We are Cognitive
Talk To The Hand Pilot: Matthew Taylor On Cultural Theory
updated
PSW is dedicated to delivering professional construction services and helping clients create their perfect living spaces. Working with other companies, the process of bringing a project to completion can suffer from delay after delay. PSW has designed a process to help clients avoid this and get the living space they’ve dreamed of. We helped PSW share their innovative process in this explainer video.
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Welcome to Talk To The Hand episode 1! Economist and creator of Doughnut Economics, Kate Raworth, discusses the history of economics, the disparity between the Global North and Global South and the critical changes we must make to avoid climate breakdown with Talk To The Hand host and creator of the RSA Animates, Andrew Park.
Andrew and the We Are Cognitive team have brought the discussion into sharp focus through rich and informative visual thinking.
What does the future of economics look like? How can we protect the planet? Tell us in the comments!
Watch the Talk To The Hand pilot episode here: wearecognitive.com/blog/matthew-taylor-cultural-theory
Learn more about Doughnut Economics and the Doughnut Economics Action Lab (@doughnuteconomicsactionlab8750) here: doughnuteconomics.org
Contact We Are Cognitive: wearecognitive.com/contact
Watch other explainer videos made by We Are Cognitive: wearecognitive.com/animations-by-cognitive
For cottage owners, life is busy enough without having to spend extra timing keeping tabs on maintenance! Cottage Companion knows this and has created an app that allows you to track tasks and progress in real-time. Whether its snow plowing or the spring clean-up, thanks to Cottage Companion, keeping up with maintenance has never been easier. Our team brought this challenge to life for viewers and showcased Cottage Companion’s solution.
Find out more about Cottage Companion here: cottagecompanion.com
Co-founder of Deep Mind, Mustafa Suleyman, explains in his book “The Coming Wave”, that our challenge is to contain this technological wave and its risks, ensuring it continues to serve us and our planet. This challenge will define our age, and to raise awareness about it, our creative team used rich visual thinking to share the ideas at the heart of Suleyman's book.
Find out more about We Are Cognitive and how we work here: wearecognitive.com
For instance, can we even call it meat? The questions addressed by the University of Birmingham are thought provoking, and gave our creative team plenty of fuel for visual thinking as we brought this topic of our time to the new audiences.
Find out more about We Are Cognitive and how we work here: wearecognitive.com
- Johann Hari, New York Times Bestselling Mental Health Author
Yohann Hari said the opposite of addiction is not sobriety, the opposite of addiction is connection. This connection is provided by MenSpeak Men's Groups CIC, their groups provide a space for men to be honest about their struggles and face their issues.
It was a privilege to bring this vital message to new audiences and raise awareness about both the struggles men face and the social medicine provided by MenSpeak Men's Groups CIC.
Find out more about mens groups and how they could help you here: menspeak.co.uk
Find out more about We Are Cognitive and how we work here: wearecognitive.com
Find the full post here: instagram.com/p/C2fQd6Ws3gL/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA==
Despite the incredible material wealth and comfort around us, we can't ignore the soul-crushing jobs, rampant inequality, and persistent poverty that plague our societies. According to the passionate historian Rutger Bregman, it's time to shake things up and revamp the very essence of our society!
Enter Bregman's exhilarating book, "Utopia for Realists," a powerful call to action that urges us to reimagine and upgrade our social fabric. From it, here are four ways we can reshape the world and improve our lives!
#selfcare #mentalhealth #motivation #inspiration #mindfulness #personaldevelopment #selfimprovement #personalgrowth #mindset #growth #futureofwork #leadership #hr #business #innovation
This is an art we all need to practice; it decides the course of our lives at every level, from paying the rent to the state of the planet that we leave to future generations. The art of household management is nothing new; otherwise, known as economics, people have been discussing it for centuries!
In the next episode of Talk To The Hand, economist and creator of doughnut economics, Kate Raworth, talks to RSA Animates creator Andrew Park about the history of economics and the why we must change how we think about economics in the 21st century.
Released 15th January on our YouTube channel, watch the next episode of Talk To The Hand to discover why economics NEEDS to change!
#sustainability #sustainable #ecofriendly #sustainableliving #environment #economics #economy #finance #business #money #politics #economist #education #doughnuteconomicsactionlab #doughnuteconomics #doughnuteconomy
Motivation is everything; it's the spark that turns dreams into reality and obstacles into stepping stones. That’s why getting it right matters! In Drive, Dan Pink takes a deep dive into motivation and takes us on a surprising journey through its “freaky” aspects.
For Dan Pink, motivation in the 21st century comes down to what is intrinsic. Learn what he means and how to unleash your full potential by swiping!
It’s time to say goodbye to the “carrot and the stick” and embrace motivation 3.0. Comment your favourite tips for better motivation!
@CanongateBooks #motivation #inspiration #potential #success #business #growth #goals #motivation365 #danpink
💡 Embrace imperfections, say 'no' gracefully, and find happiness in authenticity.
🌟 It's time to redefine your path to personal growth.
#SelfHelp #AuthenticLiving #EmbraceLife #MarkManson #LifeWisdom #subtleartofnotgivingafuck #mentalhealth #happiness📖🧘♀️
Hammersmith Advantage believes this passionately, and worked with our creative team to bring their vision to stakeholders and the local community as an alternative to plans that threaten to deprive students of green spaces and opportunities.
Find out more about We Are Cognitive and how we work here: wearecognitive.com
"Dear Work" started as a letter and grew into a book, one that helps us all rethink success, vitality and stress, as we discover our spark and purpose! "Dear Work" is a message for our time and our creative team brought Sara Ross’ vision and advice to life in this whiteboard animation book trailer!
Find out more about We Are Cognitive and how we work here: wearecognitive.com
Find out more about We Are Cognitive and how we work here: wearecognitive.com
Nium have developed small scale reactors that simultaneously reduce CO2 emissions and making cheaper green ammonia available for fertilisers. Our brief was to create a whiteboard animation that told the story of ammonia and its importance, starting back in 1860 right up to the present day and the innovations Nium have made possible.
Our team ran with this used the powerful combination of storytelling and visual thinking to create an engaging, emotive and informative explainer video that takes viewers from conflict and crisis to innovation and opportunity.
Find more details about the making of our explainer animation for Nium here: https://lnkd.in/esME4V6W
Find out more about our process here: https://lnkd.in/eDcGtHN9
hashtag#Ammonia hashtag#Greenammonia hashtag#agriculture hashtag#nanotechnology hashtag#sustainableagriculture
From the late 18th to the mid-19th century, artists sought to capture the profound emotions, awe-inspiring nature, and the essence of the human spirit.
They captured sublime landscapes that stirred the soul and tales of unrequited love that tugged at the heartstrings. Romantic artists dared to break free from convention, embracing the power of imagination and expressing a deep connection to the mysteries of existence.
Whether it's the dreamlike paintings of Caspar David Friedrich, the passionate works of Delacroix, or the poetic compositions of William Blake, each stroke on canvas tells a story of yearning, passion, and a quest for the sublime.
Watch the full talk by following the link in our bio. Do you think the romantic movement destroyed the idea of the useful artist?
#contemporaryart #art #artist #painting #artwork #abstractart #modernart #artgallery #instaart #artistsoninstagram #drawing #contemporarypainting #abstract #contemporaryartist #gallery #sculpture #abstractpainting #design #oilpainting #illustration #acrylicpainting #digitalart #artlovers #tedx #tedxtalk #tedtalks #TEDx #tedxspeaker
To make it even weirder, it was an interview with an accountancy firm! It shows the surprising turns a career as a scribe can take you down. The firm was Ernst & Young, better known today as @ey_global!
It was an interview that started Andrew on a visual thinking path that would see him develop a new explainer video technique and create a series for the@rsaorgthat would go on to have more than a 100 million views - the #rsaanimates!
#tedtalks #visualthinking #ey #ernstandyoung
#whiteboardanimation #rsaanimate #jobinterview
#jobinterviews #jobinterview #art #artisticdevelopment #career #careerdevelopment #tedxspeaker #tedxtalk #tedxbermuda #tedxtalks #ideasworthspreading #publicspeaking #publicspeaker
It wasn’t a typical interview, but then again, it wasn’t a typical job. Though Andrew never met "Ernest", he says he wouldn't be doing what he does in the same way if it wasn’t for his time at @ey_global.
#tedxbermuda #tedtalks #tedtalk #jobinterview
#jobinterviews #visualthinking #lifeofascribe #scribing #adventuresinscribing #JobInterviewFails #EYNotErnest #AccountingAdventures 📊
In a world often divided, art emerges as the universal language that unites minds and transcends boundaries. Whether through the stroke of a brush, a melody, or a dance move, art has the incredible ability to connect people and ignite change. 🌟
🔗 Art has the power to break down walls, challenge perspectives, and inspire action. It is a force that knows no limits, capable of sparking conversations that can shape the future. 🚀
🌟 Let's harness the power of art to create a world where unity, compassion, and positive change reign supreme! 🌍💙 #ArtConnectsUs #PowerOfArt #ChangeThroughCreativity #VisualThinking #Accountants #accountantsofinstagram🎨✨
#artconnectsus #powerofart #changethroughcreativity #visualthinking #changetheworld #artforchange #artforthefuture
#artdaily #art #tedx #tedxbermuda #dividedworld #bridgingthegap
Showing the importance of responsible fertilizer usage is at the heart of Global Fertilizer Day, and the International Fertilizer Association (IFA) wanted to use the day to highlight the connection between rich soils, rich harvests, rich human health, and the essential role of the fertilizer industry in achieving this.
This relationship is crucial to human health. Our creative team brought it to life through a combination of powerful storytelling alongside relatable and highly engaging visual thinking. At every step, our explainer animation unpacked the science of what sustains our food and us, and the way this is all underpinned by fertilizers.
Our collaboration with the IFA ended by changing how we see food itself and reminding us about our part in the interconnected cycle of life. And all in just over 90 seconds. This is a great example of whiteboard animation’s ability to say a lot quickly in an effective way.
These strengths made our explainer video perfect for sharing on Global Fertilizer Day via social media, as it helped audiences across the globe to appreciate and more fully understand the importance of fertilizers!
“The GFD video has performed really well on LinkedIn and after we included it in our monthly member newsletter this week, we’ve had a request from a member to be sent the file to share on their own channels.
It’s great to know we’ve produced something the members really value and want to promote to their own audiences. I just wanted to share this with you and say thanks again for a great video.”
- Claire Newell, Director of Communications and Marketing, International Fertilizer Association (IFA)
Could an explainer video help you connect with your audience? Book a free creative chat or send us a message to find out how: wearecognitive.com/contact
Colateral's physical marketing platform makes it easy to reach customers with impactful marketing in every location. To explain how they do it and share their passion, Colateral came to us for an explainer video.
Our team collaborated with Colateral to create an explainer animation that resonated with audience pain points and explained how Colateral solve them. Thanks to tailored and unique visual thinking, we were able to make our explanation thorough while keeping it fun, jargon free and human.
Used by Colateral on their homepage, our explainer animation connects with visitors and shows them how Colateral can help deliver better, pain free, in-store marketing! Could an explainer video help you share your message? Book a free creative chat or send us a message today: wearecognitive.com/contact
Claimsline take away the stress of dealing with insurance claims when it comes to car accidents! They manage the whole process, offering a great alternative to going directly through your insurer.
Claimsline wanted to explain this to drivers and show why going through them when there is an accident is a much better way! That's why they came to us. Our creative team captured their message in an engaging and persuasive script that made the benefits of using Claimsline clear. Our illustrators and animators took this and transformed it into memorable and relatable visuals, with Claimsline's branding and mascot at their heart.
This all came together in an explainer video featured on Claimsline's homepage, showcasing to visitors why they are the people to go. Could an explainer video help you? Talk to us today to find out more: wearecognitive.com/contact
Life can get tough, and when it does, it can cause us to move from our higher cognitive functions to more basal reactions such as fight, flight and freeze. This is known as downshifting. But there is another way we can respond to difficult situations - upshifting.
Upshifting is the topic of Ben's latest book, and we introduced it and Ben's book in this explainer animation.
We thought we'd finally shake off the procrastination and give this one a go. It’s about Zombies. A surprising topic that has various political interpretations.
The origins of zombie folklore are diverse and rich. The Ancient Greeks might have been among the first to be terrified by the undead, as evidenced by graves containing skeletons pinned down by heavy objects to presumably prevent reanimation. In Haitian culture, zombie folklore likely emerged in the 17th century, tied to the experiences of West African slaves on sugar cane plantations. The concept of zombies in this context symbolized the horrific conditions of slavery.
In Voodoo, a religion practiced in Haiti and other regions, zombies are sometimes believed to be people revived by a practitioner known as a bokor. Bokors are said to use various materials, including a “zombie powder” containing tetrodotoxin, a neurotoxin found in pufferfish, to create these zombies.
Zombies entered mainstream media with the 1932 film “White Zombie.” However, their popularity surged with George Romero’s 1968 film “Night of the Living Dead,” which spawned a cult following and subsequent films like “Dawn of the Dead” and “Day of the Dead.” The evolution of special effects technology over the years has led to increasingly realistic and gruesome depictions of zombies in media.
Here are some powerful ways we can STOP microplastics from infiltrating our precious rivers and oceans. 🛑🌊
🔄 Rethink & Refuse: Say NO to single-use plastics! Opt for reusable bags, bottles, and containers. Every small swap counts and reduces the plastic flood entering our waterways. 🛍️🚱
♻️ Recycle Right: Ensure proper disposal of plastics. Recycle responsibly to keep plastics out of landfills and away from our oceans. Educate others on the importance of recycling to create a ripple effect of positive change. 🔄♻️
🌱 Eco-friendly Choices: Choose products with minimal or no packaging. Support businesses committed to sustainable practices, and let your purchasing power drive positive change. 🌿💪
🚮 Participate in Cleanups: Join local cleanup events to remove existing plastic pollution from water bodies. Every piece collected is a step closer to a cleaner, healthier environment. 🌊✨
💬 Spread Awareness: Knowledge is power! Share information about the impact of microplastics on social media, among friends, and in your community. The more people know, the stronger our collective action becomes. 🗣️🌐
🚫 Ban Microbeads: Choose personal care products without microbeads. These tiny plastic particles often end up in water systems, contributing to the microplastic crisis. Opt for natural alternatives instead. 🚿🌏
🌍 Policy Advocacy: Support and advocate for policies that regulate plastic production, usage, and disposal. Our voices combined can influence positive change on a larger scale. 📢🏛️
🌈💙 Share these tips, tag a friend, and let's build a wave of change that sweeps microplastics out of our waters for good! 🌟🌎
The rail sector is exciting and progressive sector. It offers many opportunities for career development and professional growth. Working with the National Skills Academy (NSAR) for Rail, we created a series of seven animations to showcase the potential the rail industry offers, and the routes people can take to become part of it.
Talking about death is one of the last taboos, and the conversation needs to address the environmental impact of our current burial practices. Burials and cremations pollute our planet, but The CDS Group have developed a better way. Working with The CDS Group, our creative team raised awareness about the issues connected with current burial practises introduced The CDS Group’s approach.
We helped@universitymanchesterto sound the alarm on this critical issue, and worked with Professor Jamie Woodward to raise awareness about his research!
🔄 Why Should We Care? These minuscule plastic particles, often invisible to the naked eye, originate from various sources like packaging, textiles, and everyday items. Once in our rivers, they accumulate and persist, impacting marine life, biodiversity, and even potentially finding their way into our food chain. 🍽️🐟 Let's not turn a blind eye – our actions today shape the future of our environment!
🌍 What's the Scale of the Issue? The scale of the microplastic problem in UK rivers is staggering. Studies reveal alarming concentrations, highlighting the urgent need for collective action. 📊💔 Together, we can reverse this tide and protect our cherished waterways.
🌱 How Can YOU Make a Difference?
Reduce, Reuse, Recycle: Cut down on single-use plastics and choose sustainable alternatives.
Educate & Advocate: Spread awareness about the impact of microplastics and support initiatives aimed at tackling the issue.
Participate in Clean-Ups: Join local river clean-up events to physically contribute to the health of our waterways.
Support Policy Change: Advocate for stricter regulations on plastic production and disposal.
Our rivers deserve better, and with your help, we can ensure a cleaner, healthier future for generations to come. 🌊🌿 #Microplastics #RiverHealth #SustainableLiving #ProtectOurRivers #plasticpollution #pollution #watercompanies
The BLT brought the week's news together in a delicious bite-size visual sandwich. In this episode, we tackled eating woolly mammoth, chorizo pretending to be stars, and the impacts of climate change on sea turtles, among other things.
If the beautiful blending of current affairs (well, at the time), visual thinking, and glorious puns are right up your street, then you need The BLT.
So, if you were offered a woolly mammoth, would you try some? Do you remember a piece of chorizo was tweeted as a photo from the James Webb Space Telescope?
#mammoth #woollymammoth #colossalbiosciences #news #newsupdate #jamondejabugo #theft #jameswebbspacetelescope #etienneklein #chorizo #healthcare #tatoo #healthtattoo #koreaadvancedinstituteofscienceandtechnology #seaturtles #climatechange
The answer comes down to coils of wire that have electricity passing through them, otherwise known as electromagnets!⚡️
They have been essential in much of the tech that has shaped the modern world and our daily lives. We have a lot to thank Michael Faraday for. 📱
Electromagnetism and Faraday's law are the stars of the show in our latest reel based on the educational explainer videos we've made for Chegg. 🎬
Feeling attracted 🧲 to learning more? Visit it the @chegg YouTube channel for the full electromagnetism explainer and many others!
#electromagnetism #electromagnetic #electromagnetic #chegg #sciencefacts #science #sciencelover #scienceexplained #scienceexperiment
Find out more about how we made this explainer animation here: wearecognitive.com/project/ucl-changing-minds
Find out more about how we made this explainer video for the Gottlieb Duttweiler Institute here: wearecognitive.com/project/gottlieb-duttweiler-institute
The Lasker Foundation is a small, prestigious foundation founded by Albert and Mary Lasker 75 years ago. They advocate for a healthier world through biomedical research, and every year they allocate The Lasker Awards, America’s most prestigious biomedical award.
Find out more about how we made this explainer video for LayerTwo Labs: wearecognitive.com/project/layertwo-labs-bip-300
The British Council and the British Embassy in Israel have been working closely to invest in much-needed research. Teaming up on the multimillion-pound Britain-Israel Research and Academic Exchange initiative, or BIRAX, they’ve enabled collaborations between top scientists across Britain and Israel. We collaborated with the British Council to create a whiteboard animation showcasing BIRAX projects and achievements.
#romanempire #romanhistory #roman #ancienthistory #ancientrome
Intelligence has many definitions, how do you define it?
Speaking on Steven Bartlett’s #DiaryOfACEO podcast. Ex-Google Officer Mo Gawdat gave his insights.
The whole interview is not to be missed and discusses how AI is re-shaping our lives. Do you agree with Mo?
#QuantumComputing #ArtificialIntelligence #futureofai #StevenBartlett #google #Technews #illustration #educationalvideos #whiteboardanimation #animation #digitalillustration #innovation #motiongraphics #machinelearning #aftereffects #tech #digitalart #bigdata #cartoon #iot #virtualreality #motiondesign #datascience #2d #automation #drawing
HQ explores the topics on our minds, starting with #AI. Thinking about AI, we couldn’t resist looking at sentience itself.
Is there a topic you’d like us to visually explain? Let us know in the comments 👇
Education has the power to transform the Anthropocene and help us tackle these emergencies, and my book 'Educating for the Anthropocene' explores what education and learn from activism.
Read 'Educating for the Anthropocene' for free or buy your own copy here: https://mitpress.mit.edu/9780262544177/educating-for-the-anthropocene/
This is a whiteboard animation by We Are Cognitive: wearecognitive.com
We love what whiteboard animation can achieve and are always here to answer your questions about how it could work for your project. Book a free creative consultation or contact us today: wearecognitive.com/discovery
We love what whiteboard animation can achieve and are always here to answer your questions about how it could work for your project. Book a free creative consultation or contact us today: wearecognitive.com/discovery
We love what whiteboard animation can achieve and are always here to answer your questions about how it could work for your project. Book a free creative consultation or contact us today: wearecognitive.com/discovery
We love what whiteboard animation can achieve and are always here to answer your questions about how it could work for your project. Book a free creative consultation or contact us today: wearecognitive.com/discovery
Find out more and contact us at: wearecognitive.com
Find out more and contact us at: wearecognitive.com
Education has the power to transform the Anthropocene and help us tackle these emergencies, and my book 'Educating for the Anthropocene' explores what education and learn from activism.
Read 'Educating for the Anthropocene' for free or buy your own copy here: https://mitpress.mit.edu/9780262544177/educating-for-the-anthropocene/
This is a whiteboard animation by We Are Cognitive: wearecognitive.com
This is a whiteboard animation by We Are Cognitive: wearecognitive.com
We are living in the Anthropocene, an age of unspeakable violence against our planet. Our disregard for nature has unleashed an environmental multi-crisis, a nightmare combination of linked emergencies.
Education has the power to transform the Anthropocene and help us tackle these emergencies, and my book 'Educating for the Anthropocene' explores what education and learn from activism.
Sir Ken Robinson’s last public talk was titled ‘My Thoughts For A Call To Unite’. Sir Ken contacted Andrew Park, founder of We are Cognitive and creator of the RSA Animates, asking him to turn the talk into an animation as a final gift to his community.
The result was ‘A Future For Us All’, an animation that frames the roots of our education system in the context of agriculture and society, and asks us to consider vital questions about how we move forward.
Discover the references and easter eggs in 'A Future For Us All': wearecognitive.com/blog/a-future-for-us-all-easter-eggs-references
Read more about the themes in 'A Future For Us All': wearecognitive.com/blog/the-threads-that-weave-a-future
Despite all of Santa’s woes, Rudolph may have a solution. Can Rudolph save Christmas? Find out in the We Are Cognitive Christmas film!
Read the story here: wearecognitive.com/blog/whiteboard-christmas-story
Effective Greenhouse Gas (GHG) accounting is a vital way for the world to chart the progress towards net zero. It has constraints, however. We worked with the ClimateWorks Foundation to explain how GHG accounting can be improved, creating this animation played at COP27.
Thrive Scholar’s mission is to provide high-achieving underrepresented students from low-income backgrounds with the opportunities they need to thrive at top colleges and in meaningful careers.


