THE ULTIMATE FUJIFILM GFX ETERNA 55 VS ARRI ALEXA COMPARISON Strada 2026-09-23 | THE ULTIMATE FUJIFILM GFX ETERNA 55 VS ARRI ALEXA COMPARISON
Strada LIVE: Share terabytes with Strada Strada 2025-10-22 | Join Michael live, where he demos Strada agents! See how you can turn your drive into a cloud, without the cost of cloud storage! Bring questions and tune in to learn what is new! We welcome Director of Photography, Kyle Chappell to help us demonstrate our newest feature!
Access terabytes of media in your pocket Strada 2025-10-15 | Introducing Strada Mobile available now for download on iOS and Android.With the Strada mobile app, all of your media is always within reach. Instantly connect to your own computer and explore any connected drive, folder, or even camera card, all from your phone. You can also access drives shared by collaborators, making remote work and on-the-go file management seamless. Transfer and download files directly to your phone with Strada's powerful download feature, virtually turning your mobile device into unlimited storage. Wherever you are, your entire creative workspace is now at your fingertips.
Strada Spotlight: NEW FEATURE RELEASE 10.14 Strada 2025-10-15 | Join Michael live, where he demos Strada agents! See how you can turn your drive into a cloud, without the cost of cloud storage! Bring questions and tune in to learn what is new! We welcome Director of Marketing Communications for OWC, Job Hoeg to help us demonstrate our newest feature!
Strada Spotlight: NEW PRODUCT ANNOUNCEMENT TODAY! Strada 2025-10-08 | Join Michael live, where he demos Strada agents! See how you can turn your drive into a cloud, without the cost of cloud storage! Bring questions and tune in to learn what is new!
What is Strada? Strada 2025-10-03 | www.strada.tech🚫☁️ Tired of paying for upgrades to Dropbox, Google Drive, iCloud, and Frame.io - only to run out of space? Meet Strada, the revolutionary new way for creative professionals to collaborate without having to pay for any cloud storage.With Strada, you get cloud-like access to your video, audio, and photo files without uploading, without storage fees, and without limits. Connect hard drives you already own, share securely with collaborators anywhere, and work faster than ever.Say goodbye to expensive storage and slow uploads. Say hello to the future of creative collaboration.🔥 Perfect for filmmakers, video editors, musicians, photographers, and creative teams.👉 Watch now to see why Strada is the end of the cloud era.Want to learn more? Check out our website at www.strada.tech#videocollaboration #CloudStorage #CreativeWorkflow #Strada #VideoEditing #Filmmakers #ContentCreators
Strada Spotlight: UNLIMITED STORAGE Strada 2025-10-01 | Join Michael live, where he demos Strada agents! See how you can turn your drive into a cloud, without the cost of cloud storage! Bring questions and tune in to learn what is new!
1 - GETTING STARTED Strada 2025-09-06 | # Be Your Own Cloud: Share Files Without UploadingDiscover how Strada lets you share files directly from your hard drives without expensive cloud storage costs. In just minutes, you'll transform your computer into a personal cloud server that enables seamless remote collaboration. Follow this simple setup guide to eliminate upload wait times and storage fees forever.This tutorial walks you through the complete Strada setup process - from creating your account and installing the Strada Agent to selecting which directories to share. You'll learn how to access your files from any computer, browse shared folders remotely, and collaborate with team members by giving them direct access to your media without uploading anything to a traditional cloud service.0:00 Be your own cloud0:09 What Strada solves0:26 Setup process begins0:33 Creating your account0:50 Downloading Strada agent1:09 Launching the agent1:30 Selecting shared directories1:52 Computer becomes cloud server1:59 Accessing from another computer2:18 Browsing shared folders2:32 Remote collaboration without uploads2:42 Sharing with team members3:01 Collaborator access explained3:14 Direct file transfers3:26 Future capabilities3:35 Support and community
Strada Spotlight: SOMETHING NEW Strada 2025-09-03 | Join Michael live, where he demos Strada agents! See how you can turn your drive into a cloud, without the cost of cloud storage! Bring questions and tune in to learn what is new!
3 - OPTIMIZING THE AGENT Strada 2025-08-28 | # Optimize Your Strada Agent for Seamless Remote CollaborationDiscover how to maximize your Strada agent's performance with these essential hardware best practices. Learn which computers deliver the best results and how simple settings adjustments can dramatically improve your remote access experience. Follow these expert recommendations to ensure your team always has reliable, high-quality remote access to footage.This comprehensive guide covers choosing the ideal host computer (with Apple Silicon M Series machines offering superior performance), configuring sleep settings for both computers and external drives, and optimizing network connections. You'll learn specific recommendations for laptops versus dedicated machines, how to handle RAID arrays, and the importance of hardwired connections for the best possible remote collaboration experience.
Strada Spotlight: BlackMagic Ursa 12k x Strada Strada 2025-08-13 | Join Michael live, where he demos Strada agents! See how you can turn your drive into a cloud, without the cost of cloud storage! Bring questions and tune in to learn what is new!
Strada Spotlight: NEW FEATURE ANNOUNCEMENT Strada 2025-08-06 | Join Michael live, where he demos Strada agents! See how you can turn your drive into a cloud, without the cost of cloud storage! Bring questions and tune in to learn what is new!
45. Fastest Delivery from the Set to the Editor Strada 2025-08-05 | The Future of File Transfer: Direct-to-EditThis isn't just another workflow update—it's a complete reinvention of how to connect cameras to editors, eliminating bottlenecks that have slowed down production teams for years.Imagine pushing files directly from your set to an editor anywhere in the world without needing to upload to a cloud! Strada's revolutionary peer-to-peer technology creates an instant connection between cameras, computers, and collaborators which allows your creative team to remotely access files directly from a DIT cart or even a camera seconds after it was recorded.This step-by-step breakdown will show how to improve your workflow with cameras that record to internal cards (RED Raptor cameras) and wirelessly accessible cameras (Blackmagic Ursa Cine). This workflow isn't just faster, it's transformative! Watch in real-time as the editor receives files directly to their drive while shooting continues, creating a workflow so efficient you'll see completed cuts before you've even wrapped. The future of production is here, and Strada is fundamentally changing how teams collaborates, no matter where they are in the world.CASE STUDY CHAPTERS0:00 Introduction0:53 The collaboration team 1:39 Setting up the shoot1:57 RED Camera setup2:47 RED camera proxy workflow4:00 Integrating Strada's Peer-to-Peer network5:19 No cloud upload needed5:59 Connecting multiple people to the network7:21 Sharing from Premiere Pro8:11 Understanding the power of Peer-to-Peer 8:28 The Power of Blackmagic Ursa9:21 Setting up SMB file sharing in Ursa10:39 Direct delivery from Ursa to Editor11:28 Direct camera-to-editor workflow12:04 Watching edits while still shooting12:46 Understanding Strada workflow13:00 Benefits of Strada peer-to-peer network13:18 InvitationCREDITS:Executive Producer: Peter CioniDirector: Michael CioniDirector of Photography: Shannon StutenrothProducer: Margot BradshawCoordinator: Kat RedlusWorkflow Specialist: Austin CasePainter: Eli CoccettiEditor: DeAndré VidaleBTS Video: Clyde BesseyBTS 1st AC: Morgan LindholmBTS Stills: Olya MoiseenkoA Camera: Daniela MileykovskyB Camera & 1st AC: Jack GibsonDIT: Urban OlssonCamera PA: Theodore IgnatovskyGaffer: Jared BrownGrip/Swing: Troy MunsonSound & Grip PA: Tessa BarkleyGrip PA 1: Benjamin StivaleGrip PA 2: Chris MatternKey PA: Hannah Etienne2nd PA: Aashni KotechaSpecial thanks to:Katie and Joseph BarkleyDan Hammond & J.L. Fisher Inc.Mark Thompson & BlackmagicPanavisionIrina LograAputure LightingSirReel Studio Services
Strada Spotlight: Something NEW! Strada 2025-07-30 | Join Michael live, where he demos Strada agents! See how you can turn your drive into a cloud, without the cost of cloud storage! Bring questions and tune in to learn what is new!
Strada Spotlight: The Future of File Transfer Strada 2025-07-23 | Join Michael live, where he demos Strada agents! See how you can turn your drive into a cloud, without the cost of cloud storage! Bring questions and tune in to learn what is new!
Strada Spotlight: NEW NEW NEW! Strada 2025-07-16 | Join Michael live, where he demos Strada agents! See how you can turn your drive into a cloud, without the cost of cloud storage! Bring questions and tune in to learn what is new!
44. The ultimate Apple Ultra Studio Test Strada 2025-07-15 | Witness the birth of a new paradigm that could forever change how creative professionals work together.In this technological showdown, Strada embarks on an unprecedented experiment that challenges everything we thought we knew about computer processing power. This is the first glimpse into a revolutionary future of edge computing and team collaboration that is executed without storing anything in the cloud. The stakes couldn't be higher for Strada as we push against the limits of conventional wisdom and put our users in the driver seat to see if we experience a technological first...or spectacular failure.Good technology tests aren't just about proving a point, they are about reimagining new ways people can work. If successful, we get to explore what this means for the future of remote editing and creative collaboration. This experiment challenges conventional cloud wisdom and demonstrates the untapped potential of edge computing. It also begins to show that Strada can scale like cloud solutions without requiring massive infrastructure or cloud storage costs.0:00 Introduction to the challenge0:45 Apple Silicon revolution1:53 The M3 Ultra experiment2:18 Why we're building Strada2:52 The four media workflow configurations6:10 A new category: local media streaming6:54 The test8:21 simultaneous ProRes streams achieved!9:40 Global participants connected10:21 Conclusion
Strada Spotlight: SEE WHATS NEW! Strada 2025-07-09 | Join Michael live, where he demos Strada agents! See how you can turn your drive into a cloud, without the cost of cloud storage! Bring questions and tune in to learn what is new!
43. From Cloud Addiction to Peer-to-Peer Revolution: Stradas Bold Pivot Strada 2025-07-01 | Imagine building a tech startup only to discover your users aren't coming back. This was the terrifying reality we faced in late 2024 when daily active usage was plummeting. Our company was burning through resources with little to show for it—a nightmare scenario for any startup.This candid story chronicles how Strada faced a critical decision: continue down a known path or completely reimagine their approach to creative collaboration. Through honest user feedback, we discovered a universal pain point—everyone loves cloud collaboration but hates the cost and time of uploading large media files.Everyone should watch this video for a rare, transparent look at the intersection between ambition and a potential business-killing challenge. We share our data-driven decision process, internal debates, and the bold move to shift from cloud-based services to peer-to-peer model called "Strada Agents."The story offers valuable lessons about the importance of listening to users, being honest about what isn't working, and having the courage to change direction when necessary. It's a masterclass in startup resilience that demonstrates how sometimes the biggest breakthroughs come from facing your biggest failures head-on.0:00 Famous tech pivots0:42 Strada's recent shift1:13 Original mission and principles2:13 Cine Gear Expo 2024 debut2:37 Initial user interest3:05 Declining user engagement3:45 Rethinking our approach4:24 Coaching through the pivot4:57 A New Problem5:40 Why Cloud?6:19 The Agents Gamble7:18 CineGear Expo 2025 journey8:10 User reactions to Agents8:59 Live demo of peer-to-peer sharing9:51 Post Cine Gear results10:38 Our path forward10:55 Conclusion
Sharing Your Anamorphic Look: The Future of Lens Testing Strada 2025-06-18 | Discover the groundbreaking intersection of cinematic artistry and seamless collaboration with CEO's Dan Kanes and Michael Cioni as they present a creative and innovative approach to storytelling tools and technology. This captivating presentation unveils how premium anamorphic lenses from Atlas Lens Co mixed with cutting-edge file sharing from Strada are transforming the creative landscape for filmmakers and visual storytellers.Pairing Atlas optical excellence with Strada's revolutionary file sharing system makes sharing your lens tests easy, instant, and free. This game-changing approach transforms any connected camera into your personal cloud, allowing directors, editors and clients to immediately access and review footage without the typical delays of downloading and uploading terabytes of data.Together, Atlas Lens Co and Strada create a powerful ecosystem that liberates filmmakers from technical constraints and empowers pure creative expression. Experience the future of visual storytelling where premium optics meet frictionless collaboration—a world where technical barriers dissolve and your creative vision takes center stage.3:10 Camera options for testing4:43 What is Anamorphic?5:45 Oscar Winner Anora7:12 Brian Eno8:36 Blackmagic LF and Orion 80mm9:36 Cinelensflares.com10:57 RED Raptor and Orion 65mm13:46 Close focus on Orion14:31 What Makes Anamorphic Good?19:01 Blackmagic LF and Mercury 72mm20:40 RED Raptor and Mercury 42mm24:30 SONY FX 2 in Atlas Scope 90º27:12 Michael Cioni& Intro28:56 The "Fincher Look"33:47 Strada Overview35:48 The Problem with Cloud39:50 Where Do You Store Media?41:30 Remote Lens Test Sharing46:06 Live Sharing with Clyde Bessey50:51 Blackmagic SMB Connection53:58 SONY FX2 Remote Sharing58:52 Importing into DaVinci Resolve1:03:53 Feedback1:05:18 Strada Pricing1:12:59 ConclusionCredits:Presenters: Dan Kane, Atlas Lens CoMichael Cioni, StradaClyde Bessey, Origin PointBTS Camera:Shannon StutenrothTalent:Morgan LindholmCamera Operators: Peter CioniBea WeigandCrew:
STRADA SPOTLIGHT: NEW FEATURES DEEP DIVE! Strada 2025-06-18 | Michael takes us through the new Invites and Downloads feature! Stick around for a super special surprise guest!
Strada Spotlight: INVITE AND DOWNLOAD FROM ANY DRIVE Strada 2025-06-11 | Join Michael live, where he demos Strada agents! See how you can turn your drive into a cloud, without the cost of cloud storage!
7 - LEARN SHORTCUTS Strada 2025-06-10 | # Strada Shortcuts: Speed Up Your Video WorkflowDiscover how Strada's thoughtful keyboard shortcuts can dramatically accelerate your video editing workflow. These time-saving features eliminate common frustrations and help you navigate through assets with incredible efficiency. Learn the key commands that will transform how you work with video files.Strada offers numerous shortcuts to enhance productivity, including auto-play when selecting new files, playback controls with spacebar and K key, quick file navigation with Command+arrow keys, and variable speed playback up to 8x with the L key. Additional features include frame-by-frame navigation, full-screen mode with the F key, and the ability to multitask by browsing drives while playing assets.
6 - UPCOMING FEATURES Strada 2025-06-10 | # Strada's Exciting New Features: Streamlining Your WorkflowStrada is evolving with powerful new collaboration tools to transform your creative workflow. Get ready for game-changing features that will speed up your revision process and improve team communication. This sneak peek reveals what's coming next to make your Strada experience even better.The upcoming updates include a full commenting system for direct in-app feedback without waiting for uploads, a dedicated messaging service for team communication that ties messages directly to clips, synchronous review sessions for real-time collaboration, and customizable review links with security controls for sharing with external collaborators. The Strada team is actively developing these features and welcomes user suggestions to shape the platform's future.
5 - CONNECTING DRIVES Strada 2025-06-10 | # Strada Agents: Connect Any Drive for Remote AccessDiscover how Strada agents let you access files remotely without cloud uploads. From massive RAID arrays to camera media cards, Strada's compatibility opens up powerful workflows for media professionals.Strada agents work with virtually any drive that mounts on macOS file systems - from large RAIDs (like 132TB OWC or 8TB SanDisk) to SD cards from cameras and even RED camera media. While Strada can't debayer RAW files currently, it handles ProRes playback smoothly. The system even supports mounted cloud storage like Lucid Link and Avid Nexus, though compatibility varies by provider.
4 - FILE TRANSFERS Strada 2025-06-10 | # Ditch Cloud File Transfers with StradaSay goodbye to expensive cloud transfer services! Strada offers powerful peer-to-peer file sharing that lets you transfer media directly between computers. Learn how this innovative approach saves you time, money, and frustration when working with media files.Strada provides two efficient ways to download media: directly from the player with a single click or batch downloading multiple files from folders. The peer-to-peer system eliminates cloud uploads, allows users to preview before downloading, and lets you prioritize important files first. The jobs panel keeps track of all transfers, making the entire process seamless and efficient.
2 - INVITING & SHARING Strada 2025-06-10 | Collaborate Seamlessly with Strada: Share Media with Your TeamDiscover how Strada makes team collaboration effortless by sharing your media with remote team members. Learn to control exactly what content your collaborators can access, from entire drives to specific project folders. This simple guide will show you how to manage permissions and create the perfect collaborative workflow for your team.Strada gives you complete control over your media sharing - invite team members to access entire drives or limit their view to specific folders while keeping the rest invisible. Collaborators can easily find shared content in their "Shared with me" section, and you can add or remove access at any time with no limits on users or shared folders. Best of all, while you need the Strata agent installed to share drives, your collaborators can access everything through any Chrome web browser.
42 - COLLABORATING WITHOUT THE CLOUD? Strada 2025-06-06 | Ever feel like you're constantly running out of cloud storage? Strada offers a revolutionary solution that lets you access 100% of your media without uploading to the cloud. Strada turns any hard drive into a remotely accessible cloud with no storage fees or uploading. The Strada Invites allows you to share entire drives or specific folders with precise access control, while peer-to-peer transfers let you download files directly between computers without cloud intermediaries. It's finally time to collaboration without the cloud. 0:00 Cloud storage limitations0:21 Introducing Strada0:53 Access media without cloud storage1:20 Two big updates announced2:40 Strada invites feature3:10 Controlling access levels3:33 Collaborator experience4:04 Peer-to-peer transfers4:55 Benefits of Strada transfers5:45 Best practices for reliability6:14 Bandwidth requirements7:07 Upcoming features7:18 Commenting experience coming soon7:31 Messaging service in development7:58 Additional future features8:26 How to provide feedback
Strada Agent Launch Strada 2025-06-05 | Strada Agents ignites an entirely new workflow paradigm: collaboration without the cloud.Strada Agents represents a groundbreaking paradigm shift in creative collaboration, liberating creative professionals from being tied to the numerous limitations of traditional cloud storage. Agents transforms how you access and share media assets across distances by removing the ever-expanding costs and time-consuming uploads that plague your workflow.Experience the breathtaking innovation of Strada Agents as it seamlessly streams video and audio directly from local drives, RAIDs, NAS systems, and even camera cards to anywhere in the world. Agents intelligently adapts to available bandwidth, delivering near-instant access to your entire media library with stunning responsiveness. Strada Agents is a complete reinvention of collaborative workflows that will fundamentally change how creative teams operate, saving countless hours and significant costs while unlocking creative potential that was previously impossible to achieve.Get started for free!• sign up for Strada at strada.tech• install a Strada Agent on your Apple Silicon Computer• connect a drive and share it through the Strada Agent Mac OS app• Login to your Strada account on any other computer and instantly access your files without having to upload anything to a cloud service!
Strada Spotlight: Michael Answers all you need to know about Agents! Strada 2025-06-04 | Join Michael live, where he demos Strada agents! See how you can turn your drive into a cloud, without the cost of cloud storage!
A Message to NAB Show Strada 2025-05-29 | As the media landscape evolves, it’s essential to revisit the core mission of industry gatherings like NAB. Check out the full episode where Michael dives into how NAB can better serve the diverse needs of today’s content creators. Watch the full episode on Youtube @Strad-Tech
Strada Spotlight: Deep Dive Into Strada Agents! Strada 2025-05-28 | Join Michael live, where he demos Strada agents! See how you can turn your drive into a cloud, without the cost of cloud storage!
Download Strada today! Strada 2025-05-27 | Over the course of your filmmaking career, you'll accumulate petabytes of footage. You've already invested in hard drives, why not maximize their potential? With Strada, transform your existing storage into a personal cloud, giving you seamless access to your media anytime, anywhere. Download today: https://strada.tech/
Key Code Panel Strada 2025-05-25 | Don’t miss this panel from @KeyCodeMedia 's PostNAB Roadshow, full version on our YouTube now! Strada is redefining the future of media management. 🔗 youtube.com/watch?v=U42Mp1hsmEE
Access your media from anywhere Strada 2025-05-23 | Connect virtually any hard drive, SD card, camera mag, desktop folder, or even your allow access to your entire MacBook to Strada, and access your media from anywhere, no cloud uploads required. Soon, you’ll be able to share files directly with collaborators for download, streamlining your workflow and eliminating unnecessary costs. 🔗 Sign up today and redefine your media collaboration experience: strada.tech
Strada Spotlight: Deep Dive Into Strada Agents Strada 2025-05-21 | Join Michael live, where he demos Strada agents! See how you can turn your drive into a cloud, without the cost of cloud storage!
Looking To Cut Cloud Storage Costs? Deep Dive Into Strada Agents Strada 2025-05-14 | Join Michael live, where he demos Strada agents! See how you can turn your drive into a cloud, without the cost of cloud storage!
Post-Production at a Crossroads: Reinventing Creative Teams Strada 2025-05-12 | This powerful panel discussion explores the seismic shifts transforming post-production and how creative teams must evolve to thrive in today's rapidly changing media landscape. Industry expert share provocative insights on breaking free from outdated workflows while embracing revolutionary new approaches.Discover how forward-thinking teams are shattering conventions, leveraging cutting-edge technology, and creating extraordinary content despite shrinking budgets. This is your essential guide to navigating the post-production revolution and emerging stronger on the other side.Key highlights include:- The collision between traditional Hollywood standards and the unstoppable rise of UGC- Why restrictive security protocols are strangling creativity and driving up costs- How democratized tools are unleashing a new wave of independent filmmaking- The urgent need to reimagine assistant editor roles for maximum creative impact- Why embracing technological innovation is essential for survivalPanelists:Jeff Sengpiehl, CTO of Key Code MediaMichael Cioni, CEO of StradaMichael Kammes, Sr. Director of Innovation, Key Code MediaDustin Young, Sr. Director of Post Production, Buddha JonesChapters0:00 Panelist introductions1:05 State of the industry1:22 What went wrong in post-production?3:20 Finding middle ground between UGC and Hollywood4:21 YouTube as top consumption platform5:00 Adapting to the new normal6:00 Breaking old habits in the industry8:38 Changing storytelling structures9:26 The rise of phone-based editing12:12 What content is working now14:15 Doing more with less16:40 Technology advancements in production19:19 Talent-based technology transitions21:07 Reinventing creative teams24:20 The changing role of assistant editors28:40 Streamlining post-production teams31:16 Security challenges in post-production34:33 Technology as a lifeline37:52 Cloud limitations for video workflows42:24 Standards becoming irrelevant44:26 The internet has no frame rate49:00 Color depth advancements52:22 Final advice for the industry54:05 The new independent film era55:59 Advice for newcomers58:32 Closing remarks
