaks five languages and helps businesses understand their customers through strategic audience analysis. With years of experience analyzing billions of data points for companies worldwide, Tsvetta specializes in making complex market research accessible and actionable for small businesses.-- SUBSCRIBE -- Don't forget to subscribe to our channel to get the knowledge you need to grow your business and source on Alibaba.com: http://bit.ly/3oZjGVc -- Get connected on social -- Facebook: facebook.com/Alibaba.comBuyers Instagram: instagram.com/alibaba.com_official Twitter: twitter.com/AlibabaSourcing LinkedIn: linkedin.com/company/alibaba-com
Meet the Maker behind Sugar Bliss Cakes Alibaba.com Buyer Central 2025-09-02 | Empowered women empower the world 🌍🧁 #SugarBliss #WomenOwned #BossBaker #WeCanMakeIt #CoCreate2025 #Smallbusiness
Scale Your Business Using These (Free) Audience Research Strategies Alibaba.com Buyer Central 2025-09-02 | How can a simple 1-2-3 framework (brand, product, industry) transform confused entrepreneurs into data-driven decision makers?Audience research doesn't require big budgets or big teams—it requires the right approach and free tools at your fingertips. In this episode of B2B Breakthrough, host Ciara Cristo chats with Tsvetta Kaleynska (linkedin.com/in/tsvetta), founder of RILA Global Consulting (rilaglobalconsulting.com), about how small business owners can uncover who their customers really are and use those insights to grow smarter and faster. Learn how to transform data into compelling stories, leverage AI as a multiplier for your efforts, and turn free social media platforms into powerful research engines. Whether you're launching your first product or scaling an existing business, Tsvetta reveals the systematic approach to audience research that drives real results.Tune in to learn:(00:00) The Power of Data-Driven Storytelling(05:07) Why Audience Research is Essential, Not Optional(10:02) Qualitative vs Quantitative: Understanding the Numbers and Colors(15:22) Axio AI Sourcing Advertisement(20:47) Co-Create Las Vegas Event Advertisement(21:25) The 1-2-3 Framework: Brand, Product, Industry Research(28:49) Adapting Your Product Vision as Your Audience Reveals Itself(34:52) Integrating All Data Sources for Complete Growth Strategy(41:05) Just Do It: Encouragement for Aspiring EntrepreneursCheck out our three most downloaded episodes:Scaling a Purpose-Driven Brand: Inside HoneyBug's Growth Journey(b2b-breakthrough-podcast.castos.com/episodes/scaling-a-purpose-driven-brand-inside-honeybugs-growth-journey)How Mid-Day Squares Disrupted Snacking Through Storytelling (b2b-breakthrough-podcast.castos.com/episodes/not-final-audio-how-mid-day-squares-disrupted-snacking-through-storytelling)Disrupt or Be Disrupted: Future-proofing your Supply Chain with Kerim Kfuri(b2b-breakthrough-podcast.castos.com/episodes/disrupt-or-be-disrupted-future-proofing-your-supply-chain)Previous guests include Rudy Mawer, CEO of Mawer Capital; Tony Parker, four-time NBA champion and Founder and President of Infinity Nine Group; Mike McClary, CEO of Amazing.com; Jason Feifer, Editor-in-Chief of Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer of ShampooTime; Matt Jones, Founder of The Crease Beast; and Julianna Dahbura, Founder of Deco Beauty.-- SUBSCRIBE -- Don't forget to subscribe to our channel to get the knowledge you need to grow your business and source on Alibaba.com: http://bit.ly/3oZjGVc -- Get connected on social -- Facebook: facebook.com/Alibaba.comBuyers Instagram: instagram.com/alibaba.com_official Twitter: twitter.com/AlibabaSourcing LinkedIn: linkedin.com/company/alibaba-com
Why is CoCreate 2025 unmissable? 🚀 Alibaba.com Buyer Central 2025-08-26 | Why is CoCreate 2025 unmissable? 🚀Last year, small business owners walked away with actionable insights, global connections, and game-changing AI tools.This year, experience next-level trend panels, expert insights, 20,000 hot products, and exclusive networking with top founders and investors worldwide.🌎✨Use promo code SAVENOW for up to $200 off! 🎟#CoCreate2025 #Entrepreneurship #AI #WeCanMakeIt#DaymondJohn
Don’t Miss the Biggest Business Event of the Year 🔥 Alibaba.com Buyer Central 2025-08-25 | Entrepreneurs. Big Pitches. Bold Ideas. 🔥 | Don’t Miss Out!
Where Breakthrough Ideas Are Born-CoCreate 2025 🚀 Alibaba.com Buyer Central 2025-08-25 | 🔥 Breakthrough ideas. Bold founders. Watch it all unfold at the pitch competition. Grab your tickets today!
The Fatal Mistake Every First-Time Creator Makes (Dont Do This) Alibaba.com Buyer Central 2025-08-25 | The Fatal Mistake Every First-Time Creator Makes (Don't Do This)Nathan Nalevanko reveals the fatal "if you build it, they will come" mentality that destroys dreams and why successful campaigns do months of audience building before hitting the launch button.#Kickstarter #Crowdfunding #Entrepreneurship #StartupLife
CoCreate 2025: 48 Hours to Build Your Dream 🚀 Alibaba.com Buyer Central 2025-08-24 | This is your sign: 48 hours to turn your dream into reality. Don’t miss it. 🔑🌍 #CoCreate2025 #WeCanMakeIt
Got a Solution No One Else Has? 🚀 Alibaba.com Buyer Central 2025-08-23 | The problem only you can solve? We’re waiting. 👀 #CoCreate2025 #WeCanMakeIt
Meet the maker behind Crowned Skin, honoring culture and redefining men’s self-care. Alibaba.com Buyer Central 2025-08-22 | -- SUBSCRIBE -- Don't forget to subscribe to our channel to get the knowledge you need to grow your business and source on Alibaba.com: http://bit.ly/3oZjGVc -- Get connected on social -- Facebook: facebook.com/Alibaba.comBuyers Instagram: instagram.com/alibaba.com_official Twitter: twitter.com/AlibabaSourcing LinkedIn: linkedin.com/company/alibaba-com
Your next big move starts here. CoCreate is calling… get your tickets now. Alibaba.com Buyer Central 2025-08-21 | Your next big move starts here. Get your tickets now!#CoCreate2025 #WeCanMakeIt
Every founder asks: how do I go global? Alibaba.com Buyer Central 2025-08-21 | Every founder asks: how do I go global?The answer is in the room! CoCreate 2025 brings together suppliers, entrepreneurs, and innovators who can take you there. #cocreate2025 #wecanmakeit
The Brutal Truth About Manufacturing That No One Tells You Alibaba.com Buyer Central 2025-08-21 | Why is making physical products so much harder than building software?@Kickstarter expert Nathan Nalevanko breaks down the brutal reality of manufacturing - the capital requirements, time investment, and why crowdfunding became essential for hardware entrepreneurs.#Kickstarter #Crowdfunding #Entrepreneurship #StartupLife
Just 3 of the many reasons why CoCreate 2025 is a must for founders, brand builders, and dreamers. Alibaba.com Buyer Central 2025-08-20 | Just 3 of the many reasons why CoCreate 2025 is a must for founders, brand builders, and dreamers.#CoCreate2025 #Entrepreneurship #EcommerceGrowth #Networking #Alibaba #WeCanMakeIt
Take a deep dive into Accio AI, the powerful tool transforming how you source. Alibaba.com Buyer Central 2025-08-19 | Learn more about it live at CoCreate 2025.#CoCreate2025 #WeCanMakeIt #AccioAI #EcomEvent
The #1 Kickstarter Mistake That KILLS 90% of Campaigns Alibaba.com Buyer Central 2025-08-19 | Are you making the fatal mistake that dooms most Kickstarter campaigns before they even launch?The biggest myth in crowdfunding is that great products sell themselves. In this critical segment of B2B Breakthrough, host Ciara Cristo and crowdfunding expert Nathan Nalevanko (linkedin.com/in/nathan-nalevanko-29014133), Senior Design and Tech Outreach Lead at Kickstarter (kickstarter.com), reveal the number one mistake that destroys Kickstarter campaigns: launching without building an audience first. Nathan breaks down why the "if you build it, they will come" mentality fails on Kickstarter, where thousands of projects compete for attention simultaneously. Learn the essential pre-launch strategies that separate six and seven-figure campaigns from failed launches, including audience development, content testing, and the importance of working prototypes over pretty renderings. Whether you're planning your first campaign or looking to improve your second round success, this segment provides the roadmap for avoiding the pitfalls that trap most first-time creators.Nathan Nalevanko is the Senior Design and Tech Outreach Lead at Kickstarter, the world's largest crowdfunding platform. As a true expert on what makes successful campaigns, Nathan works directly with creators in the design and technology categories, helping them navigate everything from consumer electronics to apparel, bags, footwear, and everyday carry items. With deep knowledge of rewards-based crowdfunding and product development cycles, Nathan specializes in helping entrepreneurs bring physical products to market through strategic crowdfunding approaches while maintaining full creative control of their projects and audiences.-- SUBSCRIBE -- Don't forget to subscribe to our channel to get the knowledge you need to grow your business and source on Alibaba.com: http://bit.ly/3oZjGVc -- Get connected on social -- Facebook: facebook.com/Alibaba.comBuyers Instagram: instagram.com/alibaba.com_official Twitter: twitter.com/AlibabaSourcing LinkedIn: linkedin.com/company/alibaba-com
Crowdfunding isn’t just about raising money, it’s about community validation and smart risk-taking. Alibaba.com Buyer Central 2025-08-19 | Tune in now, you won’t want to miss this one.#B2BBreakthrough #Kickstarter #Entrepreneurship #Crowdfunding
When Your Backers Ask You to Charge More Money Alibaba.com Buyer Central 2025-08-19 | When was the last time a customer asked you to charge them MORE money?Most entrepreneurs struggle to justify their pricing, but what happens when your customers are literally telling you to raise your prices? In this segment of B2B Breakthrough, host Ciara Cristo explores the unique relationship between Kickstarter creators and their backers with Nathan Nalevanko (linkedin.com/in/nathan-nalevanko-29014133), Senior Design and Tech Outreach Lead at Kickstarter (kickstarter.com), and Hanna from Nanu. Discover how engaged Kickstarter backers become true advocates for quality, pushing creators to maintain premium standards rather than cheapening their products. Hanna shares her incredible experience of receiving messages from backers telling her that her watch was built better than anything they'd owned in decades and that she should charge more. Nathan explains why this rare customer feedback is so valuable and how it reflects the special trust-based relationship that crowdfunding creates between creators and supporters.Nathan Nalevanko is the Senior Design and Tech Outreach Lead at Kickstarter, the world's largest crowdfunding platform. As a true expert on what makes successful campaigns, Nathan works directly with creators in the design and technology categories, helping them navigate everything from consumer electronics to apparel, bags, footwear, and everyday carry items. With deep knowledge of rewards-based crowdfunding and product development cycles, Nathan specializes in helping entrepreneurs bring physical products to market through strategic crowdfunding approaches while maintaining full creative control of their projects and audiences.-- SUBSCRIBE -- Don't forget to subscribe to our channel to get the knowledge you need to grow your business and source on Alibaba.com: http://bit.ly/3oZjGVc -- Get connected on social -- Facebook: facebook.com/Alibaba.comBuyers Instagram: instagram.com/alibaba.com_official Twitter: twitter.com/AlibabaSourcing LinkedIn: linkedin.com/company/alibaba-com
Accio’s New Agent Mode – Your 24/7 Sourcing Assistant Alibaba.com Buyer Central 2025-08-19 | Today we’re diving into Accio’s all-new Agent Mode, the biggest upgrade yet to your automated sourcing assistant.In this video, you’ll learn how Agent Mode can:• Automate complex sourcing workflows, from product searches to supplier outreach• Handle multi-category requests, like sourcing everything for a new brick-and-mortar store in one ask• Support product development with trend analysis, review insights, design ideas, and manufacturer recommendations• Save hours of work by acting like a 24/7 sourcing team that never sleepsWhether you’re launching a business, running an ecommerce store, or exploring new product ideas, Accio Agent Mode makes sourcing faster, smarter, and easier than ever.Helpful Links:► Try Accio Agent Mode: accio.com► Watch the Accio Starter Guide: youtube.com/watch?v=i5hXC-k-Ozk► More Alibaba.com Buyer Guide videos: youtube.com/playlist?list=PLjFJ5qQKxpnHDTFoclEd6Ijy6c_uBMvRjIf this video helped, hit Like, Subscribe, and tap the bell so you don’t miss our next Buyer Guide tutorial. I’m Carlos Alvarez, happy sourcing.Chapters:00:00 – Welcome to Accio’s Biggest Upgrade Yet00:28 – Meet Your New Automated Sourcing Agent01:15 – Unlocking Agent Mode: The Game Changer02:45 – How Small Businesses Win with Accio04:10 – Live Demo: See Accio in Action06:05 – Pro Tips to Source Smarter & Faster-- SUBSCRIBE -- Don't forget to subscribe to our channel to get the knowledge you need to grow your business and source on Alibaba.com: http://bit.ly/3oZjGVc -- Get connected on social -- Facebook: facebook.com/Alibaba.comBuyers Instagram: instagram.com/alibaba.com_official Twitter: twitter.com/AlibabaSourcing LinkedIn: linkedin.com/company/alibaba-com
$1.2M in 45 Days: From Side Hustle to Full-Time Alibaba.com Buyer Central 2025-08-19 | What happens when your "side hustle" raises $1.2 million in just 45 days?Sometimes the best business opportunities come from the most unexpected circumstances. In this episode of B2B Breakthrough, host Ciara Cristo sits down with Christian and Nathan Nalevanko (linkedin.com/in/nathan-nalevanko-29014133), Senior Design and Tech Outreach Lead at Kickstarter (kickstarter.com), to explore how a simple side project launched during the 2020 pandemic turned into a life-changing success story. Christian reveals how his Kickstarter campaign exploded beyond all expectations, raising $1.2 million in 45 days and forcing him to make the leap from side hustle to full-time entrepreneur. Nathan shares the critical factors that separate lucky breaks from sustainable business success, including the importance of product-market fit testing and building momentum beyond your initial campaign.Nathan Nalevanko is the Senior Design and Tech Outreach Lead at Kickstarter, the world's largest crowdfunding platform. As a true expert on what makes successful campaigns, Nathan works directly with creators in the design and technology categories, helping them navigate everything from consumer electronics to apparel, bags, footwear, and everyday carry items. With deep knowledge of rewards-based crowdfunding and product development cycles, Nathan specializes in helping entrepreneurs bring physical products to market through strategic crowdfunding approaches while maintaining full creative control of their projects and audiences.Watch the full Episode: youtu.be/zxnfXALlkxo-- SUBSCRIBE -- Don't forget to subscribe to our channel to get the knowledge you need to grow your business and source on Alibaba.com: http://bit.ly/3oZjGVc -- Get connected on social -- Facebook: facebook.com/Alibaba.comBuyers Instagram: instagram.com/alibaba.com_official Twitter: twitter.com/AlibabaSourcing LinkedIn: linkedin.com/company/alibaba-com
CoCreate 2025, the event where business gets bigger, bolder, and better. Alibaba.com Buyer Central 2025-08-19 | Secure your spot now and be part of it all.#CoCreate2025 #WeCanMakeIt #EcomEvent #BusinessGrowth
Crowdfunding Unpacked: Kickstarter’s Blueprint for Small Business Success Alibaba.com Buyer Central 2025-08-19 | Why do Comic-Con attendees provide better market research than focus groups, and how can trade shows become your product development laboratory?Crowdfunding isn't just about money—it's about community validation and smart risk-taking. In this episode of B2B Breakthrough, host Ciara Cristo chats with Nathan Nalevanko (linkedin.com/in/nathan-nalevanko-29014133), Senior Design and Tech Outreach Lead at Kickstarter (kickstarter.com), about what makes for a successful campaign. Learn how to validate product-market fit through live community feedback, build lasting relationships with passionate backers, and navigate the challenges of bringing physical products to market. Whether you're testing your first idea or scaling your third product launch, Nathan breaks down the strategies that turn side hustles into million-dollar businesses.Tune in to learn:(00:00) Introduction: Crowdfunding as Community Validation and Smart Risk-Taking(02:17) Case Study: Christian Reed's $1.2M Recon Tools Success Story(08:06) Understanding the Passionate Backer Community and Customer Loyalty(15:59) Managing Product Evolution and Setting Expectations(21:10) Capital Requirements and Supply Chain Challenges(25:22) Post-Campaign Growth and Second Launch Success(28:01) Common Pitfalls and Product Development Requirements(33:06) Resources and Getting Started on KickstarterCheck out our three most downloaded episodes:Scaling a Purpose-Driven Brand: Inside HoneyBug's Growth Journey(b2b-breakthrough-podcast.castos.com/episodes/scaling-a-purpose-driven-brand-inside-honeybugs-growth-journey)How Mid-Day Squares Disrupted Snacking Through Storytelling (b2b-breakthrough-podcast.castos.com/episodes/not-final-audio-how-mid-day-squares-disrupted-snacking-through-storytelling)Disrupt or Be Disrupted: Future-proofing your Supply Chain with Kerim Kfuri(b2b-breakthrough-podcast.castos.com/episodes/disrupt-or-be-disrupted-future-proofing-your-supply-chain)Previous guests include Rudy Mawer, CEO of Mawer Capital; Tony Parker, four-time NBA champion and Founder and President of Infinity Nine Group; Mike McClary, CEO of Amazing.com; Jason Feifer, Editor-in-Chief of Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer of ShampooTime; Matt Jones, Founder of The Crease Beast; and Julianna Dahbura, Founder of Deco Beauty-- SUBSCRIBE -- Don't forget to subscribe to our channel to get the knowledge you need to grow your business and source on Alibaba.com: http://bit.ly/3oZjGVc -- Get connected on social -- Facebook: facebook.com/Alibaba.comBuyers Instagram: instagram.com/alibaba.com_official Twitter: twitter.com/AlibabaSourcing LinkedIn: linkedin.com/company/alibaba-com
What its like at CoCreate!🥳 Alibaba.com Buyer Central 2025-08-18 | The glow hits different when you’re backed by a community. 🌟 #CoCreate2025 #wecanmakeit
The worlds leading sourcing event! Alibaba.com Buyer Central 2025-08-17 | 📅 Join us at #CoCreate2025, the world's leading sourcing event!
The e-com event of the year! Alibaba.com Buyer Central 2025-08-15 | Listen up! CoCreate 2025 is the event to be at… and no, we’re not biased. #wecanmakeit #CoCreate2025
Meet the Maker behind Nazuk Beauty! #WecanMakeIt Alibaba.com Buyer Central 2025-08-15 | When Zulmira began experiencing hair loss, it was her mother who reminded her of a cultural haircare treatment using Usma Grass, a powerful remedy used by the women in her family for centuries.A legacy of strength and bold beauty passed down, preserved, and shared with the world through trusted sourcing.
How did a childrens construction toy accidentally become the hottest office fidget trend? Alibaba.com Buyer Central 2025-08-12 | ...
Meet the Maker behind Vuliwear a brand inspired by insect eyes Alibaba.com Buyer Central 2025-08-08 | When Dionne was diagnosed with cataracts in both eyes, it was a wake-up call she never saw coming. She quickly realized how little attention was given to UV protection and how eyewear was often seen as just a fashion accessory.That moment sparked the creation of @vuliwear_official: a brand blending high-quality protection with bold, head-turning design.🕶️🦋Every pair is carefully sourced and packaged with intention, down to the luxe packaging and the card inside that highlights the insect eye behind the lens design; a reminder that eye care can be both essential and beautiful.Vuliwear is redefining what eyewear can be. And with sourcing support from Alibaba.com, Dionne ensures that every detail, from lenses to packaging, elevates the experience from the moment it arrives. Because bringing a vision to life takes a village, and we’re proud to be part of hers.#WeCanMakeIt #CoCreate2025 #Blackowned #Smallbusiness-- SUBSCRIBE -- Don't forget to subscribe to our channel to get the knowledge you need to grow your business and source on Alibaba.com: http://bit.ly/3oZjGVc -- Get connected on social -- Facebook: facebook.com/Alibaba.comBuyers Instagram: instagram.com/alibaba.com_official Twitter: twitter.com/AlibabaSourcing LinkedIn: linkedin.com/company/alibaba-com
We’re so back Alibaba.com Buyer Central 2025-08-07 | We’re so back 🎉 and for a limited time, GA+ tickets are at their lowest price (hotel included)!!!Grab yours now while you can!#CoCreate2025 #wecanmakeit
What does work-life balance really look like for a successful solopreneur? Alibaba.com Buyer Central 2025-08-06 | ...
What toy beat iPads for 7 days straight? Alibaba.com Buyer Central 2025-08-05 | Tune in to hear how thoughtful product design can turn into word-of-mouth gold and keep kids truly engaged.
Why Every Solopreneur Needs a Community Like This Alibaba.com Buyer Central 2025-08-05 | How do you find coworkers when you're a solopreneur without an office?Being a solopreneur doesn't have to mean going it alone. In this segment of B2B Breakthrough, Jeff Lawber (linkedin.com/in/jefflawber) explains how his booth neighbors at Comic-Con and trade shows have become his unofficial coworkers and innovation partners. From sharing manufacturing best practices to brainstorming new product ideas, Jeff reveals how the creative community at these events provides both business insights and emotional support that traditional office environments can't match. He discusses how conversations about supply chain challenges, domestic versus international manufacturing, and new ways to navigate the manufacturing system have fostered relationships that go far beyond weekend events.Jeff Lawber is the creative force behind Marmal, adorable modular magnetic art toys that foster imaginative play. With a background in industrial design spanning everything from ceiling fans to Olympic products, Jeff took his expertise and created something special for his own children. Now five years into building his business, he's become a master at managing complex manufacturing relationships while staying true to his vision of creating toys that spark creativity and joy.-- SUBSCRIBE -- Don't forget to subscribe to our channel to get the knowledge you need to grow your business and source on Alibaba.com: http://bit.ly/3oZjGVc -- Get connected on social -- Facebook: facebook.com/Alibaba.comBuyers Instagram: instagram.com/alibaba.com_official Twitter: twitter.com/AlibabaSourcing LinkedIn: linkedin.com/company/alibaba-com
Real-Time Feedback That Drives Product Success Alibaba.com Buyer Central 2025-08-05 | What keeps an entrepreneur motivated through the inevitable ups and downs of building a business?There's nothing quite like watching a customer experience your product for the first time. In this segment of B2B Breakthrough, Jeff Lawber (linkedin.com/in/jefflawber) shares how trade shows and Comic-Con events provide the raw, unfiltered feedback that keeps him going as a solopreneur. From kids whose faces light up when they see Marmal toys to customers who return the next day to buy another one after playing all night, Jeff explains how these real-time reactions provide the momentum to push through the challenging moments of entrepreneurship.Jeff Lawber is the creative force behind Marmal, adorable modular magnetic art toys that foster imaginative play. With a background in industrial design spanning everything from ceiling fans to Olympic products, Jeff took his expertise and created something special for his own children. Now five years into building his business, he's become a master at managing complex manufacturing relationships while staying true to his vision of creating toys that spark creativity and joy.-- SUBSCRIBE -- Don't forget to subscribe to our channel to get the knowledge you need to grow your business and source on Alibaba.com: http://bit.ly/3oZjGVc -- Get connected on social -- Facebook: facebook.com/Alibaba.comBuyers Instagram: instagram.com/alibaba.com_official Twitter: twitter.com/AlibabaSourcing LinkedIn: linkedin.com/company/alibaba-com
Toy Startup Hack: How Factory Collaboration Sparks Innovation Alibaba.com Buyer Central 2025-08-05 | How can working with multiple manufacturers spark unexpected product innovations?Building successful products isn't just about great ideas—it's about finding the right manufacturing partners who can push your vision further than you imagined. In this segment of B2B Breakthrough, host Ciara Cristo talks with Jeff Lawber (linkedin.com/in/jefflawber), creator of Marmal magnetic art toys, about how deep conversations with manufacturers have transformed his product line. Jeff reveals how discovering automated vinyl processes versus handmade techniques became a turning point for his toy design, and why he maintains relationships with over two dozen factories to keep his hands in every aspect of the manufacturing process.Jeff Lawber is the creative force behind Marmal, adorable modular magnetic art toys that foster imaginative play. With a background in industrial design spanning everything from ceiling fans to Olympic products, Jeff took his expertise and created something special for his own children. Now five years into building his business, he's become a master at managing complex manufacturing relationships while staying true to his vision of creating toys that spark creativity and joy.-- SUBSCRIBE -- Don't forget to subscribe to our channel to get the knowledge you need to grow your business and source on Alibaba.com: http://bit.ly/3oZjGVc -- Get connected on social -- Facebook: facebook.com/Alibaba.comBuyers Instagram: instagram.com/alibaba.com_official Twitter: twitter.com/AlibabaSourcing LinkedIn: linkedin.com/company/alibaba-com
