18% Gray Cards Explained | Use Middle & Neutral Gray for White Balance @jimcostafilms
18% Gray Cards Explained | Use Middle & Neutral Gray for White Balance  @jimcostafilms
Uploaded September 2020 | Updated September 2026, 2 weeks ago
This video explains how to use 18% Gray (or Grey) Cards, also known as Middle Gray or Neutral Gray Cards to obtain the proper exposure and white balance in the images or scenes you shoot. It also reviews what Grey Cards are and how best to use them.
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Chapters:

00:00 Opening
02:27 What is a Gray Card?
03:23 The Purpose of an 18% Gray Card
04:14 How to Use a Gray Card
04:45 Neutral/Middle Gray Defined
05:28 Using a Gray Card on a Shoot
07:27 Using a Grey Card to Set White Balance
09:27 Applying White Balance in RAW and JPEG Workflows
10:36 Learn More

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How to Use a Gray Card:

Step 1) Set camera to Spot Metering

Step 2) Put the Gray card in your shot under the same lighting conditions. Meter on the card to set the exposure and remove the card

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RESOURCES & LINKS MENTIONED IN THIS VIDEO:

Jim Costa Films:
jamesvcosta.com
instagram.com/jimcostafilms
facebook.com/jimcostafilms
twitter.com/jimcostafilms
linkedin.com/in/jimcostafilms

The Exposure Triangle For Video Production, Filmmaking and Photography Explained :
youtube.com/watch?v=XEU2bz0ethI&list=PLBw3qczTjq1RtKD8a9tn23o3v9pC_EQV5

Photography & Video Production Tips & Training by Jim Costa Films:
youtube.com/watch?v=OsF9ZCyCLHU&list=PLBw3qczTjq1T9v75Wf5Ia1NqeiKOmc-ej

RAW vs. JPEG: Which is Best:
youtube.com/watch?v=k-rIXCpcX7M&t=849s

Bulbs & Lamps for Video, Film & Photography Lighting Instruments | Quartz Halogen Tungsten, LED, HMI:
youtube.com/watch?v=Ldpx5n3fc-g
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Love Editing? Want to get started using Adobe Premiere Pro CC but not certain how? I'm here to help. I've been a professional video producer and editor for over 3 decades & I've created a F-R-E-E shortcut guide for Premiere Pro listing hundreds of Keyboard, Panel & Application shortcuts. Click below to get your free copy!

jimcostafilms.lpages.co/adobe-premiere-pro-cc-quick-start-guide

Get your F-R-E-E DSLR & Mirrorless Camera Video Cheat Sheet here:

jimcostafilms.lpages.co/dslr-mirrorless-camera-video-cheat-sheet
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LinkedIn:
linkedin.com/in/jimcostafilms

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For more information on my video services, check out my website: jamesvcosta.com. Follow, Like, Subscribe & Connect for more video content, tips and tricks for using technology and the information you need to take your photos and videos and your business to the next level.

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18% Gray Cards Explained | Use Middle & Neutral Gray for White Balance

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